Don't underestimate the poor and elderly; I was thrilled to refuse the class beauty's adva

Originally, hundreds of thousands of viewers across the internet were still preoccupied with the gossip about the alleged illegitimate child.

The next second, everyone's attention was completely locked on the live stream screen.

with no exceptions.

The entire internet, including netizens, haters, paid commenters, and casual viewers.

At this moment, everyone was in complete agreement, and everyone was extremely curious.

What kind of logo could make Tian Jun spend two million yuan of his own money on a design fee?

In the public's perception.

Two million is enough to hire top industry masters to tailor-make a unique visual solution.

Even the logo designs of top-tier luxury brands don't require such an outrageous price.

Everyone held their breath, waiting quietly for the scene to update.

The number of viewers in the live stream continues to surge.

The barrage of negative rumors gradually decreased without anyone noticing.

Everyone is waiting for an answer.

Waiting for this exorbitantly priced logo to be unveiled.

Finally, the live stream feed switched at the opportune moment.

The brand-new official logo for rice has been officially unveiled to the audience across the internet.

In the center of the image is the familiar orange logo.

The outer frame has both square and round lines, preserving the classic visual outline of rice.

Right in the center is the same MI logo that the public has seen for over a decade.

There's no cool redesign.

There is no disruptive innovation.

There are no unfamiliar design elements.

It's a simple, seemingly identical new trademark to the old one.

The moment the screen popped up.

Hundreds of thousands of online viewers were stunned.

The entire chat room fell completely silent instantly.

The barrage of comments that was scrolling wildly just a second ago suddenly stopped abruptly.

Everyone froze in front of the screen, and no one reacted for a long time.

After a brief pause, viewers across the internet finally came to their senses.

The previously silent live stream was instantly shattered by a barrage of comments.

The screen was flooded with comments expressing confusion, bewilderment, and incomprehension.

"What... what's going on? Did Tian Jun upload the wrong material?"

"I stared at it for ten seconds, and it's just the old logo!"

"How could a mistake happen at such a formal event as a press conference?"

"I thought it would be amazing, but it turns out to be a complete replica of the old version?"

Viewers across the internet immediately recognized this as an official broadcasting mishap.

Nobody believed that this was a brand new design worth two million.

No one could tell where the changes were.

No one could understand where the two million design fee went.

Just as the entire internet was flooded with comments questioning the playback error.

Tian Jun remained calm on the stage, showing no sign of panic.

He had anticipated the reactions of everyone on the internet long ago.

Ordinary people look at the surface, while industry insiders look at the core.

But the general public will only ever focus on changes that are visible to the naked eye.

Tian Jun raised his hand and gently clicked to turn the page.

The live stream feed was updated again.

A side-by-side comparison image of the old and new rice logos is shown.

The split-screen design makes the differences immediately apparent, yet they are also incredibly subtle.

With a faint, mysterious smile on his face, Tian Jun slowly spoke to the camera.

"Everyone can make a direct comparison."

"The new logo has optimized the overall proportions and adjusted the curvature of the outer frame."

"The overall quality, visual appeal, and brand image have all been comprehensively upgraded compared to the old version!"

The moment the words fell.

The media and industry guests present at the event immediately erupted in a chorus of boos.

Unreserved, straightforward, and authentic.

Compared to the relatively restrained atmosphere offline, the online live stream was in complete chaos.

Mocking comments and sarcastic remarks instantly filled the entire screen.

Public opinion spiraled out of control, and the entire internet erupted in a collective outcry.

"An upgrade? I think it's just standing still!"

"They just rounded the corners of the frame a little, and they dare to ask for two million?"

"Two million spent on utterly pointless loneliness, I could do that too!"

"Capitalists' money really does come from nowhere, and they spend it so carelessly."

"Isn't this just a classic case of being ripped off? Paying money for psychological comfort?"

"I was initially curious about just how top-tier it would be, but now I can only say it's completely unnecessary!"

Countless ordinary netizens and bystanders joined in to complain.

Even the online trolls who were originally camping out in the live stream to stir up trouble no longer needed to deliberately control the comments.

People across the internet spontaneously started complaining, and the topic quickly went viral.

At that moment, everyone was certain.

The two million spent on rice was extremely outrageous and absurd.

What seemed like a minor, negligible change cost a whopping two million.

The wave of ridicule swept across the entire internet.

And this is exactly the effect Zhang Yifan wanted.

