After offending capital, my songs became more and more popular.
Chapter 165 Shanghai Sulfur Soap! Crazy Flower Conditioner!
Chapter 165 Shanghai Sulfur Soap! Crazy Flower Conditioner!
"Ber, Mr. Lin, are you really going to give it to me?"
Shen Ming'en's manager, Ha Jiling, who arrived late, couldn't help but feel a little frustrated after hearing about the incident in the office...
That day, she was the one who handed the contract to Shen Mingen. To be honest, no one thought Shen Mingen would refuse the company's compromise of a 91% contract, but he still refused. Hajiling, who was there, was completely devastated. Back at the company, some people even gossiped that maybe she was rude when she handed the contract to Shen Mingen and said some unpleasant things...
This resulted in Hajiling also paying a price for this incident.
And all this!
It's all because of that guy Shen Ming'en!
Now, the company is in a real bind because of his refusal to sign the contract, and the brand owners are pushing him to the limit.
Under these circumstances, President Lin actually decided to give all the endorsements and advertisements to Shen Ming'en, and to draw up a separate contract, giving all the profits to Shen Ming'en and asking for nothing from the company...
you say!
How could Ma Ling possibly accept this!
"……Give."
Lin Bei, lying on his office chair, rubbed his forehead and frowned, too lazy to explain again.
Seemingly sensing the leader's resolute attitude, although she harbored resentment, Ma Ling opened her mouth but ultimately said nothing, simply nodding silently before asking:
"So... this time, should we pick out the more outrageous endorsements from those he's invited to endorse?"
In terms of "endorsements," Shen Mingen has a history of causing trouble for his company. In the Chinese entertainment industry, Shen Mingen is quite a unique figure, and his nickname "the crazy endorser" is well-deserved.
Look at all the things he's endorsed in the past...
One minute it's fertilizer, the next it's Lanxiang Vocational School, and then it's Xindongfang Chef...
This guy has always taken an unconventional approach to "endorsements" and "advertising," never doing things in the conventional way. The company can't afford any mistakes right now, and can't tolerate him continuing to endorse those outrageous and crazy things. Otherwise, those brand owners will definitely explode, curse, and target their company relentlessly.
“…Just pick one symbolically.” Lin Bei waved his hand, his meaning was already quite clear.
He believed that Shen Ming'en's previous erratic behavior was likely for today's sake, to force the company to compromise, relinquish all profits, and hand over those big names for him to choose from.
Since this is what he wanted to achieve, Lin Bei felt that it was unlikely that he would continue to act "madly".
After all, whether it was his previous erratic behavior or all the activities and programs he participated in recently, it was all for the purpose of gaining traffic and popularity, and the purpose of traffic and popularity is naturally to "monetize".
To put it bluntly, in Lin Bei's opinion, Shen Mingen was just trying to capitalize on his recent popularity to make a big splash!
“Okay.” Ma Ling nodded, roughly understanding what the president meant.
After leaving the president's office, Ma Ling returned to her own office and quickly relayed the instructions. The team members, who had been bombarded with calls seeking Shen Ming'en's endorsement, breathed a sigh of relief upon hearing that the company had finally made a decision.
They didn't know what grudges existed between the company and Shen Mingen; all they knew was that Shen Mingen had definitely made a huge profit from this.
The next steps were actually quite simple. They could reply to each of the brand ambassadors one by one, while under Ma Ling's supervision, they would screen the ambassadors who had been invited to their door...
Basically, it only takes half a day to select the most suitable endorsements.
"Sister Ling," in the office, assistant Chen Jia handed Ma Ling a neatly arranged list of endorsements. It listed all the big brands that had invited Shen Ming'en this time, and the first thing that caught the eye was a large number of very popular national brand personal care products...
HiFeather, Shark, Qingyang, Panting, Piaorou...
Everyone's wearing high-end brands!
Every single one of them is a super big brand that every household uses!
Because they are national big names, and because they invited Shen Ming'en, who is currently at the peak of his popularity in the Chinese entertainment industry, the endorsement fees they offered could truly be described as "astronomical"...
The average annual endorsement fee is over ten million yuan, with one company even offering nearly twenty million yuan. Other companies also said that the endorsement fees are negotiable, mainly because they want to invite Teacher Ming En to be their spokesperson.
To be honest, even the top national superstars in the Chinese entertainment industry today rarely receive the same treatment as Shen Ming'en.
But you say it's exaggerated and outrageous?
There really isn't...
Shen Ming'en is now popular with all age groups, from the elderly to elementary school students, because of his "red song spokesperson" persona.
A few days ago, when he sang "We Are Soldiers" at the Chinese Music Awards, I don't know how many uncles and aunts were vying to vote for him!
