Game Development: Starting with Recreating the Anime Game Style

Chapter 377 Popularity
Chu Chen was a little surprised to hear the name Kazuo Hirai.

His initial plan was to meet with the head of Sony Games first; if he could meet with Kazuo Hirai directly, it would save him a lot of trouble.

As they chatted, they arrived at the 9th floor.

Chu Chen led a group of people inside, which was quite different from the "lively" atmosphere at the Starry Sky headquarters.

The standout feature of Starry Night Japan is its quietness. However, if you pause for a moment and take a closer look, you'll find that Starry Night Japan isn't quite as quiet as traditional Japanese companies.

There were quite a few people discussing it.

However, they all subconsciously kept their voices very low.

Aside from being quiet, Starry Sky Japan has grown considerably since Chu Chen first visited. Basically, the entire 9th floor, plus the 8th floor below, is now Starry Sky's territory.

These two floors are further divided into several sections.

These are Li Suhao's operations department, then the FGO studio, Ishii Akira's Touhou Studio, the Japanese branch of Starry Sky Animation, the Japanese operations branch of the Starry Sky platform, and the Japanese operations branch of Starry Sky merchandise.

"You've become much more extravagant, haven't you?" Chu Chen looked around and chuckled.

"Is this ninth floor now the territory of your operations department and the FGO studio?"

Chu Chen asked as he walked.

“Mm.” Li Suhao followed beside him.

"The left side is the operations department, the right side is the FGO project team, and the eight floors downstairs are Mr. Ishii's Touhou Studio and the newly established animation division."

Chu Chen didn't stop walking, his eyes sweeping over those young faces.

If there's anything in common between the Starry Sky Japan branch and the Starry Sky headquarters, it's that the employees' morale is much higher than that of ordinary companies.

As Chu Chen entered the office area, almost everyone who could see him stood up and bowed in unison to greet him.

what is interesting is.

From Chu Chen's current position, theoretically, apart from those nearby, no one else should be able to see him, since everyone is sitting and has a computer in front of them.

However, after the first few people stood up, a chain reaction began.

At first, it was just a young man wearing glasses at the workstation directly in front of Chu Chen who suddenly looked up. After seeing who it was, the chair leg scraped against the ground with a screeching sound, and he was already thrown up.

His movement was like throwing a pebble into a calm lake; the commotion quickly spread outwards to his colleagues next to him and those at nearby workstations.

"Crash-"

That was the sound of a chair being pushed away suddenly, the sound of clothes rubbing together, and the sound of countless people standing up from their seats.

The commotion started at Chu Chen's feet, spread rapidly from a point to the entire right-hand area where the FGO studio was located, and then crossed the central passageway, rushing into the operations department on the left.

One person tells another, and one person inspires many.

In just a few seconds, the entire ninth floor was completely empty.

Hundreds of employees stood there, a dense mass of people.

"President Chu Chen, oh tsukure-sama!" (President Chu Chen, you've worked hard!)

It's unclear who started it, but a greeting rang out, and then a cacophony of voices erupted, echoing throughout the open office area.

"President Chu Chen, I'm tired!"

The sounds were uniform and powerful, making the ceiling seem to buzz.

Upon hearing this voice, the first thing that came to Chu Chen's mind was the word "formalism," but he couldn't help but smile slightly. You know what, he was starting to understand why Japanese company executives were so arrogant.

With this kind of entourage, if they came every day, who wouldn't get cocky? Chu Chen shook his head to clear his mind of the jumbled thoughts, then waved his hand to signal everyone to focus on their work.

Then he glanced at Li Suhao beside him with a half-smile.

"Wow, how did you manage to be so synchronized? You didn't actually do some kind of pointless training like this, did you?"

No...really no.

Li Suhao quickly shook his head.

"President Chu, this wasn't arranged by me. It's simply because your reputation is so high that your employees admire you from the inside out."

Li Suhao's flattery was half genuine and half fake.

Given the situation just now, it's clear there was no rehearsal, but from the main creators to the team leaders at all levels, they did inform us in advance that Chu Chen would be coming today.

However, the final result was quite a surprise to the group of people who were with Chu Chen.

In terms of sheer fame, Chu Chen is probably more famous in South Korea and Japan than in China.

I won't go into detail about South Korea.

Thanks to Park Tae-jung, the head of the South Korean branch, for his "star-making campaign".

The Korean branch is the most aggressive in insisting on having its own boss as the brand ambassador.

Basically, any variety show that comes to China from South Korea to film will send an invitation to Chu Chen. Chu Chen will go when he has time. Last time he went to Blue Hole, he even participated in a few shows.

South Korea has a history of using hype to cultivate "talented" individuals from various fields into celebrities, such as e-sports stars and lawyer stars.
Therefore, under the management of the Korean operations department, Chu Chen's fame in Korea is not limited to the gaming industry, but is heading towards becoming a genius star producer.
He is indeed very popular.

In Japan.

Although Chu Chen's personal fame wasn't that high, the fame of "FGO" was immense, which also brought fame to Xingchen Games.

Basically, whenever FGO (Fate/Grand Order) achieves a breakthrough in revenue or makes any major moves, Chu Chen is almost always mentioned in the news reports.

After Chu Chen took over, the joke about FGO's revenue increasing tenfold was repeatedly hyped up. In early September, the Asahi newspaper's hype of him as "Mr. 100 Billion Yuan a Month" made Chu Chen an instant news focus.

no way.
The phrase "earning hundreds of billions a month" no longer commands respect; it carries a hint of morbid curiosity, like, "Is this guy even human?"
This is especially true within the gaming industry.

Let's put it this way: these days, if anyone organizes a gathering in Japan, Xingchen will almost always be one of the first three topics discussed.
Just as many people in China are studying why Xingchen was successful, many Japanese manufacturers are also studying why Xingchen was successful.

In addition, there is the Japanese people's general admiration for the strong.

Given this external environment, the employees of Starry Sky were naturally affected, which is why they were so excited when they saw Chu Chen appear.

Chu Chen chatted for a few minutes, then walked inside, asking casually as he went.

How is the new version, which is scheduled to launch next week, progressing?

He didn't turn around; his voice wasn't loud, but it clearly reached Shiokawa's ears.

"It went pretty smoothly."

Chu Chen nodded.

"Find a meeting room, put the final test package up there, and I'll run it myself later."

(End of this chapter)