Rebirth begins with e-commerce
184. The wind is too naughty
There are many couriers like Liu Dawang.
They can't speak, have no sales skills, only have sincerity.
This is also a quality that is often emphasized in Luoxiu's corporate culture.
If you want to accomplish something but don’t think of a better way, then sincerity is your only chance to do it.
The same is true for Luoxiu's group buying, and he doesn't want to just build a platform for selling traffic.
It’s not that the merchant gives me money, I’ll give you traffic.
Instead, I hope to truly serve the merchants.
He sent someone to help the merchant take photos and upload them, and the description was written by professional copywriting.
At the same time, we also serve customers with a sincere attitude and push truly good products to customers.
Luo Xiu insisted that what he earned was not traffic fees, but service fees.
The difference between the two is that if you earn traffic fees, it means that whoever pays the promotion fee will be pushed to consumers.
Products that can pay high promotion fees are usually products with high profits and low cost performance.
If customers always buy inferior products on your platform, and every time they try the restaurant recommended by the platform, they always eat bad food, customers will gradually lose to other platforms.
Only by operating a platform with the principle of earning service fees and serving merchants and customers as the purpose can we truly make the platform well.
Only when you treat customers sincerely and customers can buy affordable products from you every time, can you build trust again and again.
Now, only Yangcheng District can achieve three-stage group purchases of goods and four-stage group purchases per day.
The quantity of each level is strictly controlled, and it can basically be sold out within the group opening time.
Luo Xiu set the starting time for the group to be 10:30 in the morning.
After grabbing the items, it was almost time to order takeout.
The customer also gradually realized that at half past ten, he had to open the rice ball to grab the cheap stuff, and he would be no longer able to do it after slowing down.
In the rice ball forum, the most complaints about is the number of group purchases.
"The things are really cheap. Why are there only two thousand pieces of the Internet speed card snatched up in one go?"
"I drooled at the seafood buffet for a long time, but only sold 100 servings, and I couldn't get them at all."
"Fortunately, I didn't get a group purchase for wedding photos last month. I have broken up with my girlfriend, which saved me 3,999 yuan. Thanks for the 2g Internet speed!"
"On the upper floor, you saved more than 3999!"
...
The delivery speed of one-hour same-city delivery, selected high-quality products, and extremely cost-effective... makes the rice ball stand out among many group buying websites and win unanimous praise from consumers.
However, this is not only the advantage of rice balls, but also the disadvantage of rice balls.
Maintaining such high standards of service means that the expansion speed will be severely limited.
Currently, the service scope of rice balls is limited to first- and second-tier cities.
If you want to further gain third-tier and below cities, you either give up your existing service quality or invest huge amounts of money and prepare for losses for more than several years.
Because the population density in third-tier and below cities is not sufficient and the online shopping popularity rate is poor, if the same service standards in first-tier cities are to be achieved, it means that they can only lose money in the past few years to occupy the market.
Therefore, Luo Xiu has been mixed with joy and sorrow in recent times.
I am happy for the current achievements and worry about future development.
The development of the rice ball has invested tens of millions of dollars, but it is far from enough to win this battle of thousands of groups.
Especially Meituan, the biggest rival in the future, launched Modu Station and Jiangcheng Station not long ago.
This future giant is still a cub now, but it has begun to show its fangs and expand at an amazing speed.
They burn their lives with the money of capital, and every cent of rice balls burns is their own money.
"Mr. Luo, a person who claimed to be Sequoia Capital called and said he wanted to visit our company."
Lin Baoer ran over to report.
"When will they come?"
"It's okay tomorrow at 2 pm or the day after tomorrow at 2 pm. He said he will see our schedule."
"Then let's make an appointment at 2pm tomorrow!"
"Okay, then I'll go back and answer him."
It seems that Sequoia Capital has noticed the rice ball and has an intention to invest, otherwise they would not have come here specifically.
This is not something to be proud of. For investment institutions of this size, they have always cast a large net on a large scale and invested in ten companies. Even if nine companies go bankrupt and one company makes money in the end, they can recover their costs at one time.
Being favored by Sequoia Capital does not mean that you are successful, and it is more likely that you are one of the nine companies that are about to fail.
If Luo Xiu’s memory is not wrong, Sequoia has invested in more than 500 companies in China in the future, including Alibaba, JD.com, Meituan, Ele.me, Toutiao, Kuaishou, Pinduoduo, iQiyi...
Basically, Internet companies that can name their names are behind them.
All they have to do is invest in the track, and in the end, no matter which horse runs to the finish line, they are the biggest winners.
However, for such international capital, whether or not it is necessary to listen to their opinions.
They have too much information that ordinary people don't know.
Some information may not even be known to Luo Xiu, a future person.
Many times, doing business is to make money from ordinary people by relying on information gaps.
In addition, obtaining their investment also means gaining support from resources such as their connections.
...
In the evening, Luo Xiu finished taking a shower, wore pajamas and sat cross-legged on the sofa meditating.
He was thinking in his mind whether he should accept Sequoia's investment?
If you accept it, how much money do you need? How much equity will you sell?
At this time, Guan Shiyu came out after taking a shower and took a hair dryer to blow her hair.
The sound of the hair dryer "huh huh" made Luo Xiu unable to calm down.
"You have such long hair, I'll help you blow it!"
"OK!"
Guan Shiyu nodded immediately and agreed.
Luo Xiu stood up and walked behind her, took the hair dryer in her hand, tried the temperature of the wind with his hands, and carefully helped her blow her hair.
The shampoo was brought by Guan Shiyu and it smells very good.
"We use the same shampoo. Why does your hair smell so good? Is it because the perfume is marinated with flavor?"
Luo Xiu joked.
Guan Shiyu turned around and patted him, "You have just marinated it in the taste. That's because our girls have long hair and smells much more fragrant."
"I said, so that's it."
Luo Xiu blew her hair, and often accidentally blew the air vent to her neck and down from her neck.
Guan Shiyu didn't notice it at first, but later she realized something was wrong. She covered her pajamas on her chest with her hands, wrinkled her cute nose, turned around and looked up at Luo Xiu, and said coquettishly, "Are you really blowing your hair?"
"I'm blowing my hair!"
Luo Xiu pretended to be innocent and said, "It's the wind too naughty."
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