I was forced to start the second round because I was raised in poverty
Chapter 290 Successful Transformation!
Chapter 290 Successful Transformation!
Yan Yue noticed Wu Xiaotong's unusual expression, so she got up and quietly inquired about it.
"Xiaotong, what happened?"
Seeing that no one was around, Wu Xiaotong briefly explained what had happened.
"What?! 'I'll Tell You' has already been sold? So fast?"
Wu Xiaotong nodded gently: "Mm..."
Yan Yue immediately started complaining about Su Cheng: "Why didn't he say so earlier? You wasted so much effort for nothing."
"Look how haggard you look, you even have dark circles under your eyes!"
"It's not his fault, is it?"
"That's not surprising. They should have told you as soon as they sold it."
"He is very busy."
"Busy my ass." Yan Yue muttered under her breath, then looked up to check if anyone was listening. Only after confirming it was safe did she continue talking to Wu Xiaotong.
Yan Yue thought Wu Xiaotong was a bit silly.
I've already helped you vent your anger, so just join in and vent your emotions too, okay?
What excuse are you making for him?
"Xiaoyue, that's not how it is. Team Leader Su has a lot of things to do."
Wu Xiaotong was still explaining on Su Cheng's behalf.
Whether Su Cheng notifies her or not is not an obligation for her; she definitely needs to finish her own work before she can think about her.
Furthermore.
Even if she didn't sell it, her plan wouldn't pass Su Cheng's approval, so the result would be the same.
Yan Yue pouted and said, "Alright, alright, let's not talk about it anymore. Let's go eat."
……
Over the next few days, Chen Suna, disguised as a stranger, went through the procedures with the Dihao Group.
After the transaction was completed, Chen Suna obtained the core code and backend access to "I Tell You," and Su Cheng still entrusted Xiao Chen with its management.
The program improvements on Zhao Peng's side were synchronized. After the improvements were completed, Su Cheng copied and pasted the code to Chen Suna so that she could update it on the backend.
The program itself wasn't particularly difficult to revise; what was valuable was Su Cheng's ideas and the entire concept.
The program wasn't written for very long, with only about two modules' worth of tasks. From the start of development to the backend update, it took about two weeks.
Meanwhile, on-the-ground promotion was also underway, with Su Cheng choosing Jingzhou as the city.
There's no controversy or need to dwell on this. Being close by makes it easier to control. Zhao Peng can keep things under control, and Su Cheng can intervene at any time if problems arise.
The next step is to let users and the market validate it.
Su Cheng has never started a business in her life; she did take money from classmates to do their homework in junior and senior high school and helped them work on their papers in college, but that doesn't count.
He has helped other bosses solve many business problems, but strictly speaking, "I Tell You" is Su Cheng's debut work.
It would be a lie to say that Su Cheng wasn't affected at all. On the contrary, he was quite excited and eagerly awaited feedback from users. He hoped that his actions would be recognized by users and that he could retain existing users as much as possible.
This is the difference between helping others solve problems and starting your own business.
The former can think rationally without any emotion.
But when it comes to your own situation, you are influenced by subjective emotions and other factors, and your judgment and rationality will fluctuate.
Even someone as strong as Su Cheng, even though he had practiced this many times in other people's games, would still feel nervous and apprehensive at this moment.
It's normal to feel this way. Even if you're 99% sure you can do it, you'll still feel this way.
Compared to other entrepreneurs, Su Cheng's advantage may be that she is able to calm down such emotional fluctuations more quickly.
He was able to clearly understand the logic and source of these emotions, and then deal with them in the most rational way.
The rest are all business matters.
……
Wu Xiaotong has been paying close attention to "I Tell You" these past few days. She also investigated the relevant buyers, who seem to be a company registered overseas.
She didn't understand why a foreign company would buy this product.
Could he be an overseas Chinese entrepreneur in China?
Ding Dong~
An update notification suddenly popped up on my phone; it was a notification from the "I Tell You" app.
As the beeping sound from her phone rang, Wu Xiaotong's heart seemed to skip a beat as well.
Ok?
It's been updated?
Did you create new content?
Wu Xiaotong immediately updated the software and eagerly opened the interface to see what new features the product had.
After the screen opened, Wu Xiaotong first read a "Notice to Users".
The content mainly explains the changes in the product's positioning and business content.
