From knock-off old-man's electric vehicles to industrial giant

Chapter 136 Starry Sky S7 Delivery Ceremony: Billionaire CEO Opens Car Door!! (4200 words)
March 22nd.

Amidst a flurry of activity, the first batch of Xingchen S7 vehicles nationwide were delivered!

Well known.

The delivery of the first batch of vehicles is often a memorable event.

Traditional automakers often follow a promotional process that involves holding a "promotional exhibition," and they don't even invite the actual first batch of car owners. Instead, they invite well-known entrepreneurs, media figures, and television media to give their endorsements, using the opportunity to run a wave of advertisements and talk about the company's development history and factory technology.

of course.

There's nothing wrong with that either.

Because that's what everyone does.

The so-called car delivery ceremony is, frankly speaking, just a form of publicity.

Its promotional effect will not receive much attention from ordinary people, or even from their own car owners.

It's too "official" and "formal," creating too much distance. Even ordinary car owners aren't participating. You've only invited entrepreneurs and media outlets that are just putting on a show. It would be strange if ordinary people paid attention.

but.

The situation is different at Xingchen Motors.

The Zibo F1 factory headquarters, located outside the Xingchen Automobile assembly workshop, has a grand open-air delivery booth that has already been set up.

at the same time.

There were also beautifully decorated promotional signs and a vehicle handover lane on site.

【——Delivery Ceremony of the First Batch of Xingchen S7 Owners】

This time.

Xingchen Auto genuinely invited car owners with order numbers from 1 to 100 to participate in this vehicle delivery ceremony.

These car owners who locked their tickets come from all over the country, and many of them are not from the same city.

After all, orders are locked through the app and website backend.

Xingchen's approach was very direct. For the first 100 car owners located in different places, the sales staff contacted them personally to confirm their information. After that, the official registration was completed, and the first 100 car owners were invited to attend the car delivery ceremony.

For car owners who are willing to attend, airfare and travel expenses will be fully covered, and a commemorative gift for first-time car owners will be given. After the delivery ceremony, arrangements will be made for the car owners to return home and the cars will be shipped to their destinations.

of course.

Some people simply can't find the time.

For car owners who are unwilling to come to the delivery ceremony, the handover will be postponed according to the order number in the system.

Therefore, although Xingchen Auto invited local and mainstream media to this delivery ceremony, the main focus was on showcasing the first batch of car owners taking delivery of their vehicles.

The car owners who received the notification from the officials were quite surprised!
Even shock.

As an ordinary consumer, who has ever experienced anything like this?
……

"Family members, you'd never guess where I am..."

That's right, Xingchen Motors, which made headlines a few days ago for its press conference, actually invited the top 100 customers nationwide to attend the car delivery ceremony, and even covered their round-trip airfare and meals.

Can you handle this?
To be honest, this is the first time I've seen a car company that values ​​consumers so much!

Yang Li arrived at the scene with his assistant and a camera, and then turned on the live broadcast.

I'm going to broadcast it briefly.

There were quite a few people on site, and under the organization of the officials, they were all making preparations in an orderly manner.

"What the heck? A car handover ceremony?"

"Isn't it normal to pick up a car at a 4S store... Does this mean that Xingchen Motors invited all the first batch of car owners over?"

"There's such an event??"

"Fun fact: Most car companies with a bit of influence hold new car delivery ceremonies, but ordinary people can't participate. They usually invite business stars or entrepreneurs to attend. It's quite rare to see one that openly invites car owners like this."

"Is this some kind of publicity stunt? What new car owners were invited here?"

……

Fans clicked on the live stream.

Those who follow the automotive industry are a fixed group of people who are mature in age and mindset.

Some people may not buy cars, or even ever buy domestically produced cars, but they pay close attention to the development of domestic car companies.

If domestically produced cars are not made well, they will criticize them.

If they pull off some crazy stunt, they'll be the first to head over to the trending topics to watch the drama unfold—it's something they're always happy to see.

recent.

This group has shown great interest in Star Auto.

"I'm not making this up. These guys sitting next to me are all among the first owners of the Star S7. Take a look for yourselves."

Upon seeing comments from those who questioned the video, Yang Li immediately switched the camera.

The camera feed switched to the group of invited car owners in the audience, who were easily identifiable by their attire.

"666"

"Picking up the car includes airfare and meals, this sense of ceremony is amazing."

"It's commendable that they actually invited the first batch of car owners, but it seems unnecessary. Why would someone travel such a long distance just to pick up a car? It's only a car worth less than 200,000 yuan, is there any point in doing all this?"

