Rebirth begins with losing the white moonlight

Since the restaurant Shen Wanning chose was in Xushe District, they simply put their IKEA travel plans on the agenda for the next day after the meal.

This is IKEA's first store in the mainland market. It opened in 1998 and entered the public eye with its Nordic home style and flat packaging.

"Give you."

As soon as he entered the door, Lu Chen took Shen Wanning to the counter and bought two ice creams.

Don’t underestimate this 1 yuan cone, it actually implies IKEA’s brand marketing strategy. It seems like a loss-making business, but in fact it is a well-deserved traffic responsibility.

In the last life, Lu Chen once saw a set of data: In 2015 alone, IKEA sold 1200 million cones in my country, with an average of 3.3 cones sold every day.

This is equivalent to bringing 1200 million in-store customer traffic to the brand within one year. It not only attracts users to come in and improves the experience, but also allows many people to spontaneously promote it in their circle of friends. It can be said that it kills one stone. Three eagles.

"how about this?"

"I think it's fine."

"What about this?"

"It seems that it is not impossible."

The two people first went to the second floor to choose lamps. After all, they couldn't find suitable ones online last time, but here there are many types of lamps they want.

"Then it's still this."

Shen Wanning selected one of them.

This is a very unique paper chandelier that you can shape by yourself into the shape you want. However, what you have in your hands is just a lampshade, and you need to buy additional accessories, light cords, and light bulbs.

"Do you need this one? We can help you get it."

A young shopping guide noticed this and took the initiative to say hello to the two of them.

Lu Chen nodded:

"Are there any other specifications for this model?"

"Yes sir, this one is divided into large and small sizes. The one your girlfriend has is the small one."

Again.

The little tsundere pursed her lips helplessly.

It seemed that as long as she walked with Lu Chen, a stamp of "Lu Chen's girlfriend" would be stamped directly on her forehead.

"Okay, then please give us a large size."

Lu Chen didn't explain much. After all, they just wanted to complete their work and were not here to care about their personal affairs.

"Hello, this is the large paper chandelier you requested, and all the accessories are already provided."

"Thank you."

Lu Chen took it from him and placed the things neatly in the shopping cart.

"OCD?"

Shen Wanning glanced at him.

"is a bit."

Lu Chen didn't deny it either.

He is a person who pays great attention to order and cannot accept too chaotic scenes around him.

Just like he used to do housework, it wasn't because he was born to do it.

On the one hand, he is a very responsible person, so of course he has the mentality to take care of his wife; on the other hand, it is also because Gu Churan doesn't want to take care of it, but the house is too messy and he can't stand it.

This is what happens between husband and wife. Unless both parties are willing to share family responsibilities, regardless of man or woman, whoever can't handle it first will lose.

"That's quite a coincidence."

Shen Wanning took two boxes of string lights from the shelf, stacked them together and put them in the shopping cart.

She also has this habit. If the surrounding environment is too messy, she will feel annoyed.

"It's a coincidence."

Lu Chen glanced at the shopping cart and had a smile on his face.

He didn't expect that he and Little Tsundere could reach a consensus again on this kind of matter.

“I think this floor lamp looks great too.”

"It's just the right size, that's it."

The two of them spent more than half an hour shopping in the lighting section, choosing six types of chandeliers and floor lamps, all of which were different.

While they were choosing, they would also compare the videos they had taken before to determine the placement of these lamps.

Unknowingly, Lu Chen even handed over his mobile phone, and the little tsundere took it casually in his hand.

"Lu Chen, let's go look at the tableware!"

This feeling of decorating a new home also makes the little Tsundere even happier.

Lu Chen pushed the shopping cart and followed her, and there were envious looks from all around:
"Oh, this little girl is so beautiful."

"More than that, look at her coat. I went to the store and saw it cost more than 5 yuan!"

"She is so white and rich, her husband is lucky."

"But my husband is also handsome and tall."

"His watch doesn't look cheap either... Which family's young master and young lady are together?"

"..."

Shen Wanning walked in front and vaguely heard some of their discussions.

She was calm on the surface, but her cheeks were slightly red.

The shopping guide said before that she was Lu Chen's girlfriend, but Lu Chen suddenly became her husband.

Can this title continue to be upgraded?
"I think this can be paired with the string lights you bought."

Lu Chen also came to her side at this moment and picked up a glass cup with a diameter of about 20 centimeters.

He had seen the effect of this kind of string lights paired with glass products in the restaurant before, and it was pretty good according to his aesthetic.

"Lu Chen, string lights are not for use in coffee shops."

Shen Wanning lowered his head and his voice was slightly lower than usual.

There was nothing she could do, her face was hot now, and she was always worried that Lu Chen would see some clues.

"Isn't it for the coffee shop?"

Lu Chen repeated what she said: "Are you going to put it in the dormitory?"

