New Age Artists

Chapter 482 Happy Camp, Deep Sea Culture goes public
The end of the year is approaching.

Shen Santong brought the main creators of "Lost on Journey" to promote the movie.

Shen Santong, who usually stays out of the spotlight.

Xu Zheng, who has completed the TV series and is about to finish the movie.

The powerful Wang Baoqiang.

Mr. Billion Box Office Huang Bo.

Yuan Quan, one of the golden flowers of Chinese opera.

The most beautiful Chang'e Yan Danchen.

Zuo Xiaoqing, who is somewhat famous.

Fan Bingbing, who made a guest appearance but shared the role of actress with Yuan Quan.

The popular young actor Huang Xiaoming.

There are also new generation small flowers such as Yangmi.

The creative team is quite strong and has appeared on various programs.

Changsha.

As soon as Shen Santong got off the plane, he headed for Malanshan, where the main creators had already arrived.

At the end of the year, Shen Santong had various meetings, and as the director he was the last to arrive.

Happy Camp has undergone several evolutions and gradually matured.

After Li Xiang left in 04, the show was adjusted to focus on ordinary audiences and downplay the star routine of the "big variety show".

Try new concepts of "pan-entertainment" such as "auditions", "reality shows", and "live PK".

The effect is so-so.

In 05, Kuaiben started the host elimination format.

The effect is also average.

In 06, the show returned to the celebrity routine, switching to mainly inviting idol stars to participate in games, interviews, interactive games, etc.

However, we still focus on mobilizing participation from audiences outside the stage.

In 07, the concept of "pan-entertainment" returned to providing a platform for ordinary audiences or grassroots groups and combinations.

It was not until 08 that the Happy Camp program team revised the program again.

Return from the grassroots stage to the "star + game" model.

This is the program format that later generations are familiar with, and it has entered the "entertainment to death" stage.

"Good leadership."

As soon as Shen Santong arrived at the recording site, the leaders of Hunan TV and the program director came out to greet him, and the host of Kuaiben He Jiong was also there.

He has this status now.

After several consecutive films, he has established himself as a top commercial director.

After the explosive success of Wu Yusen in "Red Cliff", his status was elevated to the ranks of great directors.

It's not a propaganda statement, but it can be said openly and spoken out loud.

It would not feel strange to be listed alongside Zhang Yimou and Chen Kai.

After a polite group photo, the leader left, and Shen Santong chatted with He Jiong: "Teacher He, long time no see, the program is getting better and better."

The two are familiar with each other and met on the show "Crazy Supermarket".

He Jiong's status was not as high as in later generations, but he was indeed a teacher of minor languages ​​at Beijing Foreign Studies University.

Learning a minor language is a very good path, which most people don't know about and can't get exposed to.

Adding cross-disciplinary skills makes it the best of the best.

What allows an illiterate person to study finance or other majors in a very good university is the connections, as professional skills are not required after graduation.

He Jiong and BFSU achieved mutual success. He Jiong needed the identity of "teacher", and BFSU also gained a well-known alumnus.

Of course, drawing a salary without working is definitely against the rules and may even be illegal.

He Jiong is a genuinely gentle person, not pretending: "Long time no see, you are getting better and better."

Shen Santong waved his hands: "No, it's just first place."

He Jiong found that Shen Santong had not changed much, and was quite humorous and relaxed.

"Teacher He, you go ahead and do your work. I'll see you on the show later."

The producer of Lost on Journey had already arrived, and Shen Santong went over to greet Xu Zheng and others.

After a brief chat, we started filming.

Even though the playback time is only over an hour, it is very normal to record for half a day or until late at night.

Shen Santong said he didn't care about this.

Being able to film two plays a year, manage a company, and make many friends, physical fitness is not a problem.

Indoor variety show, play various small games.

A lot of people came, and the Kuaiben program and SM requested that Girls' Generation be invited to make an appearance.

The special show of "Lost on Journey" will support the show.

Shen Santong did not perform in this variety show, nor did he comment on anything, let alone criticize anything. He was just happy.

The target audience of the show Kuaiben is a family-friendly audience.

Shen Santong actually agrees with the concept of Kuaiben. There is nothing wrong with “entertainment to death”.

It is an entertainment program, not a library or a classroom. Does it mean it is teaching the audience?

The target audience of Kuaiben is a family who has attended a week of classes or a week of work.

Turn on the TV on Saturday night and find a show that the whole family can watch and have fun.

Then until around ten o'clock, the whole family brushed their teeth and washed their faces.

The negative reviews of Happy Camp in later generations are due to the popularization of mobile phones, the development of the Internet, and the silence of the program’s audience.

It is not the audience of the show who are speaking.

The target audience of Kuaiben is elementary school, junior high school, high school students, and their parents.

The former has the opportunity to go online and play right away.

I don’t have the energy to pay attention to anything else, and I’m too lazy to even give a bad review.

Unless it involves their core interests, such as Xiaoyuan Search Questions PK various cheats.

Most parents will PK with their children to stay one or two hours longer on their phones if they reach a certain score.

College students come to practice questions and bully the children.

This is unbearable for children, and it affects their ability to play with their phones. The older audience of Kuaiben is the parents of children, who are past the age of being able to actively express themselves online.

The critical group is mainly composed of college students who have the time and energy to speak online.

The way to watch programs is not on TV, but on laptops and mobile phones.

From passively accepting program output to actively looking for programs.

Then as more entertainment programs emerged, Kuaiben began to seem old-fashioned and lame.

