Let You Design The Software: Do You Directly Create Douyin?

Although it was ten days after the Meituan takeout red envelope appeared.

Both Penguin Group Buying and Ele.me launched their own red envelope functions, but it was already a bit too late.

The takeout red envelope function has a huge influence for a takeout software.

Although only ten days have passed.

However, Meituan's market share of food delivery has increased from 20% to 50%, an increase of 2.5 times.

This terrifying user growth rate.

It has never appeared in any software before.

at the same time.

Also because of the launch of Meituan’s takeaway red envelopes.

As a result, the battlefield in the takeout field has almost become a dominant one.

Because Penguin Group Buying and EleEle.com both have user groups exceeding tens of millions, and they also launched their own red envelopes as quickly as possible, barely holding on to their positions.

But for other, small takeout software.

Their number of users is not as large as that of Penguin Group Buying and Hungry, and they do not have the top programmers to launch their own red envelope function in ten days.

so.

during these ten days.

Almost all other food delivery software died miserably. Only some extremely small food delivery services that only target a certain area or a certain community may still exist.

Meituan has no way to fight back when it comes to the takeout red envelope function launched by Meituan.

Even Penguin Group Buying and Ele.com have lost at least half of their users.

This move of Meituan’s food delivery was indeed a real killer, directly clearing the battlefield in the entire food delivery field, and making itself the leader in the field of food delivery within ten days.

The results achieved in these ten days can indeed be called a miracle.

And at this time point of ten days.

After Penguin Takeout and Are You Hungry launched their own takeout red envelope function, Meituan’s official blog also directly announced its latest results.

Meituan’s market share has reached 50%.

This short sentence has quite a shock to countless users.

Because everyone knows very well that ten days ago, Meituan’s market share was only 20%, ranking far behind Penguin Takeout and Hungry.

But just ten days have passed, and Meituan Waimai has already achieved such exaggerated results.

Meituan’s official blog announced the latest results.

There are also many congratulatory comments from users.

“Congratulations, I didn’t expect that this Thousand Groups War will come to an end. Whether it is in the group buying field or the food delivery field, Meituan is standing at the end.

"There should indeed be no changes in group buying, but the takeout field is not yet certain. Penguin Takeout's online canteen will soon be fully rolled out, and Penguin Takeout will also be crazy about publicity and distribution. There won't be many Penguin Takeout. There is still a chance for a comeback.”

“Indeed, this Penguin Takeout online canteen should also be a very critical function and update.

"No matter what the final result is, this feature launched by Meituan Waimai has changed the entire food delivery field."

"Let alone the food delivery field, this kind of situation of doubling its market share in ten days has never happened before. Meituan can have its own name in Yanguo's Internet history."

"It would be great if the red envelope function could be modified so that users who have not opened red envelopes can also have the opportunity to occasionally receive red envelopes."

Regarding the results of Meituan Takeout.

Most users are quite happy.

After all, Meituan Takeout’s red envelopes can indeed save a lot of money for many users who often order takeout, not to mention that Penguin Takeout and Hungry now also have this function.

Even if there are still many users of the other two software who have not come to Meituan, they will still be grateful for the functions launched by Meituan, because from this day on, they will also be able to enjoy the red envelope benefits in their respective software.

at the same time.

After Hungry and Penguin Food launched the red envelope function, both companies breathed a sigh of relief when they saw that the loss of users had finally stopped.

But they also knew it.

They just stopped losing money, but the market share taken away by Meituan Waimai will not come back.

so.

The day after they launched the same red envelope feature.

Lao Ma directly increased the amount and discounts of the red envelope for Hungry by a large margin to see if he could attract some users to return.

As for the pony.

After Penguin Takeaway launched the red envelope function, he did not continue to make moves on this function. After all, Penguin Takeaway still has one last big move that has not yet been released.

In pony's opinion.

As long as their online canteen can succeed, there will still be opportunities to regain market share in the takeout field.

...Please give me flowers...

But for Lao Ma.

He can only use the simplest activities such as increasing the amount of red envelopes and discounts to see if he can recover his market share.

After all, he does not have the offline canteen that Penguin Takeaway is setting up.

Now Hungry Me’s market share ranks third behind Meituan Takeout and Penguin Takeout.

And the next few days.

Because Meituan Takeout and Penguin Takeout did not carry out any additional actions.

Therefore, Hungry No's takeout red envelopes with higher discounts have indeed attracted a lot of users in a short period of time, and their market share has also rebounded somewhat.

But at this point in time.

Meituan Waimai once again improved the red envelope function, completely defeating Hungry’s last hope of regaining the market number one.

In this day’s update, Meituan Waimai launched the Chihuo Bean function.

As long as you place an order, you can receive foodie beans, and 500 foodie beans can be exchanged for a discount coupon.

As soon as this feature comes out.

Even users who have not opened takeout red envelopes or have used up their red envelopes can still redeem red envelopes through a steady stream of foodie beans as long as they order takeout regularly.

And in this update, Meituan Waimai also launched a task system. After completing the task requirements, a large number of foodie beans will be credited.

As soon as these few added small functions are released.

Meituan Takeout has completely improved its takeout red envelope system.

In this situation.

Hungry's market share, which was still recovering, started to stagnate again.

At this moment, Lao Ma finally understood that it was almost an impossible task for him to take back the market leader in the takeout field.

Meituan’s various systems of food delivery have been completely formed.

No matter how much I plagiarize or launch promotions, I can no longer shake the status of Meituan Takeout.

but.

Although it doesn't work if you are hungry, it does not mean that Qian Tuan Zhan's battle in the field of food delivery is over.

Penguin Takeout still has the last glimmer of hope.

Inside the Penguin Group at this time.

Xiao Ma and others are also looking forward to it, hoping that the online canteen they will vigorously launch next will completely establish their position in the takeout field!

No one knows yet.

Penguin's move will bring them huge losses. .