I can become stronger by paying salaries. I have one billion employees!

Chapter 524 Where's the brilliant operational strategy? Why is it all just wild, chaotic attacks! The Battle of Red Cliffs!

The next morning, Chen Yansen and Zhang Yinjia held a short meeting.

After receiving his approval, Zhang Yinjia led the staff of Orange Payment's marketing department to Yanjing to attend the Spring Festival Gala advertising bidding launch meeting.

Back in his office, he had just finished a cup of tea when Tang Qingshan called, inviting him to the unveiling ceremony of the 'Automotive Academy'.

Chen Yansen never expected the 'Automotive School' to produce any results; he simply considered it a laboratory for his juniors.

So after a moment's consideration, he declined Tang Qingshan's invitation and instead asked Wang Chao from Orange Auto Factory to attend on his behalf.

After hanging up the phone, he glanced out the window out of the corner of his eye and saw that the sky was overcast with thick, leaden clouds, a clear sign of an impending downpour.

He sat in his boss's chair, leaned back, and then woke up Moss, asking it to play some light music.

Although the cross-jurisdictional lawsuit between Tiangong Technology and Qualcomm has been accepted by intellectual property courts in both China and the United States, it is unlikely to enter the formal trial stage for at least a year and a half due to the involvement of technical appraisal, evidence exchange, and court scheduling.

Just like the Qualcomm lawsuit against Apple, it took nearly two years before the trial was scheduled.

This protracted tug-of-war is precisely the kind of strategy Qualcomm excels at.

Holding tens of thousands of communication patents, they have long regarded intellectual property litigation as a regular weapon in business competition. By delaying the process and exhausting their opponents' energy, they can influence the attitude of their partners through public opinion pressure during the litigation, and also block their opponents' product launch schedule in key markets.

Paul Jacobs wanted to cripple Tiangong Technology, and Chen Yansen also planned to wear down Qualcomm.

The evidence he has in his countersuit could also cause Qualcomm to suffer a major setback.

The fact that the Qingcheng D2S uses MediaTek MT6589 and Tegra 3 shows that it had already made preparations and publicly stated its intention to replace the Snapdragon 800 chip in the Orange C4.

Upon hearing the news, MediaTek Greater China President Zhang Weili immediately took action, rushing from Yanjing to Virtual City with his assistant.

Huang Renxun, on the other side of the ocean, also made a special phone call to Chen Yansen, saying that NVIDIA has developed a smaller, more powerful mobile processor, the Tegra 4H, based on the Tegra 4, which is more suitable for thin and light mobile phones and integrates the i500 LTE baseband improved by Hongyan baseband, which can support 4G networks.

After addressing its weakness in baseband technology, Nvidia now has the strength to compete in the high-end market.

According to Huang Renxun, there are only two ideal potential buyers: Shanxing and Chengzi, which is why he took the initiative to contact Chen Yansen.

After listening, Chen Yansen readily agreed to Huang Renxun's request for cooperation, but on the condition that the CPU and GPU performance of the Tegra 4H must not be worse than that of the Snapdragon 800.

Although he had a falling out with Qualcomm, he and Paul Jacobs are the same kind of people, and the patent dispute will not affect their chip business.

Unless Orange Technology can find a substitute.

Conversely, the same applies to Qualcomm.

Paul Jacobs tried, but Huawei, Xiaomi, and 360 all rejected him.

Chen Yansen's willingness to try out the Tegra 4H and his in-depth contact with MediaTek stemmed from the same idea.

at the same time.

Competition among Kuai Pao, Tao Diandian, Qiandu Waimai, and Meituan Waimai continues, with subsidies expanding from the Jiangsu and Zhejiang regions to Shanghai, Suzhou, Anhui, and other areas.

Daily subsidy spending surged from 6000 million to 1.4 million.

At the current rate of cash burn, the total investment of these four platforms will reach 20 billion yuan by the end of the year.

Pei Yi was already used to this.

