Black technology: a super empire spanning two worlds

Chapter 103 [Dissatisfied? Do I care whether they are satisfied or not? ]

In the chairman's office.

Yun Shu, who was sitting next to him, kept silent and listened to what Xiao Yu said. For a moment, the beautiful assistant couldn't help laughing.

Xiao Yu, who answered the phone, immediately replied, "Mr. Lei, I was really scared when you asked me for 8000 million units right away. Not to mention that I don't have it, even if I do, other friendly companies will definitely think I am hiding it and deliberately not supplying them."

What I mean is, you're making me offend people.

Lei Jun naturally understood the hidden meaning of Xiao Yu's words, and immediately agreed with a chuckle: "Indeed, I didn't consider this. In this case, I only need a supply of 5000 million units, is that okay?"

Xiao Yu denied it without even thinking: "Not 5000 million. At most, we can only squeeze out 500 million. The production capacity is really limited, Mr. Lei."

Lei Jun was also stunned when he heard this. Young people nowadays are like this. When bargaining, they usually just give a 50% discount. What a guy, you just removed a zero...

Lei Jun quickly said: "This is impossible. It's only 500 million units. How can I negotiate additional orders with other suppliers such as Qualcomm?"

To increase the production capacity of 12S-Ultra mobile phones, it is not enough to just ask Lingjing Technology to increase the supply of screens and battery components, but also to increase the supply of chips from Qualcomm, and the same goes for other suppliers. Lei Jun is just talking to Xiao Yu first.

Because he had no personal relationship with Xiao Yu, the two had only met once so far, which was the last time Lei Jun came to visit him in person.

Other suppliers have long-term cooperative dealings with Lei Bushi, so he is very confident that he can deal with them. However, he is not sure about Xiao Yu. He does not know Xiao Yu very well now, so he has to settle the supply problem of Lingjing Technology first. Settling Xiao Yu is half the problem.

At this moment, both parties were bargaining, and Xiao Yu looked like he didn't want to sell but was just being difficult.

And Lei Jun also acted like he was begging you, please give me more goods.

Xiao Mi finally succeeded in the high-end market, and it can't be a flash in the pan. This time window is right, and there may not be such a good opportunity in the future. Just give me more goods. It's not like I won't pay you. It's not like you don't want to make money even though you have it. What kind of words are you talking about...

Finally, Lei Jun gritted his teeth and said, "How about this, brother? As long as you can supply Xiao Mi with goods, I will give you another 4.5 percentage points of the profit of this batch of goods, and Xiao Mi only needs to take 0.3% of the profit. Basically, I don't want any profit, I only want market share."

Xiaomi's mobile phone business profit margin is not high, even less than 5 percentage points, only about 4.8%. This figure is not amazing for a hardware company, but fortunately Xiaomi has a huge shipment volume and user base in the global market. Even if the profit margin is meager, it can eventually accumulate into a large income.

However, it is indeed ruthless that Lei Jun is willing to give up 4.5% profit margin on this batch of goods.

Xiao Yu couldn't help but be stunned after hearing this. Yun Shu, who was silent on the side, was also a little surprised when he heard this. If they gave Lingjing Technology a 4.5 percentage point profit, then providing this batch of goods to Xiao Mi would mean that Xiao Mi was working for nothing. If the operating costs were not well controlled, they might even lose money.

Lei Jun certainly knew this, but this time, he had a longer-term vision. He wanted to get this batch of goods, increase the volume of high-end phones, and consolidate this group of core users. Although this batch of goods does not make money now, it will be a victory if he can gain a firm share of the high-end phone market.

When the next generation of products is released, we will have this user base and then we can make money from the next generation of products.

Without a sufficient market share to establish scale, the company cannot gain a firm foothold in the high-end mobile phone market and will be nothing more than a flash in the pan.

Now 12S-Ultra has given Xiaomi such a great start in its attempt to enter the high-end market. If it fails later on, Mr. Lei will be truly unwilling to accept it.

Compared with this, Lei Jun is willing to give up the little profit in front of him. He only wants market share.

