I can become stronger by paying salaries. I have one billion employees!

Chapter 390 You have to get them rolling around! Fourth place in sales in the Arctic! First step towards internationalization!
In March, the weather is unpredictable, with sudden changes in temperature.

One moment the sun is shining brightly, the next a light drizzle is falling.

The copper bells on the eaves rattled wildly in the spring breeze, making a rapid sound. Rainwater slid down the crenellations of the city wall, seeping into layers of ink on the bluestone slabs.

Pedestrians on the street opened their umbrellas, while those without umbrellas either walked briskly or took shelter in roadside shops.

Wang Bin stood at the entrance of a beef soup restaurant, his mood as terrible as the weather outside.

Despite being a leader in the group-buying industry, Kuaipao is still not well-received in Chunshen, a small county town.

He made cold calls to more than a dozen restaurants along North Street, but the owners' replies were basically "never heard of it," "no cooperation," and "no interest."

In the years before group buying and food delivery became popular, almost all catering businesses relied on distributing flyers offline for promotion and maintained their market presence by relying on the taste of their food and their existing customers.

What utter nonsense about chopsticks running away!
They want to take 5% of the revenue right from the start?

Simply whimsical!

How much would it cost to hire a few part-time workers to hand out flyers?

"This is completely different from what I imagined!"

Wang Bin looked worried, took out a pack of Huangshan cigarettes, lit one, and took a deep drag.

"Young man, you're dressed in a suit and your shoes are shiny, you must be a real estate salesman, right?"

The owner of the beef soup restaurant was a bald, middle-aged man who struck up a conversation with a smile.

"No, I sell insurance," Wang Bin replied irritably.

"Heh heh, you're pretty cocky, kid!" The boss realized something was off; this kid was clearly trying to fool him.

"Brother, it was just a joke." Wang Bin sighed, handed a cigarette to the boss, and said weakly.

"Can't sell the houses?" The boss took the cigarette, but instead of smoking it, he tucked it behind his ear.

Fuck!
Wang Bin muttered to himself and glanced down at his outfit.

Does this outfit really make you look like a real estate agent?

For this new job, he specially spent 800 yuan to buy a suit at Hailan Home.

"Brother, I'm the business manager of Kuaipao.com." Wang Bin couldn't hold back any longer and chose to lay his cards on the table, revealing his true identity.

"Chen Yansen's company?" The boss's eyes lit up, and he quickly asked.

"You've heard of it?" Wang Bin's face lit up with joy.

"Are you recruiting distributors for group buying or food delivery?" The boss nodded, looking like he knew a lot about the business.

"Group buying business, bro, you know a lot about it!" Wang Bin said with a grin, approaching him warmly.

"Damn! What kind of look is that? I enjoy reading books and newspapers too," the boss said, rolling his eyes.

"My apologies! Brother, I see your shop isn't doing very well. Would you be interested in joining KuaiPao?" Wang Bin asked dryly.

"Now I know why you were looking so dejected earlier. With your level of speech, you're lucky you didn't get beaten up."

The boss retorted with a sullen face and an annoyed tone.

Because Chunshen is right next to Zhoulai, its most famous snack is beef soup. Residents inside and outside the city only recognize the old brands, so new shops like his naturally have few customers.

Wang Bin chuckled awkwardly, realizing he had said the wrong thing, and apologized repeatedly.

The shop owner waved his hand, seemingly unconcerned, and asked directly, "How much does it cost?"

“A 5% commission. For example, if Kuaipao increases your sales by 10,000 yuan, the platform will take 500 yuan as a technical service fee,” Wang Bin said, extending his right hand and spreading his fingers.

"Is it reliable? I've only seen news about Kuaipao on Toutiao (a Chinese news aggregator platform)." The boss asked again.

“There’s a beef soup restaurant in Luzhou. At first, it didn’t have any business and could only sell twenty or thirty bowls a day. Guess how many bowls the owner sells a day after Kuai Pao starts selling?” Wang Bin’s eyes darted around as he made up a story.

"Fifty bowls?" the shopkeeper guessed casually.

"Five hundred!" Wang Bin shouted.

He got the job at Kuaipao solely through his smooth talk; lacking in emotional intelligence, he compensated with boasting.

During the interview, he boasted to Wang Tianming that he was the head of the student union and the president of the college student entrepreneurship alliance.

In Lao Wang's opinion, this guy is too shameless; it's a waste of his talent that he's not in sales.

"Nonsense!" The boss didn't believe it, but the corners of his mouth unconsciously turned up, clearly he was tempted.

“We have over 100,000 KuaiPao users in Chun Shen Nei Wai, but only a few dozen merchants have joined. Once it goes live, I guarantee your business will explode,” Wang Bin continued to tout.

