Game Development: Starting with Recreating the Anime Game Style

Chapter 623 Summer New Travel Festival

Moreover, since 16, many manufacturers have realized that the influence of the E3 exhibition is far less than that of their pre-exhibition press conferences. So if they are going to hold pre-exhibition press conferences, why pay for E3?
If it were a relatively low-cost exhibition like Cologne or Tokyo, it wouldn't matter; the investment is small, so it's not a problem. But the E3 organizing committee's behavior is too blatant.

In addition, E3 was originally a trade show for industry media and retailers, and it has always been hesitant to embrace gamers.

Ultimately, failure is a natural outcome.

In Chu Chen's view, who knew the future direction, this was an opportunity to "take over".

Other game developers may not value this opportunity, but Chu Chen is different. If Starry Games, as a platform, can host a world-class game exhibition, it will definitely be a great help.

If Jeft's summer games are going to be successful, then why can't the organizer be Star?
So, seeing that the girls, led by the Sony representative, were hesitating about whether to come over, Chu Chen made a decisive move. Before the developer next to him, who was enthusiastically introducing the core gameplay of his game, could finish speaking, he stood up.

"Excuse me, everyone,"

"I have some business to attend to, please excuse me for a moment."

Before he finished speaking, he strode out of the crowd and walked straight toward Hori Miona.

The Sony Music executive, who was leading a group of girls and rehearsing his opening remarks in his mind, froze when he saw Chu Chen walking towards them.

what's the situation?
The rumors are true! Chu Chen is a huge Nogizaka46 fan!!

"Mr. Chu."

The head of Sony Music quickly stepped forward, bowing and wearing a professional, respectful smile.

"good evening."

Chu Chen's gaze swept across the faces of the girls, finally landing on Hori Miona, and he nodded.

"Congratulations on becoming a model for ar magazine, Oona."

"Ah... thank you!"

Hori Miona bowed instinctively.

Then he realized what Chu Chen had said, his eyes widened slightly, and his lips unconsciously parted a little.

Becoming an exclusive model for "ar" magazine, while one of her most important jobs this year, is just a small matter in the context of the massive workload of Nogizaka46 as a whole.

It's normal for fans to know and celebrate for her.

But the person who said those words was Chu Chen!

Without exaggeration, just from that one sentence, Hori Miona instantly felt the envious gazes from the other members of her group, and at the same time, she couldn't suppress her joy.

Even though she knew it was best not to show her joy at this moment, she still returned Chu Chen a very bright smile.

The person's overall mental state improved by at least more than double.
The most exaggerated reaction came from the head of Sony Music, who was walking at the front.

What does Chu Chen's intense interest in Hori Miona signify? Does it mean more resources will be allocated to the development of the Sakamichi Idol game? Will Hori Miona become a key breakthrough point for future collaborations with Xingchen?
This information is extremely important!! Unfortunately, Chu Chen didn't notice these details.

How are your preparations for the early stages of the game going?

Chu Chen asked casually.

The data and art resources that need to be collected in the early stages of a game project featuring real-life idols are somewhat different from those of a regular game.

"Everything went smoothly, thanks to Xingchen's help," the person in charge answered quickly.

Chu Chen smiled and didn't continue the topic. Of course, he wanted to chat with a few more attractive girls, after all, appreciating beauty is human nature, and he also quite liked Hori Miona, but at this moment, business was more important.

His gaze swept past the group and landed on Sean, the CEO of Sony Interactive Entertainment, who was talking to someone not far away. After chatting with the Nogizaka46 girls for a few minutes, he...

Chu Chen walked over to Sean's side.

At that moment, Sean, who was chatting and laughing with several publishers, turned around upon hearing the voice. Seeing that it was Chu Chen, he opened his arms and gave him a hug.

Sony was absolutely dominant at this year's E3.

Black Myth is a hit, and it's exclusive to Sony consoles.

The Star Core bi-part series is also very popular in the anime and manga community, and it is also a Sony console exclusive.

The StarCraft PC platform is exclusive, and they follow suit with console exclusivity.

The saying goes, "When a bear comes, you don't need to run faster than it."

The same applies now. For Sony, surpassing Microsoft is a huge victory. The more popular StarCraft is, the more they want to ride the wave of attention.

When he saw Chu Chen, his smile was genuine, even though the two were not actually acquainted before E3.

"Chu, I was just looking for you. Congratulations, you really gave everyone a scare this time."

"Just lucky." Chu Chen clinked glasses with him, then glanced at the person beside him. "Would you mind if we spoke privately for a moment?"

Sean raised an eyebrow, then greeted the people around him and followed Chu Chen to the terrace outside the banquet hall.

The cool night breeze of Los Angeles dispersed the noise in the lobby. The terrace was not crowded, and the view was excellent, overlooking the hotel garden at night.

"You mean, we're abandoning E3 and doing it ourselves?"

After hearing Chu Chen's purpose, even Sean, who was used to seeing all kinds of storms, found it somewhat absurd.

He subconsciously glanced back at the entrance to the banquet hall, where huge promotional posters for Starry Night and the E3 official dinner were still displayed.

At the E3-hosted dinner, the discussion turned to how to poach talent from E3. How should we put it?
A bit irritating
In fact, Sony had already discussed this internally at this time. The cost of participating in E3 was increasing year by year, but the effect was becoming less and less worthwhile. It would be better to withdraw and hold a separate press conference.

However, starting your own business independently and forming a new venture with several large manufacturers are two completely different concepts. The former is about saving costs, while the latter is about establishing a new industry order.

If we could go back a few days and Chu Chen had said this to him, he would have burst out laughing. Who are you? You want to replace E3?

But right now.

Hearing Chu Chen say this, Sean was a little surprised, but he did not interrupt Chu Chen.

“I call it the ‘Summer New Games Festival.’ A festival for developers and players, not a trade show where middlemen make a profit.”

What is the first essential element in poaching someone's talent?
It's just bragging.

Or, to put it in a more sophisticated way, it could be called shaping shared understanding.

As someone who has been through it all, Chu Chen knows very well how successful the Summer Game Festival was in his previous life.

Therefore, he is also very clear about what kind of exhibition manufacturers want to have.

(End of this chapter)