Kuaiben is not mainly aimed at college students.

Its audience is children who do not have complete cognition, and parents who are too tired from work to use their brains or explore other things and just seek entertainment.

College students have time, energy, and brains, but they are bored to death and are totally not the target audience of Kuaiben.

From this perspective, Xie Na is a very professional host, even more important than He Jiong.

He Jiong is the best at controlling the game, while Xie Na can create atmosphere.

All kinds of “hahahaha” laughter can relax children and parents who are tired after a week.

The audience of Kuaiben is also the audience of Lost on Journey.

Shen Santong happily plays games and gets all the "Lost on Journey" stuff.

Without caring about his image, he scrunched his face into a ball, making it look embarrassing.

Lead the creators and hosts to start working on it.

The show had a great atmosphere.

Just have fun and have no burden.

Girls' Generation did not participate in the "囧" challenge, but many of them had plastic surgery.

Finished recording "Happy Camp".

After having dinner with Teacher He, who played the role of host, it was already four o'clock in the morning.

Fan Bingbing finished Shen Santong's midnight snack.

Complaining about the recent show recording: "I feel like Happy Family is focusing on the Korean group Girls' Generation, and Yan Danchen and the others didn't give much topic."

Shen Santong was thinking about life and said "oh".

In his hands he subconsciously holds the origin of mankind, the spring of nutrition.

Fan Bingbing pushed his hand away. This guy not only pinched her, but also pinched her.

"What are you talking about? I'm talking to you."

Shen Santong: "Happy Camp pursues trends, so of course we like Korean groups."

If the Happy Family had not been involved in bribery, they would have been able to continue even if the number of televisions turned on continued to decrease, other entertainment programs developed, and the ratings decreased.

Fan Bingbing said: "It depends on the person. The attitude towards Korean idols, Hong Kong and Taiwan actors is indeed different from that towards our mainland stars."

Shen Santong nodded: "Kuaiben is all about entertainment, he likes whoever is good at entertainment."

Fan Bingbing was surprised: "I thought you would criticize Kuaiben."

Shen Santong said: "This is an entertainment variety show, and its positioning is entertainment."

"It's like a child who keeps crying. Should we blame the child? The child just can't control himself. The parents should be held responsible."

Fan Bingbing: "Then isn't Ip Man also a movie?"

Shen Santong explained: "The host took the initiative to make trouble, so I fought back. Moreover, movies and entertainment variety shows have different positioning. Theatrical movies, even if they are entertainment in nature, are more serious than variety shows."

Speaking of which, the official attitude towards the entertainment industry is also related to positioning.

Kuaiben collects gold bars, and with the kind of high pressure of later times, you have to deliver them after they are weighed.

The final solution was just to suspend the program, which was a lot of noise but little results.

I didn't expect to achieve anything in the entertainment industry, so I can't say I'm disappointed.

"These girls' generation members look glamorous on the surface, but they are like puppets in private." Fan Bingbing recalled that during dinner, Girls' Generation did whatever their agent at SM asked them to do.

Fan Bingbing feels that he will accompany whoever he wants to accompany.

"Didn't you take over Girls' Generation's mainland business?"

Shen Santong replied: "The Koreans asked that Girls' Generation not be allowed to interact with our society."

"Why?" Fan Bingbing wondered.

Shen Santong talked about the situation of Korean idols.

After cooperating with SM, Shen Santong has a detailed understanding of the Korean entertainment ecosystem.

"They are afraid they will run away. They only get a fixed salary every month, and they still owe the company money. They can't even take leave if they are sick."

"Accompanying people is a basic operation. Not to mention idols, even actors are the same."

Fan Bingbing was shocked: "What the hell, is this possible?"

The unspoken rules at least provide benefits.

It's shocking that the Koreans don't even give us any benefits and even give us money.

Shen Santong said: "I plan to create a show called Running Man. You will be the Running Man Goddess, and Huang Xiaoming will be the captain."

"In the idol star market, I plan to compete with Hong Kong, Taiwan, and Korea in all aspects. This market is easy to enter, has high returns, and is very lucrative."

Fan Bingbing said something: "I heard that Deepsea Culture is negotiating with securities firms to promote its listing on the Growth Enterprise Market. Is that true?"

Shen Santong nodded: "The Olympics is a cultural event. The cultural industry must continue to develop, and the financial crisis cannot stop it."

"China Film Group supports industrial development, but it cannot be fully commercialized and the profits are not good, so they found me."

"It's not just Deep Sea Culture. The group is planning to separate Dongtian Network as well and package it up."

"At that time, you, Xiao Ming, Zhou Jie, Huang Bo, Tang Yan and other stars will all receive a subscription quota. It is up to you whether to subscribe or not."

Fan Bingbing couldn't make up his mind: "Do you think I will subscribe?"

"It depends on personal choice. If you take a proper amount, there is a gimmick of being the first entertainment stock." Since interests were involved, Shen San did not make any final decisions during the call.

If I were like Huayi in my previous life, I would have achieved financial freedom by buying more.

It's normal to fail.

The listing does not include the most profitable Lokomotiv Films and gaming businesses.

After having contact with Fan Bingbing for a long time, Shen Santong knew that the reason why he had such a result in his previous life was also related to his personality and his strong ambition.

Fan Bingbing suddenly smiled: "I have to go back to the crew to film tomorrow. Something happened to Zhang Ziyi, so I have to add more scenes."

She smiled playfully.

Shen Santong knew what was going on.

(End of this chapter)