Rebirth after the college entrance examination

Chapter 206 Showing Goodwill
This event is divided into online and offline components.

First, it's online, with a lottery.

The video website hualahuala, the school version of the communication platform, Guolan Weibo, and the official website of Tangshi Group are the channels for participation.

Registered users who watch videos for a certain amount of time will be randomly triggered to post or retweet Weibo posts. Each time a user posts a selfie with a New Year's greeting via the megaphone, they can participate in the activity once.

Each user is limited to ten draws until the 29th day of the twelfth lunar month.

The prize is a gift package from a candy supermarket.

Third Prize: Fresh produce, local specialties, nuts, and beverages, with a total value of no less than 300 yuan.

The second prize is similar, but of better quality, with a total value of no less than 500 yuan.

First prize: 800 yuan in cash.

Scope of the activity: Nationwide.

If you win a physical prize, you can pick it up in person if there is a store in your area. If you do not wish to pick it up, you can leave your contact information and address and it will be delivered to your door within three days.

If there is no physical store, leave your address and we will send it by courier.

Cash, directly deposited into your bank account.

After receiving the prize, posting a picture on Weibo or the "Talking Point" app will grant you an additional week of access to the newly launched Kuwo Music Box collaboration with a Yellow Diamond membership, and a week of ultra-HD streaming of Hualahuala American dramas.

Secondly, there's offline.

Those who purchase a membership card at candy stores, convenience stores, or similar locations with a balance exceeding 500 yuan can receive a fruit blind box every day throughout the first month of the lunar calendar, with a minimum weight of one jin (500 grams).

Over 1,000 yuan, two jin, plus half a jin of free-range eggs.

More than 3,000 yuan, a five-jin fruit basket, and two jin of eggs.

Over 5,000 yuan, including a fruit basket and a seafood blind box.

Each store is limited to 1000 members. Blind boxes can be picked up in-store or left with an address for daily delivery by the merchant.

Last week, when Tang Wan presented this event plan to the group's senior management meeting, it caused a huge uproar.

Nothing special, just awesome.

By balancing the winning rate with the amount of money each member can handle, this is a massive promotion that is extremely profitable with no investment.

Of course, that's not the most important thing.

Most importantly, all the senior executives could see that this usually aloof and stunningly beautiful chairman was about to undergo a reshuffle.

Washing up high-ranking officials.

This single event integrated the group's entire existing trade chain, including procurement, sales, logistics, and finance, and also significantly propelled the media and cybersecurity departments forward.

--hiss
Is this a solution that a human could come up with?

Especially Liu Xiaoqiang, who was still sitting in the position of general manager of the group with unease, but was actually almost completely sidelined, narrowed his eyes and looked at the girl at the head of the conference table.

She is usually quiet and reserved, never interfering in matters except for the general direction. She is like a dignified maid. How could she come up with such a cunning and shrewd method?

It goes without saying who's behind this.

Liu Xiaoqiang sighed inwardly.

He had known about the relationship between Tang Wan and Xia An for a long time.

But even Xia An is just a young man in his early twenties, yet he's so damn ruthless.

After the meeting, feeling powerless, Liu Xiaoqiang took the initiative to approach Tang Wan and offered to step down, citing his advanced age as the reason.

Tang Wan tried to persuade him to stay, and he agreed.

Within three days, no fewer than sixteen middle and lower-level employees followed Liu Xiaoqiang in leaving the company; they were all remnants of the Tang Tianxing era.

Most of these people hold a certain number of stock options in the company, and the company will be listed in a month. They can enjoy their retirement, but they should forget about participating in the company's management and operation.

Thus, with Zhang Chunmin's official appointment, the era of Tang Princess officially began.

The ninth day of the twelfth lunar month, midnight.

Within 24 hours of the "New Year Shopping Festival" going live, more than 2.61 million people participated online, with a winning rate of 2%.

Including the dozen or so first prize winners, the total expenditure for 564 people was just over 130,000 yuan.

The candy supermarket has 82 stores in three provinces, with a total of 51,962 members and a stored value of over 300 million yuan.

