Rebirth begins with e-commerce

534、The first live broadcast with goods

At 8 pm, there are still 4 hours before the sale on Double Eleven.

Yi Qingfei has started live broadcasting.

"Beauties, the live broadcast is about to begin. The first product I want to recommend to you today is the international brand ** lipstick..."

Yi Qingfei's loud voice rang out in the live broadcast.

In fact, Pinru also has its own lipstick brand, and its online sales are also very good.

But in order to create a larger supply, he did not choose his own products.

"This lipstick must have twenty colors. I'll try the first rotten tomato color for you first."

Yi Qingfei picked up the first lipstick and skillfully applied it to his lips.

His lips are beautiful. Only looking at the lips, anyone would think that this is the cherry lips of a beautiful woman.

After Yi Qingfei put on lipstick, his whole body looked even more delicate.

"Did you see it, sisters? This color is really super white. All girls with dark skin must buy this one."

"The merchant said that there are not many goods in this color. If you want to buy, click the link below to add it to the shopping cart. Pay quickly after 0 o'clock."

The biggest problem when buying lipsticks online is that you can’t try colors, you can only watch pictures made by merchants.

However, the seller shows sold by merchants have been handled by designers and are seriously distorted.

Now, Yi Qingfei’s biggest function is to help them test their colors through their body, so that the girls can see what they look like after applying makeup.

The barrage in the live broadcast room has been crazily flooded by fans:

“This color is so beautiful!”

“The shopping cart has been added.”

"Can the manufacturer add some goods? I'm not very good at the internet speed here, I'm afraid I won't be able to grab it."

...

Behind the live broadcast, the operation team was also nervously connected with the merchants.

"Look at your backend, how much has the real-time traffic and the number of purchases increased?"

"I see that there seems to be something wrong with the data. In the past few minutes, the traffic increased by 130,000, and the number of additional purchases increased by 50,000 instantly."

"Is it possible that this is real data?"

"Impossible, this has never happened since we opened the store."

"You have never done live broadcasts before, and you will know until 0 o'clock."

...

The operation team gave Yi Qingfei an OK gesture and told him that the data feedback from the merchant was very ideal.

The latter finally put down most of his hanging heart, wiped off the lipstick from his lips, and picked up the second color to introduce it to the fans.

"Many sisters in the group asked me to try this goddess look. I have been looking forward to it for a long time. Now I finally have a chance. Sisters are optimistic~"

Yi Qingfei said as he applied lipstick to his lips.

However, he quickly frowned.

Obviously this color made him very dissatisfied.

"Sisters, don't be confused by the name "Goddess" next time, it won't make you become a goddess."

He looked into the mirror, "How can I say this color? It's too red, it's very unnatural, a bit like a vampire."

Yi Qingfei did not introduce this color too much, and quickly wiped it off and got the third one.

He will not speak good things to the brand without his conscience in order to make more money.

Compared with traditional physical stores, the advantage of e-commerce shopping experience is that you can stay away from home. The disadvantage is that many products cannot be touched and felt.

The design pictures provided by merchants are often beautified by designers. After all, our PS ability is called one of the four major evil magics in Asia.

Although many e-commerce products can be returned for seven days without reason, most consumers are too lazy to return them even if they buy products they don’t like, and even more lazy to argue with customer service.

The existence of the host of goods is equivalent to the second pair of eyes, second nose, second pair of ears, and second opponent of the consumer...

I don’t know if a certain snack is delicious, the anchor can help you try it and then tell you what you feel about it.

I don’t know if a certain lipstick looks good or the texture is good. The anchor can help you try it out.

I don’t know the image of a certain piece of clothing, but the anchor can help you try it on.

Of course, the premise of all this is that the anchor himself is as fair as possible.

If you are a fan's second mouth, even though the snacks are not delicious, you have to pretend to be delicious and induce fans to buy them.

In the long run, it will inevitably consume all the fans' trust in you and no longer believe in the products you bring.

What is different from others is that even if you collect money from merchants and sell goods to merchants, you must insist on being honest and will not lose your principles because of small profits.

He knew that fans were willing to listen to him selling goods because they believed in him.

...

Yi Qingfei continued to try the third color.

This time he just put his lips on his lips, and he was so excited that he was about to jump out of the chair, shouting loudly: "Sisters, buy it, needless to say, buy it!"

In the live broadcast barrage, fans seem to have lost their minds.

"Believe in Feifei."

"Listen to Feifei."

“It has been added to the cart.”

"This color looks so good!"

...

The number of people in the live broadcast room is increasing, and the sales atmosphere is getting stronger.

When everyone is buying a product, it is easy to make impulse purchases.

It seems as if others have bought it, but if they don’t place an order, they seem to have lost hundreds of millions.

In addition, the price of Yi Qingfei's live broadcast room is really cheap.

While we were laughing at the old man for queuing up in the supermarket to grab special eggs, we were actually doing the same thing.

It lasted until 0 o'clock, and Yi Qingfei introduced all forty items.

"Sisters, the payment on Double Eleven will start soon, let's count down to the last ten seconds, 10, 9, 8, 7...3, 2, 1, start grabbing!"

With Yi Qingfei's order, countless fans lying on the bed or sitting in front of the computer clicked to place an order to pay.

Everyone in the live broadcast department is waiting for the final result.

Yi Qingfei was also extremely nervous, worried that all this was just acclaim or not.

The partners are also staring at their own products. After all, it is their first time to cooperate, and they are also unsure of it.

But this event was held on Double Eleven, and the backend data was paralyzed within a few minutes after zero.

Soon, the system was repaired, and the partners looked at the sales amount of unknown numbers and thought they were dazzled.

It was not until the system was refreshed several times and confirmed with the other party that there was no order brushing, that I gradually believed that I had really sold so many.

Yi Qingfei, who was currently broadcasting live, finally breathed a sigh of relief after hearing the feedback from the staff.

At Alibaba's headquarters far away in Xihang, a group of operation waiters were observing several sets of abnormal data.

They have a very powerful data model system that can predict the sales of major hits based on the data model before it starts selling on Double Eleven.

However, judging from the few minutes of opening, some products exceeded the system's predictions and entered the list strongly.

It is obvious that these abnormal data are products from Yi Qingfei's live broadcast room.

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