This celebrity is overly enthusiastic!

Chapter 95 A Long and Successful Journey!
The next day, the ending credits of the third episode of "Seven Swords Legend" changed again. This time, Fan Binbin was dressed in a plain white dress, sitting at a table carefully wiping the Changhong Sword.

The fourth episode shows Fan Binbin in a wedding dress sitting in front of an antique bronze mirror, getting ready.

Only then did the public finally realize that Chen Yuan had indeed included different photos and videos of Fan Binbin at the end of each episode.

The media and audience were all amazed. They not only showed off their affection and Fan Binbin's extraordinary charm, but also advertised by providing Changhong TV with a complete music video.

Chen Yuan, you've got fame, fortune, and beauty all in one go! Why are you so awesome?

This time, it wasn't just entertainment news and gossip sections discussing Chen Yuan and Fan Binbin; even some reputable newspapers were writing about Chen Yuan constantly showing off his girlfriend's charm in the end credits of TV dramas.

It seems to have become a convention that when people discuss the plot of each episode of a TV series, they also bring up the music video clips of Fan Binbin that follow.

The plot of "Seven Swords Legend" is also unconventional, attracting a large number of viewers to follow the series.

After a promising start, the show gradually improved, with the Jade Toad Palace chapter featuring a back-and-forth battle of wits and courage between the two sides. After five days of airing, the viewership rating stabilized at around 9% and continued to rise steadily.

This is an incredibly impressive viewership rating. Last year, CCTV's self-produced Jin Yong martial arts drama "The Smiling, Proud Wanderer," which cost 40 million yuan, only achieved a modest 11.08% viewership rating on CCTV-8.

Reports indicate that "Swordsman" attracted over 3.3 million viewers during its broadcast and set numerous records, including "most intense audience comments, longest comment period, and most online posts," making it a "phenomenal" series of its time.

But at this time, the original martial arts drama "Seven Swords Legend" had just been broadcast and the buzz it generated was no less than that of "Swordsman"!

This is just the beginning. At this rate, it's not impossible for it to surpass the 14.24% viewership rating of "Romance in the Rain" in 01.

Now that Jin Suo has found a good man, is she going to ride roughshod over Xiao Yanzi?
Although "Storm Riders" was sold for a second run by several local TV stations after its first run, the ratings were quite good.

However, due to its scattered nature, it lacked the momentum of "Legend of Seven Swords," which dominated CCTV-8's prime-time evening slot at the time.

Audiences are only interested in the exciting plot, the thrilling fights, and the beautiful women; not many people really care who made the film.

But the film and television industry was a completely different story, as if it had exploded into chaos.

Although the fledgling director Chen Yuan hired renowned Hong Kong action choreographer Yuen Kwai and veteran Beijing filmmaker Zhang Jianya to assist with filming,
But no one can deny his ability; he produced such a work in no time.

He can direct, act, fight, and even attract investment. He's only 22 this year. I can't even imagine what he will achieve in the future!

And he's so popular with investors!
When "Legend of Seven Swords" truly demonstrated its phenomenal strength and showcased the charm of Pan Hong's young heroine, people realized just how brilliant Changhong's decision to invest 3000 million yuan in Chen Yuan to produce this series was.

Every time Chen Yuan raises his sword and shouts "Changhong Guanri!" in the drama, he is advertising for Changhong Group's flagship rear-projection high-end TV, named "Guanri".

Combined with the special promotional video and ultra-high-definition drama series from the Upper Universe, the promotional effect is fantastic!
Although this kind of approach by Metaverse is damaging to the company itself and the interests of CCTV-8, it's a special case to handle it!
The success of this marketing plan will earn many times more money than collecting an extra ten or twenty million in copyright fees!
Because CCTV had previously invested 10 million yuan in "Legend of Seven Swords", Chen Yuan sold the first-run broadcast rights to CCTV-8 for a super discounted price of only 100,000 yuan per episode, totaling 6 million yuan.

