Perfect Life

Vol 5 Chapter 4: high waves

Saturday, February 21. Teana Novels

In the face of "My Sassy Girlfriend" becoming more and more popular and He Yingyu becoming more and more popular, Zheng Yuan, who has never received a reply, seems to be a little unbearable. Call He Yingyu.

He Yingyu continued to not let go, but just expressed her gratitude and promised to reply as soon as possible after the decision! But even so, after making a phone call with Zou Wenhuai, Zheng Yuan arranged for someone to release the news as soon as possible, claiming that he would consider inviting He Yingyu to play the heroine in his next drama! The two parties are currently negotiating.

Before that, Minghu Culture had released various news for several days in a row, such as various film appointment invitations, various endorsement invitations, etc., and it had built a lot of momentum. Now, Zheng Yuan's invitation is considered a gift for this series. The incident added another fire to He Yingyu's popularity!

For a while, the heat on He Yingyu's body seemed to have suddenly reached a new level!

Wherever the film promotion team of "My Sassy Girl" goes, all the theater chains are personally attended by the boss, treating guests, eating, giving gifts, arranging fan meetings, and so on.

Thousands of starlights converge on He Yingyu alone!

Finally, February 23, another Monday, is here!

The new weekly box office rankings are officially released!

Because of the astonishing weekly box office record set by "My Sassy Girl" last week, and because of the "Big Three" drama that actually appeared in such a low box office season, the entire domestic entertainment and film circles are all right This next week at the box office has an unusual amount of attention.

This week, the canvas and layout of "My Sassy Girl" is significantly ahead of the other two competing films, leading with 2,549 canvases, "Escape Hero" with 2,246 canvases, "Woman You" it is good! " followed with 1881 canvases.

The three companies add up to 6,676 canvases, occupying the absolute majority of the overall market of less than 9,000 canvases in the country.

It can be said that the total box office trend of these three films determines the overall box office market!

Just this morning, the official website of the National Film Industry Association announced the box-office statistics of the previous week, and it was also routinely published in the "Huaxia Film News" that was listed later.

"The Escape Hero", which has been released in its fifth week, won 1.24 million yuan with a release scale of 2,246 canvases, ranking third in last week's box office rankings. Compared with last week, the market fell by about 55.35%-considering that this movie has come to the end of its release, and last week was an abnormal explosion period, so this can be regarded as a very healthy decline.

In addition to this week's box office data, the film's total box office has reached 83.71 million yuan. And even if you don't count the long release period of some of the theaters that he is likely to get, even if it's only 45 days after the movie is released, the film still has a release period of ten days. It is a foregone conclusion, but it is also a foregone conclusion that it will not pass the 100 million box office.

This week, it's the third week of "Hello Woman!" "With the release scale of 1881 canvases, it once again completed a small counterattack, surpassing "Escape Hero" for the second time with a weekly box office of 13.55 million, and took the second place in the weekly box office list!

Compared with last week's 22.44 million box office, "Hello Woman! The box office fell by about 39.6%.

Undoubtedly, this is even more surprising, and also makes "Hello Woman! "The producers, as well as the theater chain, all experienced a surprisingly healthy decline.

Counting the box office of the previous two weeks, "Hello Woman!" has been released for three weeks and fifteen days. "The total box office has come to 46.21 million! In terms of the film's reputation and box office trends, it can officially announce the completion of the breakeven task after about next week! But then, it still has at least two more weeks of release time, and that time, for this movie, will be the time to make money!

It can be said that in such a traditional off-season of the film box office market after the year, the sudden emergence of the top three competing situation was something that no one had expected before, but unfortunately, the overall box office market, which should have been weak, was stunned. Such a box office battle, and under such competition, "Escape Hero" and "Hello Woman!" ” Both films can declare themselves winners!

Movie investment is risky! But Zheng Yuan once again proved that Zheng Yuan's film risk is zero!

No matter what type, no matter what investment scale, no matter when it is released, he can make money!

And at most one week or two weeks later than him, Lu Ping can also announce that he has joined the ranks of this "stable profit without loss" - three consecutive public films, whether it is a literary film, a commercial film, whether it is a market film, It's still a martial arts movie, and then to this romantic martial arts movie, he has also accomplished the task of making money for investors!

Of course, no matter how popular these two movies are, and no matter how popular Zheng Yuan and Lu Ping are, even before they return to Shuntianfu after publicity, Lu Ping's manager Gao Lanlan's cell phone was almost called by various phone calls for dinner appointments. It was a blast, but the two of them and their two movies together couldn't steal the limelight from "My Sassy Girl" and He Yingyu!

The laws of the movie box office market and the record sales market are different. Record sales, although the first two or three weeks are definitely the time of the highest sales, but they can be sold for a long time in the future, and the sales volume will not plummet directly!