His popularity among the general public is what these brands value most!
"This kid really got lucky this time..."
Looking at those endorsements, Ma Ling felt like her heart was bleeding...
You see, if Shen Mingen and the company had a mutually beneficial partnership, she, as his agent, could also have profited from it, but now…
Now, under President Lin's instructions, all the profits belong to Shen Ming'en.
How could she not bleed?!
“Sparrow food,” Assistant Chen Jia nodded in agreement. She pointed to the endorsement list and said, “Sister Ling, you need to take a look at these endorsements and see if they need to be removed.”
As a profit-driven capital company, they arranged the endorsement list according to the endorsement fee quotes of various brands, and the ones at the bottom are probably the ones with the lowest endorsement fees.
While it's said to be the lowest, it's actually only compared to those well-known national brands. Compared to some smaller brands, their prices are already considered high.
Upon hearing this, Ma Ling looked closely and saw several brand names: "Crazy Flower Conditioner, Shanghai Sulfur Soap..."
“These few…”
Ma Ling frowned, and hesitated for a moment.
In terms of pricing, these companies' offers are definitely not comparable to big brands like HiFeed and Qingyang. Logically, they shouldn't be on Shen Ming'en's endorsement list, but these companies...
It's a domestic product after all.
Nowadays, Chinese people's patriotism is growing stronger, and the slogan "Support domestic products" is becoming more and more resounding. For example, the companies that Ma Ling just saw are well-known and highly regarded domestic brands that many people on the internet know about. If they specifically removed these companies from the endorsement list they gave to Shen Ming'en, and he later expressed his feelings online, their company would be criticized and attacked behind their backs...
“Keep them, send them to him all at once,” Ma Ling said after a brief moment of consideration, waving her hand. “Anyway, all the outrageous ones have already been removed. Even if these few are on the list, he won’t endorse them.”
Just as President Lin said, Shen Mingen did all this for the sake of making a big splash; he probably wouldn't even glance at such a small endorsement.
"Okay." Chen Jia nodded: "Then I'll send him the list after the screening."
Ma Ling nodded.
……
The breeze today is fresh and gentle. I have to say that the beach in summer is really comfortable. While the inland areas are generally dry and the temperature is around 37 or 38 degrees Celsius, the highest temperature here is only 29 degrees Celsius. Even under the scorching sun, you don't feel sticky or sticky at all when you stand on the beach.
Such beautiful weather couldn't be more perfect for a morning run. Early in the morning, Shen Ming'en changed into sportswear, put on a sun-protective shirt, slipped on his sneakers, and started jogging along the coastal path...
Breathing in the salty sea breeze, I felt my soul being cleansed.
The long-awaited leisure at the seaside truly made Shen Ming'en feel relaxed both physically and mentally. He had to thank the "Peak Singer Challenge" team for this. They were very understanding that Shen Ming'en had a tight schedule, so they didn't broadcast this week and specially scheduled the broadcast for next week, giving Shen Ming'en a week to buffer.
Around 8 a.m., Shen Mingen went for a run to explain that his fitness app showed he had run a full 5 kilometers this morning. Although he was covered in sweat, Shen Mingen felt refreshed and invigorated. He said that the saying "life lies in movement" is truly true.
When they finished and headed back, Shen Mingen took a screenshot and also snapped a picture of the beach in the early morning, sending them to Yao Shuli. He wondered if she was awake yet...
When he returned to the resort hotel, the crew welcomed Teacher Ming En back like a VIP, offering him towels and ice water, and thoughtfully asking him what he wanted to eat. This was a stark contrast to the treatment he received when he was targeted during the Shen Ming En incident.
Shen Ming'en was already used to it. After casually ordering breakfast, he went back to his room to wash up. They would deliver the breakfast to his room.
"By the way, how's my daffodil?"
Just before heading back to his room, Shen Ming'en suddenly remembered this. His poor little daffodil was quite pitiful; he'd been incredibly busy lately and hadn't had time to look after it. He hadn't brought it with him when he went to Beijing, so he'd had to ask the production crew to take care of it…
I've been so busy with performances these past two days that I completely forgot about it.
"It's growing so well!" the staff member said. "You'll see when we bring it to your room later; the rhizomes are so numerous."
"Yeah……"
With this in mind, Shen Ming'en wasn't in a hurry to go back to wash up and have breakfast. Instead, he asked the staff to take him to see his little daffodils.
It's funny, the staff member kept Shen Ming'en's daffodils in the hotel restaurant, and when Shen Ming'en went there with the staff member, a chef nearby actually said something like:
"Why keep this garlic clove when it's sprouted so long? It's inedible now."
Shen Ming'en: "(¬_¬) Shoot"
You're the one who's greedy!
Your whole family is garlicky!
