The Birth of Shanghai's First Conglomerate

This is my first time spending Chinese New Year in Nanluoguxiang.

The day came to the eighth day of the second lunar month, which happened to be Lunar New Year's Eve.

Jiang Peiyao traveled from Shanghai to his home for the New Year, accompanied by Bai Xin, who also stayed in Beijing.

According to the customs of my hometown, Wangcai Village, we have to eat a reunion dinner at eight o'clock in the morning and set off firecrackers at home.

Then comes pasting up couplets, celebrating the New Year with joy.

Chen Pingsheng completed the entire journey without missing a single step.

He started cooking at around 5 a.m., and by 8 a.m. the table was full of food.

My younger sister visited Hu Lin's hometown this year, and his family was still as lively and bustling as ever.

According to Beijing custom, people eat dumplings during the Lunar New Year.

His wife had specially prepared a lot of chive filling, filling the table to the brim. Chen Pingsheng stood up and toasted everyone, saying, "Happy New Year."

"Brother-in-law, Happy New Year."

Jiang Peiyao still sports her signature pink wavy hair and looks stunning.

A year has passed, and her key position seems to have grown a little bit more.

"Dad, Happy New Year."

Chen An'an also stood up and drank it all in one gulp. She wanted to have another drink, so she quickly said to Song Yanxi, "Happy New Year, stepmother."

After finishing her drink, she wanted to drink more, and then looked at her dazed younger sister Chen Xinyi and said, "Little sister, when you grow up, I'll teach you to play the suona."

"You should probably give up. Your sister really enjoys dancing. Give her some music and she can wiggle her little bottom for half an hour."

Chen Xinyi giggled, it's true that she likes to dance.

As soon as the music starts, she can jump up and down on her own.

"Dad, some of those who learned to dance have made a fortune. It's more reliable to follow me and play the erhu and suona."

Chen An'an stood up and promised, "It would be best if my sister were like me. Once she learns to play the suona, the two of us can form a death rock band."

"So you specialize in helping people bury their dead properly?"

Chen Pingsheng didn't want to talk about this during the Spring Festival, but the chubby girl made him think of it.

Chen An'an would never do such a thing; she wants to be sophisticated and classy.

We still need to think about the specifics of what constitutes a higher court.

After they finished their New Year's Eve dinner, Jiang Peiyao came to chat with him alone.

It mainly concerns the trainee competition.

Now everyone lives in a super villa, and they've even divided into seven groups to play PvP.

These trainees racked their brains to ensure a successful debut.

The power struggles and backstabbing that occur in the large villa are countless.

They're all still trainees. Whoever wins in the end will be the female idol who debuts.

The difference in income is absolutely enormous.

In fact, many trainees complained that it was unfair.

After all, from the very beginning, they had access to special resources within the group.

At the 100,000-person music festival held at Shuiyunjian, there are plenty of opportunities for exposure and performance.

It can be said that this one move completely widened the gap.

"fair?"

Upon hearing this word, Chen Pingsheng seemed to recall something, and shook his head, saying:

“From the moment we are born, people are divided into different classes. Just like this courtyard house, if you are born without it, you basically can’t afford to live in it for the rest of your life. I spent so much money and mobilized countless resources of the group to hold this program, not to let them experience fairness, but to help the brands under my group get a good brand exposure opportunity.”

Jiang Peiyao was only twenty-one, the most beautiful age for a girl. She asked, "Brother-in-law, Deer Antler Coffee is already so famous, how can it not make money?"

"It's not that easy."

Chen Pingsheng said, "The more famous a brand is, the more it needs to maintain a high level of exposure. After the New Year, Deer Antler Coffee will invest another billion yuan, and your brother-in-law, I will personally go to Shanghai to take over as the president of Deer Antler Coffee."

He is now the sole chairman of the group and has veto power over all major decisions.

He listened to reports from Deer Antler Coffee every now and then.

Currently, the only positive aspect is the brand's reputation, high brand awareness, and significant traffic.

It simply cannot make a profit, let alone compete with Starbucks.

"It's a pity that I'm not famous enough or very smart right now, otherwise I could share some of the pressure with my brother-in-law."

Jiang Peiyao lived under his wing for two or three years.

Those were also the three most carefree years.

She works very hard, but it's not easy to make it in the entertainment industry.

Even if she has excellent resources, she shouldn't waste them.

"How old are you? You don't need to worry about these things."

Chen Pingsheng reminded her, "Let me tell you, you're still young, so you can't just go looking for a boyfriend. When you're older, your brother-in-law will pick one for you himself."

