I can become stronger by paying salaries. I have one billion employees!

Chapter 271 Differentiation Advantage, Crazy Wool-Buying Party! President Pei's Ambition!

Zhuxianzhuang Science and Technology Park, Building 8, 1st Floor, Conference Room C03.

"Secretary Chai, we came to Xucheng without prior notice. Will Chen Yansen agree to cooperate?"

A middle-aged man with a crew cut, a long face, and black-rimmed glasses asked Chai Kai, who was standing next to him.

“Zhoulai and Chunshen have been neighbors for thousands of years and are originally one family. Chen Yansen has no reason to refuse us.”

Chai Kai raised his eyelids slightly, speaking with great confidence.

That old fellow Tang Lixin not only competed with the state for commercial resources, but also held onto his agricultural assistance quota so tightly that he had no choice but to personally lead a team to Chen Yansen to discuss cooperation.

It's important to know that the agricultural and sideline products online stores on Pinduoduo Mall are not limited to Chun Shen; they also include fruits from western Guangdong and greenhouse vegetables from eastern Shandong.

As long as the agricultural products from the state can bring sufficient profits to Pinbei, the cooperation will naturally fall into place.

"I never expected that a small county could produce such a dragon. I heard that Chen Yansen's net worth is at least several hundred billion. He might become the richest man in China before he turns thirty." Another middle-aged man with a side-parted hairstyle said with a sigh.

"Don't keep calling President Chen by his full name. If he gets upset, the cooperation will fall through."

"Yes, yes, Lao Huang is still the most cautious."

Chai Kai smiled and shook his head. Only two people from the State Central Office came: him, a staff member in charge of the agricultural and sideline products industry, and the remaining six were the owners of several leading agricultural product companies.

At that moment, the meeting room door was pushed open from the outside.

Chai Kai and the others immediately fell silent, forced smiles on their faces, and all looked toward the door.

"Gentlemen, please follow me." The receptionist at Pinbei smiled and gestured for Chai Kai and his group to follow her.

Chai Kai nodded slightly and filed out of the conference room. After taking a few steps, he saw a tall and handsome young man sitting in the rest area not far away.

Around twenty years old, wearing a white shirt, sitting comfortably on the sofa with a smile on his lips.

They showed no intention of getting up to respond, nor did they have any intention of initiating a small talk.

Chai Kai leaned forward and quickly took a few steps to bring the person in front of him.

Chen Yansen had already established connections in the provincial capital, and could make calls to Meng Yuanzhi's mobile phone.

An entrepreneur of this caliber is not someone he can afford to mess with.

Chai Kai behaved extremely modestly, a stark contrast to his usual demeanor, and dared not show the slightest arrogance.

"Mr. Chen, I apologize for disturbing you! Congratulations to Mr. Chen's Pinbei Mall for achieving a remarkable 30 billion yuan in sales during the 618 shopping festival."

Chai Kai complimented with a smile.

"Mr. Chai, right? And how should I address these gentlemen?" Chen Yansen slowly stood up and asked with confidence and composure.

"Let me introduce you. This is Mr. Huang from Yijia Rice Industry, Mr. Zhao from Lanbai Group, Mr. Zhu from Chenlong Fried Nuts and Seeds, and Mr. Wan from Chu Nong Livestock Breeding Farm..."

Chai Kai introduced each company in detail and briefly shared the core products of each company.

At this point, Chai Kai's purpose became quite clear.

"Please have a seat, everyone," Chen Yansen said calmly.

Despite their titles of "general manager" and "general manager," in his eyes, they are at most founders of a C-level brand.

In the state or local area, everyone may be a powerful local figure, but in the Pinduoduo marketplace, they can only be considered long-tail merchants with low production capacity.

And there are more than 10,000 such merchants in Pinbei's CRM database.

Therefore, if it weren't for Chai Kai's connection, these people probably wouldn't have even been able to meet Zhang Yifeng, Yuan Wei, Li Hui, and others; at most, they would have been assigned a regular employee from the merchant operations department to receive them.

“President Chen, Zhoulai and Chunshen are right next to each other. They are not related by the same family, but they are closer than family. I heard that Pinbei and Chunshen have cooperation in agricultural products. In fact, Zhoulai’s agricultural products are equally abundant. It is a representative enterprise in the categories of bean products, vegetables, fruits, dried fruits and nuts, and grains and oils.”

Chai Kai got straight to the point, but what he meant was that he wanted to establish a partnership with Pinduoduo, yet he remained silent about traffic support. Clearly, he wanted to communicate step by step and first establish a preliminary agreement on cooperation.

“There is a big difference between online and offline sales channels. Pinbei has strict requirements for quality control, logistics and after-sales service. I believe Mr. Chai has also heard that some merchants have been fined into bankruptcy by the platform for selling inferior products. I suggest that you think it through before you decide whether to join Pinbei.”

