My capital is quite large.

Chapter 14 Cheap East Wind

Two days later, in Shanghai.

Inside a budget office in Xuhui District.

The young director Wei and screenwriter Wang sat on the worn-out sofa, looking reserved, even revealing a hint of embarrassment and nervousness.

On the table were several cups of cheap green tea that had just been brewed in disposable paper cups, with the tea stems still swirling on the surface of the water.

Sitting opposite them were Li Feng, dressed casually, and Haofeng Network's legal director, who was dressed in a suit and had a cold expression.

"Mr. Li... Mr. Li."

Director Wei rubbed his hands nervously and tentatively began, "You've already seen our script outline. It's an urban sitcom targeting a young audience, with most scenes set indoors, so the budget can be kept very low. We just need to…"

"I've investigated your background."

Li Feng didn't touch the cheap green tea, calmly interrupting him with his gaze, "A young team of graduates from the Shanghai Theatre Academy, no famous actors, no big-name cameos. You've been running around like crazy for the past six months trying to attract investment, but nobody's willing to invest in a completely uninteresting indoor sitcom, right?"

Director Wei and screenwriter Wang exchanged a glance and nodded bitterly.

In the film and television industry in 2008, big-budget period dramas and spy dramas were the mainstream. Who would care about the "daily life of four men and three women sharing an apartment" that a few recent college graduates had come up with?

"How much money do you need?" Li Feng leaned forward slightly and revealed his trump card.

"Four...no, three million! We only need three million to finish filming the first season!" Director Wei gritted his teeth and announced a number that had been compressed to the extreme.

"I'll give you five million."

Li Feng's tone was as calm as if he had just bought a cabbage at the market: "Fully funded, exclusive investment."

"Five...five million?!"

Director Wei and screenwriter Wang's eyes widened suddenly, their breathing quickened instantly, and they almost jumped up from the broken sofa in excitement.

"Don't be too happy yet. I'm a businessman, not a philanthropist. I'm giving you all five million, but I have a few conditions."

Li Feng raised his hand and held up the first finger. "First, as the sole investor, I will not interfere with any of your creative processes. I will not bribe actors with underhanded tactics, I will not change your scripts or lines, and I will not even care about the location scouting or how you film. You are in charge of the production team."

Upon hearing this first "condition," Director Wei was almost moved to tears.

In the past six months, the nouveau riche bosses they encountered either tried to put their mistresses in as the female lead or insisted on adding idiotic anti-Japanese war scenes to the script. A sugar daddy like Li Feng, who directly throws money at the problem and delegates power, is simply impossible to find even with a lantern!

"Don't worry, Mr. Li! We will definitely ensure the best quality!" Screenwriter Wang excitedly patted his chest and assured him.

"Listen to the second one first."

Li Feng raised his second finger, his eyes sharpening. "My five million is less of a film and television investment and more of a marketing fee for Haofeng Network."

"I want to incorporate deep game and brand integration into this drama."

Li Feng took out an early iPhone that he had bought at a high price from overseas and pushed it across the table. "All the young main actors in the show must use this full-touchscreen smartphone. And, in the daily progression of the plot, there must be frequent and natural scenes of them being engrossed in a mobile game called 'Angry Birds' developed by my company."

"For example, roommates compete with each other on the sofa to break the game's high score record; for example, the male protagonist helps the female protagonist pass an extremely difficult level in order to please her; and for example, they use their fingers to swipe the screen to smash pigs while going to the toilet, waiting for the elevator, or eating."

Upon hearing this, Director Wei and screenwriter Wang suddenly realized what was going on.

No wonder!

No wonder a big boss in the game industry suddenly came to Shanghai and invested five million in this unknown makeshift team!

It turns out that they weren't even trying to make money by selling ratings with this show. They just wanted to spend five million to make a super-large-scale sitcom with twenty episodes!

Since it's being filmed as a gay porn movie, the client's demands are perfectly reasonable.

"No problem! That's too easy!" Writer Wang nodded repeatedly. "Urban youth's addiction to mobile games perfectly reflects the lifestyle of today's young people! I can even write an entire episode just to create conflict around the main characters fighting over your phone to play your game!"

"Very good." Li Feng nodded in satisfaction. "As long as you make the product placement natural and comedic, you can spend this five million however you like."

"The third condition."

Li Feng gestured to the legal director beside him.

The general counsel immediately pulled a thick legal contract from his briefcase and handed it to the two of them.

Li Feng looked at them, his tone still calm: "If this GG marketing campaign is successful, I plan to make this show our company's long-term promotional platform and turn it into a series. Therefore, I want to acquire all the IP rights to this show, the exclusive priority investment rights for subsequent seasons, and all derivative rights."

Director Wei and screenwriter Wang looked down at the contract, feeling no resentment but rather amusement.

Subsequent seasons? IP rights? Merchandise?

In their view, it's still uncertain whether the show can even be broadcast smoothly on television.

This is nothing more than an extremely long game movie disguised as a sitcom. Where does its future IP value come from?

This Mr. Li from Shenzhen may be a master at making games, but his understanding of the film and television industry is clearly too amateurish. Does he really think that making a PG film can become a national-level IP?

Faced with this contract, which would be of immeasurable value to future generations, the two did not hesitate for a moment. They decisively signed their names on the last page and stamped it with the studio's official seal.

"Mr. Li, it's a pleasure to work with you! Don't worry, we'll start filming right next week and make your game even more captivating than the main character!" Director Wei gripped Li Feng's hand tightly, his face beaming with excitement.

"It's a pleasure working with you."

Li Feng stood up and smiled as he looked at the two young men in front of him who thought they had gotten a great deal.

They had no idea that they had just sold a top-tier national youth IP that would become a viral sensation across the internet in the next ten years, with a total viewership exceeding tens of billions, for a bargain price of five million!

Of course, Li Feng didn't care how much money he could get from film and television dramas.

What he really cares about is that as the show is replayed on major TV stations and online platforms, the well-known characters like Teacher Zeng and Hu Yifei will become the lifelong spokespeople for Angry Birds and all subsequent mobile games from Haofeng Network for free!

This kind of subtle implantation cannot be bought even for 500 million!

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