Jiang Peiyao blushed, "Brother-in-law, I didn't think about these things. If I'm going to find someone, I want someone as upright and honorable as you."

"Forget it, I'm not as good as you think."

Of all his wife's relatives, the one he liked the most was this little cousin.

Despite having access to readily available high-end resources in the entertainment industry, she still chooses to work her way up from the bottom and work diligently for several years.

Compared to most celebrity offspring who are all talk and no action, she's already doing exceptionally well.

Jiang Peiyao didn't actually have many opportunities to chat and eat with him. They could only get together when he went to Shanghai.

Seriously speaking, Tencent Entertainment should start cultivating its own new batch of artists.

Among these trainees, he actually favors Shen Wanning, a girl with a traditional Chinese style.

The professional sections are indeed outstanding.

As for Yang Chaoyue, who unexpectedly gained popularity due to her "factory flower" persona, she has popularity but no real talent.

If we were to let her act in movies in the future, they would most likely flop.

The "factory beauty from the mountains" persona is only novel for a short time; audiences haven't seen this type before.

After she reaps the benefits of this wave, things may not go so well for her in the future.

In the entertainment industry, to maintain long-term popularity, one ultimately needs solid talent.

Chen Pingsheng kept reminding Jiang Peiyao that if she wanted to go far and stay popular in the entertainment industry...

Then you must learn from Zhao Liying. She has been filming idol dramas all these years, and her acting skills are definitely seriously underestimated.

Those who truly enjoy watching her acting know that she can convincingly portray any role.

She's already twenty-seven or twenty-eight, yet she can still portray the naive and innocent type of character to an exceptional degree.

It is actually extremely difficult.

As for Bai Lu, whom she had always mentored, his performance was also quite good.

Now, becoming a mentor in trainee competitions is also a way to further increase my visibility.

Overall, in terms of female artists, as Yang Mi and Zhao Liying get older, Tencent Entertainment still has successors.

They are both senior figures in this industry.

The absolute top star of their era.

The only regret last year was that Liu Yifei, the "Fairy Sister," wasn't signed.

The main thing is that Chen Pingsheng asked her to find movie scripts, and she ended up finding three.

None of them made money.

She was rejected three times, and even with her good temper, she assumed he was deliberately making things difficult for her.

After that, he never came to Tengying Entertainment again.

This fairy-like woman has an unparalleled eye for choosing TV dramas, but her taste in movies is surprisingly poor.

There's another entertainment industry event going to be held in Shanghai after the New Year, and they've sent him several invitations.

He hasn't decided whether or not to go.

Perhaps we could still try to sign Liu Yifei.

Tencent's stock price has now reached 260 billion.

With just this one share, his personal wealth is already around 160 billion.

Even excluding those hidden billionaires, they could easily make it onto a Forbes list that ranks very low in Beijing.

Not to mention he also owns Tengchao Commercial Management, with net assets of up to 120 billion yuan. After the New Year, he will also accelerate the development of Tengsheng Fresh Food.

Including both Beijing and Shanghai, his full-category fresh food brand currently has 110 stores.

The total investment is 400 million.

Annual total sales are around 8 billion, and annual net profit is between 200 million and 400 million.

It looks very good, but he still needs to accelerate the pace of development.

His main goal was to contract more land in rural areas, starting with one village and eventually expanding to a whole town.

Then to another county.

As long as he can set the price of rural wasteland at an annual rent of over 8,000 yuan, and still generate some income.

He felt that he could improve the local environment in this way.

Even if it doesn't make them incredibly wealthy, it can at least solve some of the problems related to rural elderly care and children's education.

To make money with such high rents, the prerequisite is that he must establish a complete fresh produce farming industry chain covering all categories.

He believes that in the end, all the profits of the Tengsheng Fresh brand will be realized.

In most cases, the benefits will ultimately go back to the farmers.

Because this is, in itself, an agricultural brand.

He himself didn't realize that from the very beginning when he started preparing to get into the full range of fresh produce.

Subconsciously, I had already thought about using this brand to support agricultural production.

……

On Chinese New Year's Day, many relatives still came to his house.

Liu Fen and the others are still in the countryside and haven't come up yet. The old lady Peng Ying won't be back until after the 10th.

Seeing that he was too busy, his younger cousin Jiang Peiyao offered to stay and help him take care of Chen Xinyi.

The baby will be two years old in four months. He is chubby and looks especially cute.

Give her a lollipop, and she can sit in her little nest and lick it for ten minutes straight.

Add some music, and it'll be even better.

They bounced up and down for half an hour.

As for her sister Chen An'an.

