Zhang Yifan hung up the phone, suppressing the speechless feeling of being taken advantage of.

He lowered his head again and started scrolling through the trending topics and comments section on his phone.

In just over ten minutes, the direction of public opinion across the internet has quietly and completely changed.

The rumors about an illegitimate child, which had been dominating the top of the trending searches, are still going strong.

However, netizens' focus has completely gone astray.

Nobody's getting hung up on these nonsensical gossips anymore.

Netizens across the internet have collectively begun digging into the details.

The target is Zhang Yifan's true identity.

The internet has never lacked talented people.

As long as someone takes the lead, all sorts of old news will be quickly unearthed.

Soon, several news items that had previously gone largely unnoticed suddenly went viral online.

A screenshot of the official announcement of the top scorers in the Shandong Province college entrance examination.

The video of the reporter's interview with him at the time.

There are also exclusive interviews with top scorers by local official media outlets.

All netizens were shocked after reading it.

No one could have predicted it.

This 18-year-old, holding shares in a rice group worth tens of billions, is a top shareholder who appeared out of nowhere.

He's actually the pinnacle of academic excellence in the traditional college entrance examination.

What shocked netizens the most was Zhang Yifan's appearance in the interview video.

Youthful and clean-cut, with an outstanding temperament.

To be honest, her looks can easily surpass most internet celebrities and entertainment industry artists.

The comment section was instantly flooded with comments expressing the same sentiment.

"With that brains, that education, and that looks, his life is practically a cheat code at max level!"

"She's an absolute academic superstar with unparalleled good looks—it's outrageous!"

"No way! I just want to ask, could Tian Jun's genes produce someone with such good looks?"

The public opinion has visibly reversed, but it has completely gone astray.

The overwhelming doubts have not diminished but have instead intensified.

The netizens' logic is a direct reverse loop, and the more they dig, the more real it seems.

An 18-year-old who became the top scorer in the college entrance examination.

Her looks surpass those of celebrities.

At a young age, he holds the third largest stake in a group worth hundreds of billions.

Who would believe that this child was born into an ordinary family?

The entire network will use a unified approach.

No wonder he's so outstanding.

No wonder they crushed everyone at the start.

He's definitely a secretive rich second-generation heir and the illegitimate son of a powerful figure!

Previously, netizens only criticized Tian Jun for creating a persona and manipulating capital.

Now that everyone's confirmed it, the plot has been upgraded.

"They kept it so well hidden! Top-tier talent plus top-tier connections!"

"No wonder he became a major shareholder at such a young age; most people couldn't achieve that even after ten lifetimes of hard work!"

"This is confirmed; he's definitely the favored son they're grooming!"

"Damn it! Didn't you say your childhood and mine were exactly the same?!"

No one doubted the truth of the rumor.

Instead, everyone felt that the previous gossip was too superficial.

Good looks, high education, and high standards.

In the eyes of netizens, this is no longer just a simple genius.

This is the perfect successor, produced with top-tier resources.

When Zhang Yifan first saw a few comments praising his looks, he was slightly taken aback.

I even felt a little smug inside.

Can the charm points given by the system really clear up public opinion?

But the further down he scrolled, the more black lines appeared on his forehead.

I really didn't expect the trends on the internet to be so magical.

He finally realized just how outrageous the system's initial rewards had been.

The ten charm points previously given by the system have been increased.

He always thought that he simply wanted to make himself look more outstanding.

It's a completely insignificant cosmetic enhancement.

Who could have predicted that, at the crucial moment, he would not only fail to clear his name?

Instead, it provided the most solid evidence to support netizens' outrageous speculations.

The more handsome, capable, and perfect the resume, the better.

The more people believed he had someone backing him up, the more convinced they became.

Indeed, one shouldn't be too outstanding, or it will arouse the jealousy of others!

At this thought, a flash of inspiration struck Zhang Yifan.

A near-perfect solution to break the deadlock was instantly formed.

It can completely eliminate the remaining rumors and lingering effects on the entire internet.

It can also be used in reverse, giving the rice group a free boost of top-tier positive publicity.

A sure-fire way to make a profit, a textbook example of a successful public relations turnaround.

With his plan finalized, Zhang Yifan no longer hesitated.

He looked up at his three roommates, who were still frantically gossiping and refreshing the comments in the dormitory.

"I'm not going back to the dorm tonight, so don't leave the door open for me."

Zhao Peng and the other two paused, their faces full of surprise.

