Reborn Capital Madman

In fact, the management committee of Gaoxing Group is already satisfied with the results of this price war. Jindong Supermarket's share in the local market in Xiangjiang has exceeded 40%.

According to Gaoyi's consulting services to Gaoxing, in Xiangjiang, which currently has a total annual tourist number of people close to the size of local residents, the annual turnover of the retail industry is about HK$70 billion; the overall environment in recent years has been unsatisfactory, with an annual growth rate of HK$10 billion.

With the recovery and further development of the economy, including tourism, the annual turnover of Xiangjiang retail industry will exceed HK$100 billion in three years, and there will be no problem; it will even exceed 2,000 in less than ten years.

HK$100 million is also completely foreseeable.

Under this situation, in the supermarket field that is expected to occupy more than half of the retail industry in Xiangjiang, whoever can establish an advantageous position will be able to be at ease in the entire retail industry in Xiangjiang, whether it is sharing the cake in the high-end consumption field, or

Facing the challenges of foreign retail giants is no problem.

Having said that, the entire Gaoxing Group has achieved such results in its retail business, and it must have paid some price for it, but fortunately, the goal has been achieved, and Gaoxing Group has been prepared for a year of price war, and with the management in place, it is still possible.

It is used to describe it as a common word, "small profit but quick turnover".

The problem at hand is that the truce cannot be forced to cry and public condemnation. If so, it means that this price war has the element of malicious competition.

At this time, the capital behind the industry operated at the circle level without moving, and playing a tacit understanding is a decent way of ending.

After attending the Gaoxing Group meeting, Ma Yongxiang went to meet Li Bancheng and set the stage for the atmosphere. Li Sheng, Baijia Supermarket and Jindong Supermarket fought a price war for more than half a year, so it would not hurt the harmony, right?

How could it be that business is just business! Besides, each has its own gains. Li Bancheng said generously.

He could not be dissatisfied. On the surface, Baijia Supermarket and Jindong Supermarket fought like a terrifying fight, but through this price war, Baijia Supermarket's share in the local market in Xiangjiang has become obvious.

The growth is close to 30%. Although it is still behind Jindong Supermarket, its second advantage has been established.

Moreover, the price war between Baijia Supermarket and Jindong Supermarket not only affected the pattern of Xiangjiang Supermarket, but also shocked the entire Xiangjiang retail industry, laying a solid foundation for future commercial tentacles to expand into new fields.

But there is one thing, if the price war continues to consume so fiercely, Li Bancheng felt a little burden, so he deliberately or unintentionally said that Jindong Supermarket must have gained more, and I don’t know how it is digested.

From Ma Jingxi and Gao Xian, the second son of the Ma family who were deliberately cultivated, he told him very carefully and frankly that Jindong Supermarket's share in the local market in Xiangjiang has exceeded 40%. The phased goals are completed in advance and we have begun to consider it.

How to finish it.

It’s a good truce. Li Bancheng secretly breathed a sigh of relief and agreed quietly. After all, more often, one should pay attention to peace and wealth.

Ma Yongxiang was happy. The premise of harmony in making money is often to convince others first. Otherwise, why would British and Japanese funds be willing to sit down and make money with us? Besides, if our two families are under the pressure of malicious competition, they are under the pressure of public opinion.

If the Mingjin withdraws the troops, wouldn’t it be even more detrimental?

Without Ma Yongxiang's explanation, Li Bancheng was very clear about these principles. Could it be that Gaoxing Group has any tricks?

Ma Yongxiang revealed his plan, and our two families used unofficial channels to expose the outward trend and used autumn promotions as the final battle. But in fact, Jindong Supermarket and Baijia Supermarket returned to normal business after the summer promotions.

There are two purposes of this move. The first purpose is to raise the surface bottom line of our stopping large-scale promotions. When Jindong Supermarket and Baijia Supermarket really stop, it will exceed the outside world's expectations. Those who cry badly will hide.

The subtle psychology of going through a disaster can make you feel more honest; the second purpose is to disrupt the purchase plans of retail companies such as British and Japanese who are still capable of fighting.

Li Bancheng narrowed his eyes slightly when he heard this. This kid is really bad, but I like this way of truce.

Then we will act tacitly. Seeing that Li Bancheng accepted the proposal, Ma Yongxiang stood up and said goodbye without any delay.

Li Bancheng sent it to the door with some emotion and praised Ma Yongxiang, "What a young and promising person, the Ma family has emerged in many talents, and I don't know when my two dogs will grow up as capable as you, so on."

Ma Yongxiang was not at all. Li Sheng praised me like this, but I borrowed my old beans and Brother Xian’s light.

Seeing Ma Yongxiang leaving in moderation, Li Bancheng couldn't help but feel emotion. No wonder Gao Xian dared to let go one after another. Gao Yi's chairman of the board of directors, look at the people around him who were unfaithful and outstanding in his ability?

...

With the tacit operation of senior management, Jindong Supermarket and Baijia Supermarket, which have actually monopolized the Xiangjiang Supermarket industry, continue to do their own thing in the vigorous promotional activities, seemingly addicted to the Golden Autumn Promotions, ready to go!

Seeing this, my colleagues could only continue to put pressure on public opinion while starting to make other plans. For example, if you only have one breath, you have to consider the option of clearing up the warehouse; if you still have the strength to fight, no matter how stupid you are, you will accumulate.

Having experienced it, I will hurry up and prepare enough ammunition in the procurement process.

As a result, the golden autumn promotions of Jindong Supermarket and Baijia Supermarket were loud and the raindrops were small, and finally shrank into the Mid-Autumn Festival promotions. Many colleagues "blind" and wanted to curse, but opened their mouths and held back. If this is the case,

The long-lasting and fierce price war will end like this, which is actually a blessing.

Ma Yongxiang went to Gaoxian to intersect, and Gaoxing Group's retail business has reached a new level in accordance with the established goals.

Gao Xian is naturally very satisfied with this. Take the monopoly position of the Xiangjiang supermarket industry as an example. If Jindong Supermarket doesn’t snatch it, other consortiums will also snatch it, so it will naturally take the initiative.

In addition, Gao Xian's eyes are longer-term. More powerful American and European retail giants like Walmart and Carrefour will definitely come to Oriental to open up the market in the next few years, and Xiangjiang is the only base. Jindong Supermarket will build itself sooner and sooner

The industry advantages are the more confident you are to repel the opponent's attack in Xiangjiang.

Ma Yongxiang asked with unsatisfactory thought, Brother Xian, if there is any errand left to me to do, it would be interesting.

"No wonder Ma Sheng scolds you from time to time, and always picks on your job." Gao Xian thought for a while, "There is an operation in the stock market, but I don't know if you are interested."