I can become stronger by paying salaries. I have one billion employees!

Chapter 175 12.7 Billion, Entering the Top Three E-commerce Companies! (Seeking Monthly Tickets)
"The cumulative number of registered users is 9900 million, daily active users are 2160 million, and daily orders are 690 million. The conversion rate has declined, but the user retention rate is 14% higher than that of FoxTao."

Hu Yun, sitting in the conference room, reported to Chen Yansen.

In the room, which was more than 30 square meters, besides the two of them, there was Cai Qiming from the design department, Zhang Wenbo and Xiang Pengfei from the technology department, Song Yuncheng, Zhang Yifeng, Li Hui and Yuan Wei from the business development department, Wang Zihao from the marketing department, and Zhuang Rui from the product department.

Each person had barbecue and beer in front of them, and their eyes were focused on the large screen behind Chen Yansen.

By 23 PM, Pinbei had reached 2780 million unique visitors, 1020 million orders, and 11.7 billion yuan in sales.

Orange Mobile contributed 2.8 million yuan in sales, JD.com's self-operated segment brought in 1.7 million yuan in sales, and the rest was the actual performance of Pinduoduo during Double Twelve.

Chen Yansen turned his head and glanced at the item. The average order value was 114.7 yuan. After deducting the Orange Mobile phone and JD.com's self-operated portion, it dropped to 83.3 yuan.

Although it's far from JD.com's average order value of 300-400 yuan, compared to Taobao Mall's average order value of 99.7 yuan during Double Eleven, Pinduoduo's level is not low.

The technology department used two sets of algorithms for brand and product display.

Products priced under 10 yuan will be displayed through search, product waterfall layout, and subdivided category pages; products priced over 10 yuan and well-known brands will gradually be transferred to the 10 billion yuan subsidy channel.

This approach allows them to capture the lower-tier market while also meeting the consumption needs of mid-range consumers.

"Tuk-tuk-tuk-!"

There was a knock on the door.

After hearing Chen Yansen's response, Xu Xingxing pushed open the door with a bag of red envelopes in her hand, poked her head in, and asked, "Class monitor, are the red envelopes ready?"

"Come on, let's draw first! The red envelopes contain 100 yuan, 600 yuan, 800 yuan and 1000 yuan, it all depends on luck."

Chen Yansen stood up, grabbed a handful of red envelopes from his bag, and gestured for everyone to draw one freely.

In addition to late-night snacks, overtime pay, and hotel accommodations, tonight's overtime benefits also include random cash bonuses.

"Yuncheng, you go first!"

"Yes, yes, Director Song is our Pinbei's number one employee, so he should be the first one to come!"

"Sister Yuncheng, let's see who gets 1000 yuan!"

Everyone laughed and cheered.

"Then Mr. Song will go first!"

Chen Yansen walked up to Song Yuncheng with a smile.

Song Yuncheng randomly picked out one of the dozens of red envelopes, opened it, and found only a banknote inside; he had clearly only drawn the minimum amount.

Zhang Wenbo and Xiang Pengfei first teased Song Yuncheng about his bad luck, then each took a red envelope, which contained 100 yuan each.

"Xu Xingxing, you didn't just put in 100-yuan bills, did you?" Zhang Wenbo joked with Xu Xingxing, his face drooping.

"Don't blame me if you're unlucky! Brother Hao, give it a try!" Xu Xingxing replied with a grin.

"I'm sure I'll get 1000 yuan, just you wait and see." Wang Zihao chuckled, took a red envelope from Chen Yansen's hand, and felt its thickness, knowing he had it in the bag.

Upon opening and counting, there were a whopping 800 pieces.

No one in the meeting room really cared about the few hundred yuan; they just wanted good luck.

In the end, out of more than a dozen people, only Tsai Chi-ming from Taiwan won the grand prize of 1000 yuan. The others teased him to treat them to milk tea the next day, and Tsai Chi-ming smiled and agreed.

Chen Yansen carried a bag of red envelopes and started handing one to everyone from the second floor all the way up to the fourth floor.

Pinbei Technology has just over 300 employees, and only a small portion of the workstations in this three-story office building are occupied.

When he returned to the conference room on the second floor, it was only three minutes before midnight.

"12.6 billion, it seems we won't reach 13 billion." Hu Yun said with some regret.

"I wonder how many JD.com sold?" Wang Zihao muttered to himself.

JD.com's sales reached 10.6 billion yuan during Singles' Day. Although the promotional efforts for Double Twelve are not weak, it is difficult for consumer demand to surpass Singles' Day after it has already been released once.

"JD.com's self-operated products sold 1.9 million yuan on Pinduoduo, and I estimate it will sell at least 10 billion yuan this time," Hu Yun replied casually after glancing at the data.

"The marketing department will release a performance report tomorrow. Both brand and white-label merchants need to select 10 typical cases for the advertising department to promote."

Chen Yansen looked at Yang Pinglun, the marketing manager, and said.

