Tokyo Video Game Tycoon.

The daily sales of the Famicom have now exceeded six thousand.

Moreover, sales in the Tokyo area are no longer the highest, accounting for only about 30%, while the potential outside the Tokyo area is beginning to emerge, with 70% of daily sales coming from other regions of Japan.

The Famicom is getting closer and closer to the million-unit sales mark.

The popularity of the PN game console seems to have had no impact on the Famicom (NES) market at all, as if the two have become completely unrelated products.

Zhu Youxing finally took out the Legend of Zelda game that he had secretly prepared, first showing it to everyone in the company, and then letting the seventeen third-party companies try it out.

The first Legend of Zelda was very famous, but it was far from being as groundbreaking as the later Legend of Zelda games. Now it's just a brand new IP, and its level of attention may not even be as high as that of Dragon Quest, a game that has been a bestseller for more than half a year.

However, internally, The Legend of Zelda has received unanimous praise. Whether it is more fun than Dragon Quest is hard to say, but the feeling of more freedom is great.

Explore freely, fight monsters freely.

Now that players have the patience and foundation to play role-playing games, Zhu Youxing thinks there shouldn't be any major problems.

Moreover, players are now beginning to notice the differences between game development teams.

The name of the development team is always the first thing to appear in the end credits of each game.

Initially, games created by Takeyusei alone were usually directly labeled as Yusei Electronic Entertainment, with Takeyusei as the producer.

These games were among the best of the best on the Famicom, and were also among the most popular.

Then, slightly below that are the studios of Yuxing Electronic Entertainment.

The second, third, and fourth game development teams have all appeared, but the first studio remains a mystery, patiently working on Dragon Quest II.

The games developed by the second, third, and fourth game development teams are also excellent and of good quality, but they are still subconsciously defined as slightly inferior in quality, which may be a kind of stereotype.

Then, at the next level are the seventeen third-party game development groups. It's not clear yet which is better or worse among them; it's just a matter of different players having different preferences.

The current producer of The Legend of Zelda is Takeyusei himself, so with that name, he should be able to attract some attention as well.

Chapter 82 One Million!

The period when the Famicom officially reached one million sales was roughly the same as that predicted by Takeyusei and his employees.

When the news of the latest million-sold item arrived, Yuxing Electronic Entertainment's new promotional campaign officially began.

First, there was a special event to celebrate the millionth sale.

Players who purchased the Famicom during this period will receive an additional bonus reward.

The so-called bonus rewards are essentially small, non-saleable merchandise items. They aren't too expensive, but they do have some commemorative value, which is one way to continue promoting game console sales. Of course, this isn't the main point.

Subsequently, a 20-minute demo of The Legend of Zelda was officially available at several authorized stores.

On the internet, a related page for The Legend of Zelda was launched simultaneously, along with a website dedicated to providing game recommendations, strategy guides, game interviews, behind-the-scenes stories, and all other information.

This website also features a game ranking list, which ranks games based on player popularity.

Zhuyouxing has already begun planning to establish an organization for game review media and censorship.

As the number of Famicom games gradually increased and sales figures began to grow, Zhuyouxing also began to consider introducing age ratings and other censorship systems.

Rather than pushing things to the brink and forcing the authorities to intervene, it's better for the industry to practice self-regulation beforehand, which would give them more say in the matter.

Also released alongside it was a new magazine from Kasuga-sha.

A dedicated video game magazine exclusively for the Famicom (NES).

This was also the world's first gaming magazine.

In order to generate publicity, Kasuga Publishing Group heavily promoted the magazine in all its current issues in advance.

Purchase a year's subscription to the game magazine and receive one free purchase of any first-release game at a Yuxing Electronics Entertainment authorized store, skipping the queue. The magazine is now officially on sale and is available for purchase or subscription at major bookstores.

Last time, Youxing Electronics quietly released a game-changing product that completely overwhelmed Surui Electronics.

This time, Surui Electronics seems to think that Youxing Electronics Entertainment will do the same thing.

However, they were clearly oversimplifying things.

This time, Yuxing Electronics Entertainment reacted much faster than last time, and instead of remaining silent, they directly confronted Surui Electronics in a different way.

Yuxing Electronic Entertainment has been effectively blacklisted by most television stations, and many newspapers no longer publish their advertisements.

But they seem to have quickly found entirely new channels and no longer rely solely on ground promotion to market their games.

This was something the people at Surui Electronics hadn't expected.

In a Japanese-style manor, Hayakawa Ueto, dressed in a kimono, sat leisurely in his tea room, enjoying tea.

Today was supposed to be his day off.

However, work always comes unexpectedly.

Not long after, an assistant hurriedly entered the tea room and placed a magazine in front of Hayakawa Ueto.

The Famicom and Video Games, Part 1.

This is the name of the magazine.

