This celebrity is too rich

Chapter 342 Two people start broadcasting!

Author: No wine on the table

Chapter 342 Two people start broadcasting!

"Do you find it useful?"

Li Chuan frowned slightly.

He has tried the method Wang Chengyong said.

When these six live broadcast rooms were first established, he was very interested and would go around almost every day.

Doing this can indeed bring a lot of traffic, but the traffic only belongs to him. Once he leaves, all the traffic will be gone, and those new anchors have no ability to retain people at all.

At first, he was unwilling to give up, but over time, his interest was wiped out.

After April, as he became more and more busy with work and lacked interest, he never went to these live broadcast rooms again.

If he doesn't go shopping, there will be no large-scale traffic injection. Therefore, after these live broadcast rooms have experienced a short-term popularity, their popularity gradually declined, and to this point.

In this regard, he also summarized the reasons and roughly analyzed three points.

First, the overall environment is not ideal.

Although Douyin in 2019 is still in the period of traffic dividends, the commercialization process is not high... The audience's understanding of Douyin is still an entertainment short video platform, and its e-commerce attributes are not strong.

In addition, Douyin does not support live streaming and selling goods enough... The current live streaming room for live streaming and selling goods is not as popular as entertainment live streaming rooms.

Second, the new anchor's level is insufficient.

Most of the recruitment of new anchors in Sanmu Online are new anchors. Although they have very good conditions, they lack experience and do not know how to use their own advantages, so they cannot retain people.

In this case, even if a large wave of traffic comes, these live broadcast rooms cannot complete the conversion. Once the traffic passes, what should it be done or what should it be done.

Third, Li Chuan cannot go to these live broadcast rooms every day.

He is very busy at work and has to go on business trips from time to time. It is impossible for him to send traffic every day.

However, if he goes there from time to time, the traffic will be very unstable and the audience will not be able to develop the habit... No matter how loyal the fans are, they will not be able to stay in these live rooms twenty-four hours a day and wait for him to appear.

If there is no stable traffic in the live broadcast room, the data cannot be raised, and it will be difficult to form a brand effect over time.

Li Chuan once considered that he would broadcast live in these live broadcast rooms at a fixed time. He thought deeply and even thought about the specific time points and behaviors.

His idea is that every Tuesday night, he first goes to "Wine, Water, Tea and Drink" for two hours, then goes to "Light Luxury Beauty" for two hours, and finally goes to "Delicacies of Mountains and Seas" for two hours, as for "Sports Outdoors"

The three live broadcast rooms, "fruit fresh food" and "living and home furnishings", will be broadcast on Thursday.

This stability can effectively increase popularity data. On the surface, this is very good.

However, Li Chuan thought about it again and again and finally gave up.

Why?

First of all, he is very busy at work and it is difficult to ensure a stable live broadcast time.

If he fishes for three days and drys the net for two days, the traffic will not stabilize, and it will make no sense.

Secondly, his broadcasting three days a week will greatly consume the audience's enthusiasm.

If the audience watches too much, it will easily cause aesthetic fatigue.

Once the audience's aesthetic fatigue arises, his own traffic will decrease.

This is particularly critical.

Today's Sanmu Network is almost entirely supported by him. If his traffic drops, it will be a very important blow to the entire company.

So, overall, his idea of ​​going to the Ribu Luo Live Room to stabilize live broadcast is not advisable, and it may have an effect of harm than good.

Of course, Wang Chengyong also knew these problems.

However, he is the head of the e-commerce department. He cannot do the live broadcast room with the greatest responsibility.

Therefore, he was still very disappointed when facing Li Chuan's statement.

"never mind."

Li Chuan shook his head slightly and said, "Wait a minute."

"What are you waiting for?" Wang Chengyong was a little confused.

"Wait for Yang Runxin."

"Um?"

Wang Chengyong was stunned for a moment, then reacted and asked quickly: "What do you mean... when Yang Runxin's popularity becomes, let her take the Ribu Luo live broadcast room?"

"Um."

Li Chuan nodded calmly.

He was anxious to bring Yang Runxin to the live broadcast room, and this is the main purpose.

The live broadcast room is very important. If you can’t do it, the company will not be able to develop healthily.

If you want to build the live broadcast room of Sun Buloss, you must have stable traffic injection.

In this regard, he is not suitable, but he can let his assistants do it.

As long as he cultivates the auxiliary broadcaster and lets the audience in the live broadcast room know him, he will eventually be able to make the auxiliary broadcaster represent him to a certain extent.