Chen Yansen said slowly.

He neither refused nor agreed, his words carrying a veiled warning.

The group exchanged glances, their hearts sinking, and began to consider the matter carefully.

"Mr. Chen, I have no problem. Chenlong Roasted Seeds, Peanuts and Nuts have been best-selling in the state for more than 20 years. I believe that my products can also win over users in other regions."

Mr. Zhu, the general manager of Chenlong Fried Nuts, was the first to express his opinion. While speaking, he took out four half-pound bags of fried nuts from his bag and gestured for Chen Yansen to taste them.

In his view, the people in Chunshen who raise chickens and ducks, grow vegetables and farm can all handle e-commerce. He has been struggling in the business world for decades. How could he be inferior to a bunch of peasants?

"Mr. Chen, these are our factory's colorful fruit and vegetable noodles, which promote the concept of nutrition and health."

"Mr. Chen, these are lotus seeds, lotus seed hearts, and salted duck eggs from our company. Please try them when you have time."

"Mr. Chen, these are our factory's tofu skin, flavored dried tofu, fresh products, and fermented tofu..."

Under Mr. Zhu's guidance, the round table, which was one meter in diameter, was instantly filled with various samples.

Mr. Huang, the owner of Yijia Rice Industry, smiled and took out a two-pound bag of rice and a 500-liter bottle of rapeseed oil from his bag, found a gap on the round table, and stuffed them in.

Seeing this, Chen Yansen was both amused and exasperated, but he still opened a bag of peanuts and popped one into his mouth.

Crispy and savory, with plump grains, the taste is indeed quite good.

He cited Chun Shen's agricultural assistance program as an example, aiming to create a benchmark for agricultural and sideline products in order to enhance Pinbei's market competitiveness, form a differentiated advantage with platforms such as Taobao and JD.com, expand the customer base, and increase user stickiness.

In addition, it can generate additional parcel collection volume for express delivery.

If we can go further in the future, we can also invest funds to support agricultural research cooperation, hold agricultural competitions, promote the application and innovation of agricultural technology, and even build private farms across the country.

The integration of production and sales will create more jobs.

Of course, the premise is that more people need to believe that they can make money by following him.

Pinduoduo's support for farmers is the first step!
"Pinbei's policies to help farmers mainly include two benefits: zero entry fee and zero commission. There is also additional traffic support. I will have my colleagues from Pinbei's business development department introduce the specific entry rules to you."

After Chen Yansen finished speaking, he waved to the receptionist.

"Have Zhang Yifeng find a merchant to manage the business," Chen Yansen said.

"Okay, boss," the receptionist nodded in response.

Chai Kai and his group couldn't help but show their delight, thanking Chen Yansen repeatedly. Three minutes later, Chi Kai arrived, and after exchanging introductions, he chatted with President Zhu and the others about platform rules, marketing strategies, and ways to acquire traffic.

Free traffic is available, but not much; zero commission is also true, but once the business reaches a monthly sales volume of 100,000, commission will be charged.

After all, a store that can generate over a million in sales a year doesn't need any assistance.

Mr. Zhu and the others agreed without hesitation.

People like Chai Kai are countless in Huian Province. They express their intention to cooperate by using connections, visiting in person, or through official business cooperation hotlines.

Taking this opportunity, Huang Zheng officially launched the Pinbei Farmers Assistance Program, recruiting merchants nationwide for high-quality fruits, vegetables, aquatic products, and livestock products.

Soon, Pinduoduo users discovered that the fresh produce category in the 10 billion yuan subsidy program had been separated from the food category, and the secondary category included fruits, vegetables, meat, poultry and eggs, and aquatic seafood.

Products such as Qingdao prawns, Hui'an stinky mandarin fish, Beihu crayfish, Zhoushan ribbonfish, and Dalian sea cucumbers are all available.

For a time, Pinduoduo and Taobao and JD.com had completely opposite styles. The former vigorously promoted agricultural assistance, putting products such as potatoes, peppers, loofahs and garlic on e-commerce platforms; the latter two were busy negotiating with international big brands such as Estée Lauder, Dyson, La Mer and Smith.

On June 22, Kuaipao entered the food delivery market in Changshan City.

Cheng Weixing and Pei Yi joined forces to launch promotions, offering ride-hailing coupons and ordering takeout coupons. With the addition of new users brought by Pinduoduo, even though Didi Chuxing opened a second battlefield in Beihe Province, it still couldn't compete with Kuaidi Dache.

the other side.

Hui Ge and his accomplices, holed up in their rented apartment in Shenzhen, actually managed to find a new loophole in Didi Chuxing after some fiddling around.

"Brother Hui, it's done. This SMS verification device is a new product, along with brand-new virtual location software and line simulator. Even if we give Didi Chuxing's technical team another six months, they won't be able to detect it."

