Super Boy Reborn

April 2007.

California, Pebble Beach Resort, is a resort two hours south of Palo Alto Silicon Valley.

News Group Presidents Summit. The crowds of people are crowded with celebrities.

Speaking of News Group, it is one of the largest and most international comprehensive media companies in the world today, with a net asset of more than US$40 billion. The core businesses of the group cover the production and distribution of movies, TV programs, and wireless TV.

, satellite and cable TV broadcasts, newspapers, impurities, and books publishing.

All those attending the summit were elites and leaders from all parties of this huge group and its subsidiaries.

Xia Ruxuan and Zuckerberg were invited to attend the summit as guests. A few minutes ago, Zuckerberg began to deliver his speech on the main podium. This opportunity was originally Xia Ruxuan's because he was the CEO of Friendbook at this time, and

This CEO Summit will have some chance of coincidence, but Xia Ruxuan doesn't like this opportunity to show up in front of the media. As the two largest social networks in the world, yspace has always had a tit-for-tat flavor, and is being hailed by News Group today

The official invitation to give the speech was not the CEO of their Myspace, but the CEO of myspace's arch-rival friendbook.

At this time, myspace's president Chris Wolf was sitting nervously on another table next to him. Xia Ruxuan just saw his expression looking very cramped because Mr. Rupert Murdoch was with

Xia Ruxuan gathered together to talk about the current Internet industry.

Mr. Murdoch is the founder, chairman and CEO of the media empire of News Corporation. Even the entire News Corporation is nicknamed "Murdoch's media empire". From this we can see that his influence in the group is completely possible.

It was said that it was Chris Wolf's immediate boss, but at this time his boss was having a friendly talk with his business rival, which was not good news for Chris Wolf.

Not long ago, Rupert Murdoch announced some things to the outside world. These things made people smell a little in the media's analysis. He was wondering whether he had acquired the wrong social path.

Fact. Two years ago, News Corporation acquired myspace for $580 million. At that time, Friendbook was a small social network with a market value of just over 100 million and a college student audience of only two or three million users.

But two years later, friendbook has more than 70 million users and more than 50 million active users, especially in March 2006, after the opening registration chaired by Xia Ruxuan, the company's current CEO, the company's current CEO,

, Within one year, the number of users increased by more than 50 million, and more than half of the users came from outside the United States, which made the company truly begin to move towards an international social network, and it also complements Murdoch's international vision.

Appreciated.

As two leaders of traditional paper media and today's electronic information media, the two old and young are sitting peacefully at the table and chatting quietly. Perhaps to outsiders, Xia Ruxuan and Murdoch are discussing

The future development prospects of the media industry in the world may be, but if someone sits by the side and listens, they may be a little surprised because they are just talking about some ordinary home-based topics.

Except these two, everyone focused on the young CEO standing on the podium and spitting. In the eyes of most successful men present who were in their prime and even in decline, they seemed to be

The young man on the podium was so young. He had clear freckles on his face. His childish smile and cute little tiger teeth all showed that he was only twenty-three years old.

That's it, but at this time... he is already the CEO of an Internet company with a huge market value, and this is something that everyone should not be underestimated.

His voice was clearly transmitted through the microphone into everyone present's ears with a little accent from his hometown.

"I think you must be curious about why friendbooks can sweep the whole of the United States like a craze." Zuckerberg on the podium finally put on a formal outfit and did not appear with his T-shirt and slippers with his signature name. This may be the same

His respect for News Corp., a huge media empire, "You know, fifteen months ago, our picture displays lacked some feature of any other similar site, and we do not store high-resolution photos; the printing function can be said to be

It's a mess; and until half a year after it was opened, you can't even change the photos in your album. But for some reason, so far, our application has become the most traffic-based photo site on the Internet."

He paused, "Similar situation happened in one of our apps, where software engineers in our company hurriedly pieced together a feature that allows users to invite their friends at events, and the app even got more than Evite

There is also a lot of usage rate." A soft smile rang out in the entire venue. You should know that the evite he mentioned has been the best among all the major sites with invitations for many years.

"Then I and CEO Mr. Xia Ruxuan and I have been thinking about the same problem," his expression gradually became serious, "Why are the photos and activities so popular? I know that these two functions still have various shortcomings at that time, but we

One thing that others cannot do is to combine these functions with community maps. The term community map was proposed by Mr. Xia Ruxuan, and I think it is appropriate to use this word to describe this meaning."

This view made everyone in the venue discuss. News Group is a giant media group. What it is actually doing is somewhat similar to the social networking station. The development concept of this upstart company is worth everyone's consideration.

"We thought about it and knew that after experiencing the Internet bubble for 1999, the Internet companies have been looking for new positioning and directions since then. In the end, we decided to position the core value of the site to outline friends and friends.

In terms of relationships, what we call community maps are in the sense that they are meaningful nodes and paths. Nodes are individuals, and paths are friends." His words seem to be loud and clear, and many people listen to what they say later.

It seemed a little harsh, he said without hesitation, "We have the most illegal information dissemination mechanism and platform in an entire era, and the same power can be applied to any occasion, not just photos and activity functions.

"He looked around everyone, causing a lot of discussion below. As an emerging media, the Internet has gradually replaced traditional media.

This is also a huge problem facing News Corp. But some people always think that Zuckerberg's words are a bit exaggerated, and what he said is a little unmodest.

He didn't care at all, "So from early 2006 we began to realize that it was time to build a platform for other people to build software development on it. What we have to do is a lot of things

What Mr. Bill Gates did in the field of personal computers a year ago - building a standard software infrastructure to make the design of applications more convenient. We hope to design a friendbook into a certain operating system, and everyone can

Running various programs on it. So in July 2006, we planned to hold a platform launch event, which we called the 'f8 developer conference'. I think you should have heard of it.

In just six months after f8, more than 200,000 developers were registered on the site, and more than 20,000 applications were running, several times the number of years before. The power of a person and a company is

Limited, now the annual income of application developers on the friendbook website is higher than that of the site itself. I think this is a successful manifestation. Social networks should be a public welfare platform. In this era, communication has begun to transform into a passive

The form of the situation, and no one should try to modify and control it with subjective actions. The same is true for the media, and will move towards a mode of actively obtaining information - the above, these are what I want to say today."

Xia Ruxuan had a faint smile on her face and looked at Zuckerberg on the podium proudly walking down the venue. At this time, the applause of the audience was a little messy, and more people were just trying to think about the problems he mentioned.

.This is why friendsbooks gradually surpass myspace in social dominance, which regard themselves as a media company, and they believe their job is to master and disseminate content.

"Mr. Murdoch, then we will say goodbye first." When Zuckerberg returned to his seat, he spoke with Murdoch with a little apology, and then winked at Xia Ruxuan.

"I hope we have a chance to cooperate." Murdoch, who was sitting next to Xia Ruxuan, showed a generous smile on his already old face, "I think...friendbook will become a logo after Japan and become the second

A behemoth like Microsoft. The traditional paper media platform will eventually decline one day, and the Internet era will be led by you." Rupert Murdoch was calmly speaking, and Xia Ruxuan turned to look

He looked at him, his face was full of peace, and he was not depressed even when he mentioned the decline of the paper media. "I admire young people like you very much." Murdoch was not at this moment.

A media giant is an old man who is moved by the world.

(To be continued)