Twenty years of cold chain

On the eve of Hu Shutong's departure for the Planning Commission, he suddenly received a call from a local person. Hu Shutong had met this person once at the earliest press conference.

This person is named He Jinru, a representative of Wuguan Group. He Jinru is the general manager of "Xiongguan Cold Chain," a cold chain logistics company established by Wuguan Cold Chain to integrate industrial parks.

Things have come to this point,

Secrets were becoming increasingly scarce, as the locals of Wuguan had far more channels for obtaining information than Hu Shutong. Moreover, during this period, Tongxing focused solely on its own operations, while Xiong Guan Cold Chain did not. Each of these outside companies was a direct competitor to it, and it meticulously studied each one, scrutinizing every detail of the entire process.

During the phone call, He Jinru hoped to talk to Hu Shutong in person. Hu Shutong agreed to the meeting. Even if Tongxing eventually becomes one of the companies in the industrial park, it will be difficult to make progress smoothly without dealing with these locals and moving forward step by step. It is not easy to take root in a foreign place.

The location was a farmhouse in the suburbs. The place was deserted, with many tire tracks on the ground, but only one luxury car was parked there. Stepping inside, there were few people, and only some sounds came from the kitchen.

In a spacious private room, He Jinru appeared to have been waiting for quite some time. This man, not yet forty, had a thick beard and a broad build, sitting there with an air of authority. But what was most striking was his gaze; its resolute intensity conveyed a sense of piercing intent.

After a few pleasantries, the food and drinks were quickly served. He Jinru stared at Hu Shutong and said in a deep voice, "Mr. Hu, you must have some plans for tomorrow, right?"

Hu Shutong simply nodded and said nothing more.

Suddenly, He Jinru extended his index finger.

First she sided with Hu Shutong, then she reverted to her own position, saying, "I can responsibly tell Mr. Hu that only you and I have scheduled activities tomorrow; everyone else is packing up to go home."

"It is an honor to stand shoulder to shoulder with Mr. He."

"No, no, what's even more admirable is Tongxing's ability to develop industries so effectively. President Hu has handled this matter with great care, not only solving the industrial park's urgent needs but also Xiong Guan's cold chain logistics crisis. To be honest, compared to Tongxing, we who are involved in refined industries are all roughnecks. With Tongxing taking on this major responsibility, I'll be the first to object if any Wu Guan or Ganzhou resident doesn't cooperate during the operation."

For example, when it comes to cultural brands, we can only look up information in encyclopedias and flip through history, which is ultimately just blindly copying. On the other hand, Mr. He, with his deep connection to his hometown and its local customs, can truly articulate the meaning of "culture."

He Jinru, with his deep gaze, slowly lit up. Regardless of his intentions, his sharp words alone were enough to make him a force to be reckoned with.

"Mr. Hu, what kind of problem is this? If you need it, I can send a team to you. We can handle anything related to culture."

Hu Shutong waved his hand and smiled, "Mr. He's people are the people from this logistics industrial park. What would it look like if I were to use them? You can personally develop and strengthen the cultural brand without my help. That would be a more practical approach. If you need some inspiration for exploring the cultural stories, I can provide Mr. He with some ready-made examples."

This scene is strange because in this situation, "doing business" has suddenly become a hot potato. The more He Jinru promotes Hu Shutong, the more Hu Shutong tries to get involved; the more He Jinru tries to separate, the more Hu Shutong tries to integrate. The scene looks harmonious, but in reality, they are all calculating their own interests.

"President Hu, we absolutely cannot make a mistake. If we don't divide the work in advance, how can the city feel at ease about this industrial park?"

"Mr. He, I've also been thinking about the division of labor. For example, in terms of industry, Tongxing will focus on technology, while Xiongguan will focus on culture. In terms of transportation and channels, Tongxing will handle external matters, while Xiongguan will handle internal matters."

At this point, He Jinru laughed out loud, "Is President Hu deliberately misunderstanding what I'm saying, or is he intentionally turning things upside down? The division of labor is as simple as it gets: Tongxing handles industry, and Xiongguan handles logistics."

"Mr. He, your cut is a bit too direct. Tongxing is valued not just because of its industry."

"Do you know how rare it is to be valued? What? You want to bargain?"

"Since you can't decide whether someone else looks or not, you shouldn't be the one to negotiate the price."

As the two talked, they became less tactful; some things were non-negotiable for Hu Shutong. Essentially, this wasn't a conflict between industry and logistics, but rather a matter of who would be in charge of the industrial park. Tongxing, even if it didn't want to be the leader, absolutely could not be a subordinate.

He Jinru's division of labor appears clear and organized, aiming to make the city appear stable and orderly. However, this actually involves a significant issue—

How to use the funds!

If Tongxing only focuses on industry, it would simply involve a few exhibition halls and incubation centers, which is negligible compared to the investment in the entire cold chain industrial park. It's important to understand that Wuguan City will definitely consider the companies' plans when designing the park, determining how many cold storage facilities, processing workshops, and trading centers to build, as well as warehousing scheduling, park traffic flow, and so on. These are where the investment will truly be channeled.

Ultimately, whoever can control the flow of money will have the loudest voice here.

Tongxing has already gone this far; if they're going to take a big bite, they should aim big. To end up with just a few agricultural technology museums would be a gross underestimation of Tongxing's ambitions. Besides, if this person could truly achieve anything, this whole thing wouldn't have happened. Industry is at best the final push; Tongxing's previous two proposals were equally competitive.

In Hu Shutong's mind, there were advantages to the breakdown of negotiations at this point. Tomorrow, everyone would fight their own battles, and there was no point in expecting anyone to help or smooth things over for anyone else. Now that the competition had reached this point and the city's choice was settled, the fierce fighting at this moment was all the more meaningful.

He Jinru narrowed his eyes, but unfortunately his demeanor had no effect on Hu Shutong, and there was no intimidation or pressure from him. Not to mention that Hu Shutong had his own deep thoughts, he had seen all kinds of shrewd people in the industry.

Moreover, in the Northwest, Tongxing was an unknown adventurer, while Hu Shutong was the one who had nothing to lose.

……

I've loved cold chain logistics for twenty years.