The Peninsula chaebol started by rescuing Samsung's little princess.
Chapter 50: The Counterattack Begins
"Naver truly lives up to its reputation as the largest internet company on the peninsula; its market share has been steadily climbing ever since it made its move!"
"SK and Daum are amazing too, they're so rich, I couldn't resist taking 10 yuan from them!"
"In just half a month, Mars.net has already lost 60% of its market share. At this rate, I'm afraid they'll soon become number three, right?"
"That's because they're a small company. They're no match for big companies!"
Besides Mars Technology, there are several small internet companies around the DaNeng Building.
They usually gather together to chat during lunchtime.
The most exciting thing on the Korean Peninsula Internet right now is the battle between the three major social networks.
MarsNet has a first-mover advantage and is in a favorable position.
NF relies on Naver search and its portal website to form a strong moat and occupy a strategic location;
Daum, backed by investment from the SK Group, launched a massive spending spree, gaining significant influence.
The three companies employed various tactics to seize each other's market share.
Judging from the current situation, although MarsNet still has the highest market share, its market share is being eroded.
Despite this dire situation, Mars Company made no response.
Therefore, everyone felt that small companies are ultimately small companies, and even with a first-mover advantage, they would find it difficult to resist competition from large companies.
However, they should never have spoken ill of MarsNet in front of Li Yinxin!
Upon hearing this, Li Yinxin, who was sitting next to them, couldn't help but stand up and want to refute them!
After all, MarsNet has now become her life goal, and she cannot tolerate anyone harming Mars Technology.
However, just as she got up to rush over, she suddenly felt a weight on her shoulder. Turning her head, she realized that Li Haorong had put his arm around her shoulder.
"Let them talk, don't worry about it!"
"Inside!"
Facing Li Haorong, Li Yinxin, who was always spoiled and willful, was now as obedient as a kitten.
These past two weeks have undoubtedly been a happy time for Li Yinxin.
After all, most relationships are sweet for the first three months.
Even though Li Yinxin's current relationship is somewhat crowded.
But when she let go of those burdens and fully enjoyed the sweetness of love, she became so immersed in it that she couldn't extricate herself.
Ultimately, Li Yinxin is just a hopeless romantic; once she gets into it, she'll act recklessly like this!
"Let's go, Kwon Hyuk-bin and the others should be here soon!"
Looking at the shy Li Yinxin, Li Haorong still couldn't get used to it.
That scoundrel of his still prefers Li Yinxin's willful side, but unfortunately he can't make her come back to normal!
Although Li Haorong didn't elaborate, Li Zhixian had been very tacit in creating many opportunities for the two of them to spend time alone during this period.
For example, today, even though it was just a working lunch, Li Zhixian didn't come along.
Sure enough, when they returned to the company, Kwon Hyuk-bin and Jang In-ah from Smile Gate were already there.
"Did you bring everything?"
"Of course, despite the tight schedule and heavy workload, we still worked overtime to complete the development of these three games!"
Zhang Ren'e spoke first.
The meaning behind her words was obvious: she was taking credit for the team.
In reality, Li Haorong knew all too well how much of what she said was true.
Although there are indeed many games, the games themselves are very simple and not difficult to make.
But Li Haorong didn't expose her. The fact that her subordinates wanted credit at least showed that they were still ambitious. If you really had an employee who was just going to lie low, even if you whipped them, it wouldn't do any good!
"Please have Minister Park and Minister Gong attend the meeting. President Kwon, let's begin!"
Quan Hebin brought a laptop specifically to Mars Technology to report on his work.
Smile Gate's technical capabilities are quite impressive. After all, this company can even make games like CrossFire, let alone something as simple as FarmVille.
Li Haorong tried using the mouse to control the plants, and the processes of planting seeds, weeding, watering, and harvesting were all very smooth.
Next, Li Haorong played "Friends Trading" and "Parking Wars". These two games were also very simple, and he played through them all in just a few minutes.
What do you think?
Li Haorong did not immediately offer his opinion, but instead asked his two most valued subordinates.
"This is too simple and childish; probably not many people will play it!"