In Dongshan City, over sixty franchised Candy Convenience stores have rebranded, registering over 30,000 members. While most have a basic membership of 1,000 yuan, the total amount exceeds 40 million yuan. And this happened in just one day…

It is obvious that due to the membership limit, the supply will soon fall short of demand.

However, building a large supermarket on the spot is definitely not an option.

However, Xia An had anticipated this situation and had Zhang Chunmin arrange for Sheng Tang Trading's ground promotion team to go to various provincial capitals a week in advance to invite local convenience stores to rebrand and join "Candy Convenience".

Initial steps such as changing the license plate, stocking inventory, and decorating are all free.

Financial statements are shared, and member consumption profits are split 60/40, with the original owner receiving 60% and Sheng Tang Trade receiving 40%.

As the winners continued to post pictures and share the real news on the Guolan Weibo account, Weibo, the gossip platform, and Hualahuala attracted elderly people and housewives who were not originally online but were looking to take advantage of the situation, resulting in a surge in registrations.

Meanwhile, small candy convenience stores are rapidly expanding across the country like mushrooms after rain.

Coverage at the smallest level of people's gathering place—the community!

During the Spring Festival, everyone is free, happy, and enjoys the hustle and bustle.

So the news of the two companies' nationwide promotions spread across the country in just three days, it was incredibly exciting.

However, this feat could not escape the notice of industry insiders.

Whether they were owners of brick-and-mortar businesses or heads of internet companies, they were all astonished.

The media was in an uproar, and under the manipulation of an invisible hand, they fueled Xia An's cause.

This is unprecedented marketing! It's a business model that pushes leverage to its absolute limit!

Are Tang Wan and Xia An geniuses?!

In response, Tang Wan publicly stated on her private Weibo account: "This is the solution proposed by Mr. Xia."

Xia An stated on her personal Weibo account: All of these were borrowed from Ms. Tang's physical store.

Golden couple!

The zither and lute resonate in perfect harmony!

The rumor that "You should get married right now!" has become quite widespread.

After having a meal at home, Xia An, pointing a lamp and swearing to Yuzi's parents, claimed that her relationship with Tang Wan was purely cooperative.

Is a partnership, or a husband-and-wife team, a partnership?

Back in Dongshan, Mr. Xia, who was in charge of the chairman's office of the Sugar Persimmon Group, had a thorough discussion with Ms. Tang on various ways of cooperating over two afternoons and three evenings.

On the eleventh day of the twelfth lunar month, the Sugar Persimmon Group officially entered the countdown phase.

Xia An, biting into a cherry, told Tang Wan, "This year's 'New Year's Shopping Festival' promotion has caused quite a stir. I think you can look forward to the top spot on the list of richest women next month."

Tang Wan gritted her teeth and held her breath, not daring to make a sound. Every now and then, she would glance to check if any of the blinds were not closed properly. She pressed Xia An's head down, forcefully blocking the intruding hand between her legs, and gasped, "Are you going to treat the richest woman like this?"

The phone on the desk next to me kept vibrating.

Tang Wan couldn't take it anymore, so she pushed him away forcefully and glared at him with a charming and seductive look.

"Please, tonight. Answer the phone first, please answer the phone first."

Xia An smiled and reached out to brush the strands of hair damp with sweat from her forehead before reaching for the phone to answer.

The person opposite me is Bai Nan.

"Okay, I understand. I'll get back to you in ten minutes."

Beside her, Tang Wan hurriedly straightened her clothes, buttoned up her clothes, put on her shoes, and pulled up her pants... She quickly escaped the sofa area, stood in front of the French windows, and used a small mirror to touch up her lipstick.

Turning around, she saw Xia An grinning foolishly at her, and she wrinkled her nose in annoyance.

"I heard about the Spring Festival Gala. What's wrong with the Spring Festival Gala?"

Xia An got up and walked over, gently putting his arm around her, and looked out the window at the pure white world.

"It must be that someone spoke up. The Spring Festival Gala production team called to express their goodwill and wanted to give us a Weibo ad at cost price."

"Tch, so what? I'm still the title sponsor."

Xia An pinched her little nose and laughed, "I was talking about CCTV."

Tang Wan: "..."

(End of this chapter)