America gains both fame and fortune
Chapter 417 Black Kohler
Chapter 417 Black Kohler
At Warner Bros. Studios, in the John Wick studio, Martin met the sponsor representative from Germany, a middle-aged brown-haired man named Hoffmann-Koch.
Louise introduced the two parties and emphasized, "Hoffman is the representative of the German company Heckler & Koch in New York. After hearing about our project, he must come to Los Angeles to meet you and wants to sponsor our film."
Facing people who came to deliver money, Martin smiled naturally and kept saying kind words: "HK company is well-known, and I am also a firearms enthusiast. I have used products such as MP5, USP and HK rifles, and they are better than American weapons." "
"You're too polite, Mr. Davis. I've always wanted to meet you, but I've never had the chance to meet you." Hoffman doesn't look like a German, but more like a Yankee who is good at business: "A few years ago, when I saw the video of Burbank High School, I knew you were an expert with guns."
Martin first spoke from the perspective of a Los Angeles city hero and said, "It's a pity that we couldn't save more people."
He started by talking about his own background: "I grew up in the slums of Atlanta surrounded by gangs. I once initiated the establishment of a community defense alliance. Only by becoming proficient in using weapons and becoming stronger can we protect ourselves and the people we care about."
Hoffman took the opportunity to give you a gift: "On behalf of HK Company, I would like to give you a full set of our civilian products. Please don't refuse. The company will help you complete all legal procedures."
Martin acted very familiar with HK products: "Do you have your company's new HK416 carbine?"
"California has stricter firearm restrictions, with only semi-automatic civilian versions available," Hoffman said.
Louise interrupted and said, "Hoffman came here this time to sponsor our film on behalf of HK Company."
"I have discussed the film with Ms. Meier, and also read the script and some of the scene settings." Hoffman was very direct: "The film is almost entirely composed of hot gun battles and action scenes. I have communicated with the company headquarters, and the company is willing to sponsor all the guns used by the protagonist you play."
Martin glanced at Louise, and their eyes met for a moment.
He had heard from Louise on the phone before that she was not idle when she went to New York on a business trip to discuss filming locations and other matters, and she also brought back a sponsor.
Martin asked, "Your requirement is that the male lead I play must use all HK company's products?" He said bluntly, "In the scenes, there are many shots where the male lead picks up guns and shoots..."
Hoffman understood what Martin meant and said, "The main weapon that the male lead has carefully prepared must come from HK." He certainly understood the key to the cooperation: "In addition to the weapons, we will also assist the crew in a series of filming matters in New York and provide a sufficient amount of venue sponsorship fees."
Martin glanced at Louise and said, "I have no objection."
Louise said to Hoffman: "We will discuss the specific details of the cooperation tomorrow."
Hoffman stopped talking about these things and instead chatted with Martin about guns. He found that Martin was indeed an expert in using guns.
He suggested HK to choose this movie mainly because of Martin. On the one hand, Martin's commercial appeal was growing stronger and stronger, and on the other hand, Martin, as a city hero, had killed gangsters with a gun.
When talking about guns, Hoffman also tentatively asked Martin if he was interested in shooting a series of shooting practice posters and videos for HK.
Martin refused without hesitation. Even in a place like the United States where guns are rampant, only extremely stupid public figures would cooperate with gun dealers in such endorsement-type projects.
As the leading actor in a movie, he can be used in any way, but it won’t work in real life.
Martin and Louise reached an agreement on cooperation with Hoffman, and the people below quickly worked out the specific terms of cooperation. In addition to providing firearms and props to the crew, HK will also provide $300 million to sponsor the filming.
This contract seems to have made some contribution to free America.
“We expect to achieve $1000 million in advertising revenue.”
In the office, Louise pushed up her black-rimmed glasses and said, "The sponsorship contract with Coca-Cola has been negotiated. They will provide $400 million in advertising sponsorship."
Martin asked with concern: "Do they have any specific requirements?"
Louise smiled and said, "You are the leader of the Coke Cult. Coca-Cola requires that in the design of the action scenes in the film, there must be at least one major action scene where you use a bottle of Coke to kill the enemy."
This was within Martin's expectations. "No big deal. I'll ask Chen Hu to focus on designing similar scenes and strive to make the fight more interesting."
Louise continued, "Your and Mene's characters, as well as other powerful killers, will be wearing mainly dark suits in the film, and Briony will sponsor all the suits."
She smiled and said, "And the Cadillac. What aroused the hero's revengeful rage was not only the dog, but also the car. The car had to be a Cadillac. In addition, your main means of transportation in the film was also a Cadillac."
Martin said directly: "As long as the advertising sponsorship fee is enough, these are not a problem."
Whether the car the hero wants to get back is a classic Mustang or a Cadillac, it actually doesn’t make much difference to the film.