At that time, the assistant broadcaster can take his traffic to the Ribu Lok live broadcast room to stabilize the live broadcast, which will form a stable traffic injection.

Although some of the traffic brought by the broadcasting assistant is definitely not as good as that of him, if he does not show up in public, he can greatly avoid the audience from becoming aesthetically tired of him.

This is of great significance.

As long as he can ensure that his traffic does not decline, the live broadcast room will not set, even if the increase is small, the company will enter a virtuous cycle as a whole. Over time, the brand effect will be formed.

These questions are not complicated. Wang Chengyong thought about it for a while and then understood.

"That's great. If this is the case, there will be hope in the live broadcast room that day!" Wang Chengyong was overjoyed.

"Don't be too happy too early."

Li Chuan waved his hand and said with a slightly serious expression: "Yang Runxin has not been on the live broadcast yet. What is the specific situation? I don't know yet. At that time, if something happens, this plan will be wasted."

When Wang Chengyong heard this, his face froze and said, "Yang Runxin is very good and talented. It should... nothing unexpected happens, right?"

"Um?"

Li Chuan raised his eyebrows slightly, looked at Wang Chengyong with a hint of playfulness, and said, "Didn't you just say that she is not experienced enough and has problems easily?"

"Well."

Wang Chengyong looked embarrassed and said, "That... I was wrong just now."

"grass!"

Li Chuan couldn't help but curse and said, "Where are you playing face-changing with me?"

"No, I... really think she can do it."

After Wang Chengyong finished speaking, his old face turned red.

"Okay."

Li Chuan was too lazy to talk nonsense, and waved his hand and said, "Yang Runxin, although the probability of a problem is not high, it is hard to say what will happen now... She will be on the live broadcast tomorrow, you must

If you cooperate well, you can’t be bad at what you should say and do, do the same thing. Do you understand?”

"clear."

Wang Chengyong said seriously: "I will go back and arrange it. I will teach her what to do and what not to do in the shortest time."

"Um."

Li Chuan nodded and said, "Then, plan her live broadcast time, when to live broadcast in which live broadcast room, try to fix it... Only when the traffic is stable can you get, it's messy, and the audience doesn't know what it is.

Look at it when you want to."

"I see."

Wang Chengyong promised: "Don't worry, I will make arrangements."

"Um."

Li Chuan nodded again and continued, "Also, you should strengthen supervision on the new anchor and cultivate them as soon as possible. The live broadcast room of Sun Bang cannot rely on Yang Runxin alone... She alone,

It won't last long."

"I've been doing this, and now, I spend half of my time on them."

"Well, try to be more efficient and don't be stubborn. When you encounter good seedlings, you should be patient and cultivate them. If you can't help them, please change them quickly. We have limited energy and can't waste time on them."

"Oh, OK."

"Okay, it's almost done, you can go and do it first."

"good."

“…”

At 2:15 pm, Wang Chengyong left the office.

After Wang Chengyong left, Li Chuan sat alone behind the desk, picked up the A4 paper and carefully checked the data in the live broadcast room.

After checking, he shook his head helplessly, then put the A4 paper aside, and started other work.

He has accumulated a lot of work these days when he is not in the company. Some are more urgent and must be dealt with immediately. Some are not very urgent. They can be postponed appropriately, but they cannot be delayed all the time. They still need to deal with it quickly if they have time.

In this way, he forgot about time when he was busy.

From 2:30 pm to 1:30 pm, for nine hours, he didn't eat any food in the middle, but just ate some samples when selecting the products, and added two trips to the toilet, and the rest of the time was

Work.

After this busyness, he finally handled almost all the work he had accumulated before.

At the right time, he was so tired that he was almost completely confused.

He was so tired that he didn't want to do anything. He went straight to the office, walked into the rest room, took off his clothes, lay in the quilt, and fell asleep.

Half dreaming and half awake, he smelled a scent.

He knew the source of the fragrance, which was the smell of Erke, which remained on him.

...

At 5:57 pm the next day, Mr. Sanmu Network Mori's live broadcast room.

The scene was ready, and Li Chuan and Yang Runxin sat in front of the camera at the same time.

Li Chuan turned his head and looked up and down Yang Runxin next to him.

At this time, Yang Runxin was wearing a white professional suit, not a suit, but a more stylish one, like a celebrity, very beautiful and beautiful. The makeup on her face was very delicate, with slender eyebrows, slightly showing

The deep eyeshadow makes the eyes look big, and the light red lipstick is lightly lit. It only draws a circle on the inside, making the mouth look a little smaller. Combined with the faint blush, the overall look is very cute, making

People can't help but want to take a bite.