"My shop mainly sells beef soup and beef noodles. A large bowl costs eight yuan, a small bowl costs six yuan, and a handmade sesame seed cake is one yuan each," the owner asked with a big smile, rubbing his hands together.

They sell 500 bowls a day!
That would make them a fortune!

"We can make two set meals first: a large bowl of beef soup with a sesame seed cake for 6.9 yuan; and a small bowl of beef soup with a sesame seed cake for 4.9 yuan," Wang Bin tentatively suggested.

"No, no, that's too much of a loss." The boss shook his head.

"Never mind then, there's still a beef soup restaurant up ahead anyway," Wang Bin said calmly and indifferently.

Upon hearing this, the boss's brows furrowed immediately, fearing that a competitor's entry into group buying would steal his business. So he cautiously asked, "Should we raise the price by one yuan?"

"How about we lower the price by one dollar, and I'll sign you up for a free flash sale?" Wang Bin continued to bargain.

"..." The boss remained silent, then turned his head to look at the 30-square-meter dining area, wondering if he could manage it all.
"Don't rush the event, let's give it a try first, but I can only accommodate 300 group-buying customers per day," the boss said after thinking for a moment.

This is a husband-and-wife business; even if he worked himself to death, he couldn't make 500 bowls of beef soup a day.

“No problem, you can set the redemption limit in the backend.” Wang Bin grinned, feeling relieved, thinking to himself: I’ve finally got the first order sorted out.

Next, he took out a standard contract from his bag and had his boss sign it to confirm.

After finishing these tasks, Wang Bin helped the boss set up the merchant backend and gave a brief introduction to the various functions of the menu bar, as well as the cash withdrawal process.

"Mr. Zhou, our Kuaipao staff will come to your home this afternoon to help you take product photos," Wang Bin reminded him before leaving.

"Manager Wang, thank you for your trouble. Shall I make you some noodles? It's already noon, eat before you leave," Boss Zhou said warmly.

"No, it's company policy. I need to go back and get your stamp and arrange the launch process," Wang Bin decisively refused.

The rain stopped at that moment, and the road was wet.

"Okay, then you go ahead with your work." Boss Zhou saw him to the door.

Clutching the contract in his hand, Wang Bin hurried to Times Square. As soon as he entered a street food stall selling rice bowls, he saw Wu Xingyu looking dejected and Wang Tianming looking calm and composed.

"Brother Wang, Ayu." Wang Bin walked over, plopped down, and then shouted to the owner, "One serving of braised pork head with rice, extra meat and extra green peppers."

"Okay, just a moment, it'll be ready soon," the boss replied.

"Brother Bin, how many companies did you manage to negotiate with?" Wu Xingyu asked expectantly. "One," Wang Bin replied, holding up his index finger.

"Big Head, you lost. Lunch is on you! Boss, give me two more chicken drumsticks." Wang Tianming said smugly.

"Bet on whether I closed a deal or not?" Wang Bin asked with a dark face.

"Don't worry, I won't forget your contribution. I'll share a chicken leg with you," Wang Tianming said with a smile.

"Ayu, what about you?" Wang Bin asked Wu Xingyu.

"Just put it at zero," Wang Tianming joked with a mischievous grin.

"Brother Wang, I've used all the sales pitches the company taught me, but why won't those bosses participate in group buying?" Wu Xingyu scratched his head, looking troubled.

"Which stores did you look for?" Wang Tianming asked.

“Wu Yuanzi Old Goose, Zhuangyuan Snack Shop, Juhong Shenghe Same Song,” Wu Xingyu replied.

"Ah Bin, what do you think?" Wang Tianming ignored Wu Xingyu and turned to ask Wang Bin instead.

Along the way, Wang Bin gradually figured it out. The dozen or so restaurants, internet cafes and KTVs he found were all long-established businesses that could make a good living just by relying on their regular customers. Why would they need any additional customers?
Therefore, when business owners talk about online traffic, customer acquisition costs, reputation building, and improved management efficiency, others just think it's nonsense.

Only businesses that are not doing well or are even struggling will actively seek cooperation.

"These stores are all doing very well," Wang Bin said succinctly.

"What's wrong with good business?" Wu Xingyu asked instinctively, his mind still reeling.

“If we were in Luzhou or Jinling, we would naturally start by negotiating cooperation with large and successful businesses. But the model is different in small county towns. Many businesses rely on old customers to maintain their business. We need to get them involved,” Wang Tianming calmly analyzed.

"Roll it up?" Wu Xingyu frowned slightly, not quite understanding.

"For example, there are 17 KTVs in the city. As long as a merchant is on Kuaipao, their daily orders will definitely increase by 30% to 40%."