"No, it's placed in the entrepreneurial base..."

Because Lu Chen bought a screen, she wanted to decorate it well.

"Okay, then let's look at something else."

Lu Chen didn't say anything more and put the glass cup back.

Although he didn't know where the little tsundere wanted to use the string lights, after all, the entire entrepreneurial base was his territory, so let her go.

"Well, I think this set of tableware looks better!"

"It happens to be a series, with cutlery, forks, bowls and chopsticks."

"And cups!"

Shen Wanning took it in his hand and showed it to him.

"This cup is really pretty. I want to buy it."

"Buy it for you~"

Without thinking she took two and put them in her shopping cart.

Unlike tableware and lamps, the demand is so great that they cannot take it away themselves.

Lu Chen wrote down the ones that the little tsundere chose. For example, these malls all have corporate business, which can save time and money.

"These will go directly to their corporate business team in a moment, and we will buy other things we need first."

"Good."

Shen Wanning chose a few more things that he felt could be used in the entrepreneurial base.

The two continued walking and bought a lot of accessories, even candlesticks and candles.

These small items are neither expensive nor conspicuous.

But they just have a kind of magic that makes people feel at home at first glance.

"We need public service."

"Okay, please come with me."

After settling the bill, Lu Chen found a store service staff.

After a brief chat, he and Shen Wanning were taken to the negotiation area, and soon someone came to receive them.

"Hello, I am the head of IKEA's corporate business team. I heard that you two are purchasing for coffee shops. We have designed a complete shopping list for restaurants and coffee shops, and can customize a full range of matching furniture for you."

As he spoke, he handed over two brochures, and Lu Chen briefly browsed through them. Not to mention tables, chairs, knives and forks, serving utensils, speakers, workbenches, and wall shelves were all available.

"That's roughly what we need."

Lu Chen said all the category names he just memorized.

As for the quantity, they had already consulted Tan Rui before, so they could decide it directly.

"I understand."

The person in charge checks off a checklist:
“In addition to commercial space design, we can also provide remote procurement, bulk procurement, door-to-door delivery and assembly and installation services, so you don’t have to worry at all after placing an order.

In addition, we also have exclusive preferential policies. You can join our corporate membership first. "

He turned on his phone and showed Lu Chen a QR code.

In fact, the steps are very simple. You only need to fill in the company information, upload the relevant qualification certificates, and then wait for review.

Tan Rui had sent those information to Lu Chen before, so he quickly filled in the information accordingly. The person in charge of corporate business continued to explain to them the rights and interests of corporate members. In addition to various discounts and benefits, there was also a dedicated person One-to-one service and extended warranty for purchased goods.

"The review has been passed."

"Okay, I have recorded your needs. If it is convenient, you can add me on WeChat or leave a mobile phone number."

“Then add WeChat.”

Lu Chen directly showed his QR code.

The person in charge added his WeChat account and noted his name. He originally wanted to notify the interns below to send two exclusive gifts for corporate members, but suddenly he received a piece of bad news.

"You two, please wait a moment."

He said hello to Lu Chen and Shen Wanning very apologetically, then stood up and walked out.

Lu Chen was keenly aware that something was wrong, but he just nodded slightly. It was just his first meeting with the person in charge. What's more, even if something really happened, as a brand, he would not disclose it to consumers.

"what's the situation?"

"There is something going on at the agency, which may affect this marketing promotion."

"Isn't there an alternative?"

"We are already looking for an agency, but the brand department said that the incident happened too suddenly and there is no way to confirm it so quickly."

"...Forget it, the impact of this incident on our department is relatively small, but it is also a problem that new products cannot be released."

"Yes, even if we don't do subsequent marketing and promotion first, it's best to find a reliable local lifestyle platform for exposure."

"Does Shanghai have such a platform?"

"There seems to be one."

"what is it call?"

"Recognize objects."

"Recognize objects?"

The person in charge of public affairs silently remembered this name in his heart.

Since he couldn't keep the customer waiting too long, he hurriedly said hello to his colleagues, then went to the office to get two gifts, and hurriedly sent them to Lu Chen and Shen Wanning:

"Thank you for your waiting. The goods you purchased will be delivered to the designated place at the designated time. If there is any damage during the journey, we will do our best to be responsible for you."

"Ok."

Lu Chen smiled and took the thing in his hand:
“I’ve always heard that IKEA’s products are updated very quickly, and I don’t know when I can see the new products for the next season.”

He originally asked this question out of his own considerations, but it happened to hit the other person's point.

The person in charge of public relations thought for a moment and seemed to be planning to complete a market research with the two consumers in front of him:
"I wonder if you two have heard of a local lifestyle platform called 'Shiwu' before?"

"Recognize objects?"

After listening to his words, the corners of Lu Chen's mouth seemed to turn up more and more:
"What a coincidence." (End of chapter)