Depressive screenwriter.

Chapter 206 Propaganda
Su Yan's current popularity seems to have already broken out of the TV drama circle.

This kind of situation also happened a lot in the Chinese entertainment industry in Su Yan's previous life.

Sketch actors, writers, etc. have crossed industries to make movies.

Some just rely on traffic to make a quick buck, while others, although indeed across industries, have indeed produced some good movies and made a name for themselves in the industry.

Su Yan's current popularity in Xia Country is much higher than the protagonists of similar examples in his previous life.

Normally speaking, the proportion of a star's TV drama fans who become his movie viewers is indeed not high, but it depends on the situation.

Su Yan's current popularity and fame in the Xia country's TV drama circle is not enough for a normal star.

The number of fans willing to support his films exceeds his competitors' estimates.

The number of people who are looking forward to Su Yan's movie, which has been announced for more than half a year, also exceeds market expectations.

Su Yan's reputation of never having a bad ending in any of his works is the best publicity among the fan community.

In the next few days, the promotion of 5 Centimeters per Second continued to be on the hot searches.

A number of movies that will be released in July have also begun pre-screening promotions.

But this time, Su Yan is no longer an unknown figure in this summer season like he was last year.

Needless to say, the work was very popular before its release, not to mention the cast. Several competitors competing at the same time clearly felt the pressure, and the media also began to add fuel to the fire.

[The popularity of 5 Centimeters per Second continued to rise before its release, second only to The Windmill. This summer, Su Yan is coming on strong. ]

[This is the second film by the talented screenwriter Su Yan. In this summer season when the competition is obviously more intense than last year, can it replicate or even surpass the performance of The Garden of Words last year? 】

[The creative team of Fengche accepted an interview and boasted that the goal of the work is to achieve a box office of over 1 billion, which will sweep all the movies in the same period and win the box office champion of the summer season. Judging from the current publicity of various works, the love movie "5 Centimeters per Second" and the fantasy horror movie "Black Fog" will be the biggest competitors of "Fengche."]

[The movie "Windmill" started its pre-release preview in Shanghai in late June, with audience approval ratings exceeding 90%.]

【Well-known film director and screenwriter Fu Yunxiang and well-known film screenwriter Xia Yunze were guests on Hudu TV and talked about this year's summer movie market. They strongly supported their friend director Lu Chentao's new film "Windmill". They also expressed contempt for Su Yan's 5 Centimeters per Second. "A young man who doesn't fall in love can't create a high-level love movie. It's just a joke!"! 】

[Summer movie season begins promotion war, compared to last year, the number of film investors with both strength and funds has doubled! ]

[Su Yan set out from Tokyo to Shanghai to start the promotion of the movie before its release. At the fan meeting, Su Yan said frankly that 5 Centimeters per Second will be a work that all fans will never forget! ]

[Su Yan responded to fans at a fan meeting in Shanghai and asked if 5 Centimeters per Second was a depressing love movie. His answer was, "The protagonist was smiling in the end!"]

[The movie title of 5 Centimeters per Second may have a hidden meaning. Su Yan hesitated to talk about it at the fan meeting! ]

At the end of June, early in the morning, in a villa area in Shanghai.

Su Yan got up from the bed.

Although he has hardly been back for more than two years, he regularly hires someone to clean the house, so the whole house is still clean and tidy.

He has been in Shanghai for several days since he came from Tokyo and has a lot of schedules every day.

He had dinner and drinks with the heads of the distributors, and met and got together with the heads of the major cinema chains in Xiaguo's film industry.

Although Su Yan prefers to be alone, the entertainment industry is a huge field of relationships. Others see the value of Su Yan, and Su Yan sees that others can increase the screenings and publicity of his own films, so it is inevitable that they get to know each other.

After being busy for a long time, Su Yan has a special schedule today.

Went to Sakura TV and signed a cooperation agreement for the S-level drama Fate Zero with Sakura TV's current production department director Aya Ozekida.

Zhongxia TV, which has always had a good cooperative relationship with Su Yan, learned some time ago that Su Yan was going to cooperate with Sakura TV. The director of the production department even went to Tokyo in person to negotiate with Su Yan, hoping to win the broadcasting rights of fz, but Su Yan declined and said that they would continue to cooperate next time if there was an opportunity.

Although the cooperation with the other party was very good, Su Yan naturally knew that one should not put all eggs in one basket. Whenever the two sides had a conflict over the distribution of interests, they would definitely turn against each other immediately.

It’s always good to plan ahead.

This is also one of the reasons why Su Yan would consider cooperating with Sakura.

Su Yan got up and washed, and the makeup artist who had made an appointment in advance also came. After everything was done, Su Yan's assistant and entourage drove to pick him up.

