Outrageous! Who said my wife is vain?!

On the opening day, the entrance of Burger King was lined with various opening flower baskets and ears of wheat.

Animated mascots dressed as burgers, fried chicken, and fries handed out flyers to passersby on this pedestrian street.

The employees were all dressed in neat uniforms, walked briskly, and wore warm but not excessive smiles.

The store played light and soft music, and the air was filled with the tempting aroma of hamburgers, fries, and fried chicken.

Zhao Ruoying, Zhao Haiting, and some members of the Lin family, including the Zhao family, wanted to come and show their support, but Chu Yu directly refused them all.

It's really unnecessary for the whole family to come to the opening of a burger shop. They couldn't even come in person, but they still sent a ton of opening flower baskets.

There's simply not enough space to store them all; besides what's currently displayed at the entrance, there are many more in the warehouse and staff break room.

And Mingxi tragically missed what he considered a very important moment. After all, she was the boss's wife; how could she not be there for the opening?!

He's usually quite free, but on the opening day, he had to do various reshoots during the day and a business live stream in the evening.

Their show was almost finished filming, and he was just a supporting actor, so he didn't have many scenes to begin with. He only needed to do some reshoots occasionally. But this time, he was unlucky enough to have his show coincide with the opening date.

However, Mingxi had to admit that their mysterious editor was quite capable.

They edited together a lot of behind-the-scenes footage from their script readings, rehearsals, and filming into a short drama, and then posted it on various platforms. It actually became a minor hit before the drama even aired.

Of course, a large part of the buzz surrounding this drama comes from fans of the original work. Some are criticizing the casting for not matching the actors' faces and ruining the original story, while others are saying that the actors are all certified by the fans, so why are you criticizing them? If you don't want to watch it, then don't watch it; no one is begging you.

There were also some clashes between fans of certain actors and fans of rival actors, stirring up trouble.

In short, he's gained some popularity, and with popularity comes work. Tonight, Mingxi and his on-screen partner Kong Rui are participating in a business livestream for a skincare brand whose name I've never heard of.

He couldn't refuse the job even if he wanted to, because Kong Rui called him first and told him not to hold him back.

Wang the Bald was extremely efficient in signing the contract for him, which prompted Mingxi to complain to Chu Yu via WeChat for a long time.

Chu Yu sets the prices of Burger King products by referencing the higher prices of other well-known fast-food chain brands.

The food in their shop is really delicious, and consumers can accept that it's a little pricey, but it can't be too expensive, since they plan to cater to the general public.

In addition to attracting many customers through various online and offline promotions in the early stages, Jin Street itself is also a famous commercial street in Beijing with a large flow of people and many tourists.

The store was almost full shortly after it opened.

"A new burger joint opened here, Burger King? I've never heard of that brand before, but the little burger figures on it are kind of funny, kind of ugly-cute."

Tang Hong, who lives nearby, and her boyfriend happened to be out looking for food. She usually has a particular fondness for these strange and cute things.

Hearing her words, the waiter at the door quickly said, "Hello, today is the first day of our Burger King's soft opening. During the seven-day soft opening, all dishes are 20% off, and you can receive a beautiful Burger King souvenir with a purchase of 69 yuan or more. Welcome to come in and enjoy our food!"

As he spoke, he pointed to the little "Fortress King" figure above the door.

To be honest, Tang Hong was tempted. She turned to her boyfriend and said, "Why don't we give it a try? We don't know what to eat anyway. This restaurant looks good, and it's quite crowded."

The boyfriend glanced at the flyer the waiter handed him and said, "This price isn't cheap."

"Let's go, let's go, try it, the aroma wafting over here is quite fragrant." I didn't realize it at first, but once I stopped, the more I smelled it, the more fragrant it became.

"Okay, I'll listen to you, let's go." Saying it's expensive was just a casual remark, after all, young people are the most willing to spend money on their food.

After entering the store, the aroma became even stronger, making them even hungrier, and they could hear the praises of other diners from time to time.

"Wow, this burger joint is amazing, especially the chicken thigh patty. What's it marinated with? It's so delicious."

"The sauce inside is completely different from other brands; it tastes much better than ***."

"Try these chicken wings, they're absolutely amazing!"

"After we finish eating, we'll order another serving to take away, then we'll have dinner again."

……

Tang Hong and her boyfriend exchanged a glance, clearly saying that they had come to the right place.

The two quickly found a seat and sat down. In the short time they had been in the store, many more people had come in, and if they didn't sit down quickly, there wouldn't be any seats left.

In fast food restaurants, there's no first come, first served; the seats are taken by whoever gets them, and if there's no space, you have to take your food to go.

There was also a QR code for ordering food on the corner of the table, so the two of them just scanned the code and ordered. After ordering, they took the screenshot of the order to the counter to redeem a small souvenir.

While waiting for her food, Tang Hong began to take a closer look at the restaurant and discovered that it was really a great place to take pictures!

But after taking a few pictures with her phone, she lost interest. She was starving! The aroma was irrelevant; all she wanted to do was eat.

However, fast food is all about speed, and we didn't wait long before we heard our number being called. My boyfriend picked up his food very efficiently.

Tang Hong looked at the cheese and beef burger, spicy chicken leg burger, fries, chicken wings, chicken nuggets, fried chicken wings, corn cup, red bean pie on her plate...

It smells delicious and looks appealing; it appears to use better and more substantial ingredients than many fast food options on the market.

After taking a couple of quick photos, I couldn't wait to start eating.

"Mmm! Mmm!" Tang Hong chewed, her eyes shining.

Her boyfriend was amused. "What's with the 'hmm'? Is it really that good? Let me try it."

He took a big bite of the cheese and beef burger in his hand, "Mmm! Mmm! Mmm!..."

The thick beef patty has a slightly charred aroma, while the inside is tender and juicy. The melted cheese wraps around the beef patty, and the aroma of milk and meat blend together.

Fresh lettuce, crisp tomatoes, perfectly balanced sweet and sour pickles, and an amazing sauce—one bite and it's absolutely divine!

Tang Hong looked at him and smiled smugly, "You're still talking about me? How is it? Isn't it super delicious? (chewing) You really made the right choice coming here."

Her boyfriend nodded repeatedly, holding the hamburger in his hand to Tang Hong's mouth, "Try this beef one (chews), it's even better than the handmade hamburgers we ate before that cost over a hundred yuan each."

After taking a bite, Tang Hong exclaimed, "Mmm! It's delicious. You should try mine."

The young couple were sweetly feeding each other while overjoyed at discovering a fantastic restaurant together.

Besides them, all the other customers also praised it highly, and even after they were full, they would buy another serving to take away.

These days, eating, posting on WeChat Moments, posting on Douyin, and reading Xiaolüshu have long become daily habits for many people.

Many customers at Burger King have this habit: people from the surrounding area come to try it after seeing it on social media.

Thanks to the pre-opening promotions, the inherent foot traffic of Jin Street, the incredibly delicious food at Burger King, and the spontaneous word-of-mouth marketing from customers, the store was a huge hit on its first day of trial operation, with long queues forming inside.