Magic Modified Huayu

Sincerity is the greatest nirvana.

Director Wei's sincerity left Guan Xiaotong speechless.

Fortunately, Director Wei did not come here specifically to PUA Guan Xiaotong this time.

He just came to Fengtian to experience the thrill of stealing a princess.

The princess has stolen something, and she needs to clean up the mess.

Just after arriving in Fengtian, Director Wei came up with some ideas.

So Director Wei waved to Guan Xiaotong and said calmly: "Xiaotong, do you want to shoot some scenes with depth?"

Guan Xiaotong's eyes lit up: "Of course I do."

Which actor doesn’t want to film a scene with depth?

Director Wei reminded: "A play with depth requires some commercial sacrifices, and many audiences may not like it."

Guan Xiaotong frowned slightly: "Can't I have both?"

"You're quite greedy. Of course, there are in-depth scripts that can achieve both, but that's not what I've prepared for you this time. In most cases, there have to be trade-offs between business and art. What I've prepared for you this time is more artistic, lacking in commercial potential. And even if you film it, it won't generate much traffic."

Guan Xiaotong pondered and asked, "Are you going for the prize?"

"There's a certain possibility, but I have to be frank with you. After you finish filming, you might lose some female fans, but you'll gain a lot of male fans. The problem is that the commercial value of male fans isn't as high as that of female fans."

This is an undeniable fact.

Compared with female fans, male fans are relatively rational when it comes to chasing stars.

I rarely spend a lot of money on krypton gold.

For those so-called top stars, regardless of gender, 90% of their big-money fans are women.

Men prefer to spend money on games and the two-dimensional field rather than on real-life celebrities.

This is all supported by big data.

So a saying has become popular in recent years:

Men's consumption value is not even as good as that of dogs.

However, in a few years, this trend will change.

Under the guidance of those with ulterior motives, gender confrontation has risen to a new stage. When men do not spend money on women, the "he economy" will inevitably rise.

Far away.

Director Wei's reminder made Guan Xiaotong think: "Although male fans don't spend real money, they are willing to spend money to watch movies. I can expand the base of passers-by."

"That's true, but the prerequisite is that your acting skills must be good and the quality of the movies you star in must be decent, then they will be willing to spend money. When it comes to krypton gold, it is indeed more difficult to get male movie fans to spend money, and the cost-effectiveness is relatively low."

Director Wei speaks the truth.

So Guan Xiaotong was even more puzzled: "Then why did you ask me to shoot a movie that is mainly for male audiences, Director Wei?"

"It's not mainly to help you broaden your fan base. The main audience for the film I want to make is male audiences."

"What drama?"

"I'll tentatively name it the 'Anti-Qing Dream-Traveling Woman' theme."

Guan Xiaotong understood it immediately.

After all, he is regarded as a top student by many celebrities.

Although she is not really a top student, Guan Xiaotong's IQ is higher than the average level of celebrities.

She quickly realized the specific meaning of the subject matter Director Wei was talking about:

"Anti-Qing Dynasty Dream-Traveling Girls? Qing Dynasty Dream-Traveling Girls should refer to those online groups who like to imagine themselves traveling back to the Qing Dynasty and dating the princes? Representatives include Qingchuan Ruoxi?"

"Correct."

"I see. If you're against this group, then you have to film the women who traveled back to the Qing Dynasty and had a miserable life? Because the feudal dynasty's strict hierarchy and the division between Manchus and Han made life difficult for them, so you have to puncture the fantasies of these women who dreamed of traveling back to the Qing Dynasty and present a real Qing Dynasty that shattered their dreams?"

"Xiaotong, you are worthy of being a certified academic master in the entertainment industry." Director Wei clapped his hands in praise.

Guan Xiaotong covered her head and didn't want to accept the compliment.

When Director Wei said this, it was obviously sarcastic.

She chose to ignore Director Wei's ambiguity and frowned as she asked, "I understand the subject matter, but if we film it this way... the plot will definitely be very depressing. If it's not exciting enough, the audience won't like it."

"So I say, audiences, especially female audiences, don't like this genre. You definitely can't replicate the popularity of Yang Mi and Liu Shishi. You can only hone your acting skills and then be praised by some male audiences for your realistic performance."

"Will we lose money if we shoot like this?" Guan Xiaotong asked worriedly.

She doesn't think this subject matter can be profitable.

Director Wei shrugged: "There's indeed a 70% chance of losing money."

“How can we shoot it then?”

"I have money."

"what?"

Guan Xiaotong looked at Director Wei in astonishment.

Director Wei pointed at himself and said, "Xiaotong, do you have any misunderstanding about my wealth?"

Guan Xiaotong recalled the news about Director Wei that she had seen on the financial pages, and suddenly felt that there was nothing wrong with being a Guwalgiya clan member.

Director Wei’s net worth is now a really terrifying number.

"From the platform's perspective, we certainly won't approve projects with obvious commercial returns. But from my personal perspective, even if I lose money, I'm happy. Money is meant to be spent. Whether you use it to buy a house, a car, or luxury goods, or spend it on a movie, what's the difference?"

