Tokyo Video Game Tycoon.

Tetris.

Chapter 736 The Perplexing Acquisition

736

Tetris is a classic IP from Youxing Electronic Entertainment.

Later, this work was successfully included in the international classic design catalog.

Other games may have room for continuous evolution in their gameplay.

But Tetris is a game where you start with a winning hand.

Later Tetris games were simply based on the original game rules, with the addition of special effects or stylized art styles.

It's difficult to optimize the gameplay any further.

In the original world of Bamboo Planet, Tetris was also a classic. If the Tetris built into the game console is included, the total sales of Tetris in the previous life could reach more than 500 million copies.

It far surpasses Minecraft, which ranks second, by more than double.

And despite the simple rules of Tetris and the fact that the game has been around for over a decade, it remains incredibly popular.

According to current online statistics, there are still over a million concurrent players playing Tetris on consoles, handhelds, and PC Battle.net platforms.

If Zhuyouxing really wanted to make money from this game, he could make a fortune just by using the same trick of buying and selling skins.

In this world, the popularity of Tetris is no less than that of match-3 games in the original world.

The person who wanted to buy the copyright to this game really has a good eye.

Zhu Youxing said, "The other party wants to buy the copyright of Tetris, but is unwilling to reveal their name. So it seems that they must have some connection with us. I think you should just reject this purchase request, right?"

The assistant nodded: "Yes, but I feel this is a rather special matter, and I think I should report it to you, the president."

Zhu Youxing thought for a moment and said, "Let's find out who wants to buy it. I'm really curious about who wants to buy Tetris."

"Ok."

That afternoon, the assistant dug up the information of the person who wanted to buy it.

Perhaps the other party didn't really intend to hide it, but just didn't want to say it at first, so Youxing Electronic Entertainment only needed to use a little bit of skill to find the buyer's information.

"Mikefor wants to buy Tetris?"

Hearing that the person who wanted to buy the Tetris copyright was Mike F. was quite unexpected for Zhu Youxing.

Mikeford has never been a big fan of video games. Of course, his operating system inevitably includes video games. Even though Mikeford has made some profits from them, they still stubbornly refuse to acknowledge video games. Zhuyouxing, on the other hand, is quite familiar with this. His boss, Myron Case, was forced out of Red Fruit, the company he founded, because of the video game industry, so he naturally has some prejudice against video games now.

But it is quite surprising that someone with such prejudices would actively want to buy Tetris.

"President, when we found their information, they didn't try to hide anything; instead, they left us another message."

"What?"

"Smartphones have become ubiquitous, and home console and handheld games will gradually decline. He suggested that we should seriously consider cutting our losses and not persisting in the video game industry."

The assistant also had a mocking expression on his face when he said this.

These words were so provocative that even her assistant found them somewhat amusing.

What makes you so sure that video games will gradually decline?

Obviously, a layman cannot fully understand video games.

Zhu Youxing didn't find the statement particularly funny; rather, it felt strangely familiar.

YOO's former boss, Nagao Ame, said the same thing and even claimed he would spend a huge sum to acquire Yusei Electronics Entertainment. However, he ended up with a mess of scandals and was exposed by the Japanese zaibatsu. He is currently serving his sentence in a high-security prison in Japan.

However, Nagao Yu was more like a clown, while Mike F. Smith's current CEO, Myron Keyes, was quite different.

After arriving in this world, Zhu Youxing felt that this guy had many similarities with Steve Jobs from the original world.

He has every reason to be proud, and he also has strict requirements for his products, which have indeed attracted a lot of attention.

More importantly, Myron Case is now in his prime, full of energy, unlike Jobs who later became sickly.

Myron Casey can still play for at least another 20 or 30 years without any problem.

Therefore, Zhu Youxing regarded him as a very threatening figure a long time ago, which is why he made arrangements in advance, allowing Facebook to develop smartphones ahead of time to compete with Myron Keyes.

A rational person like Myron Case shouldn't be so foolish as to propose buying the game's copyright.

This is truly perplexing.

Zhu Youxing probably never imagined that Myron Case's interest and love for Tetris was entirely due to using public funds to satisfy his own consumption.

But Tetris is indeed worth a hundred million dollars.

If this copyright were to be even more outrageous, a price tag of one billion US dollars wouldn't be impossible.

"President, should we respond with some mocking remarks to discourage him from buying?"

Zhu Youxing said, "Well... that's not necessary. We're definitely not selling it anyway, but there's no need to reply to them."