There are only so many customers; they don't just fall from the sky. Other KTVs' businesses will definitely be affected. They'll have to offer group deals eventually, whether they want to or not. Once all the KTVs have group deals, then we'll let them take advantage of the lower prices.

Wang Tianming said in a sinister tone.

"Brother Wang, you're a master!" Wu Xingyu suddenly realized, and gave a thumbs up in praise.

Wang Bin understood. In the afternoon, he would focus on small and medium-sized businesses, making it clear to the business people in Chunshen that joining Kuaipao could make them a lot of money, and then build up the platform's reputation.

Wang Tianming squinted as he listened to their flattery, a smile involuntarily appearing on his face as he thoroughly enjoyed the moment.

On the morning of the third day, the first batch of merchants who moved into Chun Shen welcomed their first group-buying customers.

A long queue had formed in front of Zhou's Beef Soup Restaurant on North Street.

The entrance to Tongxing Bakery on South Street was also bustling with activity, with crowds of customers thronging both inside and outside the shop.

A KTV called "Alibaba" at the crossroads was bustling with business from noon until 1:30 a.m.

Although the number of users in a county is not large, the population density should not be underestimated.

Moreover, the vast majority of people in county towns have neither car loans nor mortgages, and they spend money more generously than white-collar workers in first-tier cities.

As soon as Kuaipao's group-buying service was launched, business boomed because there were few merchants and many users.

Wang Bin gradually noticed that his boss, who used to ignore him, had become much more polite.

These people began to listen attentively to his analysis of group-buying data, and even took the initiative to inquire about the preferential policies for joining Kuaipao.com. Their eyes gleamed with a desire for money, a stark contrast to their initial rejection.

the other side.

Pei Yi, holding the first-day data from ten county-level stations, sent a video conference invitation to Chen Yansen.

"Old Pei, you've underestimated the spending power of county-level consumers," Chen Yansen joked.

Previously, Pei Yi led his team to expand aggressively across the country, but hesitated to enter the county-level market, simply because he felt that the income of users in county towns was too low to support the group buying and food delivery business.

"Boss, this data has indeed exceeded my expectations."

Pei Yi gave a dry laugh and replied somewhat awkwardly.

"You can ask Liao Wei for a copy of the consumer spending data for county-level markets in East China, North China, Central China, and South China. Yunsu conducted thorough research and preparation before setting up its express delivery service stations," Chen Yansen said seriously, his smile fading.

“Yes, boss, I understand,” Pei Yi nodded in response.

"By the way, I've approved your proposal to appoint Zhang Xuhao as the general manager of the food delivery business unit. Tell him he won't be shortchanged on bonuses and stock options," Chen Yansen added.

“Okay, sure,” Pei Yi replied immediately.

After explaining everything, Chen Yansen hung up the phone.

In his view, although Kuaipao's development speed is fast, it is not fast enough.

The group-buying and food delivery markets have enormous potential and should create more jobs.

"Knock knock knock—!" A knocking sound rang out on the door.

"Boss, the monthly video conference for the Eastern European market is at 3 PM, starting in ten minutes. Mr. Zhou is in conference room A4 on the eighth floor."

Chen Jie pushed open the door and walked in. She was wearing a houndstooth pencil skirt and a light gray blazer with a beige chiffon lining, through which her fair skin could be vaguely seen.

Chen Yansen nodded slightly, got up and walked outside.

Seeing this, Chen Jie followed closely behind President Chen. As an assistant, writing meeting minutes was also one of her daily tasks.

One minute later, Chen Yansen took the elevator to the eighth floor and entered conference room A4.

"Boss!" A greeting rang out in the room.

Chen Yansen glanced around and saw that, in addition to Zhou Shouzhi, there were also the marketing director, after-sales supervisor, and channel director from Eastern Europe.

"let's start."

After Chen Yansen took his seat, he gave instructions to Zhou Shouzhi.

The overhead strip lights illuminated the LED screen, and as the video conference connected, market managers from seven countries, including Poland, Ukraine, Romania, and the Arctic, appeared on the screen one by one.

“Let’s review the market performance first, three minutes each,” Zhou Shouzhi said first.

He understood his boss's personality; he disliked subordinates giving long-winded speeches.

"The total sales volume of Beibingguo in February was 15.9 units, achieving 106% of the target. Of these, 2.7 units were sold online and 13.2 units were sold offline, with a market share of 8.9%."

热销机型为青橙D1S（已做硬件和应用生态适配）、橙子D1，橙子C2和橙子C3的销量占比为26.1%，竞品以苹果、山星、Fly和诺基亚为主……”

The business manager from the Arctic Kingdom slowly gave a report.

Despite monthly sales of only 15.9 units, it has already ranked fourth in the local market, behind only Saturn, Fly and Nokia, with Apple behind Orange.

(End of this chapter)