I can become stronger by paying salaries. I have one billion employees!

Chapter 267 2000 Million Yuan Stolen? Cheng Wei: I'd Rather Not Have This Traffic!
June 10th, 11:30 PM.

Hong Jun, the marketing director, Zhou Xia, the R&D director, and Xie Rui, the testing team director, who lived near the headquarters of Kuaidi Dache, rushed to the company immediately after receiving a text message notification of a risk control alert.

At this moment, Zhang Yunni realized she had made a huge mistake and looked very worried.

Generally speaking, any untested functional modules can be taken offline as soon as they are discovered.

However, the delay of ten minutes meant that the number of users participating in the Yanjing area had already exceeded 15,000.

"Why are so many users opening the app so late at night?!" Zhang Yunni said with a bitter face. With the second quarter coming to an end, not only was her quarterly bonus gone, but her promotion for the second half of the year was also in jeopardy.

"What's the situation now?" Hong Jun was the first to arrive and asked Zhang Yunni.

"The event was hidden for the time being. I thoroughly checked the processes of issuing, receiving, and using the red envelopes in the test environment and found no bugs. There were also no compatibility issues; it ran normally on mainstream mobile phone models, browsers, and operating systems."

From 10 p.m. to 11 p.m., Zhang Yunni didn't just sit there in a daze. Instead, she first hid the "Quick Red Envelope" activity in the production environment and then quickly conducted tests.

If the functionality and compatibility are both normal, her responsibility will be much less.

"What is the total amount of red envelopes distributed, and what is the number of users participating in the event?" Hong Jun continued to ask.

"The configuration error lasted for 11 minutes and 39 seconds, the total amount was 12.4, and 1.5 users were affected, including 3400 new users," Zhang Yunni quickly replied.

"The user acquisition effect is so good?" Hong Jun was stunned for a moment, then his brows relaxed, and the heavy weight on his heart was finally lifted.

If there are no bugs, the incident level can be downgraded by one level.

To put it bluntly, this matter can be considered a big deal or a small deal. On the one hand, Zhang Yunni's violation of regulations caused the company a loss of 124,000 yuan, and dismissal would not be an exaggeration. On the other hand, it was just that the event, which was originally scheduled to launch on June 12, was brought forward by two days.

At this moment, Zhou Xia and Xie Rui also arrived. Before they could complain about Zhang Yunni, they sat down and started recruiting people online to conduct a comprehensive functional, boundary, and compatibility test of the "Quick Red Envelope" activity.

Gao Qiang, who was in charge of the business of the Yanjing branch, reported to Cheng Weixing immediately after receiving the news, and then rushed to the company.

Fortunately, the risk control system detected the problem in time, preventing significant losses.

As soon as Gao Qiang arrived at the office, he waved to Zhang Yunni and pulled her to the conference room.

This may have been an unintentional act, or it may have been intentional.

In the internet business wars, it's not unheard of for corporate spies to be planted in competitors' companies.

"Mr. Gao, I'm sorry, this is my fault." Zhang Yunni lowered her head, her face filled with unease.

Gao Qiang stared intently at Zhang Yunni, who looked exhausted, her eyes bloodshot, and she appeared tense and fearful.

"The test environment and the production environment use different backend connections. Why did you configure it incorrectly?" Gao Qiang questioned coldly.

"The links are different, but the UI styles of the backends are exactly the same. I logged into two backends at the same time and didn't notice when switching," Zhang Yunni explained weakly.

Gao Qiang frowned, pushed open the door and called out, "Xie Rui, bring one over."

"Okay, Mr. Gao, I'll be right there!" Xie Rui replied, carrying a computer into the conference room.

"Bring up the production and testing environments in the system backend separately," Gao Qiang instructed.

Xie Rui nodded, his fingers flying across the keyboard. In less than twenty seconds, he had logged into the backend of the production and testing environments in the browser.

Gao Qiang took the computer, stared intently at the screen, and kept switching between the production and testing environments.

Apart from the addition of the 'test' suffix in the link, the page UI style, including the function menu, is exactly the same, making it easy to confuse them.

“Okay, I’ll explain to President Cheng for you. The final decision will depend on headquarters.”

Three minutes later, Gao Qiang stood up, sighed, and then said helplessly.

He knew that recently, due to the daily competition with Didi Chuxing over subsidy policies, the product team hadn't had a break for two weeks.

It's understandable to make mistakes in work, but a mistake is a mistake, and punishment is inevitable.

After all, the company calculates overtime pay at 1.5 times or 2 times the normal rate, and they haven't shortchanged us by a single penny.

"Thank you, Mr. Gao," Zhang Yunni said gratefully.

"Go back and rest first," Gao Qiang said, waving his hand. The fatigue on the other person's face was undeniable.

