Rebirth in 2011: Starting as an Advertising Genius

Tang Chao got off work at 8 p.m.

He came out of the store, took off his apron and gloves, revealing a blue T-shirt underneath, which was soaked with sweat and clung tightly to his body.

Chen Jianghe handed him a bottle of iced cola.

Tang Chao took it, tilted his head back and gulped down half the bottle, then let out a long breath.

"Finished filming?" he asked.

"Filming is finished." Chen Jianghe nodded. "When are you free tomorrow? We'll do a couple more interviews and ask you how you felt about doing all this today."

"Tomorrow afternoon, I need to hand out flyers in the morning."

"OK."

Chen Jianghe took an envelope out of his pocket and handed it over: "Today's payment, one thousand yuan, cash."

Tang Chao took the envelope, didn't count it, and stuffed it directly into his schoolbag.

"Aren't you going to count?" Xia An couldn't help but ask.

"You don't seem like the type to skimp on things." Tang Chao zipped up his backpack, smiled at the two of them, and said, "I'll head back to school now; I can still catch the bus."

Tang Chao, carrying his schoolbag, walked towards the bus stop.

The streetlights cast his shadow long and long, and his blue T-shirt, soaked with sweat, slowly dried in the night breeze.

Xia An stared at that retreating figure in silence for a long time.

She secretly vowed to herself that she would edit this video well.

People who work so hard deserve to be seen.

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It took Xia An five days to edit all three videos.

She personally edited the two videos featuring Su Tang and Tang Chao, while Wu Xiaohui edited the final version of the "Viper Movie".

Editing this film was no easy task; Wu Xiaohui watched it several times before she finally got a feel for the shots.

And during this period,

Chen Jianghe registered his own studio and signed artist cooperation agreements with Zhao Tiezhu, Zhang Wei, Su Tang, and Lin Yi, as well as employment contracts with Xia An and Liu Xiaomin.

However, Xia An's salary wasn't fixed. Chen Jianghe would also give her a share based on the number of photos taken, which included the cost of equipment use and wear and tear, as well as the part-time fees Xia An paid for hiring other people to help her.

At the same time, Chen Jianghe also talked to Xia An. She could form her own team. If she was willing, she would be in charge of the entire shooting and editing process. Her salary would be increased to 10,000 yuan, and she would also enjoy a commission from the video account every month. Of course, the percentage would not be that high. The entire video editing team could receive a 3% incentive.

Xia An doesn't really grasp the significance of 3% yet, but a monthly salary of 10,000 yuan is enough to make her wholeheartedly committed.

It can be said that apart from his lack of experience in managing the team, Xia An has no shortcomings in his professional skills and can basically capture the feeling that Chen Jianghe wants.

Chen Jianghe reviewed the three videos, made slight modifications, and then created covers for each video.

Upload!

release!

"Mr. Xiao, all three videos you promised are complete and have been released. You can track the backend data and then we can consider our previous collaboration!"

He didn't let Xiao Hong review it, but instead chose to publish it directly.

Xiao Hong was also slightly taken aback after receiving Chen Jianghe's message.

This guy just posted it directly?

However, considering that this was an experimental collaboration between the two parties, she didn't dwell on it any longer.

The LOL De Yun Se account has updated two more episodes. She has been tracking the backend data, and she is really envious of the traffic of this account. It's a pity that she can't sign up this account.

Since that's the case, she'd like to see where this college student's confidence comes from.

Xiao Hong leaned back in her office chair, holding a thermos in her hand, with three web pages open on her computer screen at the same time.

Chen Jianghe posted three videos in one go, wanting to see where this college student got his confidence from.

She clicked on the first one—"How much does it actually cost to create a day in the life of a college student?"

The cover features a boy in a blue T-shirt standing under a bus stop sign, his shadow stretched long by the streetlights.

Below the title is a line of small print: "Total daily expenses exposed; I was speechless when I saw the end."

"Clickbait title," Xiao Hong muttered, taking a sip of water.

The video begins without any fancy opening; the camera focuses directly on a pair of sneakers that have come unglued, then slowly pans up—faded jeans, a wrinkled blue T-shirt, a boy with slightly long hair, carrying an old backpack, standing downstairs at the dormitory building.

"My name is Tang Chao, I'm a freshman, and today is Saturday. I'm going to work two jobs."

His tone was flat, as if he were chatting with his roommate, without any trace of acting.

The comments started scrolling by.

The shoes have come unglued... I'm a little heartbroken.

[Are you already working this hard in your freshman year?]

Xiao Hong didn't turn off the live comments and continued watching.

At SM Plaza, Tang Chao put on a red vest and started handing out flyers.

The camera followed him, capturing how he observed pedestrians, how he adjusted his words according to the person he was talking to, and how he managed to give a non-awkward smile after being rejected.

There were also more bullet comments.

There are techniques to handing out flyers? I've learned something new!

He has an excellent eye for people.

[The aunt with the child actually answered the call!]

With that kind of emotional intelligence, it's a shame she's not in sales.

Then it was lunchtime. Although Shaxian food isn't exactly cheap, Xia An emphasized the amount of rice Tang Chao ate in the video, making it look like a small mountain.

The comments section was quiet for a few seconds, then erupted—

【?? Is this all we're having for lunch?】

I cried, what kind of incredible perseverance is this?

【I spend three thousand a month and it's not enough, but he only spends three hundred?】

He wasn't poor; he simply saved every penny for his family.

Xiao Hong's fingers hovered over the keyboard; she typed a line, then deleted it.

The scene cuts to a barbecue restaurant.

Tang Chao squatted at the entrance of the charcoal room, wearing thick cotton gloves, and carefully placed pieces of charcoal into the furnace.

The heat made the lens a little blurry, his face was flushed red, and sweat dripped down his chin.

Then came that conversation.

"Are you a student? Which school do you go to?"

"Suzhou craftsmanship".

"Suzhou crafts? Aren't those artists? You, an artist, here burning charcoal?"

There was no anger or even resentment on Tang Chao's face.

He simply said calmly, "Burning charcoal isn't shameful; being poor is."

Then he turned and left.

The chat exploded!

His eyes were so calm, so calm it made me want to cry.

This isn't just feel-good fluff; this is real backbone.

At the end of the video, Tang Chao is standing under a bus stop sign, the streetlights illuminating his blue T-shirt soaked with sweat.

A voice-over asks him, "How much did you spend today?"

He did the math: "Breakfast was free, my senior treated me. Lunch cost 9 yuan. Dinner was a free work meal at a barbecue restaurant. The bus fare was 4 yuan round trip. I spent a total of thirteen yuan today."

"So you earned 120 today, which means your expenses today are -107."

The video definitely didn't mention that Chen Jianghe gave him 1000 yuan as a reward. The core purpose of the video was to show a college student's daily expenses, and the 1000 yuan was purely an accident.

The image freezes on his back as he turns and leaves.

The screen was flooded with comments, all of them tearful emojis.

Xiao Hong leaned back in her chair and remained silent for a long time.

She picked up her phone and sent Chen Jianghe a message: "I've watched the first video. You win."

Based on her experience, having only looked at one of them,

Without even thinking about it, it's clear that videos of this quality will get high viewership, and the current backend data and the number of bullet comments are confirming her judgment.