"Yeah, I really hate these kinds of ceremonies. It feels a bit awkward to see a line of salespeople presenting flowers when I pick up my car at a 4S store. I just skip all of that. I just pay and pick up the car. All the other stuff is too fancy."

"Why are you all so argumentative? The car owners are willing to come, and the car companies are willing to invite them and cover the costs. Neither side has any objections, so why are the viewers of the live stream complaining?"

……

The live stream was the same as always, with all sorts of things being said.

at the same time.

Xu Yi and senior executives from Xingchen Automobile's factory all stepped forward to the stage.

"Hello everyone, welcome to the first batch delivery ceremony of the Starry Sky S7..."

First of all, thank you everyone!

In just a few days after the press conference, we unexpectedly garnered so much attention and popularity. Orders on the official website and at offline test drive stores were booming, ultimately resulting in more than 30,000 orders!
With great excitement, the factory worked overtime to ensure quality production, and today, the first batch of vehicles has finally rolled off the production line!

This is a truly memorable moment!

……

Xu Yi walked in front of the camera and began to speak.

With a warm smile, his tone remained very kind and sincere.

Even when speaking, he would slightly clasp his hands together in front of his lower abdomen and lean his body slightly forward, giving people a very humble and simple feeling.

The moment I went on stage to speak.

A thunderous applause erupted, and the audience erupted in cheers!
This included not only official staff from StarCraft, but also the media present.

The first hundred owners of Xingchen Automotive were all staring at the stage.

My eyes were a little glazed over.

to be frank.

Their purchase of Star Cars was not only driven by excitement after seeing the launch event, but also by a "let's give it a try" mentality.

After all, it's a new brand.

People who buy this kind of car are often those who like to try new things.

When it's time to pick up the car, it's inevitable to feel a little nervous.

To reiterate, when they placed their orders, paid the deposit, and locked in the deal, they never imagined that Xingchen Auto would invite them, the car owners, to participate in the delivery ceremony.

I've never even heard of this in my previous car-buying experiences!

Upon arrival, everything was very comfortable, from the reception staff to the mileage arrangements. The airfare and meals were included, and there was also a factory tour and a car delivery ceremony on site.

It's not like those traditional 4S stores that put up a few bouquets of flowers, give you a fake smile for a few minutes, take a picture, and that's it.

At this moment, all one hundred car owners felt a touch of emotion!
Whether it's a publicity stunt or not, they felt the car company's sincerity!
...

"I was notified by the salesperson that I could be among the first to pick up the car, and I didn't expect to be one of them. This was really worth it. I got a free tour and even got to eat and visit the factory."

"I bought it because of Mr. Xu himself. You might not believe it, but I first bought a Star Mini, which my wife and I both drive very well. After watching the launch event, I impulsively placed an order. I didn't expect to be in the top 100!"

"What a coincidence, I also have a Star Mini at home!!"

"I don't have a Star Mini at home, but you guys are saying it's so great, should I go and get one?!"

"I'm so excited! I watched the press conference a few days ago, and I never imagined I'd actually see Mr. Xu in person today! I'm so thrilled!!" ...

A group of car owners were discussing it enthusiastically, and most of them looked very excited!
His eyes gleamed with fervor.

He was just an ordinary car owner, but now he's a real fan!

Although Xingchen Motors is not a large-scale enterprise in the car manufacturing industry, Xu Yi, as an entrepreneur, is far from being well-known on the internet.

But this should be considered in the context of the entire industry.

To the average person, this would be a top-tier CEO, a multi-millionaire!
And now.

These "successful people" personally invited them to the car delivery ceremony and even personally attended the ribbon-cutting ceremony.

This sign is like a big star standing in front of you signing autographs.

Who can resist this!
however.

This is just the beginning.

Just when they thought that with Xu Yi's speech over, the normal official batch delivery process would begin.

Xu Yi's next move was like a thunderclap, giving all the media present, as well as the car owners who were picking up their vehicles, a small but significant "human shock"!

……

Xu Yi smiled.

"The delivery ceremony for the Starry Sky S7 is about to officially begin... Next, please welcome our host to speak, and then the first batch of distinguished S7 owners to come on stage to take delivery of their cars!!"

The factory's host announced, "Please welcome Mr. Gao, one of the first owners of the Starry Sky S7!!"

A Starry Sky S7 in racing gray slowly drove in from the other end of the passage. Its brand-new paint, streamlined body, and wind-swept appearance, accentuated by the auxiliary lights on both sides of the passage, made it look very high-end and ceremonial.

Upon hearing the call, the young car owner was led to the front of the stage by staff.

As you can see, he was quite reserved, with a slight nervousness on his face.