The endorsement fees Changhong paid to Chen Yuan and Fan Binbin, along with the purchase of prime-time naming rights and advertising slots before and after the broadcast of "Seven Swords Legend," far exceeded the losses caused by the early release of DVD resources by Metaverse.

After airing for almost half a month, the Jade Toad Palace arc of "Legend of the Seven Swords" has concluded, and the story has entered its most exciting phase: the Golden Whip Creek Inn. The third successor of the Seven Swords, the Master of the Purple Cloud Sword, has made her appearance, and Chen Hong's dashing and heroic female warrior look is truly stunning.
With viewership ratings approaching those of "Swordsman," reaching 10.7%, this martial arts drama, which was discussed by almost the entire nation for its exceptionally high quality and even surpassed the production value of ordinary movies, was a hot topic.

Changhong TVs have once again become the brightest star in the color TV industry thanks to the popularity of TV dramas!
In the TV store, his section was packed with people watching dramas and music videos.

Sales of Changhong's main models saw a significant increase after the start of the summer vacation.

In some stores, the high-end rear-projection TVs attracted so many viewers that they disrupted the normal order of the appliance stores.

We had to find a place that wouldn't cause trouble for anyone and set up a TV to replay "Legend of Seven Swords" on a loop.

This high-end rear-projection TV, priced at 21000 yuan, has seen its sales volume completely outstrip other high-end TVs on the market in a very short time!
Buy a TV and you can come to the appliance store every day with your receipt to receive a free copy of the previous day's episode of "Seven Swords Legend" and a music video featuring Fan Binbin.

Changhong Group's TV sales, market share, and stock price have all shown extremely impressive trends.

Even Changhong's air conditioning business, which had been lukewarm before, has seen strong growth thanks to the endorsement of Blue Moon Palace Master, the master of the Ice Soul Sword.

They also sold a lot of their own DVDs as part of this trend.

Other TV manufacturers, seeing the success of Changhong Group, could only feel envy and resentment while lowering prices and launching promotions, thus igniting another round of TV price wars this summer!

Ni Runfeng's smile deepened the wrinkles on his face as he addressed the more than forty people in the "Legend of Seven Swords" production team, including the director, cinematographer, lighting technicians, screenwriter, lead actors, and supporting actors.
One person received a high-end rear-projection TV that sells for 20,000 yuan outside.

The remaining crew members were each given an air conditioner!
Ni Runfeng knew that Yuan Universe was currently preparing a period drama, and many of his peers were trying to replicate the success of Changhong's collaboration with Yuan Universe, regardless of the consequences.

Haha, that's just wishful thinking!

Unlike last year, when the entire group's top management dared not make any decisions in the face of Chen Yuan's exorbitant demands.

Hearing that a colleague had contacted Yuan Universe, some people have already stood up and called for a fight, saying that Chen Yuan must be given more support so that he can see the group's sincerity and that this talent cannot be allowed to advise the enemy!
Unfortunately, Chen Yuan was too honest and directly stated that the next drama in the Yuan Universe series would not lack investment, it was not a martial arts drama, it did not have Fan Binbin, and it was not suitable for the current marketing model, thus politely declining Changhong's offer.

Then the only option is to sign Chen Yuan and Fan Binbin as brand ambassadors, offering them an endorsement fee that they can't refuse, demonstrating the group's full sincerity and laying the foundation for continued good cooperation in the future!
　Today's update of 40,000 words is complete, and there will be another 10,000 words to be updated at midnight. From now on, the update time will be temporarily set at midnight.

　　If you'd like to join the group and chat, you can come to Hawthorn's book club. We can chat, joke around, and gossip together.

　　You can find instructions on how to join the group on the book's homepage.

　　A huge thank you to all the readers for your support of Hawthorn!

　　That's all for now, Hawthorn is going back to writing.

　　
　
(End of this chapter)