Upon hearing Kong Canyu's words, Park Jung-hyuk and Kwon Hyuk-bin both looked at each other in surprise.
He thought to himself: Is this guy an idiot? This project was personally approved by the chairman. Now that it's been done, do you think it's definitely going to fail?
What do others think?
Lee Ho-young's smile remained unchanged, and then he looked at Park Jung-hyuk.
Park Jung-hyuk quickly replied, "I think the game is great. It's simple, easy to learn, and very suitable for spreading and promotion!"
Although Lee Ho-young had told Park Jung-hyuk to be himself, Park Jung-hyuk was a suck-up, he'd been like that since he was eight and couldn't change!
Even after Li Haorong gave him some advice, he admired Li Haorong even more, and even started to flatter him more sincerely.
Seeing that neither of them could say anything, Li Haorong then said:
"I know that you've been intimidated by the attacks from the other two companies on MarsNet lately, but today marks the beginning of our counterattack!"
These three games will be our counterattack!
Starting tomorrow, a new game will be released every two weeks. President Quan, you and Minister Kong need to coordinate the platform release issues!
Since we have limited funds, we can no longer spend heavily on game promotion, so we're adopting a strategy of giving away Mars Coins by playing the game!
"Martian currency?"
Quan Hebin asked in confusion.
"This is a type of game currency on the MarsNet gaming platform, which requires prepaid cards to recharge! Currently, one Korean Won equals one Mars Coin!"
This in-game currency can currently be used on gaming platforms to purchase paid items, game skins, and more.
Afterwards, I will also extend this to other paid projects across the entire Mars Network!
In fact, what Li Haorong really wanted to do was to make external payments, but currently no major banks support it, and netizens on the peninsula don't trust MarsNet, let alone link it to their bank cards!
Therefore, Li Haorong had no choice but to settle for second best and use game currency instead.
Li Haorong's Mars Coins clearly borrowed from QQ Coins, but in fact, the person who first proposed this paid game currency model was Li Haorong's old friend Zhu Jun.
Back in 2001, he launched a co-branded card with Shanghai Telecom, which included 15 yuan of "9City Game Coins" in the 100 yuan internet card.
With the help of this virtual currency and a share of internet access fees, by July 2001, The7's monthly revenue had reached 200 million yuan, and among its 300 million registered users, as many as 10 were paying users.
It was after seeing such a success story that Tencent launched Q coins in 2002.
In addition, Li Haorong has another advantage in using game currency: the recharge channels for game cards in the peninsula are more complete than those in China, and the penetration rate of credit cards is also higher in the peninsula. This allows him to sell the game currency himself without having to cooperate with telecommunications companies!
Therefore, Li Haorong's counterattack this time is not only to seize market share in social networks, but more importantly, to use several games to establish consumption scenarios and sales channels.
He not only wants market share, but also wants the company to turn a profit!
Thinking of this, he instructed Park Jung-hyuk:
"Minister Park, have you finalized the arrangements with the prepaid card sales channels in Seoul? I need to ensure that our Mars prepaid cards will be available in all internet cafes after the game's launch!"
"Don't worry, President, I've already spoken to everyone!"
"Very well, let's begin our counterattack!"
You'll Also Like
-
What if you are reborn as a demon after a funeral?.
Chapter 610 2 hours ago -
I'm at the top of One Piece
Chapter 674 2 hours ago -
Dragon Raja: Starting with acquiring Orochi, a counterattack against the gods.
Chapter 356 2 hours ago -
Marvel's female superheroine travels through multiple worlds
Chapter 310 2 hours ago -
A fan of crossover anime, I will never die in a chaotic situation.
Chapter 816 2 hours ago -
I just returned to Konoha and found that my entire clan was gone.
Chapter 247 2 hours ago -
Crossover Anime: How a Shameless Person Lives
Chapter 305 2 hours ago -
Primordial Era: From the Creation Lotus to the First Disciple of the Three Pure Ones
Chapter 130 2 hours ago -
Primordial Era: Taking the blame to become a saint, proving one's path through eccentricity!
Chapter 364 2 hours ago -
Many children, many blessings; my family helped me win over the ultimate fairy.
Chapter 566 2 hours ago