instant noodle richest man
Chapter 509 Honda Settlement
"Okay!" Honda Ichiro was silent for a moment. "If I agree to join, how much does it need to pay for the franchise?"
"We have already written this very clearly in the advertisement. Our franchise fee is 1 million yen," said Tomoki Sakurai.
"250,000 yen! It's really that cheap!!" Honda Ichiro asked in disbelief. If 250,000 yen is converted into RMB, it is about 10,000 yuan.
It is about 5 months' salary for an ordinary Fuso office worker, which is simply a low fee that cannot be lower.
According to Honda Ichiro, as long as other franchise companies in Fuso are top brands in the industry, the franchise fee will not be less than 1 million yen, and even if there is a franchise fee of tens of millions of yen, there is no franchise fee.
Yu-Gi-Gi-Ti-Oh actually charges only 250,000 yen for the franchise fee, how is this possible!
"Of course it's very cheap!" Sakurai Tomoki smiled and said, "Mr. Honda, you are a very smart person, I'll tell you the truth."
"Now this is the time when the milk tea market is opened, and a milk tea war is about to begin. According to our understanding, more than 10 milk tea shops in Fusang, including Gongcha, have begun to layout!"
"So our current goal is to occupy the national market and add more franchise stores. Our company's plan is to increase the number of franchise stores to more than 20,000 in 1994, and complete the national layout, so as to completely defeat all competitors and become the unique and strongest milk tea chain in Fusang.
So we are currently focusing on expansion, and the franchise fee is only a symbolic charge!
"Oh..." Honda Ichiro nodded, but his body was full of coldness. The opponent that Yu Yu wanted to kill was undoubtedly his own tribute tea.
"Then do I only need a franchise fee to open a store?" Honda Ichiro said.
"It's true in theory, but I said before that in order to ensure the unity of all decoration styles and to ensure that the store will not cause vicious competition for other franchise stores, the location of the store will be decided by us, and we will also be responsible for the decoration of the store.
Depending on the store of different areas, the cost of decoration is also different. Our current decoration price is 50,000 yen per square meter.
In addition, you must purchase our special OGYO milk tea machine according to regulations. The purchase cost of our OGYO milk tea machine is 150,000 yen per unit.
In addition, all the materials in the new store, as well as milk tea production materials, etc., are provided by our head office to you, eliminating a lot of trouble and allowing you to devote yourself to the operation of the store.
According to previous experience, when opening a new store, you usually only need to stock materials worth about 100,000 yen, but materials worth 100,000 yen, which can make milk tea worth 300,000 yen. Your profit is twice the cost, which is an extremely generous profit!
Sakurai Tomokiji.
"That means that if I want to open a 10-square-meter store, I will need a franchise fee of 250,000 yuan, a 500,000 yen decoration fee, and a 150,000 yuan purchase of your milk tea machine. The last purchase and materials at one time should not be less than 100,000 yen."
"If this is the case, you can open a store for only 1 million yen!" Honda Ichiro calculated it and was a little confused.
Nothing else, this price is really a little cheap.
You should know that the current opening of Gongcha direct store has monthly labor. The cost of opening a store in the first month is about 3 million yen, so it is almost enough to open 1,000 stores with an investment of 300 million US dollars.
But now, you can open an OGY milk tea shop for just 1 million yen. The cost is really too cheap!
More importantly, of course, the cost difference will be so huge. The main reason is the store area and store rent. Gongcha’s store area is generally more than 30 square meters, so the cost of opening a store will naturally increase.
Moreover, the cost of 1 million is very terrible and the house rent is not included.
So this number is actually very normal, but it shocked Honda Ichiro. For the first time, he discovered that opening a milk tea shop was so cheap, which made Honda Ichiro want to join Yu-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi-Gi
In Fusang, as long as it is a family with a slightly better family, it is very simple to pay 1 million yen. If the family is a little rich, 1 million yen will not be taken seriously. It is just their salary for about two years. Even if the store is really failed, it will not hurt the foundation.
So Ichiro Honda clearly knows that this price is infinitely attractive to franchisees.
"We are not just collecting your money. After you pay the franchise fee, we will provide warm and meticulous business guidance services. Our business guidance manager will provide business guidance to your store throughout the process."
"At the same time, we also place a large number of advertisements on the media in Fuso every year. We are responsible for these marketing expenses and costs. You don't need to worry about promotional marketing!"
"But one thing is that you must use the milk tea materials we provide. You must not use other raw materials privately, because the difference in raw materials will destroy our milk tea pockets, cause customer complaints, and thus affect the reputation of the entire brand! So we will make requirements in the contract, and at the same time we will send undercover investigators from time to time to test the ingredients used in the store anytime and anywhere. Once you find that you use raw materials from other sources, we will directly cancel your franchise qualifications, and all fees will not be withdrawn."
"In addition, if an accident with a severe social impact is caused, we will reserve the right to sue in court!" Sakurai Tomoki introduced at the end.
"I understand!" Honda Ichiro nodded.
"Then do you want to join us?" Sakurai Tomoki asked with a smile.
"Let me think about it!" After Honda Ichiro said that, he left this place he once knew very well, and then returned to the office as quickly as possible, and began to think on the notebook.
Through this private visit on the private side, Ichiro Honda understood a lot of things. I really can't figure it out
For example, why franchisees join so quickly? This is because the franchise fee is very low.
For example, why there is no problem with the quality? It is because the mixing of milk tea has basically been automated. Moreover, all the raw materials for milk tea are provided by Daqian, which blocks the serious problems caused by unqualified materials from the source.
The last and most important point is that Ichiro Honda found that he could not find any loopholes in this model. After Daqian's operation, he basically blocked all the loopholes. Now it seems that besides the frontal commercial competition, it is difficult for Honda Ichiro to defeat Daqian from other aspects.
"But why does Daqian make money like this?" Honda Ichiro grabbed his hair and said, "Among the cost of 1 million yen, Daqian seems to be only 250,000 yuan in franchise fees."
Because the decoration price of 50,000 yen per square meter is already very cheap and real, Gongcha is just the cost of decorating it by himself, so Daqian really didn't make much money in decoration!
Then there is the supply of raw materials and a milk tea machine. These may be able to make some money, but they don’t make much money. Take the price of those raw materials, which is about 10% more expensive than the price of Gongcha’s own large-scale purchase. Honda Ichiro believes that Daqian’s purchase of goods is the same price, so Daqian doesn’t make much money on raw materials.
As for the multi-functional milk tea machine, Honda Ichiro even thought that the price of 150,000 yen was too cheap. A milk tea machine with such a magical function, even if it is sold for 500,000 yen per unit, Honda Ichiro also felt that the price was worth the money.
Because such a machine can save Honda Ichiro a minimum of 100,000 yen per month labor cost, and the value of this machine can be repaid in half a year!
In the end, the only thing that can make money is about 250,000 yen franchise fees, 20,000 stores, which is about 5 billion yen. This is just a small amount of money for Fusang Daqian, who earned tens of billions of yen per month at its peak.
If the operating costs of the entire company are calculated, 5 billion yen in two years will basically be spent almost the same. Daqian's franchise strategy seems to be basically no different from losing money and earning publicity.
So Ichiro Honda really can't understand why Da Chiu does such a thing, it's simply thankless!
"I understand!" Suddenly, Honda Ichiro slapped his head and suddenly realized, "Daqian did this to make money, he just wanted to defeat my enemy, and he did it!"
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