It is not uncommon for singers' albums like Li Qian, Liao Liao, and He Runqing to sell for seven or eight weeks in a row. Their appeal to fans and the popularity brought by the quality of their albums can make the sales of the albums fall very little and the sales decline relatively slowly! And after the previous hot sale, it can continue to sell in the future, until one or two years later, it will continue to sell slowly.

However, the box office sales of movies are destined to be a short-term implosion sales law because of the limitations of this commodity in terms of venue and environment.

In the second week of its release, according to the market rules in normal times, the overall box office decline can be controlled within 50%, which can already be classified as a healthy decline. If the decline can be controlled within 40% or even 35%, then it is already Definitely an amazing achievement!

As for 3o%, 2o%, or even 1o%, etc., including not falling but rising - to be honest, unless the scale of the screening was too small at the beginning, in the second week, after a certain word-of-mouth verification, the cinema dealers Suddenly increasing the release scale of the film, or there are some unusually unique and irreproducible reasons, otherwise, if the change in the release scale is not too big, it is almost impossible!

If it appears, it must be a movie!

In the past week, "My Sassy Girl", which came to the second week of its release, won the weekly box office of 35.63 million with the largest release scale of 2,549 canvases, ranking on the box-office list!

Compared with the 48.16 million box office hit on Valentine's Day in the first week of its release, the box office drop of "My Sassy Girl" last week was only 26%!

Even if you don't take into account the small box office hit time of Valentine's Day last week, this drop is quite astonishing! If this factor is taken into account, the box office only dropped by 26% in the second week of its release, which can even be regarded as a positive growth!

Whether it is Hollywood, Europe, Japan, South Korea, etc., in any movie box office market in the world, this is definitely a very rare situation!

Moreover, there is another statistic that every filmmaker, investor, etc. who are paying attention to these news is absolutely impossible to ignore, that is, the proportion of box office!

Last week, from February 9th to February 15th, the total box office of the national film market was 1o6.17 million! For the first time in history, the box office has exceeded 100 million!

Among them, "My Sassy Girl", "Escape Hero" and "Hello Woman!" "These three big-selling movies have received 10,000 and 22.44 million respectively, with a total of 98.37 million!

The box office of the three films together accounted for about 92.65% of the total national box office that week!

When the time came to the previous week, that is, from February 16 to February 22, after the Valentine's Day schedule exploded, the softening of the film market was a matter of course, but it still received a total box office of 66.36 million. Among the total national box office of 66.36 million, the above three films received 10,000 and 13.55 million respectively, totaling 61.58 million, accounting for about 92.8% of the total national box office that week!

This ratio has actually risen instead of falling!

Although it is only an increase after the decimal point, the impact on the overall movie box office market is so small that it can be ignored! However, don't forget that when the three films jointly occupy more than 90% of the market, and there are two more films to be released in the new week, their market **** can actually rise instead of falling. It's already amazing!

On the one hand, it fully shows that the two new films released last week are almost completely uncompetitive. On the other hand, it also fully shows the strength of these three films!

And among these three films to jointly dominate the market, "My Sassy Girl" undoubtedly contributed the most. In the first week of its release, "My Sassy Girl" accounted for 48.16 million weekly box office. 45.36% of the total box office nationwide! In the second week of its release, it took 53.7% of the total national box office that week with a weekly box office of 35.63 million! That is to say, in the past week, the movie "My Sassy Girl" alone has received more than half of the total box office in the country that week!

It is not so much a three-family hegemony, it is better to say that "My Sassy Girl" is a one-man hegemony!

The other two movies can only be regarded as two helpers with certain strength. Together, they have a market share of more than 92%, which makes the word "dominant" sound shocking!

In fact, "My Sassy Girl" has surpassed all other movies of the week in its own box office! Also includes "Hello Woman! " and "Escape Heroes" included!

Or it can be said that it is "My Sassy Girl" that has been a big hit for two consecutive weeks, which makes the national box office of these two weeks far from the data of the same period in previous years! It is the first time in history that the Valentine's Day schedule has been turned into a golden schedule with a total box office of over 100 million in a single week nationwide!

And under such brilliant box office, the total box office of "My Sassy Girl", which was released for two weeks and a total of 13 days, has officially reached a high of 83.79 million!

It is comparable to the total box office of 83.71 million "Escape Heroes", which was released for five weeks, an extra 80,000 yuan!

That is to say, 13 days after its release, "My Sassy Girl" can officially announce its successful coronation, temporarily becoming the number one domestic movie box office in 2oo1!

Although this first place will be challenged by many domestic and foreign big-selling movies in the next summer, there is even Liu Chengzhang's large-scale masterpiece "Sword Immortal", which may not be able to sit still at that time. But I have to say that, at least temporarily, or even in the next few months, its position in the 2oo1 movie box office list will still be relatively stable!