As ordinary people, this is, after all, the first time we've stepped onto such a ceremonial stage.

And then suddenly he was faced with multiple cameras and flashes, under the watchful eyes of everyone.

soon.

The brand-new Star S7 slowly drove up to him.

Just as he was feeling a bit lost, Xu Yi came over.

"Mr. Gao, congratulations on becoming one of the first owners to take delivery of our Xingchen S7! Thank you for supporting Xingchen Auto!"

He smiled and extended a hand with enthusiasm and sincerity!
The car owner, Mr. Gao, was completely stunned on the spot.

He was stunned for about a second.

Only then did he react.

He quickly and politely shook Xu Yi's hand.

He said, "Thank you, Mr. Xu, and thank you, Xingchen Automotive. I am truly... honored to be a Xingchen Automotive owner!!"

next second.

A staff member brought over a bouquet of flowers and a semi-transparent commemorative gift box, which Xu Yi then personally handed to the car owner.

"This is a small souvenir that Xingchen Auto has prepared for the first batch of car owners. Inside is a pure silver commemorative plaque engraved with the chassis number of the first batch of Xingchen S7s to roll off the factory line. We hope that the car owners present will like it."

I saw.

Inside a transparent commemorative gift box.

The rather large sterling silver commemorative plaque gleamed under the fill light!
"Holy crap! That's high-class!!!"

"They even gave away pure silver gifts? The first batch of Starlight owners are so lucky!"

"I take back what I just said, this is genuine sincerity! Sincerity that can be seen with the naked eye!!"

"This commemorative plaque must be worth several hundred yuan, right?"

"No, there are such gifts? Is it too late for me to place an order now?"

"Dude, what are you thinking? The queue is already over 40,000 units."

"You can only say that Xingchen Motors is really sincere. They didn't reveal any information about this at the press conference. Who would have thought they would respect consumers so much?!"

……

Everyone in the live stream was completely stunned!!

I never expected there would be a "commemorative gift" involved.

To be honest, Xingchen Auto's expenses for this project alone, including chartering airfares and food and drinks for car owners, are quite substantial, but these expenses are not visible in the live stream.

Souvenirs made of real gold and silver have a greater impact when placed in front of you.

Those who had just been criticizing the "unnecessary ceremony" gradually fell silent.

It felt like the first time in my life I'd ever seen a "domestic car company" like this.

His eyes were wide open, bigger than a cow's, staring intently at the live stream screen.

His face was filled with shock and disbelief!

...

But it's not over yet!

When the car owner accepted the flowers and souvenirs, Xu Yi considerately leaned down slightly to open the car door for him. After the first car owner got into the car, Xu Yi smiled and chatted with him, leaning forward slightly to remind the car owner to fasten his seat belt, and then gently closed the car door.

His every move and gesture was more subtle and persuasive than that of the most professional luxury car salesperson.

Moreover, it doesn't feel forced at all; it's as if it happens naturally, like an old friend gently closing the car door for you, reminding you to drive carefully.

When this scene appears.

All the car owners present, including the media personnel, were completely stunned!

It exploded!
--hiss!

A billionaire CEO opened the car door!!!

……

"Holy crap... this car owner is so lucky! Why wasn't I one of the first owners?!"

Yang Li was the first to shout.

Unfortunately, he didn't manage to get a spot.

I'm participating in this event as a car reviewer/media member.

Logically speaking, car reviewers usually don't care about such activities.

However, Starry Sky has a significant financial backing partnership with them, so they have no choice but to participate in the review video for the new Starry Sky S7!
The group of car owners at the scene.

Each of them trembled, deeply moved.

As consumers, we have never heard of any car company CEO treating us this way.

"I'm inexplicably touched."

"President Xu really...!!"

"What else is there to say? This car was such a great deal!!"

"From Mr. Xu, I felt his respect and sincerity towards car owners and consumers. From today onwards, I am a loyal fan of Xingchen Auto!"

"Although I haven't picked up the car yet, I want to say—loyalty!!"

……

Studio.

"That's impressive!!!"

"Awesome! Absolutely awesome!"

"The car owner got his 200,000 yuan for it."

"President Xu's attitude is impeccable!"

"When I watched the press conference, I felt that Mr. Xu was an extremely humble and sincere person, very down-to-earth, without any boasting or tricks, and genuinely focused on technology. This kind of company, even losing money to build cars... is so touching!!"

"Waaaaah... There's actually a car company like this in China! Let them win!!!"

"The billionaire CEO opening the car door is a memory this car owner will likely never forget."

……

　Thank you everyone for your monthly votes! The next chapter will still be a little late~~
　　
　
(End of this chapter)