Despite his complaints, Shen Ming'en had to admit that the daffodils the staff member had grown for him were actually quite good...
Inside the transparent jar, roots have grown abundantly beneath the garlic bulb, and above the water level, lush green leaves can be seen.
It's a pity that it's not the season for this plant to bloom, but Shen Ming'en still really hopes to see it bloom...
Carrying his large jar of garlic back to his room, Shen Ming'en changed the water for him, making it look much better.
"Ding dong..."
Coincidentally, Shen Ming'en had just returned to his room and hadn't even had time to wash up when his phone, which was lying to the side, beeped.
After picking it up and glancing at it, Shen Ming'en couldn't help but smile...
It was an endorsement offer sent to him by the company.
At the same time, the company made it clear that all the fees for these endorsements would go to him, and the company would not take a single penny. If Shen Mingen hadn't done anything, and the company was giving him so many "benefits" for no reason, Shen Mingen would definitely think that the company was up to no good.
But the problem is, what did Shen Mingen do?
He just paid the balance to those marketing accounts last night. Although it was a lot, it was just a drop in the ocean for Shen Ming'en. Moreover, Shen Ming'en definitely made a huge profit from this marketing campaign!
what……
It's not fair to say it was a huge profit.
After all, Shen Ming'en had no intention of endorsing those so-called "national big brands"...
After glancing at the list of endorsements, Shen Ming'en, without any hesitation, immediately turned his gaze to the very bottom of the list, to the endorsements for "Crazy Flower Hair Conditioner" and "Shanghai Sulfur Soap".
A wicked smile curled at the corner of his lips, and Shen Ming'en transformed into a crooked-mouthed dragon king on the spot, thinking to himself, "This is going to be interesting..."
After reviewing the endorsement list, Shen Mingen turned and called Feng Yucan, immediately saying:
"Send me the contact information for those brands I asked you to inquire about before."
……
At midday, Ruixing Entertainment was no longer as bustling as it had been at the start of the workday in the morning. Perhaps it was because Shen Ming'en's management team had given a clear answer, saying that they had sent the endorsement list to Shen Ming'en and were waiting for him to make his selection. The brand ambassadors were no longer in such a hurry and were clamoring to see Lin Bei...
Even so, they did not leave, but stayed in the reception room of Ruixing Entertainment, waiting for Shen Ming'en's reply.
It wasn't that they didn't want to leave, but the relevant departments of the company had given them a strict order: they couldn't go back until they received a reply from Shen Ming'en today.
To put it bluntly, at this point in time, whoever is here waiting shows more sincerity, and they certainly won't let others take advantage of them in this regard.
"Haha, thank you all for your kind words..."
Haji-ling is quite adept at networking. She went to the reception area to greet everyone and try to make a good impression, hoping that they could collaborate with other artists under her management later.
It's funny, really...
Normally, these high-and-mighty brand owners, these brand owners who need someone like me, an artist agent, to "beg" and "snatch" from other companies, are surprisingly friendly today. Their friendliness and enthusiasm make Hajiling feel a little flattered.
Ma Ling knew several of the company leaders. She had used every trick in the book when she was "fighting for resources" with other companies before. Back then, those companies completely ignored her and even kept lowering their quotes to her because of her attitude, offering ridiculously low prices...
Now look what's happened!
These people were desperate to drive up the price, with each one offering a higher price than the last, all in order to get Shen Ming'en to endorse them!
It can be said that Haji-ling has finally experienced what it's like to be the manager of a real national superstar.
To be honest, at that moment, Ma Ling really hoped that she and Shen Mingen could get along harmoniously without any conflicts. In fact, if the conflicts weren't too big, she would be willing to humble herself and appease Shen Mingen given the "treatment" she received today...
What a pity... what a pity!
It's such a shame that Shen Ming'en is such a jerk, why is he so unwilling to cooperate with the company for a win-win situation?!
"Sister Ma..."
They chatted and laughed for a long time, saying very pleasant things and putting on many smiles. The endorsement price was even raised again and again, but Shen Ming'en's side hadn't given a reply yet, leaving several endorsement companies confused. One of them couldn't help but ask:
"Has Teacher Ming En not replied yet? Are you sure you've accurately conveyed our quote to him?"
"Yeah yeah……"
The others also chimed in, each offering their own opinion:
"We've come here with the utmost sincerity!"
"We wouldn't offer this kind of price to anyone else in the Chinese entertainment industry except for Teacher Ming En. Nobody else is worthy of it, only he is!"
"No, we can actually negotiate the price, but you can't keep stringing us along like this, can you?"
"You guys are really *&%¥#@..."
……
From their perspective, Ruixing Entertainment's claim that no agreement had been reached with Shen Ming'en was simply a ploy to increase the endorsement fee further...