Ah Zhen, the most tech-savvy member of the team, said smugly.

"Six months? Damn, stop exaggerating!" Hui said dismissively.

"Brother Hui, let's get started. We haven't seen any money for seven or eight days," Yaozi chuckled and urged hurriedly.

Shenzhen is much more fun than Beijing. The five of them spend money extravagantly. During their time in Shenzhen, apart from helping Didi Chuxing find loopholes, they spend the rest of their time in KTVs and bars, and have long been used to the life of extravagance and debauchery.

Liu Zi and Chao Zi nodded in agreement and turned their attention to Hui Ge.

"This time, we won't do the work ourselves! We'll only sell the technology!"

Hui-ge squinted and said, word by word.

"Sell your technology? Hand over the opportunity to make money to others? Brother Hui, are you out of your mind?" Yaozi immediately became agitated and blurted out.

"Go to hell! Who are you talking to!" Hui Ge wasn't going to put up with him and kicked him.

"Brother Hui, don't be angry! You know Yaozi is stubborn and short-sighted," Ah Zhen said, pulling Brother Hui aside.

"Yeah, Brother Hui, don't take it to heart." Liu Zi and Chao Zi were also busy, helping Yao Zi up while making him apologize to the boss.

"Brother Hui, I'm sorry." Yaozi's eyes darted away as he apologized with his head down.

"If there's a next time, get out of here!" Brother Hui waved his hand and cursed irritably.

Yaozi hummed in agreement and obediently returned to her seat.

Hui Ge said coldly, he hated people who kept nagging.

He learned a lesson from his previous experience: directly taking advantage of Didi Chuxing was too easy to expose, so it was better to stay behind the scenes and sell the technology to other studios.

Just as Didi Chuxing and Kuaidi Dache were fiercely competing, a fake order app called "Little Cow" quickly became popular in the underground gray market.

A little cow is just awesome!
One set costs 100,000 and includes a complete set of technical solutions such as virtual positioning, automatic code receiving, dynamic switching of IP and device ID, and line simulator.

Although the price is high, everyone has seen the news before. As long as you are bold, earning millions a month is not a problem.

Find wealth in danger!
After selling two sets of software, Hui Ge immediately realized that the price was too low, so he raised it to 150,000 yuan per set.

But in just a few days, another six sets were sold.

"Brother Hui is awesome! This is way faster than us doing it ourselves." Liu Zi and Chao Zi were overjoyed, their eyes filled with longing for money.

"Be quick and efficient. Once you receive the money, immediately blacklist the buyer and destroy the bank card," Hui Ge instructed anxiously.

"Don't worry, Brother Hui, all the payment accounts were bought from the Sanhe God, so I guarantee there won't be any problems," Ah Zhen said with a smile.

"That's for the best. Better safe than sorry," Hui said.

at the same time.

Cheng Wei stared at the data report, a satisfied smile spreading across his face.

In Yanjing, the market share of Kuaidi Dache and Didi Dache is 6:4;

In Changshan, the market share of Kuaidi Dache and Didi Dache is 5.5:4.5.

Cheng Wei thought he had regained some market share, but he had no idea that Didi Chuxing's subsidy program was a tempting piece of meat in the eyes of those involved in the gray market.

"Wool-pulling" groups and gray-market studios are desperately using various technical means to bypass Didi Chuxing's IP and device number verification and collude with taxi drivers to obtain large amounts of subsidies.

In reality, Didi Chuxing's market share has not changed; it's just that there are more cheating users and drivers, with more than 30% of the rides being virtual or empty.

In other words, Didi Chuxing's daily marketing budget of over 100 million yuan has been siphoned off by shady businesses.

In the joy of about turning the tide, Cheng Wei expanded his business empire to Tianjin.

Cheng Weixing immediately responded by allocating manpower and setting up a branch in Tianjin, which was positioned to directly attack Didi Chuxing's defenses.

This move delighted the owners of the gray-market studios, since the wider Didi Chuxing's business scope and the higher its order volume, the less likely their cash-out activities would be detected.

Two days later, KuaiPao also announced its entry into Tianjin's food delivery market.

With no competitors to constrain it, KuaiPao expanded at an unimaginable pace.

In half of the cities in Huian Province, you can see the presence of Kuaipao delivery riders.

The on-the-ground sales team traveled through the streets and alleys, bringing all the merchants that Meituan, Dianping, and Lashou had painstakingly cultivated to the KuaiRun platform.

At this point, Pei Yi realized an important question: Why not add group-buying business to Kuaipao?

If sales staff could negotiate both takeout and group-buying deals with merchants at the same time, wouldn't that improve work efficiency?

Thinking of this, Pei Yi immediately went to his boss to report his idea.

(End of this chapter)