The internet is buzzing about it, and we haven't had enough of the gossip yet.

They are planning to wait and see what happens next.

As a result, Zhang Yifan, the person involved, actually went out and didn't come home that night.

Just as the group was about to ask where they were going.

Zhang Yifan had already stepped out of his dormitory bed.

He walked straight out of the dormitory room, went downstairs, and left the dormitory building.

During his walk, he dialed Tian Jun's number directly.

The call was connected quickly.

Zhang Yifan spoke with certainty, without the slightest hesitation.

"Mr. Tian, ​​I've come up with an excellent way to clarify public opinion."

"Not only can it completely suppress the current negative public opinion, but it can also provide a huge amount of free publicity for rice."

The tired and somber tone on the other end of the phone instantly vanished.

Tian Jun's voice suddenly became more animated.

The overwhelming public opinion that swept across the internet tonight has left him physically and mentally exhausted.

Despite the public relations and legal teams working through the night, the results were still minimal.

He was already overwhelmed with problems.

Hearing that Zhang Yifan had a solution to break the deadlock, they instantly saw hope.

"Alright, alright! Stay where you are and don't move. I'll send someone to pick you up in a bit!"

After hanging up the phone, Zhang Yifan narrowed his eyes slightly.

Is this old man trying to take advantage of me again?

He muttered a complaint to himself as he slowly walked towards the entrance of Tsinghua University.

There was no extra waiting time; just a few minutes later...

A familiar black minivan drove up smoothly.

It was parked steadily on the side of the road near the school gate.

The car door opened, and driver Lao Zhou sat upright in the driver's seat.

To Zhang Yifan's surprise, Tian Jun was sitting in the back seat.

His eyes showed obvious signs of fatigue from staying up all night, yet his gaze remained focused and unwavering.

Zhang Yifan was slightly surprised, then leaned down and spoke.

"Mr. Tian, ​​why are you in the car yourself?"

Tian Jun smiled and stepped aside to make room for Zhang Yifan to get into the car.

"The public opinion storm exploded tonight, and I was originally going to go back to the rice headquarters to handle it personally."

"My car happens to be nearby, so I can give you a ride."

"Get in the car, we can chat about your thoughts on the way."

Zhang Yifan did not refuse, bent down to get into the car and sat down.

The car doors closed, and the black minivan smoothly drove away from the Tsinghua University gate.

The carriage was quiet and silent, without any extraneous noise.

Tian Jun broke the silence first and got straight to the point.

"The public relations and legal departments are now fully staffed and working through the night."

"But self-media can set the pace too fast, and negative comments are deeply ingrained."

"The conventional methods of debunking rumors and issuing statements are rarely enough to completely clear one's name in one go."

"Just tell me if you have any new ideas."

Zhang Yifan spoke calmly, his logic clear, and every sentence hit the nail on the head.

"Mr. Tian, ​​the core principle of online public opinion can be summed up in just two words."

"Quickly, forget it."

"It arrives extremely quickly, and cools down very fast as well."

"Netizens' attention is an extremely scarce resource."

Even the most explosive gossip will only stay hot for a day or two at most.

"As long as a new, sufficiently significant hot topic emerges."

"The old rumors that used to dominate the charts will be completely washed away."

Tian Jun nodded slightly, agreeing with this statement.

This is the basic logic of internet public relations, and it's also the direction they are currently trying to take.

But he still couldn't come up with a suitable way to break the deadlock.

"I understand the reasoning."

"But now the entire internet's attention is focused on rice."

"Ordinary news and regular events simply cannot quell the overwhelming enthusiasm for this top-tier gossip."

"What else could possibly steal the spotlight right now?"

Upon hearing this, Zhang Yifan's lips curled into a mysterious smile.

He slowly uttered a sentence that instantly stunned Tian Jun.

"It's simple, hasn't the rice brand label been unchanged for too many years?"

As soon as he finished speaking, the carriage fell into a deathly silence.

Tian Jun froze on the spot.

My mind went blank for a moment, and I was stunned for two or three seconds.

Change the trademark?

A new logo?

He never expected that Zhang Yifan's solution to break the deadlock would be this.

When others use public relations to refute rumors, they issue statements, provide evidence, control comments, and sue those who spread rumors.

That kid's something else.

They plan to completely change the brand logo of a rice group with a scale of hundreds of billions.

An extremely outrageous and terrifying thought flashed wildly through Tian Jun's mind.

...Could this kid have known all along that the new logo had already been finalized internally?

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