Crossover: Pen name: Dazai Osamu, Omega Kasumigaoka

I was surprised to see that NicoNico allows users to upload their own videos.

Shinjin Makoto's eyes lit up slightly.

He has always dreamed of making animation.

I've also made some animated short films before as practice.

This feature allows users to upload these animated shorts and share, enjoy, and discuss them with a wider audience.

This will help him identify his shortcomings and continue moving forward on the path of animation production.

Thinking of this, Shinjin Cheng immediately clicked on the website's registration page.

When filling in the username.

After thinking about it, he decided to come up with a new name in order to sever ties with his past identity as a rich second-generation.

"Why not just call it..."

"Makoto Shinkai, please!"

.......................................

Hey guys, do you have any monthly tickets? Could you give me some, or even just review tickets, flowers, anything would be great, please?

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Chapter 47: Expensive Copyright Fees

Kitahara Makoto, NicoNico launched a creator incentive program.

The main purpose is to encourage users to update and upload more videos, and to update and upload high-quality videos.

The number of registered users on NicoNico is still relatively small.

There are only a few hundred thousand people.

Therefore, Kitahara Shin lowered the entry barrier.

Once a video reaches 5,000 views, it can be included in the creator incentive program.

Then, the revenue of a video = number of views × price per view × coefficient + number of bullet comments × price per bullet comment.

Roughly one thousand views equals 50 yen.

There isn't much money.

But in this era, it was a groundbreaking feat.

You can earn money by uploading the videos you create.

This is for some people who are struggling to find the right connections and channels, but have a passion for creating animation and movies.

It was undoubtedly a glimmer of light in the darkness.

It gave them hope to persevere.

Therefore, NicoNico Animation launched its 'Creative Incentive Program'.

It immediately attracted a large number of video production enthusiasts.

Like gold being sifted from sand, pearls are found hidden in the vast ocean.

Although most of these people are not as professional as business professionals.

But there are always a few exceptionally talented geniuses who stand out.

Soon, NicoNico's first video to surpass 10,000 views appeared...

……

In the president's office.

Kitahara Makoto stared thoughtfully at the black-and-white animated short film on his computer, titled "She and Her Cat," and the very familiar name that would become a part of his future.

"President, you wanted to see me?"

At that moment, General Manager Yuta Kawamoto suddenly pushed the door open and entered from the outside.

"come here."

Kitahara Makoto brought him to his side and then pointed to the computer screen.

Have you seen this short film?

"Look!"

Kawamoto Yuta nodded and said.

As the general manager of NicoNico Animation.

The first video on our own website to surpass 10,000 views.

He naturally checked it out immediately.

"Have someone contact this author and ask him if he's interested in working at Beidouxing Animation as an animation film director."

"him?"

"Yes, boss, I'll have someone contact them right away."

Although he was puzzled as to why Kitahara Makoto would value someone he had never met.

However, Kawamoto Yuta still obediently carried out Kitahara Makoto's orders.

……

Page optimization, increased bandwidth, development of new features, and launch of a creator incentive program.

After these measures were implemented...

The number of registered users on NicoNico immediately increased at a visible rate.

It quickly rose from the original tens of thousands to nearly two hundred thousand.

Then Kitahara Shin waved his hand.

He ordered Kawamoto Yuta to increase publicity efforts.

It's no longer the era where good wine needs no bush.

Good things also need good promotion.

Otherwise, people won't even know who you are.

Under Kitahara Makoto's orders, Kawamoto Yuta organized a group of online trolls to promote NicoNico anime on various forums and blogs.

These days, the main battleground for propaganda is still television and newspapers.

However, NicoNico's scale wasn't large enough to be featured on major television networks or in major newspapers.

Furthermore, NicoNico's primary audience is internet computer users.

Advertising online is more effective than advertising in real-world locations.

Extensive advertising, coupled with a well-designed website.

In Japan, a place rich in slang and culture.

The unique NicoNico animation quickly stood out.

The number of registered users quickly soared to 500,000.

Just as NicoNico Animation was thriving and progressing along the path Kitahara Makoto had envisioned,

However, Kawamoto Yuta presented him with a difficult problem...

……

"President, they simply don't want to sell the copyright to us!"

In the president's office, Kawamoto Yuta complained to Kitahara Makoto.

"Speak slowly, don't rush."

Kitahara Shinichi had his newly hired assistant bring over two cups of coffee.

Yuta Kawamoto said while drinking water.

“I went to communicate with those copyright holders, but as soon as they heard that we were a small company with no reputation, they were unwilling to sell to us.”

"Besides, they are all big companies and large groups, so they don't need these few pennies at all, hence their extremely arrogant attitude!"

Looking at the indignant expression on Kawamoto Yuta's face.

Kitahara Makoto comforted her.

"Thank you for your hard work, Yuta. I didn't think of that."

"Because they don't value copyright, they don't care about these small businesses either."

"Don't worry, leave this to me, I'll handle it."

After saying that, Kitahara Makoto immediately called Yamamoto Kazuto.

Shincho-sha is a large company with connections and influence in all aspects.

He is now one of the key pillars of the Shincho Society.

It brings in a lot of profit for Shinchosha every month.

Shincho-sha generally doesn't refuse to act as a go-between.

Just as Kitahara Makoto had predicted.

He told Yamamoto Kazuto about his needs.

Yamamoto Kazuto immediately made a phone call to a high-ranking executive at Toei Animation.

Behind.

Through the matchmaking efforts of Yamamoto Kazuto, and out of consideration for Kitahara Makoto, a 'national writer'.

This time, NicoNico Animation successfully purchased the exclusive online rights to a major anime series from Toei Animation.

Dragon Ball!

A national manga in Japan.

There's a saying that comics fall into two categories: Dragon Ball and all other anime.

This demonstrates the terrifying influence of Dragon Ball in Japan.

Moreover, Dragon Ball is not only popular in Japan.

It's a hugely popular anime worldwide.

Of course, the price isn't cheap either.

500 million yen for a 10-year exclusive online copyright.

This price seems a bit expensive.

However, considering the influence and revenue this anime can bring to NicoNico Animation in the future.

Kitahara Makoto and NicoNico Animation are absolutely raking in the money.

This is why people today do not value online copyright and cannot see the future development of the internet.

That's how he managed to snag a bargain.

Otherwise, it would be impossible to sell it for such a low price, especially since it's an exclusive online copyright.

After successfully acquiring the online rights to "Dragon Ball".

Kitahara Shin actively contacted the copyright holders of "Naruto" and "One Piece".

In the end, they spent 420 million and 410 million respectively to acquire the exclusive online rights to these two works for the next ten years.

……

After acquiring three top-tier anime series.

NicoNico immediately started promoting it on its website homepage.

Then the website's enthusiasts were overjoyed, sending out all sorts of comments like it was Chinese New Year.

The number of registered users also began to surge, heading towards the one million mark.