Rebirth Starting as a Stock Market Enthusiast
Chapter 171 Li Xin's Decision
Chapter 171 Li Xin's Decision
This is fucking Jay Chou himself!
How is that possible?!
He suddenly remembered the phone call he had with Jay Chou's manager, Brother Yang, two weeks ago.
Yang made it very clear at the time that Jay Chou, as the brand ambassador of Kobik, could be given music licenses for free, but he would never appear on camera or participate in promotion in any form.
Could it be—Shen Fei?
An utterly absurd thought rose in Zhao Muyang's mind, only to be instantly extinguished by him.
impossible!
Why would a small MCN agency like his make an exception for a superstar like Jay Chou?
What exactly happened in between?!
"Mr. Zhao—what—what exactly is going on?"
His fingers trembled as he opened the comments section.
"Holy crap! I spotted Jay Chou in the wild! He's already back from his Douyin (TikTok) tour, the videos are amazing, they've made me so hungry!"
"Jay Chou fans, gather! Thanks to Jay Chou for the recommendation, I've already ordered twenty cases of Kobike to show my support!"
"This teacher named Song Ting is so beautiful! I declare her my new wife!"
In an instant, Zhao Muyang understood everything.
He figured out how the 100 million views came about, and he also understood why Chen Kai from Douyin said something like "You guys made a fortune."
This is more than just a huge profit!
It's like a money-printing machine fell from the sky and landed right in their arms!
Given Jay Chou's current commercial value, a Weibo post like this, which is purely for sharing and has no GG tags, would have a promotional effect and commercial value of at least eight figures!
All they paid was a CMPPG promotion of 20 per thousand views. Not to mention the revenue from this promotion, even if Shen Fei's 100 million views were all settled, it would only amount to a little over 2 million.
Meanwhile, at Douyin's headquarters, in the top-floor office.
Chen Kai stood in front of the huge floor-to-ceiling window, his hand tightly gripping his phone, his palms already damp with sweat.
"Mr. Li, that's what happened." His voice still held a trace of lingering shock. "Feiyu Media..."
That video series saw its viewership triple within two hours thanks to a Weibo post by Jay Chou. Currently, the real-time view count is approaching 200 million.
The woman sitting opposite him was Li Xin, the top executive of Douyin.
She was in her early thirties, wearing a well-tailored Chanel suit, exuding a sophisticated and elegant air.
Hearing this terrifying data, she didn't show much surprise. She simply picked up the Blue Mountain coffee on the table and took a small sip.
"Jay Chou..." Li Xin put down her coffee cup, her fingertips tapping lightly on the table, making a crisp sound. "That old-fashioned guy who only lives in legends and is too lazy to even post on Weibo himself, actually got involved in a Douyin video himself?"
"I found it unbelievable at first too." Chen Kai shook his head with a wry smile. "I checked repeatedly, and it really is Jay Chou. I guess it was Shen Fei's video that touched him."
"Shen Fei...it's Shen Fei again."
Since the beginning of 2018, she had frequently heard this name, not only in Chen Kai's reports from the content department, but also in Zhang Tao's reports from the e-commerce department.
Once is luck, twice is coincidence, but three or four times, that's real ability.
Chen Kai has reported on this more than once before, from the nationwide frenzy of the seaweed dance and the "Meow Meow Meow" hand gesture dance, to the emotional resonance evoked by the "breakup girl," and now to getting a superstar involved. This young man hidden in a small county town has reached an almost supernatural level of understanding and manipulation of user emotions.
This young man is quite interesting!
"interesting."
This Shen Fei is like a master hidden in the deep waters; he only occasionally reveals a move, but that is enough to stir up the storm in the entire martial arts world.
Chen Kai stood aside without saying a word. He felt that his connection with Shen Fei was too deep and it was not appropriate for him to offer his opinion.
"About Jay Chou—" Chen Kai tentatively began, "Mr. Li, could we take this opportunity to try and contact his management team?"
"Contact?" Li Xin glanced at him, a half-smile on her face. "And then? You offered him 100 million to open an account on Douyin?"
Chen Kai's heart tightened, and beads of sweat appeared on his forehead.
He realized he had oversimplified things.
Jay Chou's deep partnership with Tencent Music is almost common knowledge. It's not a matter that money can solve; it involves a strategic battle between two giants in the music copyright field.
For TikTok to rashly poach talent is tantamount to pulling teeth from a tiger's mouth.
"The penguins are eyeing him like the apple of their eye. If we go directly to dig, getting a cold shoulder is a minor issue; the real trouble is alerting them and causing the penguins to strengthen their defenses."
Chen Kai lowered his head and listened respectfully.
"So you mean—"
"If the mountain won't come to us, we'll make the person who can move the mountain come to us on their own." Li Xin's gaze returned to the window, as if he were looking down at his business empire.
She knew it perfectly well.
Trying to poach Jay Chou directly is as difficult as climbing to the sky.
But if we wait until TikTok grows to become the highest peak, then even if we don't take the initiative, others will come to us.
Chen Kai was slightly taken aback.
He looked at the aloof woman before him and felt a chill run down his spine.
Li Xin picked up the bone china coffee cup in her hand. The bottom of the cup gently touched the glass tabletop, making a crisp sound.
"The key now is still Feiyu Media." Li Xin's gaze sharpened again, and her tone left no room for doubt.
Chen Kai quickly composed himself. He nodded hurriedly in agreement: "Does Mr. Li mean we should continue to give them the green light in terms of traffic?"
"It's not just about giving the green light." Li Xin stood up. She walked to the huge floor-to-ceiling window.
Looking down at the bustling street below, she said softly, "The short video arena has only just begun. Many people are still observing, and traditional media companies and MCN agencies are still hesitant about entering the market. At this time, we need a benchmark. An absolute benchmark that will make everyone envious and go crazy."
Chen Kai's mind raced. He immediately followed Li Xin's train of thought.
Thousands of dollars to buy horse bones.
If we elevate Feiyu Media to a pedestal, showing everyone that you can make a fortune simply by posting a few videos on Douyin, and even attracting superstars to participate, then those investors and institutions that are still observing will definitely flock to Douyin like sharks smelling blood.
This is the right way for Douyin to grow rapidly and build an absolute moat!
"I understand." Chen Kai took a deep breath. "I will personally take charge of liaising with Feiyu Media."
"Have your men get to know Shen Fei better," Li Xin said, turning to Chen Kai. "See what his needs are. As long as they're within the platform's rules, even if they're slightly out of line, try to satisfy them. Since he can stir up such a storm, we have enough patience to play along."
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