Zhang Yunni opened her mouth, but swallowed the words back. She wanted to wait for the accident analysis report to come out before leaving get off work, but she knew that it couldn't be resolved in a short time.

As for going back to rest?

She never imagined that after leaving the meeting room, she would head straight to the testing team's area and voluntarily join the testing work.

One o'clock.

"Mr. Gao, the red envelope function is working fine, and the customer service team is reassuring users. The current problem is that these red envelopes will be valid until midnight on June 12th."

Hong Jun walked up to Gao Qiang and explained softly.

"Give each of these affected users a 10 yuan ride-hailing coupon with no minimum spend as compensation. Okay, it's getting late, everyone, thank you for your hard work, let's go home first."

Gao Qiang glanced at the time and hurriedly urged him on.

"Hong Jun, Xie Rui, Zhou Xia... I'm so sorry to have made you work overtime. I'll treat you all to KFC tomorrow." Zhang Yunni said apologetically, bowing repeatedly.

"Hey, it's just after get off work. It's not like there's no overtime pay. When I was with Ali, I often worked overtime until the early hours of the morning," Zhou Xia waved his hand and comforted him casually.

Even though I was already in bed, I was called to work the night shift at the company, which made me a little unhappy. But we're all just working people, so no one said anything sarcastic or mean.

Hong Jun and Xie Rui exchanged a smile, then yawned and walked together toward the elevator.

The next morning, Cheng Weixing opened the accident investigation report.

Gao Qiang wasn't lying to Zhang Yunni. He attached Zhang Yunni's get off work attendance records to the email, showing that she had worked overtime for ten consecutive days. In addition, the UI styles of the test and production environments did indeed have a high degree of similarity.

First, adjust the backend UI style of the test environment;

"Second, lower the upper limit of the risk control alert threshold and develop a rollback plan;"

"Third, in the production environment, add a secondary confirmation button to prevent such accidents from happening again..."

At the end of the email were Gao Qiang's proposed optimization plan and the punishment for Zhang Yunni's accident.

The Q2 bonus was cancelled, and the recipient was removed from the promotion list for the second half of the year.

Cheng Weixing frowned slightly. This punishment was a bit too harsh. After a moment's thought, he understood Gao Qiang's meaning.

"This guy wants to plead for me, but he's doing it in a roundabout way."

Cheng Weixing shook his head and cursed inwardly.

Zhang Yunni is highly capable and hardworking. She is also a veteran employee transferred from Hangzhou to Yanjing. It would be disheartening to negate all her previous efforts just because of one mistake she made.

Who can guarantee that they will never make a mistake at work?

Cheng Weixing thought for a moment and cancelled the second penalty, only reducing Zhang Yunni's Q2 performance bonus by half. However, the user acquisition effect of the "Quick Red Envelope" far exceeded his expectations.

If it works so well, why wait another day?
Cheng Weixing immediately decided to go online.

the other side.

Yanjing Kuaidi Taxi Branch.

Gao Qiang opened President Cheng's reply email, quickly browsed it, and breathed a sigh of relief after seeing Zhang Yunni's solution.

That afternoon, Kuaidi Dache's cashback program was officially launched.

The product manager categorizes users into four types in the backend: new users, registered users who haven't placed an order, existing users who haven't placed an order within 7 days, and existing users who haven't placed an order within 30 days.

This activity can only be initiated by existing users, who will share a 100 yuan cash red envelope by opening a red envelope.

New users can get up to 8 yuan;
Registered users who haven't placed an order will receive a maximum of 5 yuan.
Existing users who haven't placed an order in the past 7 days can receive a maximum of 5 yuan.
Existing users who have not placed an order within 30 days can receive a maximum of 8 yuan.

Once the passenger completes the order, the money will be deposited into the Orange Pay balance.

Firstly, it can compete for market share in Yanjing's ride-hailing market; secondly, it can enrich Orange Pay's offline payment scenarios and enhance user stickiness.

The free rides and cash rewards offered by Didi Chuxing instantly shattered the market share of Didi Chuxing.

The driver didn't run away, but all the passengers went to the express taxi company.

After a day, Didi Chuxing's daily orders were reduced to just over 4.

Cheng Wei didn't have time to think much. He increased the intensity of the promotion while urging product and R&D teams to replicate the "Quick Red Envelope" model.

Whether or not we copy others is not important; we should focus on maintaining our market share first.

Kuaidi's red envelopes have expanded rapidly through QQ, WeChat, Renren, and BBS forums. This kind of social fission red envelope has natural interactivity and spreadability, which is far more effective than giving coupons to new users.

In just a few days, the number of registered drivers on Kuaidi Dache increased by more than 3000, bringing the total to 1.7, accounting for 25% of the Yanjing taxi market, and the daily order volume soared to 60.