A seemingly foolish farce involving an exorbitantly high price for relabeling.

The most sophisticated shift in public opinion was accomplished quietly and without fanfare.

The illegitimate child scandal that previously dominated the trending topics online and continued to ferment for a whole day.

They have now completely disappeared.

All traffic, topics, and discussion focus across the entire internet.

The entire amount was diverted to the two million yuan spent on changing the logo.

No one is bothered by Tian Jun's private scandals anymore.

No one is smearing the reputation of rice companies anymore.

Everyone's focus has shifted to complaining that the rice farmer is foolish and has too much money.

What appears to be negative publicity is actually a perfect crisis management strategy.

Use a harmless business dispute to offset potentially fatal character flaws.

The deadly public opinion that had plagued rice for an entire day was easily diluted and completely dissipated.

……

The focus shifts to the top-floor office of the Chrysanthemum Group.

Rossi used a secondary trumpet throughout the entire online rice launch event.

He was originally waiting to see how Tian Jun would respond to the rumors about his illegitimate child.

I was really looking forward to the rice's reputation completely collapsing and it falling from grace.

As a result, after watching the whole thing, the scandal never backfired.

Instead, they were met with a huge joke.

Watching the live stream filled with sarcastic comments, and watching Tian Jun earnestly explain the subtle adjustments to the logo.

Rossi couldn't hold it in any longer and burst into laughter.

He felt incredibly happy.

Tian Jun has established himself in the industry for many years with his shrewdness, approachability, and down-to-earth personality.

Netizens across the internet praised him for being pragmatic, conscientious, and knowledgeable about the market.

Rossi had long disliked this persona.

Now the truth has finally come out.

Two million to round the corners? Typical waste of money!

The so-called approachable and pragmatic persona is all a fabricated facade.

In essence, they are still capitalists who squander capital recklessly and are all show and no substance.

Rossi was certain that after this series of actions, Tian Jun's goodwill towards the general public, built up over many years, would collapse significantly.

The public will no longer feel that he is down-to-earth and understands ordinary people.

People would just think he's extravagant, wasteful, and squanders money.

This kind of invisible damage to reputation is far more serious than short-term scandals.

Without the slightest hesitation, Rossi picked up the internal phone.

I dialed the group's public relations department's dedicated number again.

When the call connected, Rossi's voice was filled with barely concealed laughter, and her instructions were clear and decisive.

"Ah... this... let's keep pushing the buzz across the internet."

"The topic of relabeling two million tons of rice has somehow made it to the top of the trending searches."

"Increase the investment in marketing accounts and spread the word across all platforms."

"Incite netizens across the internet to ridicule Tian Jun for being a victim of injustice."

"I want everyone to know about this ridiculous move by Da Mi!"

The public relations manager on the other end of the phone immediately accepted the order and quickly arranged for its execution.

Rossi put down the phone, her smile undiminished.

In his view, this wave of rice is completely unsolvable.

The scandal didn't clear his name; instead, it added negative labels like wasteful and extravagant.

Tian Jun's move was a complete self-inflicted wound!

……

The scene at the rice launch event.

Tian Jun remained standing steadily on the stage, his expression calm and composed.

Although he can't see the real-time comments, he can accurately predict the direction of public opinion across the entire internet.

It all started when he agreed to Zhang Yifan's promise to use a two-million-dollar logo launch event to counter public opinion.

He had anticipated the current situation.

He was ridiculed and criticized by the entire internet, and everyone regarded him as a wronged clown.

This is an inevitable process, without any exceptions.

Ordinary people only focus on surface changes that are visible to the naked eye.

No one will delve into the underlying business strategy, trademark barriers, or industry value.

Everyone was laughing at him for wasting money.

Everyone agreed that this was an absurd waste of resources.

But Tian Jun was not in a hurry at all, nor did he offer any explanation.

He knew perfectly well what was going on.

All the mockery, all the controversy, all the complaints.

It's all free, top-tier traffic from across the entire internet.

These seemingly negative trending topics are gradually washing away the previous fatal scandals.

Compared to scandals that could destroy an individual's reputation and a company's credibility.

Being laughed at for being foolish and rich is the most cost-effective crisis management.

Tian Jun was absolutely certain.

No need for further words or explanations.

The grand schemes that the general public may not understand will be proven by time.

Today's seemingly absurd investment of two million.

This will become the most profitable business investment in rice in the future.

Let the bullets fly a little longer!