In the past two years, Baidu has invested nearly 10 billion yuan in the food delivery, group buying, and ride-hailing sectors. To be frank, although Baidu's stock price has fallen, Li Yanhong has not hesitated to spend money when necessary.

This was the first time Ma Liyun had ever seen such a scene.

The marketing expenses for one day reached a staggering 4000 million!
Every time Tang Yongbo asked him to sign off on approvals, Lao Ma would frown and look like he was about to give up several times, but he always held back.

Sanpower Group, which acquired Meituan, is also gritting its teeth and struggling to stay afloat.

The four platforms were burning money to grab market share, and their simple and crude operating methods shocked netizens.

After all, Ma Liyun always talks about “refined operation” and “big data” and “cloud computing” at Internet conferences, but when it comes to the actual implementation, how come it all turns into “wild punches”?
They simply kept sending out red envelopes and increasing delivery bonuses for riders.

As for operational skills, they weren't demonstrated at all.

For college students, this food delivery war is like a windfall; there really is a free lunch.

……

……

Jiangsu-Zhejiang University of Science and Technology, Dormitory No. 7.

"Yulin, I'm going to NetEase next week, so I won't be able to accompany you to the next interview."

The girl with the high ponytail standing next to the door pushed up her glasses, turned around and said to her roommate behind her.

"Huh? Xinyi, didn't you say that internationally renowned clothing companies were your first choice?"

Li Yulin put down her paintbrush and asked in surprise.

"NetEase pays high salaries, with a base salary of 12,000 yuan, plus year-end bonus and performance bonus, the annual salary is estimated to be 200,000 yuan! And the interviews for Max Mara, Dior and CK are too difficult."

Wang Xinyi shrugged and said with a helpless expression.

Honestly, if I could be a designer for a top international fashion brand, who would want to work for a game company?

Designing virtual outfits for game characters always seems a bit like frivolous behavior.

But one thing is good: game companies make money quickly and are willing to spend money.

If it were the brand, a starting salary of 6000 to 8000 yuan would be quite good, and this is only because of the fact that I am from Jiangsu University of Science and Technology.

If it were a graduate from a third-rate university, they would most likely only receive 3000 to 4000 yuan.

"The job market in the clothing industry hasn't been very good these past two years, I think I'll take the postgraduate entrance exam," said the girl on the left side of the balcony. "Xinlei, what about you?" The three of them looked at the last girl in the dormitory.

They are all soon-to-be graduates majoring in fashion art design, with one foot already in the workforce.

As graduation season approaches, the rhythm of life in the dormitories is quietly diverging. Some are buried in preparing for postgraduate entrance exams, while others are busy with various job interviews, each busy with their own future.

"I interviewed with a clothing factory. They said my designs were pretty good and offered me a base salary of 10,000 yuan."

Liu Xinlei spoke the truth.

"A factory? It doesn't even have a brand. Are you suggesting they just copy designs? Don't go there!"

Wang Xinyi suddenly stood up and walked up to Liu Xinlei, saying...

"Padding" means buying sample garments and then replicating and selling them; in short, it's copying other people's designs.

"Yes, Xinlei, generally speaking, there's not much of a future in the design department of a factory. Nine out of ten factories close down, so what opportunities are there for development?"

Li Yulin also ran over to persuade him.

"It's alright. This factory is a subsidiary of Senlian Capital, so it doesn't lack orders or sales channels."

Liu Xinlei said slowly.

"Wow! You mean Orange Garment Factory? I've never heard of them hiring designers!" Li Yulin immediately realized.

In principle, Orange Garment Factory was originally just an OEM factory with no design capabilities, and it relied entirely on orders from Uniqlo and Zara to keep operating.

But things changed after it was acquired by Senlian Capital.

Today, it can at least be compared with medium-sized clothing brands.

“I saw the information on Senlian Capital’s official website,” Liu Xinlei replied calmly.