“Okay, boss,” Yang Pinglun replied hastily. He was a key member of Joyo.com and had also worked at Amazon for three years, making him a first-generation e-commerce professional with rich experience and outstanding abilities.

"It's getting late, everyone should go back and rest early."

After Chen Yansen finished speaking, he led the way out.

After all, if the boss doesn't leave, the subordinates feel embarrassed to leave.

Although working overtime is an extremely painful thing, it's completely different at Pinbei.

Today is Sunday, double pay. From 9 am to 24 am, excluding 2 hours for meals and lunch breaks, the average overtime hours are 13 hours.

Take a regular customer service representative as an example. The hourly wage for part-time work is 12 yuan, which adds up to 338 yuan a day. With the addition of random red envelopes ranging from 100 to 1000 yuan, this is almost equivalent to a month's living expenses for many students from ordinary families.

People like Wang Zihao, Song Yuncheng, and Cai Qiming earn five or six thousand yuan a day just for overtime pay, and they don't care what time they get off work.

Chen Yansen went down to the first floor, got into the driver's seat of the Bentley, and drove towards the Xuyuan Academy.

Some others drove home, while others took the shuttle bus back to the hotel near the east gate of the Xuyuan Academy to rest.

Chen Yansen returned to the teachers' apartment, parked his car but did not go upstairs. Instead, he continued walking out of the school and entered a hotel.

The following morning, the three major portal websites and Weibo were filled with news about Taobao, JD.com, and Pinduoduo's sales performance for Double Twelve.

In 2011, e-commerce platforms had no idea what it meant to be low-key!

They all wished they could add another zero to their own battle reports to make them feel more valuable.

Taobao's single-day sales reached 41.8 billion!
JD.com's single-day sales reached 13.9 billion yuan!
Pinduoduo's single-day sales reached 12.7 billion yuan!
Suning, Yihaodian, and Yixun also participated in the promotion, but their daily sales were only 200-300 million yuan. They were embarrassed to directly compare performance, so they only wrote about the year-on-year sales growth rate and the number of brands with single stores exceeding 5 million yuan in sales in their reports.

In fact, both users and people in the e-commerce industry have focused their attention on Pinduoduo.

After all, Pinduoduo's sales performance almost matched JD.com's during its major promotional events in less than a month, which is truly astonishing.

Let's look at the brand's performance:

Orange mobile phones: 2.9 million!
JD.com's self-operated sales reached 1.9 million yuan!
Chery: 5693 million!
AUX: 2320 million!
Haier 1350 million!
Beautiful 1270 million!
……

Nine brands achieved single-store sales exceeding 10 million yuan, and 17 brands exceeded 5 million yuan.

In addition, Pinbei's marketing department also released a "Pinbei New Force Sales Ranking", which is full of C-brand stores (white-label stores and fruit shops in western Guangdong).

The top spot went to a small appliance factory in Cixi, with sales of 610 million yuan!
The second place went to a home textile factory in Nantong, with sales of 530 million yuan!
The third place goes to a furniture factory in Foshan, with sales of 390 million yuan!
The fourth place went to a fruit base in western Guangdong, with sales of 370 million yuan!
This phenomenon quickly spread within the e-commerce industry.

Pinbei bypassed distributors and agents, cooperating directly with the source factories, and even achieved super high sales of millions of yuan in a single day.

For a time, many business owners in the industrial zone were tempted.

Although they don't understand e-commerce operations, they believe that as long as they are willing to spend money, they will have no trouble finding good operators.

Immediately, factory owners across the country began to explore online channels, and their first stop was Pinduoduo!

Yunsu Express's special e-commerce parcel discount service has made it well-known in the industry, with a starting price of only 2.2 yuan for parcels under 1 kg and only 2.8 yuan for parcels under 2.5 kg.

Highly favored by factory owners!

at the same time.

Liao Wei lay in bed, directing Yunsu's middle and senior management to launch a frenzied crackdown on Sufeng Express, poaching employees, stealing customers, and buying press releases to expose its dirty secrets.

This forced Chen Feikang, who had just taken over Sufeng, to directly lower the fees for 2.5 kg and less than 1 kg to 2.5 yuan and 2 yuan respectively.

Instantly became the lowest price in the entire industry!

The bosses of the three major express delivery companies (STO Express, YTO Express, ZTO Express, and Yunda Express) were so angry that they cursed loudly. Yunsu Express was already rife with problems, but now they had driven Sufeng Express crazy as well.

Neither of these two brothers is a normal person!

Shentong's owner, Chen Dejun, along with three other companies, filed a complaint with the Postal Association, demanding an end to this malicious competition.

The association responded dismissively: "It's a market behavior, and the postal service has no say in it."

STO Express, YTO Express, ZTO Express, and Yunda Express had no choice but to admit defeat and lower their prices again.

Following closely, Yunsu also announced a price reduction, and several companies together lowered the minimum order fee for express delivery under 1 kg to 2 yuan.

(End of this chapter)