It briefly explains the reasons for the content changes, why price trend tracking is no longer being done, and explains the issues of web crawling and anti-crawling.
The focus is more on introducing new services following the software update.
To her surprise...
After cutting the "price tracking" service, "I Tell You" actually shifted its focus to offline services, specifically dining.
The new business model perfectly aligns with the original core functions of the product, or more accurately, meets the usage needs of the same type of user.
Users who pay attention to price trends are also likely to look at restaurant reviews; this group is highly overlapping.
This change coincided with her thoughts!
After this thought popped into Wu Xiaotong's head, she couldn't help but chuckle to herself: "Am I being presumptuous and trying to glorify myself?"
It's common for ideas to overlap. After learning more about the new business that "I Tell You" was developing, Wu Xiaotong confirmed her previous idea.
"It seems like he really was trying to glorify himself."
Her ideas and plans were vague, while the updated features of "I Tell You" were accurate.
Vague and accurate are two different concepts.
Vague ideas often equal zero, equal failure.
If an idea is accurate, it means that the plan and measures are purposeful and targeted, and have meaning. The more accurate the idea, the higher the success rate.
"I'll Tell You" focuses on users' genuine reviews of restaurants, using this as a basis to provide reference for other users.
"The approach is somewhat unique and novel."
Wu Xiaotong pursed her lips, as if she could also be described as... cunning?
In that case, there should be preventative measures in place to guard against fake reviews, and the practice of using fake review accounts to manipulate reviews should definitely be stopped.
Wu Xiaotong didn't even go to lunch. She held her phone and started analyzing "I Tell You" point by point, wanting to know what the new boss behind it had done.
As part of the transformation to new business, they first offered meal subsidies.
Simply write a review and you can receive a meal subsidy, which will directly subsidize 5% of your bill, or even get your meal free!
The payment will be directly transferred to the user's designated WeChat, Alipay, bank card, or other account.
"This behavior is probably intended to retain users and lay the foundation for their new business, right?"
Wu Xiaotong felt that her analysis was probably correct.
Since new services primarily rely on reviews for user feedback, if your new service has no reviews at all, how can users have a positive experience or reference points?
This is actually quite easy to see.
However, she felt the subsidy rate should be increased; 5% was too low. Would 20% be better?
This should attract more users to write reviews.
Furthermore, there should be no time restrictions; it should be open 24/7, rather than specifying only Monday or Friday.
"The only downside is that it's a bit expensive."
"But the company that can buy 'I Tell You' at lightning speed must be rich... That's a bit stingy."
"No, it seems to be specifically targeting Jingzhou, which means it must be short of money and can't afford to burn through cash."
have to say.
The buyer was quite savvy.
They know how to spend money wisely.
If he started from scratch and bought traffic himself, he could easily make 850 million, let alone 8500 million.
As long as the new features of the transformation meet the original user needs, then no matter what he does, whether it's a restaurant or anything else, 850 million is already a pure bargain.
She checked the ratings on several app stores.
There are relatively few reviews from new users; most are high-scoring, positive reviews from existing users.
[I was going to uninstall it, but it's still working fine for me now.]
[If it doesn't update today, I'll have forgotten I even have this on my phone.]
[I tried it out and it seems alright? There aren't many reviews yet though.]
[Where are you upstairs? How can you say it's a little low? There aren't even any reviews for any restaurants in my city. Let's keep this for now and see.]
Since it was only recently updated, it's normal that some second- and third-tier cities don't have it yet. First-tier cities have a large population, many restaurants, and high consumption frequency, so it already has a lot of reviews.
Wu Xiaotong's chaotic thoughts seemed to be cleared up all at once.
How to describe it... It's like facing a difficult problem for a long time without being able to figure it out, and then suddenly realizing the answer after glancing at it.
Wu Xiaotong also had a similar experience when she was a child.
But the end result wasn't that I understood the problem; instead, it turned into me looking up the answer whenever I encountered a difficult problem, and repeating this process over and over again.
Wu Xiaotong became increasingly curious: now that the business has shifted to restaurant reviews, how will "I Tell You" commercialize itself?
Wu Xiaotong felt that she still needed to learn something and think for herself. She couldn't just keep flipping through answers or wait for commercial content to come up before suddenly realizing the solution.
Hmm... how about we ask Su Cheng?