Originally Xiao Yu thought that he would just let go since the deal was almost done, but he didn't expect that at the last moment, Lei Bushi would start again with a zero frame and use his ultimate move. In order to get the goods, he even gave up the little profit from this batch of goods.

Lei Jun had already said so much, Xiao Yu felt embarrassed to refuse.

However, as long as Lei Jun dared to give this profit, Xiao Yu would not hesitate to take it, because in the equity structure of Xiao Mi's company, foreign capital accounts for a considerable proportion, and foreign institutions such as JP Morgan, Citi, Morgan Stanley, HSBC, Standard Chartered, etc. all hold Xiao Mi's shares. If Lei Jun had not been broad-minded, did not put on any big boss airs, and could put down his status without hesitation to ask for help, Xiao Yu might not have had such a strong cooperation with Xiao Mi. It can be said that Lei Jun's personal face accounted for more than half.

In this way, Lei Jun successfully obtained an additional supply of 3850 million screens and batteries from Xiao Yu. Together with the previous supply of 2800 million units, the total production capacity was 6650 million units.

Finally, Yun Shu saw Xiao Yu hang up the phone and couldn't help but ask: "Can we really squeeze out so much extra production capacity?"

Xiao Yu threw his phone aside, stretched his body comfortably, and said slowly: "We can always squeeze in some money. Our production capacity has increased, but the military's purchase volume has not increased significantly. The amount supplied to the civilian market is more."

Yun Shu lowered his eyes and thought, then looked up at Xiao Yu after a while: "We told other mobile phone manufacturers that we had no stock, but now we have provided Xiaomi with an additional 3800 million units. If the news gets to other mobile phone manufacturers, they might think we are playing tricks on them and become dissatisfied with us."

Hearing this, Xiao Yu smiled and said, "Dissatisfied? Do I care whether they are satisfied or not? If they have the sincerity of Lei Bushi, I wouldn't mind giving them the goods. Of course, they are completely out of stock now. Even if their sincerity is ten times greater than Lei Bushi's, they are out of stock. Let's talk about it after we increase production in the future."

Xiao Yu dares to be so strong because he has the confidence to support him.

Who can blame it on the fact that apart from Lingjing Technology, there is no other company in the world that can provide large quantities of cheap graphene materials?

If you can't find a substitute product, you have to rely on others.

There are so many high-end industries with huge demand for graphene materials, and the mobile phone industry is just one of them. Lingjing Technology does not need to look for buyers on its own. Instead, buyers come to it in an endless stream to ask for supply.

Lei Jun successfully obtained a large additional supply order from Xiao Yu. Although no formal contract has been signed yet, it can be regarded as a gentleman's agreement.

The people at the helm have already discussed it, and there will basically be no surprises.

However, in order to prevent any unexpected problems from happening during the process, Lei Jun immediately arranged for someone to fly to Linzhou to sign the contract to avoid any further complications.

Lei Jun himself was not idle either. He turned around and looked for other suppliers.

At the same time, when the capital market saw Lei Jun announce the online first-day order volume of 12S-Ultra, Xiaomi's stock price soared again, and its market value soared to HK$7580 billion, or about RMB 6470 billion.

In just less than five days, the market value has skyrocketed by about 1.5 times, which is simply crazy.

The capital market has long been optimistic that the sales of 12S-Ultra will not be too bad. After all, in the next two months, 12S-Ultra will be the only mobile phone in the world that has both a full screen and a long battery life.

But no one expected that the order volume would be so explosively good, it was simply epic and seriously exceeded expectations. The pace is towards annual sales of 5000 million, and this may be conservative. The important thing is that Xiaomi is finally going to succeed in the high-end market.

Other competitors are now patting their thighs again and again, and even feel that "when there are no heroes, the little ones become famous."

Because competitors think Xiaomi is just lucky, having been the first to launch the graphene full-screen and battery, and seizing this rare opportunity, this is what led to the current huge success of the 12S-Ultra.

On the other hand, competitors think that as long as they can get the first launch, their products will not be much worse than the 12S-Ultra. However, few competitors reflect on why Lei Jun was able to get the goods and get the first launch.

Many people in the industry never expected that the application of these two emerging technologies would have such a huge impact on boosting product sales.

……

(End of this chapter)