The cover features various well-known Kasugasha manga characters hand-drawn by multiple manga artists, celebrating the release of a brand new magazine.

Besides these cartoonists, of course, the most important thing is that right in the center of the first issue is the large number '1000000'.

The official sales of the Famicom (Nintendo Entertainment System) have reached one million units!

This is also the first time that Yuxing Electronics Entertainment has publicly disclosed its game console sales data.

Companies that are now keeping a close eye on the video game industry were taken aback.

An electronic product that has sold millions of units is already quite a large number.

Moreover, judging from this trend, it will continue to increase rapidly.

In a short time, in addition to Surui Electronics, other slightly weaker electronics companies also began to get restless, wanting to join this brand-new video game industry.

Even if there's no result in the end, at least we can have some soup.

Hayakawa Ueto stared at the magazine cover without saying a word, leaving everyone wondering what he was thinking.

"Minister, this magazine is dedicated to the Famicom. Yusei Electronics Entertainment and Kasuga Publishing have a really close collaboration, but will anyone actually buy this kind of magazine that's practically an advertisement?"

The assistant, filled with doubt, treated the magazine as a mere advertising tool, something that had never happened before.

Hayakawa Ueto laughed: "Look, you only bought one copy, so you've successfully brought them sales and buzz, haven't you?"

"This... I'm doing this to track Yusei Electronics Entertainment's movements, it's not something I want to buy."

Hayakawa Ueto put down his teacup, picked up the still-new magazine, and began to flip through it.

He was reading very intently, and for a while the only sounds were the turning of pages and the occasional tapping of bamboo in the courtyard outside.

He flipped through the magazine roughly, then slowly put it down.

"This Youxing Electronic Entertainment is indeed extraordinary, and so is this magazine. This isn't just a simple advertisement; have you even read its contents?"

"I haven't had a chance to look at it yet. I came here to report to you, Minister, as soon as I bought it."

"This book is more like a book exclusively for gamers, just like comic book lovers. Take a look patiently first. It seems we really underestimated this newly emerging company, even I did."

Surrey Electronics is a giant. Even though Youxing Electronics Entertainment is dominating Surrey Electronics in the video game industry, Surrey Electronics is still a giant.

They can still continue to look down on Youxing Electronic Entertainment.

Upon hearing the minister's words, the assistant nodded slightly, indicating that he would read the magazine carefully.

This is also one of his jobs.

This assistant was previously a subordinate of Hayakawa Ueto, working in the overseas business division.

Because he found him particularly easy to use, Hayakawa Ueto brought him along to continue working with him.

His greatest strength is that he is obedient enough and never complains, even if it means working overtime for seven days and seven nights without saying a word.

"After I finish my tea, we'll go back to the company. It looks like I won't have a chance to take a vacation for a while."

Hayakawa Ueto glanced at the tea with some regret.

He realized that with Suri Electronics' current promotional methods, they probably couldn't really compete with Youxing Electronics Entertainment, who were truly formidable in the video game industry.

Moreover, the Famicom has reached a million sales, which is remarkable. This also means that the market has reached the million-level mark, which is considered the threshold of a popular market. No wonder my father attached great importance to it before and made arrangements for me to come back and manage this department early on.

Even if it's not a first-tier business unit yet, it will probably be upgraded to a first-tier business unit soon.

If I had been transferred directly from another department to another first-level business unit, I would definitely have had difficulty gaining the respect of the people at the beginning. The deeply entrenched leaders would not have easily given up their power to someone like me who was suddenly parachuted in.

On the other hand, this video game division is just starting out, but its potential is limitless. He will find it easier to gain a foothold in this department. His father's consideration is quite correct. Indeed, the wisdom of the old man cannot be ignored.

He needs to pay more attention to the development of this department, as it may be a good place for him to accumulate experience and connections in the future.

Chapter 83 Christmas is Coming

The Legend of Zelda was officially released after only two days of demo play, which was a pleasant surprise for many players.

Moreover, the game's producer was specifically mentioned in the promotional materials this time.

Produced by the top producer, Takeyusei!

Highly recommended!

Who is Zhu Youxing?

Some new players who are queuing to buy the game are not yet aware of the significance of Bamboo Star.

However, someone quickly explained it to them.

"This is the president of Yusei Electronics Entertainment, and he is also the world's strongest game producer. Almost all the most classic games on the Famicom are his creations."

"You've definitely played both Super Mario games, right? Anyone who owned a Famicom should have played them; those were made by him."

"And there's more, Contra, Dragon Quest, they're all so much fun."

"So amazing? What kind of person is he?"

"I heard he's a computer geek, wears glasses with a prescription of 1,500 degrees, and is dressed in a plaid shirt; he's very old-fashioned."

"Huh? How did you know?"

"Hehe, a friend of a friend of a friend of my friend is an employee of Youxing Electronic Entertainment. He told my friend this himself, and then he told me."