Crossover: Pen name: Dazai Osamu, Omega Kasumigaoka

There's a general consensus among anime enthusiasts that anything produced by Beidouxing24 Animation is guaranteed to be high-quality.

All of this is due to the success of anime such as *Saekano: How to Rascal Does Not Dream of Bunny Girl Senpai*, *Rascal Does Not Dream of Bunny Girl Senpai*, and *Your Name*.

As a seasoned anime enthusiast.

Beidouxing Animation will soon release one of its self-produced animations.

Mano was, of course, very interested.

"Is it launching on June 1st? I'm really looking forward to it!"

……

News quickly spread that NicoNico Animation and Beidouxing Animation are collaborating on another new original anime series that is about to be released.

This has attracted the attention of many entertainment industry organizations.

Especially Funny Animation, and some other video websites in the same field.

Following SoftBank's $8.29 million investment in NicoNico Animation.

The video website sector has attracted the attention of many organizations.

Some established television stations have also joined forces with investment institutions and film and television production companies to establish their own video websites.

These peers are paying close attention to 'NicoNico Animation', the big brother.

Firstly, it was to be able to "copy homework" in a timely manner; secondly, it was to keep an eye on "NicoNico animation" so that they could immediately overtake us when they made a mistake.

Especially this time.

NicoNico Animation emphasized its 'nationwide exclusive broadcast'.

It will not premiere in collaboration with any television station.

This has brought about a dramatic change for the entire video website industry.

Because once successful, it would represent the 'video website' platform.

It has the potential to rival traditional television stations.

The limits on video websites will be lifted.

It has become an important part of the publicity channels.

And Kitahara Makoto's identity will gain another one after being a business tycoon...

Entertainment mogul!

His personal influence will reach a new level.

Of course, all of this is based on the premise that Non Non Biyori is successful.

If the premiere of "Non Non Biyori" fails to be successful.

This would undoubtedly cast a shadow over the future of video websites.

It will take more time to break it.

……

……

After taking a break from my busy schedule, I took a few girls to the sea for two days.

Kitahara Makoto threw himself back into his busy work.

Beidouxing Animation's current projects include the NicoNico Bunko Newcomer Award, promotion for "Non Non Biyori," and their plans in North America...

It wasn't exactly easy for him; he was certainly overwhelmed.

In such a busy life.

Time flies, and it's June 1st now.

After more than half a month of promotion, the news that Non Non Biyori is about to be released has basically spread throughout the entire anime fan community.

On the day of its premiere.

June 1st, 8 PM.

Mano eagerly sat in front of the computer.

As the time came, he gently refreshed the website.

After the website was refreshed, a link to the video appeared on the large banner on the homepage.

I clicked on the poster again, which took me directly to the playback page.

The updated episode count shows two episodes.

The first episode is currently playing.

The scene begins with a blue sky, telephone poles, and newly cultivated fields...

Soft, soothing music drifted from the speakers, accompanied by images of a small bridge over a flowing stream.

Then the camera shifts to a small figure walking along a country road, with mountains, houses, and green trees in the distance...

They were just some meaningless shots.

There was no narration, and no story.

But looking at these scenes of the countryside...

Mano somehow got caught up in it...

……

……

NicoNico animation.

Although it was already night, the entire company was still brightly lit.

A large number of employees are sitting at their workstations.

The entire development department was bustling with activity.

"Hurry, hurry, the traffic is still increasing, server number one can't handle it, quickly divert the traffic..."

"Servers 2 and 3 are now operational!"

"It's still growing rapidly, just in case, also turn on the fourth backup server!"

Seeing that the server had finally stabilized, Terada Sosuke, the head of the development department, breathed a sigh of relief and gently wiped the cold sweat from his forehead.

Fortunately, the president had the foresight to have them prepare the backup server in advance.

Otherwise, at this crucial moment for the company...

If the website crashes, then he, as the head of the development department, will be held responsible and will most likely have to go sweep floors and clean toilets.

Fortunately, things finally stabilized.

……

President's office.

Kitahara Zhen and Kawamoto Yuta waited anxiously together.

Until the assistant sends over the new data report.

"President, the viewership figures for the first episode are in! Eight million real viewers in half an hour, and seven million one hundred thousand viewers for the second episode!"

"very good!"

Upon hearing this news, Kitahara Makoto's tense heart finally relaxed completely.

The actual number of viewers was eight million, while the entire population of Japan is only a little over one hundred million.

That's equivalent to nearly 10% of the Japanese population, who just watched the first episode of "Non Non Biyori".

Even when converted to television ratings, it's a terrifying number: 160.

The fact that NicoNico Animation can get so many people to open the website at this moment and watch Non Non Biyori is remarkable.

NicoNico's appeal and user engagement have already been proven.

Aside from being somewhat unbalanced in certain subjects.

Its influence and status are no less than any of the top five private core television stations.

Simultaneously.

The second episode had only 900,000 fewer viewers than the first episode, with a user engagement rate of 88%.

For an anime that appeals to all ages, it is undoubtedly a huge success.

Kitahara Makoto seemed to be able to see it all at that moment.

His social status rose again, placing him alongside established entrepreneurs.

The success of Non Non Biyori solidified NicoNico's position in the media industry.

A new media platform with immense influence has emerged.

And as the person in charge of this platform.

They have mastered the channels for communication.

That's equivalent to having control over the discourse.

In addition, there is his status as a national writer and his popularity among the people.

His personal influence will reach a terrifying level.

It's not accurate to say they can control the wind and rain.

However, it's more than enough to affect the positions of a few members of Congress!

Before his golden statue was destroyed, there were practically no people in Japan who would dare to offend him!

.......................................

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Chapter 83: Advertising Fees, Making a Fortune

The success of Non Non Biyori has brought NicoNico Animation back into the spotlight.

Numerous advertisers flocked to NicoNico, eager to place ads on the platform.

In just one month.

NicoNico animation earned ten million US dollars.

This was even after Kitahara Makoto explicitly ordered "better to have none than to have bad ones," rejecting inferior or unknown brands.

Otherwise, this income could double again.

Even so, this income still shocked many people.

Ten million US dollars, which is equivalent to 1.1 billion Japanese yen.

He earned 1.1 billion yen in just one month.

Faced with the terrifying money-making ability of video websites.

Many people couldn't help but gasp in shock.

Even though video websites do not yet have a clear direction for making profits.

But the fact that it involves advertising alone is enough to make people aware of this.

Video websites have great potential!

And for the first time, the term 'traffic' has demonstrated its appeal on internet channels.

of course.

Those advertisers rejected by NicoNico Animation were not completely abandoned.

Kitahara Makoto chose to make use of waste.

The marketing department recommended these advertisers to the content creators on NicoNico.

Then these advertisers quickly understood Kitahara's intention.