Martin is in its rising period and is very popular. It has multiple brand sponsorships, which makes the project's advertising sponsorship and investment promotion particularly smooth.
There are also brands such as mobile phones and department stores that are negotiating advertising cooperation with the crew.
Of course, it is far behind super commercial blockbusters such as Transformers and The Dark Knight. The revenue of these two films from advertising sponsorship alone is more than 3000 million US dollars.
But in medium-sized productions, Martin can be ranked in the first tier, if not the top in Hollywood.
As for mobile phones, Nokia was the one that finally reached an agreement.
2008 was the last year of Nokia's success, and Nokia's advertising requirements were consistent, such as durability and toughness. It would have been even better if it had anti-ricochet lenses. Unfortunately, Samsung's bomb has not yet come out.
Martin then met with two directors, Chad and Nolan, and basically arranged his schedule.
After the Oscars ceremony, he will go to New York to shoot "John Wick", which is expected to be completed in about two months. He will return just in time for the beginning of the summer season, and "The Dark Knight" will truly begin its pre-screening promotions.
The relevant publicity preparations have been pushed forward, whether on Martin's side, the crew or Bale's side.
Before Louise rushed to New York again, she found Martin and Chad again.
The three of them also constitute the Big Three of the "John Wick" project.
"There is one thing I want to tell you in advance."
As Martin's status in the circle and his business appeal continued to improve, Louise gradually became more particular about the methods and ways of handling work related to Martin. Some things could be communicated in advance to avoid a lot of trouble.
She said roughly: "This time the crew was shooting in New York, there were many street scenes, and we had to deal with New York municipal agencies. A New York official who cooperated with us this time recommended a friend's daughter and wanted our crew to give her a role with some weight."
Chad was not opposed to this. Hollywood was full of people with connections, and this was normal. He asked, "Is a female killer okay?"
Louise said: "It would be best if it's a positive role. I personally suggest that she play the leading female role."
Although she is the heroine, she actually has very few roles. She spends most of her time living in the photos in the hero's wallet and in his memories.
Martin asked, "What's the connection behind her?"
Louise said directly: "Her father served as the federal prosecutor of New York City for more than ten years and also worked in City Hall. He has a certain influence and his friends and acquaintances are spread across many departments in New York. If we absorb her into the crew, the location shooting will be much less troublesome."
She added: "He is an actor himself. He has appeared in many TV series since 2002. He started to get involved in the film industry in 2005 and played many important supporting roles."
Martin said, "You know how to give favors better than I do. You make the decision."
If it didn't involve the heroine, Louise wouldn't have brought it up for discussion, and seeing that Martin and Chad had no objections, the matter was basically settled.
As for the other party's young age, this is not a problem at all in her eyes. Not to mention that it can be solved with makeup, the role itself has limited screen time.
As it was approaching the end of February, Louise and Chad led most of the crew on a chartered plane to leave Los Angeles and head to Brooklyn Studios in New York to make final preparations for the filming of "John Wick: Chapter 11".
Martin was called to the hotel by Kate. After a crazy outburst, Kate began to cultivate her mind and adjust her state for the Oscars ceremony.
The next day, the poor man was again exploited by Jolie and Aniston until the tank gun ran out of ammunition.
Fortunately, Elizabeth was dieting and saving water for her first Oscar red carpet in her life, so she didn't have that much energy to grab ammunition.
Martin recovered his spirits after a day's rest.
On February 2, he and Elizabeth took a small amount of high-calorie food, changed into their respective dresses, and drove straight to the Kodak Theater in an all-black Cadillac flagship sedan.
The Academy Awards ceremony is in its 80th year.
After queuing for a while, Cadillac gradually approached the red carpet area.
Martin glanced at the slightly nervous Elizabeth and pointed outside the car window, deliberately asking her to relax: "Do you see that red area? That is the area of the Coke Cult. I am the leader and you are the saint. We will bring Coke and drink with the believers later."
Elizabeth saw the red T-shirt and smiled sweetly: "I know this is an indispensable ritual for you every time you walk on the red carpet."
Martin also smiled: "I will join you in the future."
Elizabeth was particularly happy, and her sweet smile cured her inner tension: "I'm looking forward to it."
After the car in front drove away and Colin Farrell walked away on the red carpet, the Cadillac stopped in front of the red carpet.
Martin got out of the car first and turned around to lead Elizabeth out.
Countless flashes of light lit up, so bright that it was impossible to open your eyes.
Martin took Elizabeth's hand and walked towards the Kodak Theater.
Reporters on both sides were talking about it: "Playboy has a new girlfriend."
"It seems to be the younger sister of the Olsen sisters. I remember her name is Elizabeth."
"That's right, Elizabeth Olsen, Martin's new prey."
(End of this chapter)
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