hollywood draw
214 - Let's do it first? Then let's do it too
The same situation happened to all three major theater companies. Whether it is AMC, Imperial Cinema or American artist chain theater chains, they generally quietly increased the proportion of "The Joker's Return" before nightfall.
As the hot sun faded, the heat in the air in Los Angeles was gradually taken away by the breeze at night. In the Burbank Warner Building, the media capital, several executives were anxiously waiting for box office statistics.
They had long received news that many theaters with relatively superior locations have temporarily increased the proportion of screenings for "The Joker's Return", which has made them even more expectation for the first day's box office.
John stared at the phone on the desk and walked around the wide desk. The more this time he felt the harder time.
"John, sit down and relax." Bruce Rosenblum frowned and walked around, making his heart anxious. This film is much more important to him. "You have to look at your old partner's ability, and the box office numbers will definitely be higher than we expected."
Not only the two of them, Jeff Robinoff and Thomas Mendes also frowned. This film is very important to everyone, and it is related to Warner Bros.'s revenue figure this year. They all hope to regain some face with this film.
"Dingling, Dinglingling..."
Before the phone rang, Jeff Robinoff quickly picked up and put it in his ears.
"I'm Jeff, right."
It didn't take long, and in about a few dozen seconds he put down the phone, his face full of smiles, and he looked at the silent executives.
"The first day's box office is $20.42 million! Ha, that's nearly $10 million more than we expected!"
Hearing this number, several executives showed the same smile. The secretary who had been waiting at the door had also opened the door with a bottle of champagne at the right time, helped a few people to pour it out and then retreated.
Distribution director Thomas Mendes raised his glass. "Come on, let's celebrate in advance."
"Wait! I haven't finished saying it yet." Jeff Robinov took a sip of sip with champagne in the same way. "Don't forget, this number is not all, and you have to add $590 in advance, so the first day's box office..."
"$26.32 million!?" Bruce Rosenblum shouted in surprise.
Ceo grinned and nodded, raised his glass again and said, "Yes, come on, let's honor this damn surprise!"
The four of them touched the glass and drank it. They all knew what this number meant. This was no longer a question of whether the results were good or not, it was definitely a big box office hit!
And today is a weekday. Generally speaking, the box office on the second day of the release will definitely exceed this number on Friday!
"Wait." John picked up the phone on the table. "I haven't told Wayne this news yet, I think he must be anxious, haha."
In the bedroom of the main building of Greenberg Manor, Wayne smiled and put down the phone in his hand, leaned against the recliner and lit a cigarette happily. The two golden retrievers opened their eyes and looked at him together, then slapped at his feet.
"Dear, how are the first day's results?" Naomi Watts also walked to the balcony in his pajamas when he heard the movement.
"I thought you were asleep." Wayne stuck the cigarette he had just lit in the ashtray and hugged the Australian beauty. "26.32 million! The first day's box office was 26.32 million US dollars!"
This number also surprised Naomi Watts. You know, this is a horror film. Even if it can get some of the highlights of "The Joker", it is a pure horror film.
"Oh my God, you're going to succeed again." She stopped immediately and reached out to touch the big boy's face: "I was wrong. My dear, you have always been on the road to success, and the thing that failed will never patronize you!"
This man has always been on the road to success and will go further and further. This is what Naomi Watts really thinks at this moment. No matter what kind of film it is, as long as it comes into his hands, it will basically be equated with success.
She believed that not only would she think so, but when all the media reports came out tomorrow, people in the Hollywood circle would think so. Wayne Greenberg was equally successful.
This number is simply exaggerated. The box office in the first weekend will definitely exceed $50 million, which is only a matter of how much it exceeds this number.
"Go to sleep, Nami." After Wayne's excitement, he quickly recovered his calmness. He picked up the blonde beauty and walked back into the house. "Get to rest early, it's early morning, I'll go to Burbank tomorrow."
After knowing the first day's results, Wayne finally closed his eyes with peace of mind. This number proved that his transformation of the film was successful, and once again proved the acceptance of fans of this style.
He knew that the box office figure was definitely far lower than the results created by the original film, but the times were different, and the actual situations he faced were very different. After all, this was not like the movies like "The Joker" that could incite society.
In the early 1990s, North America was not as smooth as it was more than ten years later. Various social trends, various social contradictions, and less than two years after the polar bear disintegration, so society was not as stable as imagined.
