Huayu: Starting with Marketing Bad Movies

After Liu Chang's article went viral, Xu Feng still felt it wasn't enough, so he spent money to hire a group of online trolls to hype up the article and make it known to more people.

In particular, the fact that a film critic would rather drink foot bath water than watch the movie "The Warring States" was something that was spread even more widely.

Liu Chang also seized the opportunity to publish three film reviews, criticizing the film "The Warring States" from various angles.

This time, he wrote the article himself, and it has a strong personal style, being both sarcastic and sharp.

With Xu Feng's help, the related articles circulated widely, and many people learned that a film critic would rather drink foot bath water than watch "The Warring States".

However, this matter still didn't generate as much buzz as Sun Honglei's attack on Jing Tian.

Sun Honglei is more famous and has a higher profile. When Sun Honglei is mentioned, audiences will think of Yu Zecheng in "Lurking" and Liu Huaqiang, who is arrogant and domineering in "Conquest".

As for Liu Chang, who knows a film critic? He's not even as well-known as director Xu Feng.

A well-known film critic, still just a figure on the roadside, nobody cares except within the film criticism circle.

Sun Honglei's criticism of the production team, reported by various media outlets, has unknowingly transformed into Sun Honglei criticizing Jing Tian.

The conflict between Sun Honglei and the crew turned into a conflict between him and Jing Tian, ​​and Xu Feng simply disappeared.

There's no other way; this is the only way to get attention and capture people's eye.

These days, the media industry is highly competitive, and people will stop at nothing to grab attention. Slightly changing the focus of a story is just basic industry practice.

The movie "The Warring States" has been completely swept into the trash heap. Everyone agrees that it is a terrible movie. The only question is, if the movie is so bad, who is to blame?

Jing Tian, ​​or Sun Honglei?

This trend also reached the Nortel Networks Center.

Xu Feng and Jing Tian are both graduates of the Beijing Film Academy. Before the film's release, they went to the academy to promote it, and the school paid close attention to the matter.

Before the film's release, both were considered leading figures of the new generation at Beijing Film Academy and idols of their juniors.

The movie flopped and became big news at school, with everyone talking about why it failed.

Some people lamented that the twin stars of Beijing Film Academy had fallen. Originally, the film's success would have benefited Beijing Film Academy, but now it's all gone.

Teacher Huang Sanshi was so happy that snot bubbles popped out of his nose.

He was very happy to see Xu Feng fall to the ground.

The reason is not complicated. With an investment of 100 million and a star-studded cast, "The Warring States" is a top-tier production in the industry. Naturally, many people want a piece of this big pie.

Huang Sanshi also wanted to ask for a role, just to do someone a favor.

He thought that as a teacher at the Beijing Film Academy, and a highly respected figure, Xu Feng would give him face, which would also allow him to demonstrate his abilities.

As a result, Xu Feng refused without giving Huang Sanshi any face, causing Huang Sanshi to lose face.

Huang Sanshi immediately held a grudge.

However, at that time, Xu Feng held the major project "Warring States" and collaborated with many big stars. He was clearly the new generation leader of Beijing Film Academy. Many people believed that he would carry the banner of Beijing Film Academy. Everyone was paying attention to him, and Huang Sanshi could only endure it.

Xu Feng has now fallen flat on his face, and fallen so badly and ugly.

A phoenix with its feathers plucked is no better than a chicken, and Huang Sanshi begins to beat a dog when it's down.

During class, he even directly mocked her, using her as a negative example: "Young people must understand that there are always people better than you and things beyond your understanding, and they shouldn't think they are so great."

"Take Xu Feng, for example. He went into filmmaking without any experience and wouldn't listen to advice. Look at the result now."

They directly named names.

After all, Xu Feng is no longer capable. If it were before the movie was released, someone might have interfered, but now no one cares.

Huluo Pingyang was bullied by dogs.

Everyone thought Xu Feng was finished, after all, the outcome of the movie "The Warring States" was too tragic.

Having suffered such a huge setback, it's very possible that he'll never recover, and he might even disappear from the industry altogether.

When a genius loses their halo, their fate will only be worse than that of an ordinary person.

Even Zhao Liying thought so, worried that Xu Feng would be discouraged and try to appease him, so she tried her best to comfort him in her own way.

Liying is truly a good girl.

In fact, Xu Feng was not angry at all when he saw that "The Warring States" was being criticized; on the contrary, he was extremely excited.

A movie isn't afraid of being criticized; it's even more frightening when no one criticizes it at all.

Being criticized means that the movie still has an audience.

This is the capital that allows the film to make a comeback.

Seeing that the time was right, Xu Feng decisively stepped in and pulled Jing Tian aside to hold a press conference.

Upon hearing that Jing Tian was going to hold a press conference.

A whole bunch of media outlets arrived in a flash.

Southern Metropolis Entertainment, China Film News, Entertainment Weekly, Fashion Magazine, Sina Entertainment, Sohu Entertainment—these heavyweight media outlets are scrambling to secure prominent positions, without even needing to offer bribes.

Sun Honglei's attack on Jing Tian is currently the hottest topic in the entertainment industry, attracting widespread attention.

The media has already reported on everything, said everything that needed to be said, and they don't know what to report next.

While swearing in the street may attract attention, if it's just one person doing it, the public will quickly lose interest.

It should be a back-and-forth affair, and it would be even better if they dropped some bombshells; that's what makes it more appealing to the audience.

Sun Honglei's attack was the first round; now it's Jing Tian's turn to make his move.

The media are all waiting for Jing Tian to launch a scathing attack on Sun Honglei, preferably with some bombshell revelations to give them more material to report.

To the disappointment of the media present, Jing Tian barely spoke at the press conference; it was Xu Feng who did all the talking.

Instead of targeting the most famous Sun Honglei, he turned his attention to Liu Chang, a film critic whom the public had hardly heard of.

"Some film critics nowadays are unscrupulous, immoral, and shameless. They take advantage of having a pen to write whatever they want and criticize whatever they want, saying that the movie 'The Warring States' is a piece of garbage."

"I admit that the movie 'The Warring States' has some minor flaws, but that is not a reason for your personal attacks, Liu Chang, nor is it an excuse for you to insult people at will."

"Didn't you say that you'd rather drink Jing Tian's foot bath water than watch the movie 'The Warring States'? Okay, I'll grant your wish."

"Jing Tian, ​​show your feet."

Before the press conference, Xu Feng had already spoken to Jing Tian, ​​who knew that this was a marketing ploy and a crucial step in reviving the film.

Therefore, Jing Tian, ​​with the determination to sacrifice herself, revealed her jade feet.

A staff member brought over a basin of water, and in front of numerous media outlets, Jing Tian put his feet into the basin, shook them, and created ripples.

Jing Tian's feet are on the larger side, but the lines are very good, and the overall shape is very rounded.

Xu Feng wasn't a foot fetishist, but he liked to play with Xiao Zhao's little feet, though he didn't know what it felt like to play with Jing Tian's feet.

I believe there will be opportunities in the future.

After soaking for a while, Jing Tian dried his feet, and Xu Feng took out a transparent cup, filled it up, and shouted loudly to the media present.

"The unscrupulous film critic Liu Chang said he would rather drink Jing Tian's foot bath water than watch a movie."

"I've prepared your foot bath water now, are you brave enough to drink it?"