And according to the rules of previous years, it will also be eligible to enter the top ten of the 2oo1 box office list!

Because it has received a box office of 83.79 million in two weeks of release, it can break 100 million even with closed eyes! And once it breaks 100 million, it will definitely become the top three domestic movies, and it will definitely enter the top ten in the annual box office rankings!

Maybe in just ten years, the box office breaking 100 million will no longer be a topic, but at the moment, the box office breaking 100 million, especially the domestic movie box office breaking 100 million, is still a big news!

And the next question is, after breaking 100 million, how far can the film's box office go!

However, judging from its unabated trend of popularity two weeks after its release, and its fairly high audience reputation, I am afraid that no one will have any bad predictions about the next box office of this movie!

You know, even after the big explosion of Valentine's Day, this movie got a low drop of 26%!

When the box office statistics and box office rankings were released on time, many people in the industry were shocked when they saw it. After a little extrapolation based on past experience, they immediately came up with a data that surprised them all— There is even a great possibility that this movie will exceed 150 million at the box office!

Because according to the popularity and word-of-mouth of this movie, not only will it not have any possibility that it will be taken off the production line in advance by the theater, but it will even be extended by many theaters to spend the off-season of the box office in March and April!

And even if it's been released for six weeks, or 45 days later...you know, it's only been released for less than two weeks, in fact, it's only thirteen days!

In other words, the next movie has more than four weeks of release time!

There is no need to continue to maintain the abnormal level of decline of 26%, even if it is a decline of 4o%-5o%, it can make this movie break 100 million after the third week of release! In the next three weeks, another 20 to 30 million box office will be harvested, that is absolutely no problem!

Therefore, 130 million is basically safe!

And as long as its decline is a little tighter, it is entirely possible to exceed 150 million - again, with the film quality, release popularity and audience reputation it has shown in the past two weeks. In other words, it is entirely possible to control the decline of the box office within 4o%!

If that's the case... Li Qian will become the first domestic film director. The female film has a box office of over 150 million. In fact, when the box office of the third week comes out, he is likely to become a domestic first. The first female film is a film director with a box office of over 100 million!

And then, every step he takes, every time he sells one more movie ticket, it just makes him raise the record a little bit higher, and the angle of people looking up is even bigger!

Although before that, because of the good reputation of "The Legend of the New White Snake", because of his background in the Shuntian Film Academy, and because of Li Qian's strong appeal to the box office as a superstar, many insiders have already attracted him. The box office of this first film work has high hopes, but to be honest, almost no one can expect that his first work can actually achieve this level!

You know, this is only his first film work!

You know, he is only twenty-three years old this year!

He was only twenty-two when this work was filmed!

Perhaps for the vast majority of ordinary movie fans and the media, they are more willing to pay attention to He Yingyu's instant success, and to pay attention to the legendary experience of her and Zhou Zhiyu being caught by Li Qian and appearing in this movie. They are more willing to pay attention to and Capturing He Yingyu's frown and smile, I am more willing to pay attention to He Yingyu's next big endorsement list, and pay attention to the next stop of He Yingyu's film promotion tour...

Because, He Yingyu is indeed very popular!

After the influence of this box office statistic spreads ~www.wuxiaspot.com~, she will undoubtedly become more popular! When the box office of the movie exceeds 100 million, as an actress who is just 20 years old and starred in a work for the first time, she has won a movie with a box office of over 100 million in her acting career, and she will be even more popular and more popular!

When the box office exceeds 110 million, 120 million... There is no doubt that every new record created by this film will add a shining halo to her!

However, for many people in the industry, although He Yingyu is very popular, although she is an actress who everyone wants to invite and cooperate with, there is no doubt that it attracts their attention, especially investors, Actors, agents and other groups of people are paying attention, but it is Li Qian!

With his strong performance in film mirroring, character building, story creation, and rhythm in this film, Li Qian proved that he is not only a strong songwriter, but also a strong songwriter. Singers and stars, a top idol, a top girl-hunting expert, and a top TV drama director have fully proved that he is already the most important film director among the younger generation of domestic film circles!

Yes, a film director who is only 23 years old, but can get a 100 million yuan box office at the first shot, is like the largest, brightest, reddest, most reddish among the green leaves hanging on the branches. The mouth-watering fruit!

Everyone can't wait to swallow him!

***

No one gave me a red envelope today, but I still wrote more than 1,000 more words, because after I shouted yesterday, there were hundreds more people listening to the public number. I am so happy!

some more? Listen, it's easy to do, okay? Just search for my name "Knife and Plow"!

Thank you Knife! (To be continued.)

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