Game Development: Starting with Recreating the Anime Game Style

Chapter 266 Are you also going to do a search and raid?
However, amidst the revelry, discordant voices soon emerged.

"Wait a minute... this event seems to be only available on the Starry Sky Games platform?"

"Holy crap? Really? I was wondering why I didn't see any updates on Steam."

"Holy crap, I was wondering what was going on! So, we Steam players are treated like stepchildren?"

As the collaboration event becomes increasingly popular, Steam players of PUBG are going wild.

Why? We're all playing the same game, so why do players on the Starry Sky platform get new skins, new gameplay, and platform coupons, while they can only watch?

In no time, the PUBG review section on Steam was flooded with negative comments, plummeting from "mostly positive" to "mixed".

Countless angry players flooded the official Twitter and Facebook accounts of the game developer, Bluehole, expressing the same sentiment in various languages.

"What about our collaboration?!"

Are you kidding me?

"Bluehole, wake up! Don't you want our money?"

Faced with a barrage of questions, the Blue Hole headquarters in South Korea was also at its wits' end.

They never expected that Chu Chen's suggestion of "doing a small collaboration to boost the market share of the Starry Sky Games platform" would have such a huge impact.

The entire planning of the joint event was handled by Xingchen from beginning to end. They just glanced at the plan and exclaimed, "President Chen's plan is really awesome."

The main reason is to boost the market share of PUBG on the Starry Sky Games platform, especially on Starry Sky's overseas gaming platform, just like how Sony consoles often restrict certain games to Sony console content.

Chu Chen also needs to use a "limitation" to attract traffic.

Although exclusivity has always been criticized, it is undeniably effective, which is why Sony's consoles outsell Xbox.

I just didn't expect it to work so well...

Seeing the players' anger growing, Bluehole dared not play dead any longer and released an official announcement overnight.

The announcement was worded in a very official and... scapegoating manner.

The gist is: [We've noticed the enthusiastic discussions among players regarding the recent "Final Front - Dual Track" event. This event was a platform-specific activity independently planned and operated by our partner, Starry Night Games, and we are truly impressed by its creativity and execution. Simultaneously, we are preparing a brand-new, larger-scale collaborative project for all players worldwide, which will launch simultaneously on all platforms. Stay tuned!]

Steam players were even more speechless after this announcement.

On the one hand, the announcement made it very clear that the entire article was about how the collaboration was done by StarCraft, and Bluehole was just an assistant.

Although this is also absurd.

One can't help but wonder, is Bluehole the game developer, or is StarCraft the company?
Considering that Starry Sky owns shares in Bluehole, and Bluehole previously stated that Chu Chen provided them with a lot of assistance during the development, it doesn't seem entirely incomprehensible.

In addition, Bluehole has promised to hold a similar event on Steam.

This finally calmed things down.

However, not everyone can "understand" this, and some players still relentlessly hurl insults.

"I don't expect anything from you! By the time you guys finish this collaboration, the players on the Starry Sky platform will already have kids who are old enough to run errands!"

"Brothers, I can't take it anymore. Anyone want to switch to the Starry Sky platform together? I heard the game is on sale there right now."

Send me the link, I'll go buy it right now!

While most Steam players are just talking about it and choosing to wait, it's undeniable that for players planning to buy PUBG soon...

Whether they are overseas players or domestic players, they will generally choose the Starry Sky Games platform first.

This is similar to the "content exclusivity" that Sony often does.

Exclusivity is despicable, but it is also genuinely effective.

~~~
On the third day of the collaboration, the atmosphere in the back-end monitoring room at Starry Sky Games headquarters was as lively as a victory celebration. A group of employees responsible for technical maintenance surrounded the data screen, their mouths agape as they watched the almost vertically rising curves.

Player online time, daily active users, new user registrations... every metric is skyrocketing at an unreasonable pace.

"This is insane! This data is almost twice as high as the peak we predicted!"

"Do you think this gameplay mechanic could be spun off into a standalone game? It seems like it has potential."

"Stop dreaming, kid, get back to work!"

~~~
Staff canteen.

Just as Chu Chen sat down with his tray, a hurried figure came over and plopped down opposite him.

The person who came was Guan Lei.

Don't be fooled by the fact that Guan Lei was still developing the FATE Holy Grail War game at this time; for a game producer, having random thoughts running through his mind all day is practically the norm.

Many producers, especially those who have already achieved success, continue to make games because they want to realize the ideas in their minds.

"Mr. Chen! This collaboration between PUBG and PC is absolutely amazing!"

Chu Chen nodded, picked up a piece of braised pork, and was used to it. His lunch time was always the most lively "project roadshow" session in the company.

"You mean the 'search, attack, and withdraw' tactic?"

"Yes! That's it!"

"Mr. Chen, I have an idea. What do you think about taking this mode and making a martial arts version? Players would play as newbies entering the martial arts world, venturing into various dangerous and secret realms, searching for martial arts manuals and powerful weapons, and then trying to survive!"

Chu Chen gave him a subtle look, neither agreeing nor disagreeing, but simply said something.

"Good idea."

In my previous life, by the time I reached year 25, the search, crackdown, and withdrawal had become a huge hot topic.

Just like when PUBG was at its peak, every game had a chicken dinner feature, but by 25, every game had to implement a search and attack system.

However, very few games can truly master the art of searching, attacking, and removing enemies.

It could even be said that, to date, no game has truly mastered the "search, attack, and withdraw" mechanics to the same level as PlayerUnknown's Battlegrounds.

Even Tarkov, the creator of its gameplay,

The reason why the search, attack, and withdrawal gameplay is so popular is because this gameplay is very "linear" and also conforms to the whetstone theory: the purpose of fighting is to become stronger.

However, the game "Search, Strike, and Withdraw" has an inherent barrier: the "death penalty" is too high.

Don't be fooled by the explosive popularity and overwhelmingly positive reviews of this PUBG collaboration. The reason is that, at this point, players are only giving positive feedback, not negative feedback.

There are no starting burdens for any players when they land.

If you're dead, you're dead. You can just try again.

However, the skins and items you find can actually be taken out after winning the game.

In this situation, although there is no "outside-game growth," meaning the skin does not provide any combat bonus, the value of the skin is still widely recognized.

Moreover, there is no sense of defeat in dying.

This is the key factor that made this collaboration a hit.

If you set it up so that the gun skins players collect in one game are only temporarily obtained and will drop when they die in the next game, do you think players wouldn't break your head?

(End of this chapter)