Strength Does Not Allow Me To Keep A Low Profile
Chapter 277 The Film Association's Action, Fatal Suppression (4/4)
It can be said that Time Warner CEO's sparing criticism has become the best publicity for "Pangu Kaitian"!
If it weren't for this, "Pangu Kaitian" would definitely not be able to reach the current achievement.
Even the entire box office will shrink significantly, especially in foreign markets.
However, due to the fierce criticism from Times CEO Jeff Bewkes, domestic audiences banded together to support "Pangu Opens the Sky".
Those who didn't plan to watch it all contributed a movie ticket.
With the mentality of eating melons, foreign audiences will also go to watch.
Take a look at what kind of Kyushu movie it is, which can make Times CEO Jeff Bewkes jump over the wall in a hurry!
As a result, the box office of "Pangu Kaitian" continued to explode, especially in the international market.
Not only did the growth rate not slow down, but the growth rate skyrocketed!
This is also the reason why Li Yi didn't directly take action against the CEO of Times, just wanting him to continue to create popularity for "Pangu Kaitian" and do free publicity.
After all, there is no kind of announcement to achieve such an effect.
What's more, there is no price point that can make Times CEO Jeff Bewkes 000 personally give a foreign movie a platform.
Time Warner authorities were also aware of this delicate situation and had to hold an emergency meeting overnight.
They know that the continuous criticism will not only not harm "Pangu Kaitian", but will even become benign publicity, which is actually beneficial.
What's more terrible is that many foreign melon eaters watched "Pangu Opens the Sky" because of the criticism of Times CEO Jeff Bewkes, and they were hooked and full of praise.
Not only recommended it to relatives and friends, but also personally left a message to refute Jeff Bewkes' criticism and support "Pangu Kaitian".
As a result, "Pangu Kaitian" has more and more fans, and the situation of Times CEO Jeff Bewkes is getting more and more embarrassing.
For this reason, Times Convenience had to start planning big moves.
Finally came to a conclusion:
Ineffective criticism is just benign publicity, which will not cause much harm, but is beneficial to "Pangu Kaitian".
Snake hits seven inches, only effective attack can really play a role!
After a day of continuous consultations, the Times finally reached a consensus and discussed countermeasures.
(cifi) Then, a shocking news broke out the next day.
Time Warner joined forces with many film giants to bluntly say that "Pangu Opens the Sky" is too bloody and violent, and requires the International Film Association to impose rating restrictions on "Pangu Opens the Sky"!
This information instantly caused a sensation all over the world.
Movie classification has always been a very sensitive and important issue.
It is not only related to the box office of the movie, but also related to the subsequent development of the entire movie.
For example, the classification of Hollywood movies is mainly divided into:
First, G grade: public grade! All ages can watch, suitable for people of all ages, without any objectionable content.
For example: "Toy Story 3", "Finding Nemo", "The Lion King" and so on.
Second, PG level: Normal level, it is recommended to watch with the company of parents, some scenes may make you feel uncomfortable, and some content may not be suitable for children to watch!
For example: "Despicable Me" series, etc.
Third, PG-13 rating: general level, but not suitable for children under the age of 13, especially children under the age of 13 must be accompanied by their parents to watch, some content is very inappropriate for children. Movies of this caliber don't have brutal scenes of sustained violence.
For example: "Avatar", "Titanic", "Transformers" and so on.
Fourth, R rating: Restricted rating! Under 17 years old must be accompanied by parents or guardians to watch. Videos with this rating contain adult content, excessive violence!
For example: "Deadpool", "Way of the Dragon", "Game of Death", "Fist of Fury", etc.
Fourth, NC-17 level: 17 years old or younger are not allowed to watch. Films of this level are classified as adult films, and minors are firmly prohibited from viewing them.
Fifth, special classification
USA: NR/OR, U: NR/OR: Refers to unrated movies, the latter refers to films before 1968.
USA: M/X/P: Movies that are not allowed to be shown in big theaters.
And Time Warner and other film companies, the joint appeal appeal is like changing "Pangu Kaitian" from the current PG-13 ordinary level to NC-17 restricted level or above!
The reason is that "Pangu Kaitian" has too many violent and bloody plots, it is not suitable for people under the age of 17 to watch, it should be completely banned!
The current PG-13 rating does not allow children under the age of 13 to watch alone, but they can watch together with their parents.
In this way, it can be said that "Pangu Kaitian" has no restrictions.
Many children watch it with their parents, so the sales are booming.
But if you become an adult NC-17, then people aged 17 and under are completely prohibited from watching.
That would be a huge loss.
After all, most of the people watching "Pangu Kaitian" are young people, and those under the age of 17 account for a large proportion.
If it is once restricted, then the subsequent box office revenue of "Pangu Kaitian" will definitely be greatly reduced, and the box office will plummet!
If you lose, start with billions!
Avengers 4, the global box office is 2.798 billion US dollars, 19.4 billion RMB!
Its domestic 4.24 billion, foreign 15.16 billion, is 3.57 times the domestic!
It can be seen that the international market is the core of a popular movie.
The current "Pangu Kaitian" is gaining momentum, and all the statistics have crushed Avengers 4, breaking all the records in the world's film history!
If there are no restrictions, it is expected to refresh the total box office record of Avengers 4 and become the first movie in the world to break through 20 billion box office.
But if there is a classification restriction, and it is forbidden to watch under the age of 17, then it will be troublesome.
Not to mention 20 billion, you can't even get 15 billion, or even around 10 billion!
Such a loss is really painful.
As a result, the future technology is full of anger.
In this regard, the industry is also divided into two waves.
Some people expressed sympathy, supported future technology, and supported "Pangu Kaitian", but there was no way.
Some people gloated and felt that "Pangu Kaitian" should be restricted and suppressed.
Hollywood limelight cannot be crushed by a Chinese film!
The centuries-old glory of European and American movies cannot be crushed by future technology!
Based on this consideration, coupled with the joint pressure from giants such as Time Warner, the International Film Association had to compromise.
Even many of them have such thoughts and have their own selfishness!
I don't want European and American movies to be surpassed by Kyushu movies!.
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