Rebirth 08: Can a mobile game company also build a tech empire?

"Um?"

A bolt of lightning flashed through Lu Chen's heart.

"The brightest star in the night sky?"

Lu Chen murmured the name.

The myriad thoughts in my mind gradually converged into a single line, becoming increasingly clear.

The success of the Z1 can be largely attributed to the song "Down the Mountain".

Now, Conquer Online 1 is about to be released.

It also needs its own theme song.

A song that can embody the spirit of the product.

Songs that touch the hearts of young people.

The brightest star in the night sky is Escape Plan's signature song, released in 2011.

It has accompanied countless people through confusing nights.

The lyrics express a deep longing for light and faith amidst confusion and loneliness.

The phrase "the brightest star in the night sky" is both an emotional anchor and a spiritual beacon.

It symbolizes an ideal and direction that remains undying even in the darkness.

This perfectly aligns with the core spirit that Conquer Online 1 wants to convey.

ZhengTu Technology aims to thrive in the chaotic era when smartphones were just emerging.

Be the brightest star.

more importantly,

The melody of this song is catchy, and its emotions are sincere and full, making it very easy to resonate with listeners.

If it could be used as the theme song for Conquer Online 1, it could be released three years earlier.

The resulting dissemination effect and emotional added value.

This will far exceed the usual GG release.

"This is it."

Lu Chen muttered to himself.

He sat back down at his desk and turned on his computer.

I started writing down the lyrics of "The Brightest Star in the Night Sky" from memory.

The next morning, Lu Chen summoned Chu Yu.

Five minutes later, Chu Yu pushed open the door and entered.

She was wearing simple jeans and a knitted sweater, with her hair casually tied in a ponytail.

She still has that lively and cheerful demeanor.

But there was a hint of confidence in his eyes.

I've been working at Journey Technology for the past two years.

This allowed her to grow from a confused graduate into a capable music producer.

Like the impressive background music and sound effects in Angry Birds and Fruit Swordsman.

Most of them were made by her.

and,

Since signing Xu Song, Chu Yu has become a boss in a way.

So far, however, this company called ZhengTu Entertainment has not yet played any significant role.

"Mr. Lu, you wanted to see me?"

"sit."

Lu Chen gestured for her to sit down.

"The prototype of Journey 1 has been completed."

A press conference will be held in early May.

I want to write a theme song for it.

Chu Yu's eyes lit up.

"Like going down a mountain?"

Not entirely.

Lu Chen shook his head.

"Although the 'Descending the Mountain' was created for the Z1 Conquer Online game."

But its rhythm is light and catchy.

But Conquer Online 1 is different; it's a mobile phone.

We're going to create a theme song for it.

Even in the future, this song may represent Conquer Online Technology.

People will immediately think of Journey Technology and Journey 1 when they hear its name.

Therefore, we need a song with more depth.

He took a piece of paper from the drawer; several lines of text had already been written on it.

"The brightest star in the night sky, can you hear me?"

The person looking up feels loneliness and sighs in their heart.

Do you remember the brightest star in the night sky?

The figure that once walked with me, now vanished in the wind.

Chu Yu took the paper and read it aloud softly.

Her voice trembled slightly as she read the rest of the text.

"This word..."

Chu Yu raised her head, her eyes shining.

"Well written!"

Loneliness, pursuit, companionship

A complex emotion, yet also very pure.

The song is called "The Brightest Star in the Night Sky".

Lu Chen said:

What I'm trying to say is,

Journey 1 is like the brightest star in the night sky.

It became the first smartphone for countless Chinese people.

In the future, no matter how many other brands of mobile phones they have used,

They're not even users of the game anymore.

But they will always remember their first smartphone.

And he recalled the various circumstances under which he used it.

Chu Yu took a deep breath.

"I understand what you mean."

How should the melody of this song follow?

A lyrical approach?

Or should we add some trendy elements?

Lu Chen did not hesitate; he already knew the melody of the song by heart.

"The program opens with a guitar intro."

It slowly describes the atmosphere of the vast night sky.

The verses should be restrained, conveying a sense of storytelling.

The chorus is about to explode, like starlight shining brightly.

And we need to leave enough space for emotions.

He paused, then continued:

"Most importantly, this song must be able to move people."

On the day of the press conference,

The moment the product was unveiled,

When this song starts playing,

To ensure that everyone present,

Everyone could feel what we wanted to convey.

"It's hard to explain in words, so let me sing you a song."

Lu Chen's mouth was dry from talking.

However, I always feel that it cannot fully describe the artistic conception that the song is trying to express.

So I just started singing.

"...

Whenever I can't find meaning in my existence,

Whenever I get lost in the darkness.

Oh, the brightest star in the night sky,

Please guide me closer to you.

... "

His singing wasn't considered professional.

But at this moment, Chu Yu was already completely absorbed in it.

It's completely different from the lighthearted, chivalrous style of going down the mountain.

But just as Lu Chen said, it really could touch the heart.

When the song ended,

A brief silence fell over the office.

Chu Yu's mouth was still slightly open, and she seemed somewhat lost in thought.

A few seconds later,

She blinked slowly.

They turned their attention back to Lu Chen.

This time, she didn't look at Lu Chen with a shocked expression, but rather with admiration.

She was once again captivated by Lu Chen.

As he finished speaking, Lu Chen let out a long breath.

"How's it going? Got any inspiration?"

"have!"

Chu Yu nodded vigorously, full of admiration for Lu Chen.

"That's good,

"Get the music finished in the next couple of days."

"clear!"

Chu Yu felt the weight of the mission at this moment.

But more than anything, I felt excited.

This song is destined to become a part of the development of Journey Technology.

It will leave a significant mark on the future.

"besides,"

Lu Chen took a sip of water and said:

What are your thoughts on the choice of singer?

We need a voice that is distinctive and has emotional resonance.

most……

Yeah, singers who offer better value for money.

High cost performance.

This means it's not those already established, top-tier singers.

Lu Chen actually had a few options in mind.

But he wanted to hear Chu Yu's opinion first.

Chu Yu frowned as she pondered.

"It needs to be distinctive, emotionally resonant, and cost-effective."

Such a candidate

They are either independent musicians who are not yet well-known.

They are either singers who were once popular but are now past their prime.

Her eyes suddenly lit up.

"Hey, Mr. Lu, what do you think of Xue Zhiqian?"

"Xue Zhiqian?"

Lu Chen's heart stirred.

Although Xue Zhiqian was not among Lu Chen's backup candidates.

But you know what, it really does meet his requirements.

"Yes, Xue Zhiqian."

Chu Yu explained:

He came from the 2005 talent show "My Show".

They came in fourth place at the time.

He's quite talented; he writes his own songs. His song "Serious Snow" was quite popular a couple of years ago.

However, I heard that his career didn't go smoothly later on due to company issues.

It seems pretty bad now.

I saw someone mention this on a music forum a while ago.

He said he was preparing to start his own business in order to make music.

It's not easy.

His voice is quite unique, and he sings with great feeling.

"Since it doesn't have much exposure right now, the price probably won't be too high."