Rebirth in 2011: Starting as an Advertising Genius

Traffic generation is something that's difficult for those who don't know how, but easy for those who do.

Chen Jianghe was one of the members of that association.

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Today, on the first day of the release of "LOL De Yun Se", other video platforms did not make any moves, but Xiao Hong of Bilibili noticed the video.

She is a team leader in the marketing department at Bilibili, and her daily work involves developing and signing creators.

Because she is a newly promoted team leader, she doesn't have many signed authors, and basically none of them are big-name authors.

But today, this video of "LOL De Yun Se" caught her attention. Bilibili usually signs contracts with ACG (Anime, Comics, and Games) creators. Even if there is some game content, it is more of an ACG game. Their entire website has never signed a contract for LOL.

However, the data from this video surprised her greatly.

Since it went live around 9 pm last night, about 15 hours later, the video has already received more than 4 views. This number is among the top on Bilibili, and even some of the big-name bloggers in the anime and manga community don't have this much traffic.

If this trend continues, it shouldn't be a problem for this video to get over 10 views, and it might even reach 20.

I want to sign!

This is Xiao Hong's inner monologue at this moment.

Although Bilibili has not signed any gaming bloggers like her yet, if she wants to overtake others, she has to take some shortcuts.

Bilibili has actually been showing this trend recently.

They are not satisfied with their current market share and have begun to consider transformation. Nowadays, video websites are gradually losing market share to Tencent, iQiyi, and others. If they do not transform, they may face even greater difficulties in the future.

Xiao Hong saw her opportunity.

"Hello, this is Xiao Hong from Bilibili's marketing department. We'd like to sign you as an exclusive creator on Bilibili. In addition to a basic salary, we'll also provide traffic support and other benefits!"

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By the time Chen Jianghe saw this message, it was already that evening!

He spent the entire day filming, and only when he returned to his dorm and saw his roommates preparing material for the next episode did he think to check the data.

The first thing you open is actually the backend of your Taobao store.

"Holy crap?"

"48 orders?"

The pork floss pancake shop sold an astonishing 48 orders, which far exceeded his expectations.

The meat floss pie factory was opened by a friend from his previous life. Although the two didn't know each other at this time, the friend was a decent person. When Chen Jianghe chatted with him in his previous life, the friend boasted that he made a fortune selling meat floss pies.

At that time, all the streamers contacted him to dropship the goods, because for a period of time, pork floss cakes were basically a must-have item for all game streamers.

This time, Chen Jianghe contacted this guy directly.

His cost price was about 4 yuan per kilogram, he gave Chen Jianghe 7 yuan, and Chen Jianghe sold it for 10 yuan per kilogram. The two of them each made a profit of 3 yuan per kilogram.

Chen Jianghe sold a total of 48 orders, totaling about 200 jin (100 catties). This means he earned 600 yuan in one night. He took 40% of that, which is about 240 yuan. That's quite a lot.

Damn it~

No wonder those game streamers sell pork floss cakes; if they had a lot of viewers, they could earn tens or hundreds of thousands a month!

I have to split the money with my roommate. If we didn't split it, I'd be making tens of thousands a month.

However, this profit sharing is necessary. He can't create the game content by himself, and he doesn't have the energy for it, so he'll just do the operations and take the lion's share.

"Brothers!"

Chen Jianghe planned to motivate his roommates.

Hearing his voice, the three who had just finished a game also looked over.

"What's wrong with Old Chen?"

"We've pretty much figured out the strategies for Poppy and Phoenix, we can start recording the second episode soon!"

"Ahem!" Chen Jianghe cleared his throat and said, "I have some news for everyone. After the video was released yesterday, our Taobao store made a profit of 600 yuan. Each of you makes 20%, which is 120 yuan. And I believe that as the number of videos increases, making a thousand a day won't be a problem in the future. So you can earn at least 5000 yuan a month!"

Wow~

what?

Like a pebble thrown into calm water, or water dripping into a hot oil pan, the three of them immediately erupted into chaos.

"What the hell?"

"Jiang He, are you telling the truth?"

Even Guo Qi, a second-generation rich kid, felt that this income exceeded his expectations.

5000 a month?

It's more than his living expenses.

Moreover, this is especially true for Wang Lei and Xu Haibo, two ordinary students whose monthly living expenses are only around 1000 yuan.

Like a dream,

Wang Lei didn't know how to express his feelings at this moment. He hadn't thought that Chen Jianghe was lying to him, after all, the group had already discussed the income distribution plan!

He didn't even dare to think about how he would face this if he could earn 5000 yuan a month.

To put it bluntly, his dad earns about ten thousand yuan a month, and he's only a freshman in college, yet he's already earning half of his dad's salary. It's something to be proud of.

"Waaaaah~"

Suddenly, a soft sob was heard.

"Um... Xiao Bo, what's wrong? Are you crying?"

Only then did everyone notice that Xu Haibo's eyes were already a little moist.

"I just... I just feel that my parents... worked so hard to support my studies, and now I can finally... earn money. Jiang He, once this money arrives in my account, I'll transfer it to my mom..."

He explained his feelings with a slight sob in his voice.

He was mainly surprised that he could make money from games, something he already loved.

I originally thought that if I could really make money, I wouldn't ask my parents for living expenses anymore, but now I didn't expect that I could not only earn living expenses, but even more than that.

"Jiang He, don't worry, I'll definitely do a good job on the rest of the content. If two articles a week isn't enough, then three or four a week is fine too!"

Chen Jianghe originally wanted to motivate his brothers and show them that making videos was meaningful.

But the effect was unexpectedly good, though he still refused.

"No~ Let's prioritize quality. Two videos a week is enough for now!"

This is not the future. Information about the future is very fragmented. On some short video platforms, videos of about 10 minutes are updated every day.

But things are different now. Now we still need to maintain a certain pace. One video a day would be too much information, and their content is limited. It would be easy to finish the content, and then they would have to give up.

"Yeah, Xiao Bo, don't get agitated, just listen to Jiang He!"

"Uh-huh!"

Xu Haibo nodded, indicating that he would follow Chen Jianghe's lead without question!

Chen Jianghe then presented some new ideas:

"Besides the existing strategies, you can also explore other content, such as techniques for a particular hero, or try out different strategies with a few more people in a five-man premade team, like a map-wide strategy with Twisted Fate! We will continue to release new content!"