Xueba's computing system

Chapter 219: Uncontrollable Ambition

Chapter 219: Uncontrollable Ambition

When Lin Yuan resigned from the Blue Label Factory, he was naturally strongly tried to retain him.

Position, salary, and stock options are all negotiable as long as Lin Yuan is willing to stay.

But Lin Yuan was determined to leave, because what he wanted to do next would make both Haotuan and Blue Label Factory very uncomfortable.

As for what Lin Yuan wants to do, it starts with the fact that businessmen all over the world want to do one thing.

What merchants all over the world want to do most is, of course, to tinker with the same product, change its packaging, and sell it to different people at different prices.

If Zhang San can afford 100 yuan, then sell it to him for 100 yuan. If Li Si can only afford 50 yuan, then sell it to him for 50 yuan.

Anyway, as long as you don’t lose money and make some money, it’s fine.

This is the ultimate dream of all businessmen, to scoop up all the profits.

But the customers are not fools, so naturally no one is willing to be the leeks. Why sell it to him for 50 and sell it to me for 100?

Therefore, the importance of packaging is reflected.

For example, for mobile phones, most manufacturers use the size of flash + RAM to divide the configuration. 128G, 256G, 512G, the price of different storage sizes can differ by hundreds of dollars, but in fact, the price of flash and memory is very cheap, especially for mobile phone manufacturers with huge purchase volume, it is even cheaper.

The most profitable part of selling mobile phones is selling storage. The price difference between 256G and 512G can buy a bunch of 256G Kingston USB flash drives.

The division of product versions adapts to the price acceptance of different groups of people.

Another example is cars. Good manufacturers always use precise methods to make you hesitate whether to spend an extra 10,000 or 20,000 yuan to upgrade a configuration level. They always make you spend more than the price of the configuration itself for a desired configuration.

This kind of outrageous operation has become a sales strategy in the mouths of some mediocre people.

Those mediocre people take it as a guiding principle.

The more advanced ones are those who sell cars through the dealer model.

The same model of car, exactly the same car, can have very different prices across the country.

Why is there a manufacturer's suggested price? It is simply to make it convenient for 4S stores in various places to offer discounts on their own.

So much so that even though humans have entered the 21st century for more than years, there are still many people who make a living by relying on gossip about car prices. In Lin Yuan's view, this is simply a boring internal friction within the human system.

All of these are done to achieve the goal of adapting prices to different users.

Naturally, the food delivery industry cannot escape this rut.

The dazzling coupons on the food delivery platform, the magical packaging and delivery fees, the ultimate purpose of all these fancy operations is to introduce variables into the price.

If the price is ultimately calculated by a formula, then the more variables involved in the price formula, the more natural variables there will be.

When you eat a few discounted takeout meals and think you've gotten a good deal, the real sickle is waiting for you behind.

Through the flexible allocation of variables such as coupons, packaging fees, and delivery fees, the food delivery platform naturally has a reason to have different prices for different users, thus successfully extricating itself from the accusation of price manipulation.

The impact of this random fluctuation in commodity prices is that merchants themselves are not sure how much money they can make from selling this meal. This uncertainty also applies to riders.

But in Lin Yuan's opinion, food delivery is an industry that does not require innovation at all.

To be precise, takeaway as food itself needs innovation, but the delivery process does not. It is just to guide the rider to pick up the food from point A and deliver it to point B, and then make the whole delivery process as smooth as possible. This is very simple in mathematical model.

Since this is an industry that does not require innovation, why should it be left to the private economy to mess around?

The advantage of the private economy over the public economy is that it is more innovative and market-oriented. But now the food delivery platforms are focusing on tinkering with prices. Is tinkering with prices considered innovation? It's just fooling people.

So Lin Yuan put forward his point of view - it is time to solidify the standards of the takeout industry.

It is unrealistic to directly bring food delivery platforms under public ownership, which is naturally inconsistent with the trend. However, it is necessary to set standards in order to curb the upper limit of the private economy.

So he quickly wrote a proposal.

The core idea of the proposal is to develop a set of open algorithms for each independent region to control the commission amount that the food delivery platform takes from merchants and the income of the riders for each delivery. In short, the goal is to standardize the food delivery industry.

Let the takeout industry be like the price of oil, open to the public nationwide and available for anyone to check.

The commission for merchants can be calculated by multiplying the price of the meal by a floating ratio, which can be determined based on the local economic development level.

The rider’s delivery income for each order can be determined by multiplying the delivery distance and the road congestion at the current time by a coefficient. This coefficient should also be determined based on the local economic development level.

It's very simple. The delivery prices in first-tier international metropolises such as Songhu are naturally not on the same level as those in third-tier cities.

The local government can regularly organize representatives of merchants, food delivery platforms, and local citizens to discuss and decide on various coefficients.

The coefficient is completely public, and any company can participate in the food delivery industry, thus making the food delivery industry a basic service for people's livelihood.

The government sets the standards (builds the stage), and private enterprises are responsible for operations (performs the show).

This will completely crush the food delivery platforms, because once the standards are established, there will no longer be a situation where only one food delivery platform dominates the market.

Originally, no private enterprises were willing to enter the food delivery industry, simply because they could not compete with the two major Internet capitals. The other party only needed to provide a little subsidy with coupons to kill the newcomers.

Completely liberalized competition may not necessarily lead to full competition.

In the process of producing giants, there is sufficient competition. But once a giant is produced, competition almost stops because there are no new players coming in.

Thus a de facto monopoly was born.

The disadvantages of this monopoly are obvious. Merchants and riders have completely become tools of the food delivery platform. Originally, the food delivery platform should be a tool, but the reality is that the food delivery platform, which has no assets, has become the landlord, and the merchants who opened stores with heavy assets have become its employees.

This is the landlord in the new era of the Internet - I don’t even provide the land, the farmhands (merchants) have to bring the land (shops) to work for me.

It would be strange if this kind of trick could cultivate high-tech enterprises.

Therefore, Lin Yuan was very indignant about this, and he wanted to do something good for the society.

Lin Yuan wants the world to understand that what determines the nature of things is not advanced tools, but the purpose of using the tools.

When he finished writing the last word of the proposal, his heart was filled with a sense of mission.

Although Lin Yuan has never been a person with a sense of mission, when it really came to this, he still couldn't suppress the urge to do something.

(End of this chapter)

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