The group arrived at Sakura TV before the agreed time.

Here, the reporters and media that Sakura TV had invited long ago started filming as soon as Su Yan got off the car.

"Su Yan, we meet again."

Xiao Guantian Cai, who was dressed elegantly and appropriately, immediately came over with a group of people from the TV station.

Su Yan looked at her and the people behind her, feeling a little dazed for a moment.

After three years, I came here again. People and things seemed to be the same as three years ago, but they were all changed.

"Hello, Minister Xiaoguan." Su Yan immediately came back to his senses and shook hands with Xiaoguan Tiancai with a smile.

The two faced a group of reporters and were photographed.

In itself, this was a scheduled meeting.

It was big news that Su Yan and Sakura TV station had resolved their differences and continued to cooperate.

Although fz has decided to start broadcasting in January next year, it is normal to start related promotions now.

"It's been three years since we last met, and you seem to be still the same as before!" Xiao Guantian Cai sighed.

"No, it's Minister Xiaoguan who is getting more and more beautiful and younger." Su Yan said with a smile.

Xiao Guantian Cai looked at Su Yan carefully.

Naturally, she admired Su Yan very much.

It can even be said that if Su Yan had not left Sakura TV and had not confronted Akasaka Yoshitoki, she would never have had the chance to become the head of the production department in her life.

But she does find it a little unreal that such a talented person who once worked under her has now achieved such success.

After all, it is Sakura TV that is now in a low profile and wants to cooperate with Su Yan.

Su Yan accomplished all this in just three years.

Su Yan and Xiao Guantian Cai came to the designated place, where the production department and screenwriting department of Sakura TV, as well as some personnel from other departments were there.

The contractual agreement between the two parties regarding the fz cooperation had already been determined in advance, and the main purpose of holding such a ceremony was to invite the media to report on it and build momentum for the work.

Sakura TV hasn't won the quarterly championship for a long time.

And Aya Ozekida also urgently needs a report card to give to the top management after taking office as the head of the production department to consolidate her position.

Whether it is Su Yan or Xiao Guantian Cai, they have only one expectation for the result of this cooperation: first!

When Su Yan and Kozekita Aya were calmly answering various questions from reporters, the employees of Sakura TV behind them were as if in a dream.

Especially Su Yan’s former colleagues in the screenwriting department. Some of them had once given guidance to Su Yan when he was an intern. Times are changing so rapidly.

The signing session ended with the last question from the reporter.

"For the drama Fate Zero, are you confident that it can create the same ratings miracle as Puella Magi Madoka Magica?"

As for Su Yan's response, it became a hot search on major online platforms that evening.

"Puella Magi Madoka Magica and my previous series of works are just the beginning of my life. I certainly think that the performance of FZ will surpass all my previous works!"

That night, Su Yan's fans all came out to make a scene.

There is no new drama starring Su Yan in July, but the topic about Su Yan remains hot.

"You old thief is a bit too confident! Surpass the magic circle?"

"Are you concerned about this? He is only 24 years old, so young, he has plenty of time to surpass his past self. Am I the only one concerned that the old thief is cooperating with Sakura TV again?"

"Things change so fast. I thought the old thief would never have anything to do with Sakura TV again."

"You don't know this, right? When the old thief was at Sakura TV, those dramas were able to be approved because of the help of Xiao Guantian Cai. Now Xiao Guantian Cai is the director of the production department. He is here to help others boost sales."

"The old thief only has a grudge against Akasaka Yoshitoki, not against Sakura TV. This kind of thing is normal."

"It's just a bit sad. FZ won't be airing until January next year. From a time perspective, we have to wait half a year."

"Don't be picky. Compared to other people in the industry, Lao Zei is already a model worker. Not only will FZ be airing in the winter season next year, but the Rurouni Kenshin movie will also be released in the spring season."

"Next year's events are too far away. I'm only interested in 5 Centimeters per Second, which will be released in half a month."

"It feels like there's been a lot of news about the old thief recently! It's everywhere."

"He is no longer the unknown guy he was three years ago. He is now a big name in the TV industry and a rising star in the film industry. If 5 Centimeters per Second, Love Like a Bouquet, and the Rurouni Kenshin movie are all successful, then next year, Su Yan's popularity will be unimaginable."

"At this stage, among the five movies with an investment of over 100 million yuan that were released in July, 5 Centimeters per Second ranked at least in the top three in terms of momentum before its release. If everyone supports Lao Zei more, maybe this movie will have a chance to win the summer box office championship!"

"Chong Lao Zei's TV dramas have always been number one, there's no reason why his performance in the film industry should be so poor."

(End of this chapter)