Huayu 1992, my entertainment era

Leon Lai followed Zhou Ziheng to Hengyu Cinema.

Hengyu is holding an internal film screening tonight, showing "The Ring".

"The Ring" started filming at the end of May, finished last month, and just did the post-production last week. It will be released on the 20th of this month.

For a horror film like "The Ring", there are undoubtedly two most suitable release dates: one is the Ghost Festival in the East, and the other is Halloween in the West.

After careful consideration, Hengyu plans to release the film during the Ghost Festival.

The reason for this is that it is still early until Halloween, more than two months away, and Hengyu Cinemas has no good films to show recently and cannot wait.

Secondly, this year's Halloween is on August 28th, which happens to be during the summer vacation, which is a box office bonus period.

"The Ring" was released a week earlier, which not only caught up with the atmosphere of the Ghost Festival, but also attracted a lot of students during the last ten days of the summer vacation.

When Zhou Ziheng and Liming arrived at the company, almost all the company's senior executives had already arrived.

There were also several newspaper reporters who were on good terms with Hengyu.

"Mr. Zhou."

"Mr. Dawn!"

A few senior executives came up to say hello, and the group went directly to the screening room.

“I’m not exaggerating, this movie is going to be a hit.

Mr. Zhou, if the box office is a hit, don’t forget to give me a bonus.”

On the way, the director of the play, Huang Wei, asked Zhou Ziheng to give him a bonus.

"Of course there is no problem. If the box office performance is good, each member of the crew will get a big red envelope."

Zhou Ziheng responded with a smile.

He is not a stingy person. He will give a generous bonus to several directors in the company as long as the movies they produce do well at the box office.

Zhang Yimou had made a fortune for the company by filming "Red Sea", so Zhou Ziheng was not stingy and gave him a big red envelope.

"However, I bought the copyright of this drama from Japan. If you don't make it well, don't blame me for asking you to go back and continue filming "The Yin and Yang Road"."

"I promise you that when you see the finished film, you will not be disappointed."

Huang Wei patted his chest and made the assurance.

Several people entered the screening room, and the staff left to start debugging the machine to play the movie.

The main reason for holding this film screening today is that we are worried about the quality of the film.

Although the release date of "The Ring" has been tentatively set for the 20th, it is not absolute.

If the quality of a film is not up to standard, its release date may be cut and it may have to be re-shot or re-edited.

This is what most film companies are doing.

Before many movies are released, internal screenings are held to decide whether the movie will be released.

This is especially true for larger companies.

Hengyu is now of considerable scale. Although Hengyu Films and Hengyu Cinemas are both companies under Zhou Ziheng, Zhou Ziheng is consciously splitting the two companies to make them independent.

This independence will naturally lead to restrictions on film screenings.

From now on, Hengyu’s films will not be shown as soon as they are made. Hengyu Cinemas will review the films.

The screening schedule will also be arranged based on the quality of the film.

Of course, since it is a boss's company, there are definitely some conveniences.

The story of The Ring is simple:
A high school girl, Amin, watched a videotape of unknown origin with her classmates. Seven days later, she and her classmates died one after another.
This attracted the attention of female reporter Li Qi (played by Charlie Yeung), who decided to investigate the truth of the incident.

Li Qi learned that Amin had been hospitalized before his death due to excessive shock from watching a videotape, so she found the hotel that rented out the videotape and rented the unnamed tape. When she turned on the VCR, the extremely horrifying scenes almost made Li Qi emotionally collapse.

Li Qi's boyfriend Gao Yu (Francis Ng) comes to her side at this time, copies a videotape and decides to study it with her.

They can only survive if they uncover the secret of the video tape within seven days. But the result...

In fact, the story is not important. The most important thing about the play "The Ring" is the setting of the curse.

The curse is spread through a videotape, and anyone who watches it will die.

This setting is absolutely unprecedented and novel.

In addition, Huang Wei has created a horror atmosphere in the previous two "The Dark Knight Rises", which makes this film very different from the previous versions, but also very interesting.

Because the door was closed during the screening, the entire screening room was pitch dark.

When the movie started, the horror sound effects and atmosphere seemed unusually heavy.

Two women among the company's senior executives even screamed because the movie was so scary.

One of these two women is Florence Hui.

Florence Hui, who is known as a strong woman, was so scared that she threw herself into Zhou Ziheng's arms.

The movie ended, the curtains were drawn, and Huo Wenxi let go of Zhou Ziheng with lingering fear. She frowned and said, ignoring the strange looks from the senior executives around her:

"This movie has too much horror atmosphere, I'm afraid..."

"This is a rated film, and those under sixteen cannot watch it in the theater.

For adults, the horror atmosphere is stronger and will arouse their curiosity.”

Zhou Ziheng was not worried. He was very satisfied with the version shot by Huang Wei.

The only flaw is probably that the leading actress' acting is mediocre.

The female lead named Gigi Leung was found by Huang Wei himself.

It is said that she was originally shooting commercials, but was spotted by Derek Yee this year and became the leading lady in "The Blazing God of War", a movie that Derek Yee had spent three years preparing for.

Er Dongsheng had previously successfully laid a very solid foundation in the Chinese-language film industry with the film "Love in a Fallen City".

His new film also invited Andy Lau to play the male lead, and it has attracted a lot of attention.

Gigi Leung was invited to play the female lead, which naturally attracted the attention of other companies.

Everyone wanted to scratch the lottery ticket, so they let Gigi Leung act in a movie in advance, and then put the movie on hold, waiting for "Chariots of Fire" to be released.

If the movie is a big hit at the box office after its release, then the price of the movie that they invited Gigi Leung to star in in advance at a newcomer price will naturally increase.

Huang Wei originally also advocated this ideology.

Unfortunately, "Chariots of Fire" has not been released yet, and "The Ring" is about to be released first, so it didn't get to share the popularity.

Compared to the female lead, Wu Zhenyu, who has relatively fewer roles, performs as steadily as always.

He successfully carried the show with his acting skills.

"Be good, boss, don't invite me to watch this kind of movie next time."

Li Ming next to him turned pale, he was also frightened by the movie.

"So what do you think of the movie?" Zhou Ziheng ignored the comments of other senior executives and asked Liming instead.

“It’s scary, but it’s also very interesting. If it’s promoted well, it’s expected to be a big hit at the box office.”

Liming analyzed according to his own ideas.

Zhou Ziheng nodded. This type of movie is indeed very dependent on publicity.

Touching his chin, Zhou Ziheng pondered for a moment.

He was thinking about how to promote the play.

"How do you think we should promote it? Tell us what you think."

(End of this chapter)