The Super Rich: Start from when the family business is about to go bankrupt!
Chapter 176 WPG0175: Free? Business dinner? 134K
Chapter 176 WPG0175: Free? Business dinner? 134K
Wugengtian Pharmaceutical Group suffered a huge loss from trying to sell limited edition products!
Whether it is the Ningzhi Ruoxue series of products or the newly launched Bachunxiao, they essentially cannot play the limited edition trick.
You can't really use limited edition packaging, right?
Do we have to follow the example of nature's porters and make some zodiac glass bottles as limited editions?
An Wuyang brought Xia Yuqing out of Van Cleef & Arpels. He originally wanted to take Xia Yuqing to Tiffany's nearby, but was rejected by Xia Yuqing.
"I don't like the shape of their nails." Xia Yuqing directly denied Tiffany's brand representative image.
In fact, An Wuyang doesn’t like it either!
Does Tiffany have no choice?
They actually chose the nail shape as the brand’s representative image.
This is really difficult!
Look at Bulgari’s brand representative image of the snake, Cartier’s brand representative image of the cheetah, and Van Cleef & Arpels’ brand representative image of the four-leaf clover. Aren’t they all very beautiful?
If that doesn't work, you can also be like Harry Winston, without a very clear and specific brand representative image, which is also acceptable.
Or they could learn from Buccellati, which thought that the four-leaf clover of Van Cleef & Arpels represented a good brand image, so it took it and used it, and also achieved the second tier of luxury jewelry brands, even a higher position than Tiffany.
Van Cleef & Arpels was founded in 1906 and Buccellati was founded in 1919. Buccellati uses the four-leaf clover as its brand representative image, which can really be said to have borrowed the idea from Van Cleef & Arpels.
But so what?
Van Cleef & Arpels bite it?
The two did not look at other jewelry brand stores. An Wuyang took Xia Yuqing to continue shopping for watch brands.
However, An Wuyang doesn’t like any of the watch brands in SKP, such as Longines, Tudor and IWC. An Wuyang really doesn’t like them.
Although SKP also has brands like Rolex, the Rolex brand is well-known to those who know it. The hunger marketing they use is much more ruthless than that of Wugengtian Pharmaceutical Group!
Want to buy a watch at a Rolex counter?
Let’s buy a bunch from Tudor next door first.
An Wuyang took Xia Yuqing to the luxury brand area of traditional bags, which gathered popular luxury brands including Hermes, LV, Chanel, Dior, Gucci, etc.
However, An Wuyang did not enter LV or Chanel at all. He took Xia Yuqing directly to Hermès.
As a result, An Wuyang was recognized by the store clerk as soon as he entered.
"Mr. An, welcome to Hermès." A female clerk greeted warmly.
"Huh?" An Wuyang was a little confused. Has he ever been to SKP Hermes in the capital?
It seems not!
He has been to the capital many times, but has never been to Hermes at SKP in the capital!
Hermès does not just have a VIP system for each store, it has even been broken down to a VIP system for each salesperson.
The accumulated spending amounts of different salespeople in the same store may not be applicable.
So why did the sales staff at SKP Hermès in the capital know him?
"Mr. An, my name is Xiao Sui. It's my pleasure to serve you." The salesperson said politely.
Xia Yuqing also showed a curious look. She was also very interested in why the Hermès sales clerk knew An Wuyang?
An Wuyang asked directly, "How do you know me?"
"All our Hermès store employees across the country know Mr. An." Xiao Sui responded.
An Wuyang realized the reason!
It seems that Hermes attaches great importance to Wugengtian Pharmaceutical Group, so An Wuyang is treated as a super VIP?
"This Kang Kang bag of your female companion is very beautiful. Today we have just received the matte crocodile leather, black and silver buckle version of Kelly25. Is Mr. An interested in taking a look?" Xiao Sui introduced it to An Wuyang.
An Wuyang teased, "Is this something I can watch?"
"Of course!" Xiao Sui answered affirmatively.
"Even if it's Himalaya, as long as Mr. An needs it, we can place an order for him." Xiao Sui added politely.
An Wuyang raised his eyebrows. Is Hermes crazy?
Under normal circumstances, you have to spend more than 1800 million to order the Himalaya from Hermès, and you also need additional separate delivery, and it is unknown how long you have to wait.
So he can place an order directly?
Isn’t Hermès worried that he might become a middleman?
It seems there is really no need to worry!
Because An Wuyang doesn't need to be a middleman to make money.
"Then let's take a look." An Wuyang did not refuse the salesperson's kindness.
Xiao Sui took An Wuyang and Xia Yuqing directly to the small dark room, which is the VIC VIP room, and then brought over the matte crocodile leather, black and silver buckle version of the Kelly25 bag.
"Ma'am, do you like it?" Xiao Sui gestured to Xia Yuqing to take a look at this matte crocodile leather version of the Kelly 25 bag.