While others either go to top domestic clothing brands, or join game companies or e-commerce companies, she didn't choose a company, but rather chose herself.

Her idea was simple: to gamble on the vision of Senlian Capital's strategic development department, and also on Chen Yansen's investment in Orange Garment Factory.

Before the interview, she gathered comprehensive information and learned that the first thing Orange Garment Factory did after changing its name was to raise employee salaries.

Therefore, she felt that following Chen Yansen would not necessarily make her worse off than those who entered the R&D centers of Max Mara, Dior, and Tommy Hilfiger.

"The base salary is 10,000, what about the commission?" Wang Xinyi asked curiously.

"No commission."

Liu Xinlei answered truthfully.

Hmph, I'm not even as good as you.

Wang Xinyi pondered to herself.

But Liu Xinlei continued, "There is a monthly housing subsidy of 2000 yuan, a meal allowance of 500 yuan, and a transportation allowance of 300 yuan. There are also four quarterly bonuses a year, with a guaranteed minimum salary of 16 months' wages."

"Let me do the math, wow! The annual salary is at least 200,000! Xinlei, I've decided, I'm going to Orange Garment Factory with you."

Li Yulin linked arms with Liu Xinlei and said with a grin.

She was a loyal fan of Chen Yansen and was secretly thinking: if she joined Orange Garment Factory, she might have a chance to see Chen Yansen at the company or at the annual meeting.

In fact, Lin Guolun not only posted recruitment information on the Senlian Capital website, but also simultaneously released job requirements on various social recruitment software. He even poached more than a dozen senior designers who had worked in the fast fashion industry for many years from leading apparel brands at home and abroad through headhunting channels.

In addition, they also went to Jiangcheng Textile University and Tianjin University of Technology to conduct campus recruitment, hoping to attract more professional talents.

the other side.

After attending the unveiling ceremony of the "Automotive Academy" at the Virtual College, Wang Chao rushed back to the company to conduct interviews.

Chen Yansen divided the engineering research institute of Orange Auto Factory into more than a dozen sub-departments, covering multiple fields such as in-vehicle software, automotive electrical appliances, chassis, electronics and electrical systems, body, interior and exterior parts, and styling design, with a considerable talent gap.

The automotive software department alone urgently needs core talent for more than ten positions, including operating system architects and autonomous driving algorithm engineers.

Therefore, Wang Chao was ruthless when poaching talent, specifically targeting R&D engineers from companies such as BYD, BAIC, and SAIC, and even commissioning headhunters to stake out in front of their company gates.

As soon as a key technical staff member leaves work, a headhunter immediately approaches, hands out their business card, and offers generous salary and equity incentives.

This almost caused Wang Chuanfu and others to call and curse at him.

So all the talent I painstakingly cultivated was for Orange Motors?
But they didn't dare to actually make that call, since the procurement rights for Deep Blue batteries were still in Chen Yansen's hands.

So they could only pretend to be stupid, secretly raise the base salary of key personnel, and eventually turn a blind eye.

……

……

On the morning of December 16, JD.com users suddenly discovered that two new channel entrances had appeared on the app's homepage: Kuaidi Pao and Kuaidi Dache.

In other words, users can experience food delivery, group buying, and ride-hailing services within the JD App.

"The E-commerce Three Kingdoms Battle! Senlian Capital Joins Hands with JD.com, How Will Ma Liyun Respond?"

"The Battle of Red Cliffs in e-commerce: Who will have the last laugh?"

"The terminator of Ahri's hegemony? Chen Yansen and Liu Qiangdong join forces to launch a counterattack!"

Ma Liyun quickly received the news and snorted coldly: I knew it. With Chen Yansen's style of doing things, he would pull a knife in the back and also fire a couple of shots in the front.

Just fight!
Ma immediately announced his entry into the electronic map navigation field, while also embedding Taodian and Dianping into the Laiwang App, attempting to create a positive cycle of complementary businesses.

(End of this chapter)