While it's hard to understand why Myron Case suddenly had such an unusual idea to acquire the Tetris copyright, this acquisition attempt alone demonstrates that the smartphone industry is indeed developing very well.

Myron Case also had enough spare cash to buy the rights to a game.

The market is gradually being dominated by Myron Case.

Zhu Youxing put down his game development work and said to his assistant, "Could you help me compile the sales performance statistics for us, as well as Su Rui Electronics and other smaller handheld game console manufacturers? I want to see our current market share."

"President, our handheld console business is quite small now, do we still need detailed data?"

"Yes, I need accurate data to prove my suspicions."

"I understand."

After saying that, the assistant left again.

Two days later, the assistant prepared all the materials that Zhu Youxing needed.

This data represents the sales performance of several manufacturers that are still producing handheld consoles.

Aside from Yuxing Electronics Entertainment itself, the specific sales performance of other manufacturers in this category can be easily obtained.

Because they are all publicly listed companies, they are required to regularly disclose their current sales performance and overall development plans to shareholders and the public.

Looking at these reports and data, Zhu Youxing vaguely felt as if he had returned to the time when he was still a corporate slave in his original world.

Back then, I mostly looked at code and tables.

Chapter 737 Population is a necessity

737

The current handheld console market can only be described as a disastrous state.

Yuxing Electronic Entertainment was once the largest market share holder.

The GSL handheld console has now reached over 1 million units, making it undoubtedly the number one device.

However, these achievements were all made more than two years ago. After that, the sales performance of handheld consoles began to decline sharply, which can be described as a precipitous drop.

Surui Electronics, on the other hand, later tried to seize the opportunity to enter the market and grab market share in handheld consoles while Youxing Electronics Entertainment focused on home console gaming.

Unfortunately, Zhuyouxing did not directly compete with Surui Electronics. Instead, the emergence of the smartphone industry suddenly devastated the handheld console industry.

Then, Surui Electronics was forced to return to the home console business, and gradually abandoned the handheld console business.

As for other handheld console manufacturers, they are even more niche and have hardly made any waves. Given that the two giants in the handheld console industry cannot compete with smartphones, they are naturally not doing much better.

The handheld gaming market has virtually no future.

Economic experts also believe that handheld game consoles will eventually be completely replaced by smartphones, and handheld game consoles will cease to exist in the future.

However, Zhu Youxing completely ignored the economist's words. Having experienced a similar era, Zhu Youxing obviously had more faith in his own experience.

This can be considered one of the advantages he gained by coming into this world.

Handheld consoles will continue to exist, and the dominance of smartphones in the market is just another flash in the pan.

Smartphones will eventually reach their limits.

In Zhuyouxing's original plan, he would choose to temporarily avoid the limelight, continue to cultivate the home console industry, stabilize his own foundation, and then quietly wait for the smartphone market to reach a certain saturation before launching a major offensive by using a massive number of top-tier handheld games to impact the market.

However, Zhu Youxing no longer intends to do that.

Having come into this world and grown to this point, what reason is there to back down?

No.

There is no reason to back down, and there is no need to avoid confrontation.

Let's confront each other head-on.

His employees had long been eager to try their hand at something big.

Looking at the current state of the handheld gaming market, it's time to show our strength and the power of video games as the ninth art.

Art cannot be easily defeated by the supply chain of a mere electronic product.

Just like the film, art, and music industries, they have stood the test of time and remained popular.

Then, Zhu Youxing came up with his first plan: to accelerate the industrialization of video games.

Now, we can finally bring out the standard answer of open world in the video game industry for the past ten years. This will be a battle between video games and Myron Case, a guy who looks down on games.

So Zhu Youxing picked up the phone and dialed Bob's number, who was on the other side of the ocean.

It was still late at night in the United States, but Bob would answer the phone without hesitation and with utmost respect, no matter what he was doing, as long as he saw the name on the phone number.

"Mr. Zhuyou, you are truly a godlike being!"

Bob couldn't help but express his sincere admiration for Zhu Youxing as soon as he answered the phone.

Previously, Zhu Youxing had advised him to develop a strategy for smartphone operating systems and the smartphone market.

After more than a year of closed-door research and development, his team has developed a very mature and highly versatile operating system, but it has not yet been fully released to the public.

As for smartphone hardware, it is actually simpler to manufacture than the operating system.

Initially, Bob did not intend to develop the chip himself, but instead used an existing general-purpose processor chip, which would save a lot of time and cost. Then, he could develop the processor later by expanding the team.