That's why Wayne said that the box office achievements of "The Joker" were accumulated by various special circumstances. If it does not provoke social hot spots, it will be basically difficult to replicate.
What he was thinking about now was to find ways to take on some things and increase the box office numbers as much as possible!
Early the next morning, Wayne kissed Naomi Watts, who was still sleeping, and after breakfast, he rushed to Burbank.
They met with their agent Jimmy and walked into Warner Bros. Ceao's office. Jimmy told him about his plan again. Without any hesitation, Jeff Robinoff picked up the phone and started dialing to the three major theater companies in turn.
He is now the head of the Warner Bros., and the box office results of "The Joker Back", which are much easier than expected.
“The scale of the screening this weekend cannot be changed.”
Half an hour later, Jeff Robinoff put down the phone, but his face still had a smile. "But they will adjust the screening rate of "The Joker Returns" and the number of screenings will be adjusted until Monday begins."
All three of them understood that if the box office figures this weekend were high enough, then by the beginning of Monday, the theaters would inevitably expand the scale of screenings, which invisibly squeezed the scale of "Shawshank Redemption".
He has taken the lead, and the next step is to pursue it relentlessly, so Jimmy said directly: "It's better to start the action in the media tomorrow. The earlier the negative news of "Shawshank's Redemption" appears, the more beneficial it will be to expand the scale of the screening."
"No problem, you can go directly to Thomas later. The public relations department can take action at any time."
It's just a smear of his competitors. Jeff Robinoff didn't care at all. He has been in this circle for so many years, and this is not the first time he has done this.
The reason why Morgan Freeman was able to stay at home is because Warner Bros. intends to control the rhythm and wait until the film is released, causing the girls to bite wildly. When the film star is trapped in more than a dozen lawsuits, not only will the promotion of the film become a problem, but all aspects of the film will be affected.
Just as Wayne and Jeff Robinoff discussed the details and were about to talk about their "dead plan", the office door was knocked and Thomas Mendes walked in with an unhappy look on his face.
"Wayne, the next door has begun to be unable to help but act. It seems that the box office numbers on the first day have stimulated them." The distribution manager said, turning on the TV in the room.
After adjusting the TV to CBS, he pointed to the screen and said:
"Look, was this woman who went to Canada?"
Wayne recognized the black woman who was interviewing on TV at a glance. Yes, it was the Child Protection Organization investigator who ran to Canada to investigate the crew for a week and also stopped the crew for a week.
At this time, she was accepting an interview with an indignant look on her face, and her voice came out of the TV clearly.
"...Yes, most of the crew members were poisoned, and I suspect that the children were also hurt. However, the crew did not cooperate with our investigation and restricted the children from contacting us, and finally could only end the investigation in a hurry."
The interview was obviously at the back. Although there was no positive answer to the black woman's words, those who heard it would immediately think that the reason why the crew organized their investigation was definitely that there must be an ulterior motive.
"very good!"
Jeff Robinoff's face also became dark. His originally very good mood disappeared without a trace in an instant.
"This bixxh who talks nonsense! It seems that the next door really can't help it. This method doesn't wait until the film is released before using it."
"Will there be a big impact? I can guarantee that this woman has no evidence." Wayne looked at Thomas Mendes seriously. After all, the other party is an expert in public opinion, and the public relations department is the subordinate department of the issuance department.
"No, don't worry, it's just the way to guide public opinion." Thomas Mendes shook his head. Although his face was ugly, his tone was not very nervous. "Only this level of smear will not have much impact on the film. It's just the way to guide public opinion through Lenovo. Don't forget that this video is not a children's film."
There are so many such things that the distribution managers have seen. When almost every film is released, it is normal for competitors to discredit each other. Without competition, it is not Hollywood.
"Wayne, it must have stimulated them on the first day of the box office. If this trend continues, "Shawshank Redemption" will inevitably be greatly affected. Since they can't help it, let's start tomorrow too."
The head of Warner Bros. said in a muffled voice.
As long as it doesn't have much impact on his side, Wayne has nothing to worry about. Warner Brothers is much more professional than him in doing these things that will attack each other's competitors.
Moreover, my focus will not be on this film for too long, and I will inevitably return to the new project being prepared.
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