Under the strategy of "burning money to acquire land", Yanjing started its efforts the latest, but became the first city to break 50 orders.

Two days later, Didi Chuxing launched its "Share a 108 RMB Cash Prize" campaign, but to Cheng Wei's surprise, WeChat and QQ blocked the campaign link just three hours after it went live.

"You son of a bitch! Ma Wenteng, could your ass be any crookeder?!"

Cheng Wei was so angry that he started cursing.

Therefore, Didi Chuxing's promotional links can only be spread on products such as Baidu Tieba, Renren, and Weibo, and the effect is far less than that of Kuaidi Dache's red envelope promotion.

But there are many people who are even angrier than Cheng Wei.

Wang Jianwei, the founder of Yaoyao Taxi, sat dejectedly in his office. What was more painful than defeat was being completely ignored.

Before Didi Chuxing rose to prominence, Yaoyao Zhaoche was the pioneer of ride-hailing services in Beijing, but the two had different operating models.

Didi Chuxing and Kuaidi Dache partner with taxi companies, while Yaoyao Zhaoche partners with car rental companies.

From May to June, the price war between Didi and Kuaidi Dache completely wiped out Yaoyao Zhaoche's market share.

Wang Jianwei was so frustrated he couldn't speak. Didi and Kuaidi Dache didn't target Yaoyao Zhaoche, but Yaoyao Zhaoche was going to close down.

The monthly car rental fees weighed heavily on his shoulders like a mountain.

Only then did he remember to contact investors, intending to ask for another sum of money to transform his business into a taxi service, but it was too late.

Sequoia Capital and ZhenFund, the angel investors in Yaoyao Taxi, declined to make further investments.

After seeing the advanced nature of Didi and Kuaidi's ride-hailing models, who would still be willing to invest in Yaoyao Taxi?

Even if Wang Jianwei immediately transforms the business after receiving the money, he still needs to accumulate experience in order matching, location systems, and merchant resources.

Investing money in ride-hailing services like Yaoyao would be a complete waste of funds.

Wang Jianwei held on for two more days, and on June 14th, he announced that Yaoyao Taxi would cease operations, and the company would enter its final countdown to closure.

But until this point, Cheng Wei and Gao Qiang hadn't noticed Yaoyao Taxi, a small company with only 1000 orders a day, no different from the roadside weeds.

Meanwhile, several unlicensed taxi companies, like Yaoyao Zhaoche, went bankrupt in one go, failing to make a ripple in the industry.

The market share of Kuaidi Dache and Didi Dache has gradually stabilized at 7:3, and no matter how hard Cheng Wei struggles, he cannot make any further progress.

They raised 200 million yuan in Series C funding, but spent 60 million yuan of it in just over 20 days.

The investment representatives from Baidu, Capital Today, SIG Asia Investment, and Hillhouse Capital felt completely overwhelmed after seeing the financial report.

Didi Chuxing is so damn expensive!

Little did they know, 20% of the funds were siphoned off by shady studios.

Didi Chuxing's newly established risk control department quickly discovered the existence of "coupon hunters" and reported the situation to Cheng Wei.

"You mean to say that we have 2000 million yuan in funds that have been embezzled?"

Cheng Wei, with a business background, lacked technical expertise and had not previously realized the importance of anti-cheating mechanisms.

"Yes, Mr. Cheng, the technical department has strengthened IP and device restrictions and banned a number of drivers who used virtual machines or virtual location software to fraudulently obtain orders."

Wang Zhigang, the newly appointed director of Didi's security department, answered.

"Call the police!" Cheng Wei was furious and ordered directly.

at the same time.

Inside a house in Yanjiao, Hui Ge's face was deathly pale. He realized what was happening as his accounts were being banned one after another.

He quickly gathered a few brothers, grabbed the cat pool, computer and other equipment, and hurriedly fled Yanjing.

In the past two months, the five of them have embezzled more than three million yuan. Once they are caught, they will definitely not escape the fate of working on sewing machines and making umbrellas.

By the time the inspectors arrived, the room was already empty.

Hui and his group ran fast enough, but some slow-witted people were still busy changing their phone cards and preparing to register a new batch of accounts.

Naturally, they were caught red-handed!
The following afternoon, news of Didi Chuxing being exploited for its services appeared on the homepages of Toutiao, NetEase, Sohu, and Weibo.

"A single act of fraud resulted in the theft of 2000 million yuan! Didi Chuxing issues warning: Failure to return the money by the 25th will result in criminal prosecution!"

With its highly topical figure of 2000 million, Didi Chuxing has firmly climbed to the top of the trending search list.

"I'd rather not have this wave of traffic!"

Cheng Wei was on the verge of tears, never expecting that Didi Chuxing's first trending topic would happen in such a way.

(End of this chapter)