This outfit is exactly what he said before, and the final effect is indeed very good.

Judging from this point alone, Yang Runxin seems to be well prepared.

However, this is just the surface.

The air is about to start, and Li Chuan can't help but want to ask a few questions.

"How are you preparing?"

"It's ready." Yang Runxin replied seriously.

"Did you remember the products?"

"Absolutely, I believe I can answer it with the teleprompt board."

"Well, that's fine... Wang Chengyong has taught you a lesson, right?"

"I've read it, and I remember some banned words and common violations."

"Um."

Li Chuan clicked and instructed: "The broadcast will start later, don't be nervous, just follow my rhythm, and say when it's time to speak, don't be mute."

"I understand, I'm not nervous."

"Um?"

Li Chuan raised his eyebrows slightly.

"Boss, I'm completely ready and won't be nervous." Yang Runxin said confidently.

"Is that true?"

Li Chuan smiled and said nothing.

He looked up at the time and found that it was less than 5:59, so he waited quietly for a moment.

I waited for about half a minute and arrived at 5:59.

He didn't say a word, but directly reached out and started the live broadcast.

"Is this...this start?"

Yang Run's expression suddenly became flustered.

"Didn't you say you're not nervous?" Li Chuan turned his head and said in a very interesting way.

"I……"

Yang Runxin's face turned red.

"It's no big deal to keep your mind calm, it's going to be fine in a while."

The live broadcast has begun, and Li Chuan didn't have the time to tease Yang Runxin too much. He immediately comforted him and turned his head to look at the camera.

"Good evening everyone, welcome all brothers and sisters to the live broadcast room... Come and play a song!"

With Li Chuan's order, a melodious background music sounded.

"The palace is full of beauty, and the beauty is painted in the mirror. The country is no longer there, is it a disaster or fate..."

"In ancient times, there was a love pass, and it was difficult to cut off when swinging a sword, and the mechanism was impossible to calculate. Please count the sadness and joy..."

"Old friends pass by the wind, the world is circulating, the traffic and high buildings are unaware of their fate, and their hearts are like cold pools..."

This song is the theme song of "Sister Wei's Workplace Diary" released some time ago - "Is it a disaster or fate".

From a professional perspective, this song has no musicality and has certain plagiarism, but its melodious tune and is very nice, so it has been loved by many people.

When "Is it a disaster or fate" was first released, it was circulated on Douyin for a few days. Many people used it as background music to create short videos. The number of views and popularity are not particularly high, but it is still considered

Not bad, it can be said to be a little popular.

At present, Li Chuan chose to play this song, of course, to gain popularity.

In fact, when he was broadcasting live last time, he wanted to use this song to gain popularity, but his plan could not keep up with the changes. The third episode of "Escape Room" and the popularity of "Misen CP" made him start broadcasting.

Has a very high popularity.

In this way, he no longer needs to take advantage of the popularity of "Sister Wei's Workplace Diary".

At noon today, the fourth episode of "Escape Room" was launched again, and the popularity was still very high, and it has been on several hot searches in succession, but the discussion on "Misen CP" did not cause any further storms.

The reason for this is mainly because Li Chuan called Xiao Bozi a few days ago.

At that time, he asked Xiao Box to reduce the interactive clips between him and Yang Mi, and at the same time, he could not guide in post-production directions such as "CP" and "ambiguity".

Although Xiao Box was reluctant, he did as he strongly requested.

In this way, in the fourth episode of "Escape from the Room", there are few interactive clips between Mr. Sen and Yang Mi, and there is no "CP" or "ambiguous" feeling.

Without external stimulation, the group of CP fans will naturally not be able to make a fuss.

Li Chuan's popularity has decreased, which is a good thing for Li Chuan, but there is also a bad point, that is, he can no longer use the "Misen CP" to attract traffic to himself.

The popularity of "Misen CP" could not be achieved, so he naturally returned to the old path and began to take advantage of the popularity of "Sister Wei's Workplace Diary".

The song "Is it a disaster or fate" has been released for more than a week, and its popularity has actually passed. However, the popularity of "Sister Wei's Workplace Diary" has remained high, and it will still be effective if you take advantage of it.

Of course, it is definitely not as effective as before when I used to take advantage of it, but it is worse than nothing. It is better to have it than not.

Judging from the results alone, the effect is still good.

A song has been played for four minutes, and the popularity of the live broadcast room has exceeded one million.

(End of this chapter)