With a stand set up, a small fresh flower is all it takes for her to play a little erhu.

Chen Pingsheng had nothing to do anyway, so he didn't go out on the first day of the Lunar New Year, which was also a local custom.

It is said that going out on the first day of the Lunar New Year will affect one's fortune for the whole year.

If he dreams again that he has become a multi-millionaire, he'll probably wake up in a fright.

After registering a new account, Chen Pingsheng sneaked into the live stream room of Xiao An'an, who likes to play the erhu.

"Hey, welcome to Big-Faced Kid's not-so-bright dad."

"Uncle, your name isn't very good. It's not like my dad's. He has such a smart daughter like me, and he wakes up smiling in his dreams every night."

Chen An'an chuckled: "The pride of the family, the future heir to a billion-dollar fortune."

Chen Pingsheng remained silent; the chubby girl had been a bull since she was a child.

They have an exceptional talent for interpersonal communication.

There were only three people scattered in the group, including his father.

Chen Pingsheng strongly suspects that another female account, whose name is "My daughter is a bit stupid, but she is rich and powerful," is actually involved in the case.

This name looks like it was just picked randomly; it's very likely his wife's.

His wife's two main tasks at home, besides cooking, are keeping accounts.

She knew her daughter was doing live streaming.

Since the commotion wasn't too big, no one tried to stop it. However, some people inside Shuiyunjian had seen Chen An'an's posts.

She happened to see it and immediately posted a notice from Shuiyunjian, forbidding people from giving rewards or helping her boost her popularity.

Before she became famous, we could let her have some fun, but once she became famous, her little live-streaming room will be shut down by her father immediately.

The chubby girl has had many interests since she was little, and her mother has never stopped her.

If we let her develop according to her nature, now she's far ahead in everything except academic performance.

Chen Pingsheng gave her a small flower.

Chen An'an was incredibly grateful.

"Thank you so much, uncle. You're so kind, almost as kind as my dad."

Chen Pingsheng almost doubted his ears. A gift worth one cent was almost as much as his own father giving her hundreds of thousands of yuan in pocket money every month.

Is she serious?
"I'll play a world-famous piece that I composed myself for you, Uncle."

Chen An'an squinted as she played the erhu, her posture characterized by exaggeration.

While others play the erhu quietly, she played it with the effect of playing the guitar.

Swing around as much as you want.

Regardless of whether others are happy or not, she makes herself happy first.

"Oh my, Sister Rabbit is here."

A fairy with a white rabbit head also came in, and Chen An'an was very happy.

Because this is her only loyal little fan.

Chen Pingsheng clicked to take a look, as he could always chat with her for quite a while.

This person called Rabbit Sister only posted one selfie video, which was a combination of seven or eight photos.

In 16, very few people realized that short videos would be the third golden track to change the fate of young people and quickly achieve financial freedom.

Most of the videos people post are just casual snapshots from their daily lives.

Those who are beautiful can quickly accumulate hundreds of thousands of fans because of their looks.

This one called Rabbit Sister is obviously quite pretty.

She was still a female college student.

Chen Pingsheng didn't say anything, just watched the two of them chatting happily.

As they chatted, they even made plans to meet in person.

Chen An'an wanted to go see her so she could enjoy his live erhu performance.

There's nothing to worry about. When the chubby girl goes out alone, she always has at least three bodyguards.

She herself knew that she just didn't want her bodyguards to get too close.

She just doesn't do well in school, she's not stupid.

Especially after the family became wealthy, her father would often make her watch horror movies about rich heiresses being kidnapped.

For a while, she was so scared that she didn't dare to go out.

After discovering that the world was at peace, she was so angry that she didn't speak to Chen Pingsheng for three days.

What's wrong with meeting up in real life these days? It's perfectly normal.

Chen Pingsheng discovered that the account that was suspected to be his wife had logged out.

He left as well.

It must be said that, overall, he is quite satisfied with his daughter, who has been raised freely and allowed to develop her own personality.

Back in her rural hometown, she hadn't even sent out the five million yet.

Now it's up to her.

Chen Pingsheng quietly went to his wife's room and found her bending over to lay out the blankets.

He silently lifted the hem of her Chanel skirt.

Song Yanxi was startled and turned around to hit him.

Hit and hit.

This is how they begin to contribute to further population growth.

As for the big kid outside, she has already made an appointment to meet him in person on the sixth day of the Lunar New Year, and she is looking forward to that day with great joy.

When the young lady goes out, the entourage must be at its peak.

However, she decided to keep a low profile for now, and then surprise the kind-hearted Rabbit Sister twice later. (End of Chapter)