Wu Xiaotong knocked on Su Cheng's office door without even having lunch.
Su Cheng had just returned from the restaurant and was still smoking.
Upon seeing Wu Xiaotong enter, he immediately got up to open the window.
"It's alright, Team Leader Su, I don't mind."
"Let's open it up, it'll let some air out."
"Team Leader Su, did you know that 'I'm Telling You' has been updated?"
what?
Su Cheng had just asked Xiao Chen to update the content this morning, and Wu Xiaotong came to see him so soon?
The lunch break hadn't ended yet, so Su Cheng could take this opportunity to chat with her.
"Team Leader Su, 'I'm Telling You' has undergone significant changes; it's practically a completely new software now. You can take a look."
Wu Xiaotong proactively unlocked her phone, found the app, and showed it to Su Cheng.
Su Cheng refused the phone she was offered: "Yes, I know about this, no need to look at it."
"Oh? Team Leader Su, I didn't expect you to be so interested!"
Su Cheng is indeed very concerned; there is probably no one in the world who is more concerned than him.
"Yes, we still need to keep learning."
The two began to discuss the advantages, disadvantages, and feasibility of the current implementation plan for "I Tell You".
Su Cheng explained at length: "I estimate they will put a lot of effort into the evaluation process, as it is their foundation."
"I guess they'll also develop software to automatically identify the authenticity of comments."
Wu Xiaotong frowned: "Team Leader Su, do you mean the testing account?"
"No, I said I'd check the comments, and I'd definitely check the account too."
Ok?
How can this be tested?
How do you generate positive reviews when your account is legitimate?
"It's all about the details."
"what?"
It's very difficult for people to describe things they haven't truly experienced, not even the owner of this shop.
False reviews often only offer general praise without delving into the details.
Conversely, sometimes there are many details that are designed to make people believe these kinds of carefully crafted, false evaluations.
The same principle applies to detecting whether someone is lying.
Looking directly into someone's eyes doesn't necessarily mean it's true; it could also be them trying to confirm whether you believe them or not.
Constantly emphasizing details only adds to the credibility of a lie.
Real reviews usually focus on things related to the restaurant, such as how remote the location is, how easy it is to park, how fast the food is served, and how good the air conditioning is.
False reviews typically include phrases like: "I was passing through on a business trip," "I came here for tourism," or "My wife wanted to eat xxx, so I came," or "My husband wanted to eat xxx dish, so I came," and so on.
Because they worry that the evaluations are not genuine enough, they tend to talk more about themselves.
These kinds of evaluations usually use more first-person pronouns, say a lot of "I", and use a lot of verbs instead of nouns.
This is the experience that Su Cheng summarized, and he asked Zhao Peng to find someone to write it into a program.
"Does such a program really exist?" Wu Xiaotong tilted her head. What she really wanted to ask was: Can such a program really detect this?
"It should work, I think some people are already doing it, but I don't know if it works for them."
"You can't say 100% detection is possible, but 70% or 80% should be more accurate?"
"Then they can make money just from this software!"
"Really? I think so too."
Su Cheng has put in a lot of effort these past few days to ensure the success of "I Tell You," and has been working online with the programming team to coordinate and collaborate.
Su Cheng's eyes are still bloodshot, and she relies on nicotine and caffeine to stay awake during the day.
Wu Xiaotong's dark circles are nothing compared to his efforts.
"So, Team Leader Su, how do you think 'I'll Tell You' should be commercialized? Do you have any good ideas? We can discuss it now."
Su Cheng lit another cigarette and exhaled the nicotine deeply into his lungs.
Wu Xiaotong's face showed no disgust for the smell of smoke, only a thirst for wisdom.
"If I were to do it, I would make it a VIP system."
"What kind of VIP system is this, where users are asked to become members and then restaurants are matched with them?"
Wu Xiaotong thought this approach was alright, but it was conventional and essentially relied on information asymmetry and traffic exposure.
The paid subscription rate may not be very high?
Before Wu Xiaotong could express her opinion, Su Cheng refuted her.
"no."
"Use the main functions as you like, it doesn't matter whether you have a membership or not."
"My idea is to make users pay for VIP memberships before they can write reviews."
Wu Xiaotong frowned deeply; she was completely shocked.
Pay to write a review?
What does this mean?
Do I have to spend money and write a review for you at the same time?
This is this...
(End of this chapter)
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