An Wuyang introduced Xiao Sui and said, "She is my girlfriend Xia Yuqing."
"Hello, Ms. Xia, it's a pleasure to serve you. My name is Sui Ying, and you can call me Xiao Sui." Sui Ying also introduced herself formally.
"Hello." Xia Yuqing greeted.
Sheng Qing didn't have the habit of saying "you", so Xia Yuqing just said "you". It wasn't a question of politeness or impoliteness.
Xia Yuqing looked at the crocodile leather version of Kelly 25 and shook her head, saying, "I think it's a bit ugly."
An Wuyang smiled. He also felt that the crocodile leather version of the Hermès bag was a bit ugly.
Although the crocodile leather version of the Hermès bag is more expensive, after looking at it in An Wuyang, the crocodile leather version of the Hermès bag is really not as good-looking as the ordinary leather version.
"Do you have Kelly in other colors?" An Wuyang asked.
Hearing An Wuyang's question, Xiao Sui secretly sighed in her heart that An Wuyang was indeed worthy of being listed as a VIP by the Hermès Xiaguo Headquarters. She originally thought that when she took out the spare part matte crocodile leather, black and silver buckle version of Kelly25, An Wuyang would take it without hesitation.
After all, if it is a piece of off-season goods, one can easily make more than 25 yuan by selling this level of Kelly25. However, An Wuyang didn't want it at all. Instead, he asked if there were any Kelly bags in other colors.
What kind of amazing customer is this?
"What color does Ms. Xia like?" Xiao Sui asked, and then added, "We currently have two colored Kelly 25s in the store, one is Dream Purple, and the other is Golden Brown."
"Bring them all here and let me see." An Wuyang ordered.
"No problem." Xiao Sui responded.
After a while, both bags were brought up. Xia Yuqing obviously preferred the dreamy purple Kelly25, and An Wuyang took it without hesitation.
(↑Dreamlike purple Kelly25 + Pegasus accessories)
But something went wrong during the payment process!
An Wuyang originally wanted to pay with a bank card. The suggested retail price of this dreamy purple Kelly 25 is 72800 yuan, which is a very cheap price.
But how can Hermès sell products at a guide price?
The reason why Hermès listed An Wuyang as a super VIP is very simple, that is to exchange resources with An Wuyang.
Hermès bags are a scarce resource, and Wugengtian's Awakening Essence Repair Cream is also a scarce resource, so the two can be exchanged for each other. Hermès is even willing to suffer a little loss, and they accept the value of the Jishima code at a price of 5000 yuan per piece.
However, for An Wuyang, the Jishima Code is free!
Isn't that rounding off to get something for free?
wrong!
When Hermès gets the Jishijie code and buys the Ningzhi Ruoxue Awakening Essence Repair Cream, you can make money at five o'clock in the morning!
In view of the fact that he could get something for free and even make money, An Wuyang finally chose to pay 15 Jishima codes, and then received a small Pegasus accessory as a gift.
After Xia Yuqing and An Wuyang walked out of the Hermès store together, she felt as if she was dreaming.
"Student An, did we buy the Hermès bag for free?" Xia Yuqing hesitated.
An Wuyang replied negatively, "We paid for the Jishima code."
"Is the Jishima code so valuable?" Xia Yuqing was surprised, and then asked, "I remember using the Jishima code to buy a repair cream set in your online store, and it seemed to cost money, right?"
"Yes!" An Wuyang responded affirmatively.
"Doesn't that mean Hermès is losing money?" Xia Yuqing was a little confused.
"They didn't lose anything." An Wuyang responded.
Hermès is indeed the leader in the field of high-end bags, but it does not mean that Hermès is also strong in other fields.
For example, the Ningzhi Ruoxue Awakening Essence Repair Cream. It seems that Wugengtian Pharmaceutical Group has released a lot of it, but in fact, the five major distributors have to deal with the relationship-building customers all over the country.
What’s more important is that some people with connections will not just take one house, but will take as many as they can.
Last time, Wugengtian Pharmaceutical Group released 10 sets of Ningzhi Ruoxue Awakening Essence Repair Cream through its five major distributors, but in reality it was good enough if it could be distributed to people!
It is highly likely that Hermès’ network of relationships is not among these 10,000 people. After all, Hermès is an overseas luxury brand, and it is actually quite difficult for it to cross over and enter the relationship network of the top five dealers.
The customers who have connections with the five major dealers all know that money alone is not enough.
In addition, even if Hermès is a relative household, how much quota of the Snow White Awakening Essence Repair Cream can it get?
An Wuyang and Xia Yuqing walked around the SKP shopping mall again, and An Wuyang received a call from Yang Yuxin.
"Mr. An, our group has arranged a dinner. Do you have time to attend?" Yang Yuxin asked tentatively.
An Wuyang frowned slightly. He came here with Xia Yuqing to travel, not to attend a business banquet, so he refused without hesitation, "I don't have time today. I have a dinner appointment with my girlfriend tonight."
