Returning wealthy individuals develop their hometowns and become rich in the 1980s

"These are excellent ideas. Who came up with them?" Chen Dong listened to his wife Zhang Yi's vision for the future of the 'Angel' brand, and unconsciously put down his teacup. "This vision is fantastic!"

Hearing Chen Dong say this, Zhang Yi's face beamed with pride. She smiled and said, "This idea came to me during a casual chat with Elena. Elena said that when she was in France, the luxury brands she saw weren't selling products at all, but rather selling culture, telling stories, and embellishing their so-called centuries-old heritage!"

"I've been thinking that our Chinese embroidery craftsmanship, with its more than a thousand years of cultural heritage, is no less impressive than those international brands. What it lacks is simply an opportunity and a platform to promote it to the market!"

After hearing Zhang Yi's words, Grandma Wei Shufen patted Zhang Yi's hand with satisfaction and said, "Girl, you are really wise and insightful. You can see what others cannot. I also heard from the radio that Zai Guang brought over that our country has always sold these embroidery products abroad as handicrafts to earn foreign exchange."

"But very few people combine modern clothing with embroidery to create a brand and promote it. Your approach makes me, as an old woman, want to buy something to wear!"

Zhang Yi and Chen Lianxiang giggled upon hearing this. Chen Lianxiang covered her mouth and laughed, "Grandma, when the time comes, we'll have someone tailor-make a set for you. How could we let you pay for it yourself!"

"Yes, Grandma, if you want it, I'll have Elena design a set for you herself, so you'll become the most fashionable old lady in our Lianzhai... no! the entire Nanshan District, hehe!" Zhang Yi chimed in with a coquettish laugh.

"No way! Your garment factory has just opened. How can I take your hard-earned products for free? Let my grandson Zaiguang buy them for me later," Old Mrs. Wei Shufen stubbornly refused to accept them for nothing.

Upon hearing what Grandma Wei Shufen said, Wu Fangru immediately expressed her filial piety, "Grandma, Uncle doesn't need to pay for it; let Zaixing pay!"

Seeing this, Ma Jiao spoke up without hesitation, "Grandma, if you want it, then let Zai Long and his brothers pool their money to pay for it for you. It can't just be your eldest uncle who pays; you also need to let your other grandchildren show their filial piety!"

Upon hearing this, Wei Shufen threw her head back and laughed heartily, "No need, no need, I was just joking. This old woman has her own savings, I don't need you grandchildren to pay for me!"

"That won't do," Zeng Xia said, carrying out the freshly made pancakes. Hearing what Grandma Wei Shufen said, she continued, "Grandma, you have your own savings, which you're keeping for yourself. It's only right that the Guang brothers want to show their filial piety!"

"Alright, I'll listen to my eldest granddaughter-in-law. This old woman is just waiting for you to give me a new set of clothes," said Grandma Wei Shufen with a kind smile.

Hearing this, Huang Lanzhi was also itching to wear them. "Mother, you have several grandsons who do their best to buy you clothes to show their filial piety. I'm really envious, but unfortunately, I don't have the fortune to wear the new clothes my son and daughter-in-law give me!"

"What kind of clothes do you want?" Chen Zaiguang, who happened to be coming in with his three children, overheard his mother Huang Lanzhi's words and casually asked, "Mother, what kind of clothes do you want? Just tell me."

"Grandma, I won first prize in the whole district for my essay!" Chen Huiqin came in and hopped over to Wei Shufen and Zhang Yi like a little rabbit, squatting down and sharing her joy with them with a smile.

As soon as Chen Rongfei and Chen Rongjie entered, they greeted everyone. Chen Dong nodded in response and asked Chen Zaiguang curiously, "Big brother, why aren't the three kids at school right now?"

Chen Zaiguang, who was talking to his mother Huang Lanzhi, turned around and replied, "I came back because I had something to ask you in person about the three children's studies abroad!"

"Studying abroad?" Old Mrs. Wei Shufen shook her head, somewhat displeased. "No, Rongfei and the others are still too young. Sending them abroad at this age means no one will take care of them, and they'll be overseas. If something happens to them, we won't even know. They can't go!"

"Grandma, don't panic," Chen Dong reassured Grandma Wei Shufen, then looked at Chen Zaiguang and asked, "Brother, why did you suddenly decide to send the three children abroad?"

"Isn't it because Huiqin won first prize in the essay competition? The school called me over. As soon as I got there, Principal Fang of the county high school told me that the county education bureau was having financial difficulties and was trying to get me to contribute money to help the school. I got angry as soon as I heard that," Chen Zaiguang said angrily after sitting down.

"Schools are places for teaching and nurturing students; how can these kinds of things be involved? I feel that entrusting Rong Fei, Rong Jie, and Hui Qin to teachers like these in such an environment will only lead the children astray!"

Chen Dong shook his head with a wry smile. "Brother, do you think schools abroad don't operate this way? They're even more blatant in asking you for money, and they have clearly stated their prices!"

"Brother, in Western countries like America, education, especially higher education like universities, is essentially a business. Whether you're knowledgeable or not doesn't matter. As long as you have money and can get recommendation letters, even if your grades are below the passing mark, you can still get into the university you want!"

Chen Zaiguang looked at Chen Dong in surprise. He had thought that education abroad was more advanced than that in China and that there would be no such thing as a county high school secretly asking for money. But after listening to Chen Dong's words, he felt that education abroad was not so much better than that in China.

"Brother, to put it bluntly, with the Chen family's current wealth, do you really expect Rong Fei and the others to rely on themselves to finish university and start their own businesses?"

Chen Zaiguang shook his head. How could that be? Not to mention that he is now the boss of a company with an annual profit of more than ten million US dollars, even with his cousin Chen Dong around, his nephews Chen Rongfei and Chen Rongjie would have reached the end of the road for ordinary people as soon as they graduated from university.

As long as Chen Rongfei graduates from university and wants to start a business, he can easily get some money from his father or uncles to try things out. Moreover, with the connections and guidance of his elders, even if he has poor abilities, he can still take off in the current era of reform and opening up.

"Since Rongfei and the others won't need to work hard on their own in the future, there's no need to send them abroad so early," Chen Dong planned for Chen Zaiguang. "After Rongfei and the others graduate from university in China, we'll send them to America for further studies, so they can also get a feel for how international business models work."

"They are going to take over from us in the future. Academic knowledge is not the most important thing for them. What is important is their vision and the correct operation of business models."

"Whether they excel in math or other subjects is unimportant; there will naturally be employees to do that job. Our goal isn't to raise children to be academic superstars, but to raise them to be successful entrepreneurs!"

"Going abroad to study at this time would be more beneficial than harmful; I don't think it's necessary!"