Let them compete with each other, vying for each other's endorsements, so they can get even more exorbitant endorsement fees—it's just a tactic.
They all understood this, but they had no choice, so their offers kept getting higher and higher...
Now, the prices have reached the top tier of the Chinese entertainment industry, with some companies offering two to three times the initial prices, and even two to three times the prices offered by some top-tier young male celebrities.
That's it!
Shen Mingen still hasn't replied...
Isn't that ridiculous?
Still think the price isn't high enough?
Don't be too greedy!
"No, this really isn't it, we... oh dear..."
Ma Ling looked completely innocent and offered various explanations, but the problem was that no matter what she said, the brand owners wouldn't believe her.
Although people were kind to her, she could tell why they were being so nice, but she didn't dare to be ungrateful, so she could only make excuses and offer various reasons.
To be honest, she really had mixed feelings about Shen Mingen. Just now, when these brand representatives were being nice to her, she loved Shen Mingen. But now, she immediately wanted to take Shen Mingen and give him a good beating.
The reception room then became quite noisy...
It was at this time!
Ma Ling's assistant, Chen Jia, suddenly walked in from outside. Perhaps because the entrance was in a prominent position, everyone could see her even out of the corner of their eye, so Chen Jia's arrival immediately attracted everyone's attention.
"Sister Ling..." Despite noticing everyone's gaze, Chen Jia still forced herself to wave to Ma Ling.
It's worth mentioning that this pretty female assistant had a very complicated and strange expression on her face. Her face would twitch slightly from time to time, and her mouth would twitch a few times, as if she had encountered something very troublesome and disgusting.
Seeing Chen Jia's expression, Ma Ling sensed something was wrong. She immediately waved to the brand representatives beside her, smiled and said a few words, and then decided to ask Chen Jia what was going on.
But it was at this very moment...
One of the brand representatives couldn't hold back any longer and said, somewhat angrily:
"Is there something you're hiding from us to say? Is it something that Teacher Ming En chose that's so shameful?!"
As soon as he said that...
"..."
Many people at the scene were taken aback at first.
Immediately afterwards...
"That's right!"
"What, is one of us so shameful that we're not worthy of being seen in public?!"
"What can't we listen to?!"
"Have we really been too kind to them?"
"You guys shouldn't be so greedy!"
……
They arrived here before Ruixing Entertainment even opened for business that morning and have been waiting ever since, without even having lunch, all for Shen Ming'en's reply.
In their view, Shen Ming'en's delayed response was because Ruixing Entertainment wanted to further increase the endorsement fee, but the problem was that they had already pushed the fee to an almost "sky-high" level...
A group of generous sponsors have shown such sincerity, yet they're still acting all coy, as if they're secretly plotting something...
Don’t you think that’s too much?
Don't you think that's incredibly unseemly?!
We're hiring your artists as spokespeople for a win-win situation. To put it bluntly, we're interested in your artists, not your company. Be careful not to act too greedily and get targeted later!
"No, we really aren't..."
Ma Ling quickly waved her hand to explain.
The problem is, no matter how she explains, these brands won't listen. They just say one thing: "You two, stop whispering behind our backs. Give us a straight answer, Mr. Ming'en. Stop keeping us hanging. We're not just talking nonsense!"
Seeing that the brand representatives were on the verge of exploding with rage and couldn't hold back any longer, Hajiling quickly said to her assistant Chen Jia, who was standing not far away:
"Teacher Ming'en, why don't you just tell us which school you chose? Why keep us in suspense?!"
Her tone was also reprimanding. To be honest, she didn't understand why Chen Jia was being so hesitant, because in the endorsement list they sent, it wouldn't be a big problem for Shen Ming'en to choose any of them, and other companies wouldn't have much of an opinion.
Although everyone is very supportive of him, his schedule is limited and he can't endorse all of them. After all, these companies are competitors, so he can only choose one company to endorse each product.
Everyone understands these things.
No one will blame him for choosing whoever he chooses.
I'm afraid he won't choose!
Since you've already made your choice, why not just say it directly?
What's the point of discussing this privately?
"No, Sister Ling, you...I...this..."
Faced with so many people's gazes, assistant Chen Jia also began to feel at a loss.
Ironically, she waved her hand at Ma Ling several times, gestured repeatedly, and made countless eye contact signals, which could no longer be called "hints" but were clearly "explicit."
She wanted to explain...
But she didn't know how to say it!
She really didn't know how to tell Ma Ling and the hopeful brand owners that "Shen Ming'en chose 'Crazy Flower Conditioner' and 'Shanghai Sulfur Soap' from a bunch of 'national big brands' offering sky-high endorsement fees"!
……
(End of this chapter)
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