However, An Wuyang also gave face and added, "Before we leave, you can organize another dinner party."
"Okay, Mr. An." Yang Yuxin breathed a sigh of relief. At least An Wuyang gave her face.
After An Wuyang hung up the phone, Xia Yuqing asked inquiringly, "Is Manager Yang going to invite us to dinner again?"
An Wuyang did not hide it, "The Ping An Xingtian Group behind her is our family's distributor. The Ping An Xingtian Group wanted to organize a business banquet in the evening, but I refused."
"We are here to travel, I don't want to work anymore." An Wuyang added.
Xia Yuqing said hesitantly, "Will that be bad for your business?"
"Of course not!" An Wuyang answered affirmatively.
Wugengtian Pharmaceutical Group is currently a monopoly and exclusive business. If dealers want to make money, they have to look at Wugengtian's face. After all, Wugengtian has already shared huge profits. Look at what's wrong with Wugengtian's face?
Fortunately, An Wuyang has a bottom line, otherwise Yang Yuxin’s purity score would definitely drop by one point during this trip to the imperial capital!
"Let's go and try the daily delicacies of the local people in the imperial capital tonight." An Wuyang explained.
Xia Yuqing's eyes lit up, "I want to eat braised pork."
"Are you sure?" An Wuyang teased.
"Hmm?" Xia Yuqing was puzzled. "Is braised pork not delicious?"
"It's delicious, but don't you have to lose weight?" An Wuyang asked.
Hasn't the dancer Xia Yuqing been controlling her weight?
Xia Yuqing responded, "I'll indulge myself a little while traveling, and I'll eat less throughout the day tomorrow."
"That's fine." An Wuyang nodded.
Around six o'clock in the afternoon, An Wuyang and Xia Yuqing left SKP shopping mall without buying anything else.
Originally, An Wuyang wanted to buy some luxury brand clothes for Xia Yuqing, but Xia Yuqing flatly refused.
It’s not that Xia Yuqing thinks luxury brand clothes are too expensive, but she simply thinks luxury brand clothes are too ugly!
In fact, the selling point of many luxury brand clothes is the big logo, which provides the emotional value of luxury brand showing off. To say that they are really good-looking is not the case at all.
For example, Xia Yuqing likes to wear skirts, and those skirts from luxury brands are hard to describe.
For example, does a Gucci skirt have any sense of design other than the big logos all over it?
Not only Xia Yuqing thought this kind of skirt was ugly, but An Wuyang also thought it was ugly. He even thought it was not as pretty as the solid moon-white long skirt.
An eighteen-year-old girl wearing a moon-white dress, that is white moonlight!
The two came to the SKP underground garage. Ma Qingjun was still waiting for them in the underground garage, and the Maybach S580L was kept started to ensure that the temperature inside the car was cool.
"Let's go back to the hotel first." An Wuyang ordered.
"Got it." Ma Qingjun responded.
It is now past six in the evening, the capital's rush hour, and even on the ring road there are still stop-and-go traffic jams.
Faced with the traffic jam, An Wuyang took the initiative to ask, "Master Ma is from the capital?"
Ma Qingjun answered affirmatively, "Yes, I am from Chaoyang."
"Master Ma, can you recommend any delicious braised food nearby?" An Wuyang asked a local for advice.
Ma Qingjun thought quickly before responding, "I don't know much about the nearby braised pork, but I know a braised pork restaurant that's delicious. It takes about half an hour to get there from where we are now."
"Then let's go." An Wuyang changed his itinerary.
The main reason is that there is a traffic jam now, and it will take more than an hour to get back to the hotel.
"Okay." Ma Qingjun responded.
More than half an hour later, the Mercedes-Benz S580L stopped on the side of a small alley. Ma Qingjun's parking skills were very superb, and the distance between the passenger side and the alley wall was less than three centimeters.
This is a necessary skill for parking in the alleys of the imperial capital!
The alleys in the imperial capital are too narrow. If the parking skills are not up to par and the vehicle cannot be parked close to the edge, the empty road may not be able to accommodate another vehicle.
Ma Qingjun parked the car, got out to lead the way for An Wuyang and Xia Yuqing, and then took them to a small shop called "Shengji Luzhu".
Ma Qingjun introduced it to An Wuyang, saying, "This Shengji Luzhu is a time-honored brand. It was in business during the era of public-private partnerships, and has been passed down through three generations until today."
An Wuyang took out his phone and transferred 1000 yuan to Ma Qingjun. He greeted him and said, "Master Ma, you've worked hard today. We're going to try some braised pork, and you can find a place to eat."
This thousand yuan is both the tip for today's driver, the cost of today's dinner, and the cost to get rid of Ma Qingjun so that he doesn't have to be a light bulb.
Ma Qingjun was also a wise man. He responded politely, "Thank you, Mr. An. I'll find a place to eat first and I'll be back as soon as possible."
(End of this chapter)
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