Hollywood Hunter

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The packaging model pioneered by caa was first used to promote the TV programs in hand.

In the 1970s, the newly established caa was not only suppressed by the old club wma, but also had very few artists. In order to find jobs for customers as soon as possible and avoid the newly established small company from falling apart, caa president Michael Ovitz and other talents have taken a different approach and gathered all the suitable artists under the banner through excellent scripts, and then sold them as a whole to major TV stations.

This packaging model, which broke with the traditional selection of actors and then customized scripts for them, was an unexpected success, and then gradually developed into film production.

In 1982, caa's film packaging project "My Fair Lady" was a big hit at the box office, and achieved the second place in the North American box office rankings that year (the first was "Alien et"), completely making the packaging mechanism the core of caa operating model.

With the development and growth of caa, there are more and more top stars under its umbrella, and this brokerage company is also becoming more and more powerful in Hollywood. Not only does it demand higher and higher remuneration for its stars, but also by deducting commissions from the overall project budget, it bypasses Hollywood’s regulations prohibiting brokerage companies from entering the production field in disguise, and further pushes up the production cost of film and television programs.

As a result, major Hollywood film and television production companies have also become wary of this project operation model that constantly divides their original power and interests.

As an old-fashioned brokerage company that has been established for nearly a hundred years, although wma has realized the threat of the new operating model of caa a few years ago. However, due to the company's deep-rooted conservative style and the lack of coordination and cooperation mechanism between internal brokers, wma did not follow up in time.

It was not until the death of two core executives in the first half of the year and the internal turmoil of the company that a large number of top stars left, wma just woke up like a dream.

Then, Simon's "The Butterfly Effect," which, by Jonathan Friedman, quite coincidentally became WMA's first packaged project to a Hollywood studio.

Although a large number of top stars have left in recent months, in fact, the overall scale of wma still far exceeds that of caa.

As the fastest-rising Hollywood talent agency in recent years, caa still only has more than 50 agents under its umbrella, and the number of clients has just reached 600. In contrast, wma, which has more than 180 agents, has more than 3,000 artists.

The packaging mechanism of caa has already threatened the studios. If Hollywood's largest talent agency also turns to this project operation model, it is not difficult to imagine that major film companies will become more and more passive in film and television production in the future. .

Due to concerns in this regard, although "Butterfly Effect" has been favored by many executives of the studio, a week has passed, and it should have been the time for the film company to reply, but the heads of several major studios have not given a clear statement. Reply.

It's already mid-July.

Paramount headquarters in downtown Hollywood on Tuesday afternoon.

Due to the success of the two films "Top Gun" and "School Skip" released this summer, Paramount President Sidney Garnis has been in high spirits recently, because the company is now completely swept away. In the past two years, executives such as Barry Diller, Michael Eisner, and Jeffrey Katzenberg have left.

Affected by the frequent departures of company executives, Paramount's best film "The Witness" last year was only $68 million at the box office, and many media were mocking Martin Davis, chairman of Paramount's parent company Gulf West. The stupid move of Diller and other high-level executives also predicts that Paramount will never recover.

Now, Paramount is recovering, and the grumpy Martin Davis has stopped staring at the top management like a mule recently, and everyone will have a much better life in the future.

He warmly welcomed Jonathan Friedman, who came to visit, into the office. Sidney Garnes and other secretaries brought coffee to the two of them and exchanged a few words before entering the theme: "Joe, in all fairness, Paramount is very We wanted the script of The Butterfly Effect, but it was difficult for us to accept the overall plan proposed by wma."

This isn't the first studio Jonathan Friedman has visited today, having just been to Warners Studios this morning. Hearing almost similar remarks from Sidney Garnis and Warner Films President Ed Morley, Jonathan Friedman has already determined 100% that several major Hollywood studios have definitely made a series of "Butterfly Effect" in advance.

However, on the surface, Jonathan Friedman still said calmly: "West Germany, you should see that this is a very good project, and wma has also come up with the best creative lineup we can provide."

"No, I don't think so," Sidney Garnes shook his head. "Just like Brian De Palma, he has screwed up two big productions that have invested more than 10 million in a row. Paramount is very It’s hard to let him direct this movie with confidence.”

Jonathan Friedman retorted: "Syd, Brian's last two films weren't really good at the box office, but they weren't screwed up either. And it's not entirely his responsibility for the film's box office failure. "Black Street Lucky Star", MGM not only arranged this film in the unpopular April schedule, but also only gave it more than 300 screens. Even so, the film still received 8.5 million US dollars at the box office, which is enough to prove that cloth Ryan's strength. Also, 'The Butterfly Effect' happens to be the type of movie Bryan is best at."

Sidney Garnes took a sip from the coffee cup, shrugged and said, "Well, even so, wma's 2

The $1 million director's salary is too high, and Paramount can only pay $1 million at most. Also, the screenwriter..."

Having said that, Sidney Ganis put down the coffee cup, got up and took a document from the desk, sat back on the sofa in the reception area, and handed the document to Jonathan: "Simon Westeros, right? This is obviously a rookie with no qualifications. So, we also can't accept the $200,000 script offer, it's too high, up to $100,000, and it's two scripts. $80,000 for The Butterfly Effect, $20,000 As... um, this, the deposit for the option of "Death is Coming". Oh, it took a lot of effort to find this screenwriter's script from the screenwriter's union. In fact, there is a script, but the quality is too bad, completely It can't be regarded as a story. As for "Death Comes", although there is only an outline, but the idea is really good. In addition, these are one-time buy-out prices, Simon Westeros is not a union member, Paramount does not need to follow The union's basic agreement gave him a share of the video and television rights."

Jonathan Friedman silently flipped through the document in his hand, but he could sense some obvious malice in the conditions of Sidney Garnis.

However, when Sidney Garnis finished speaking, Jonathan Friedman asked unwillingly, "So, Sid, what about the male lead, what do you think of Matthew?"

With an inexplicable smile on his face, Sidney Ganis nodded with little hesitation, and said, "The box office of "The Genius of Skipping School" is so good, of course we are very willing to continue to cooperate with Matthew. $5 million Although the pay is a bit high, Matthew is also worth the price."

After hearing what Sidney Garnis said, Jonathan Friedman finally determined that Paramount was obviously targeting himself, the initiator of the first packaging project of wma, and even wanted to use such a small means, Yellow the entire project.

After all, Brian de Palma and Simon Westeros are both entertainers in his hands, and the combined pay of the two is less than half of Matthew Broderick's. Paramount was obsessed with the salaries of the two of them, but decisively agreed to Matthew's offer of as much as $5 million, which was obviously an attempt to provoke discord within WMA.

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