Director Wei feels there is no difference.

"If you have money, you can do whatever you want. Otherwise, what's the point of working so hard to earn money? To be a slave to money?"

Even if Director Wei is as rich as he is, how boring would it be if he still thinks about making money all day long?

Is he the master, or is money the master?

"If I were to spend a lot of money, I'd give it to projects like this. I'd be happy even if I lost money, but if I made money, it would be a pleasant surprise."

Guan Xiaotong was convinced: "Godfather, you are really rich and willful."

Yes, godfather.

She was the first one to acknowledge Director Wei as her godfather.

But Director Wei didn't allow her to call him that outside.

Because Director Wei is shy by nature.

Later, Guan Xiaotong didn't call her that easily.

Because she is really shy - as a normal woman, she would feel ashamed about having a godfather.

But ambition can outweigh shame.

At this moment, just as at that moment.

When Guan Xiaotong first recognized Director Wei as her godfather, she was not as famous as she is now, so she was more ambitious.

Now that she has become famous and has her own fan base, she has a bit of a bad temper.

However, after Director Wei's recent display of being rich and willful, Guan Xiaotong regained her fondness for her godfather.

She doesn't think she is a materialistic person.

She just admired her godfather's talent.

"Godfather, if I fail in this kind of movie, it will affect my commercial value."

Guan Xiaotong's worries do exist.

Director Wei nodded: "It will definitely have an impact. People in the entertainment industry can't afford failure."

Once a drama fails, the resources for the next drama will most likely be downgraded.

Unless it is irreplaceable.

But it is obvious that Guan Xiaotong is not irreplaceable.

So under normal circumstances, she should do things with a higher success rate.

Unless there is unlimited bullets from a wealthy sponsor as a backing.

Skillful.

Director Wei has unlimited bullets.

"Don't worry, if you fail, I'll cover you. You won't let the filming be in vain. After all, filming this kind of drama is like I have money to spare. I'm paying you to help me realize my dream, and I will definitely pay for it."

He has plenty of resources here.

Since it doesn't matter who you give it to, of course I don't mind giving two to Guan Xiaotong.

Completely eliminate Guan Xiaotong's worries.

Guan Xiaotong was overjoyed: "Godfather, I'll listen to you and shoot it."

"Very good. You'll meet with Dudu later, and then talk to a few teachers in the writing department at Station A in a few days. If you can achieve both fame and fortune, that would be the best. Right now, I only have a rough idea, but it might be possible to turn it into a commercially successful project."

Director Wei had not been planning this matter for a long time.

It was more of a sudden inspiration that came to me after I arrived in Fengtian.

There is still a lot of detail work to be done.

But here are the benefits of having money:

Rich people can pay you to help them realize their dreams.

No matter how outrageous the dream may seem.

As long as the rich are willing to pay, everything will be fine.

"Actually, it doesn't necessarily mean it will fail commercially. If a drama like this really happens, I can definitely use Qingchuan Ruoxi to release a press release... But if I do that, I'll definitely be scolded by their fans."

Having said that, Guan Xiaotong glanced at Director Wei.

Director Wei smiled and said, "If you have the guts to engage in marketing that's like hitting a porcelain button, and you have the mental endurance to avoid depression, then I'll approve enough funds for you to promote it. If Yang Mi and Liu Shishi have any complaints, I'll help you resolve them."

The filter of the Qing Dynasty dream girl was largely brought about by "Palace" and "Scarlet Heart" starring Yang Mi and Liu Shishi.

They have had a very bad influence.

The Qing Dynasty is portrayed in a way that is too sci-fi.

So Director Wei felt that it was not unfair for him to be the target of publicity.

Of course, Director Wei thought it was useless.

The person who was scammed must be feeling unhappy.

But Director Wei is willing to clean up the mess.

"Godfather, are you filming this kind of scene just for fun?"

"I also have my own little selfish motives."

"What selfish motives?"

"Currently, the number of female viewers has almost surpassed that of male viewers in the television drama industry, so there are more and more themes targeting female viewers. Many dramas, when they are being developed, intentionally or unintentionally try to flatter women, which in turn accelerates the exodus of male viewers."

Director Wei shook his head. "This is market behavior and a major trend. But this trend has the potential to spread from TV dramas to the film industry, and we can't allow it to continue. I may not be able to stop it, but if I have the chance, I'd still like to try. It's not that I discriminate against female audiences, but if there's only one voice, the entire industry will inevitably be affected."

This was how it was in the previous life.

When the main audience in the field of TV dramas became female audiences, no one could deny that compared with the quality of TV dramas in the previous 20 years, the quality of later domestic TV dramas was more than one level worse.

The same is true in the film industry.

The annual championship of "Hot" directly shattered the significance of high box office for movies, and made many audiences, especially male audiences, lose the idea of ​​going to the cinema.

Under normal circumstances, any movie with a box office of 3 billion yuan or more should have more than two popular memes and a large number of secondary creative videos.

if there is not……

It all depends on off-site marketing and publicity...

The price is that the Chinese-language film industry will be silent as in 2024.